SCMS Product Overview.ppt

8/10/2019 SCMS Product Overview.ppt

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Confidential Starvision Multimedia - 28/10/2014 - 2

Service Creation & Mgmt System

Product Overview


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What is Starvisions SCMS?

Media On

Demand

MultimediaConferencing

Scheduled

Connectivity

ComplexCall Services

PartitionsFCAPSDisaster Recovery

A sophisticated TINA based software system which enablesservice providers to rapidly create and deploy differentiated,

value added services on their broadband packet network(s)

Multiple Services


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Features

Provides Managed and Controlled Services for all Stakeholders.

Conference services -quad-split, full continuous view, multicast, broadcast

Session services - conductorship, local and remote device control, help

Resource management services - CUGs, WEB scheduling

Circuit Mgmt services - SVC proxy, soft PVCs, SNMP

FCAPS services - Fault, Configuration, Accounting, Performance, Security

all accessible through SNMP or a WEB interface,

remote configuration and management of all devices

Results in services that are :

reliable, secure, robust, flexible, scaleable, portable, billable

transport network independent

network connected, 19 rackmounted SUN server(s) TINA-C based, object-oriented services software


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Benefits of TINA

TINA

Service Provider Centric

value-added networkservices

intelligence distributed innetwork devices, IN-like

managed services

high reliability &

availability economies of scale

universal access

Traditional Approach

End User Centric

basic network services

intelligence distributed in

user terminal devices unmanaged services

low reliability &availability

potentially expensive forsmall users


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SCMS

Architecture


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MCUsGW

IWU

networks CODEC

SNMPMIB

NetMngrs

EdgeDevices

accesssystems

1. SCMS

value-addedservice business

Distributed Software Architecture (O-O, Corba)

resourcecontrol

adapters

ATMnetwork

Visual

Services

Cust

Serv

Mngr

VOD

svcs

CM

svcs

CM, Auth, Security, BW mngmnt, WEB I/Fcore serviceplatform

TDMnetwork

IPnetwork


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MCU

IWU

GW

UNI CODECSNMPMIB

Net

Mngrs

Edge

Device xDSL

Visual Service System

value-addedservices

DPE (O-O, Corba)

resourcecontrol

adapters

ATMnetwork

multi

point

Call

VOD

svcs

CM, Auth, Security, BW mngmnt, WEB I/Fcore serviceplatform

TDMnetwork

IPnetwork

Pt-Pt

CallConf

scheduler


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SCMS

Features


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SCMS Service Features

Base Platform Features Videoconferencing VPN/CUG

Service Federation

Generic Scheduling, User Authentication, Security

Conferencing Service Packages

Pt-Pt, Quad Split/Collage. Continuous View, Broadcast T.120 Data Conferencing

Media Library, Media Store (futures)

Adjuct processor/hardware assist (DMF=GW/MCU)

Other Service Packages (future) disaster recovery, TDM connection services,

Adapters NNC 36150, Optivision, AGCS, MF, DMF, QS, SVC, others


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R2.0

New TINA-C-based architecture Starvision's second generation SCMS.

New DPE environment

New embedded database

serving all components of the SCMS,

implemented using a commercially available database package

Oracle 8.0 has been selected as the database.

NEBS-certified Unix platform


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R2.0

Enhanced Scheduler Starvision-developed

for creation of both immediate and future session types

improved narrowband gateway support

Non-Interactive Broadcast session type.

a web-based user interface


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Partitioning

Enhanced Partitioning 4 partition levels supported

network operator

service provider

customer

customer site

Allows CUGs

shared & dedicated resources

(MFs, Gateways)


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R2.0

Increased System Capacities

# of Scheduler user ids supported = 1000.

# conferencing terminals = 600.

# Media Forums supported = 100.

# simultaneous Scheduler web clients supported = 100. # simultaneous Configuration+ web clients supported = 10.

# simultaneous Service Manager web clients supported = 10.


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R2.0

Increased Session Capacities # concurrent communications sessions supported = 200.

Increased Participant Capacities

AMF Support for up to 8 Ports

broadband plus narrowband

Up to 32 sites recieving broadcast from main site


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R2.0

New User Interfaces

Service Manager web-based GUI

Scheduler web-based GUI

Configuration+ web-based GUI

(LaunchPad remains Windows 95 GUI)


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R2.0

Enhanced DIRECTORY SERVICES

Directory entries for each managed entity

partitions

users

terminals

Media Forums

Media Gateways

QOS list entries


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R2.0

Enhanced FCAPS Reports

Logs (History Records)

Security Management

Configuration Management

Accounting Management

Performance Management

Fault Management

Backups & Restores


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R2.1

Narrowband H.321Support

Generic Connection Management

Bandwidth scheduling

Advanced NOC Features

Advanced DMF Capabilities


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Visual Services Integration

Service Control

and Management

System (SCMS)

End-User

Application

MCU/IWU/GW

xDSL/LMDS

access

ATM

Core

End-User

Application

WEB service Interface WEB service Interface

NB

H.320/H.321

MPEG 2

BBlegacy

End-User

ApplicationWEB

WEB

MM

Conf

MM

storeMMMsg

IP/native IP/native

End-User

Application


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V.35 (Video/Audio)

Ethernet (T.120, Scheduler IP) 3Com S310/S330

SCMS with Proxy SVCStarvision PCwith Zydacron PC Codec

(or any other H.320 terminal)

