Science Of Twitter 2013

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The Science of Twitter How to get more followers and ReTweets. Dan Zarrella Social Media Scientist

Transcript of Science Of Twitter 2013

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The Science of TwitterHow to get more followers and ReTweets.

Dan Zarrella

Social Media Scientist

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#TwitterSci

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Takeaway: Twitter is key for

all forms of online marketing

and communications.

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Takeaway: Take the time to

fill out your profiles.

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Takeaway: Tell people

Why they should follow you.

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Takeaway: Don’t rely on

conversation to build reach.

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Takeaway: Share interesting

links to build reach.

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Takeaway: It is difficult to

over tweet.

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Takeaway: Stop talking

about yourself.

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Takeaway: Don’t be a

Debbie Downer.

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Takeaway: For more clicks,

Tweet slower.

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Takeaway: Experiment with

longer Tweets.

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Takeaway: Try putting your

Links 25% of the way into

Tweets.

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Takeaway: Action words

get more clicks.

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Takeaway: For more clicks:

Tweet later in the day

and week.

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Takeaway: Experiment with

Friday afternoons for more

Retweets.

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Takeaway: Try words like

“you,” free” and “new.”

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Takeaway: Don’t be boring.

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Takeaway: Links get

Retweeted.

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Takeaway: Headlines are

as important as bodies.

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Takeaway: Don’t forget

Social calls-to-action.

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Takeaway: Tweet news

or say things in a new way.

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Dan Zarrella@DanZarrella