ATMT1/ATM

Mux

LP/Sched PVCSVC PVC

Starvision on T1/ATM


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Core ATM

Switches

SVC message over VC5

SVC message

over PVC conn

EN/video

T3/OC3

OC3 mm

ATMEdge Switch

EN/video

SVC message

looped back on to VC5

SVC signalling stack

ATMEdge Switch SVC for MPEG II video/audio

SVC message

over PVC conn

SVC message

looped back on to VC5

Proxy SVCs

UNI physical interface standard call setups

no stacks in terminals

no tariffs required

requires SVC capable core switches

SCMS


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SVC Interoperability

Fore Systems ASX-200BX(Release 4.1.1, Release 5.3)

Ascend CBX 500 (Release 2.0.0.0)

Siemens/Newbridge MainstreetXpress 36170

(Release 2.1, Release 2.3) 3Com PathBuilder S36170

(Release 2.1, Release 2.3)

3Com CoreBuilder 7000 (Release 3.5.5)

Siemens/Newbridge MainstreetXpress 36150(Release 3.x Release 4.x)

Newbridge ESR (Release 2.1)


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QOS

selection by user or automatic with application

up to 32 levels, can be labeled by service provider

configd by service provider into CODEC and network QOS params

control by SCMS, set up CODEC, set up network circuits guaranteed by network equipment at each switching point

today automatic QOS, bandwidth only, through Net Mngr

by 1999 automatic QOS bandwidth, framing, rates, for all services

Media Forum

SCMS

QOS set in sched

MPEG 2CODEC

StarED

QOS

to network

QOS

to CODEC

QOS

to MF


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Quad-Split View

Quad-Split View Monitor is located in the front of the classroom so that the

students can view the three remote sites, the teacher, andthemselves

Only requires one monitor

Requires much less bandwidth, quality of video remains, butintroduces some minor latency in video


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ATM Network

170

170

170

170

Starvision

MediaFORUM

46020Starvision

SCMS

Site 2

Site 3

Site n

Site 1

DS3/OC

3MPEG2 Encode

MPEG2 Decode

Ethernet

Audio/Video

Switch

Starvision

Terminal

Site 2

Site 3 Site 4

Site 1

Local Monitor Remote Monitor

Camera1 Camera2Document

CameraVCR


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Full Continuous View

Full Continuous View Each classroom receives a full video signal from each of the

other classrooms

Requires more bandwidth, codecs and more TV monitors, but

maximizes the quality of the signal and best emulates the trueclassroom experience


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ATM Network

170

170

170

170

46020Starvision

SCMS

Site 2

Site 3

Site n

Site 1

DS3/OC3

MPEG2 Encode

MPEG2 Decode

Ethernet

Audio/Video

Switch

Starvision

Terminal

Local

Camera1 Camera2Document

Camera

VCR

MPEG2 Decode

MPEG2 Decode

Remote

Site 1

Remote

Site 2

Remote

Site 3


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Summary ofthe Challenges

enter markets for ATM servicestoday, e.g. powerful video services

rapidly, flexibly offer any newbroadband-based services

tomorrow rapidly, flexibly intergrate usage of

new services into customer careand billing

offer its customers easy-to-useapplications (e.g. MS Windows,WEB-based) to use new services

offer its customers complete, end-to-end solutions

StarvisionSolutions

Broadband video services today!

SCMS, Star apps, Media Forum

SCMSs CORBA/TINA servicesplatform

Interface SCMS to CORBA/TINAcompliant cust. care/billing apps.

PC-based video apps today!

StarCORP, StarED, StarMED

Starvision can deliver end-to-endsolutions for video services today!


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SCMS Positioning info


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Service Provider: Key Messages

Executive Level: value added services: higher margin, differentiated from competitors

lever investment in broadband infrastructure

Business case: multiservice approach = multiple revenue streams

Management Level: accelerate advanced service development and deployment

reduced operational costs of new services

multi-service/multi-access/multi-vendor=flexibility to adapt

Operations Level: platform delivers telco reliability and scalability = peace of mind

centralized, comprehensive management of value added services

less time, resources and headaches for deployment and troubleshooting

minimizes learning curve and service expertise requirements of staff


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Value Proposition: Incumbents

SCMS allows you to leverage the broadbandpacket based network you already have torapidly create new, profitable services andrevenue streams

SCMS allows you to deliver these services inrecord time and with fewer resources

SCMS gives you essential tools to managevalue added services and service bundles in anincreasingly competitive market


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Incumbent Service Providers Examples:

IXCs, RBOCs, PTTs, ...

Starvisions products offer

A TINA-C based services infrastructure capable ofsupporting multiple value added services on their

broadband networkcarrier class tools to capitalize on the rapidly growing

multimedia conferencing services market

end-to-end solutions for key vertical markets

sophisticated provisioning, fault and managementcapabilties for visual services

elegant interworking and management of existingvisual services


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Value Proposition: EmergingService Providers

SCMS allows you to rapidly deploy advancedbroadband services which can be used as arevenue generator and differentiator from theincumbent(s)

SCMS offers then a single infrastructure for alltheir broadband value added services

SCMS minimizes the operational costs ofdeploying and managing advanced broadbandservices


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Confidential S i i M l i di 28/10/2014 3

Emerging Service Providers Examples:

CLECs, ISPs, LMDS Licensees, Utilities, ...

Starvisions products offer... tools to differentiate themselves from incumbents

tools which minimize cost of deploying and managing new

value added services infrastructure capable of supporting multiple value added

services

sexy marketing tools to increase media and customerawareness

SCMS Product Overview.ppt

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