SCHOOLOrganizer Handbook

TERRYFOX.ORG / 1 888 836-9786

MEET LAURENDance Fan, Cancer Survivor

Cancer can bring you down but to anybody fighting it, I say be brave like Terry – and me too.

Plan Today, Succeed Tomorrow! Page

The Basics: Toolkit Promotional Materials, Online Access, Terry Fox T-Shirts 2

Resources: Student Leadership, Online Lesson Plans & Resources, Foundation Ambassadors 3

Beyond the Basics: School Challenges, Communication Methods 4

Ways to Donate: Online Fundraising, Pledge Sheets, How to Submit Your Funds 5

It’s Run Day!: Tips to Help You Celebrate 6

We’re here to help!1 888 836-9786 terryfox.org

Thanks for registering your school for The Terry Fox School Run! We hope this Handbook will help you customize a great campaign to help you maximize your school’s fundraising efforts.

This year’s Terry Fox School Run date is Thursday, September 27, 2018. Schools all across Canada will join forces on this day to carry on Terry’s legacy to help end cancer. We know that this date may not work for everyone. So please feel free to select any day that works best for you.

Get Your Students Involved:Want to get your students more involved in organizing the Run? Keep an eye out for our helpful symbol and you’ll see suggested tasks that students can take on to help you reach your goal.

This guide has been designed to help you select fundraising methods that are the best fit for you. Select any or all of the steps below to help you reach your fundraising goal.

THE BASICS

Posters

Complimentary promotional items available for your event

Your school is set up on our website to receive online donations. Online donating is a great way to increase your school’s fundraising total while saving processing costs which will allow more funds to be directed towards cancer research. See page 5 for full instructions on how to make the most of your online access.

Online Access

Check your Terry Fox Toolkit!

Let this sticker speak for your students about why they participate when they personalize it with the name of a family member, friend or even Terry.

T-shirts for Research

Dedication Stickers

Tattoos

Display posters in high traffic areas for everyone to see. One of the posters has space at the bottom to include your event date and details.

When you buy a Terry Fox Run T-shirt, you are helping to keep Terry’s Canadian legacy alive as well as supporting cancer research!

Purchasing T-shirts is a great way to help you reach your school’s fundraising goal and show your support for our Canadian hero on Run Day. To order, refer to your school and student order forms in this folder and call or fax to the numbers listed on the form.

Did you know?• 75% of T-shirt sales go to research• shipping is free and there’s no tax• adult and kid sizes are available• sales are added to your school’s total fundraising total

Shirt colour: Light grey, blue image with red maple leaf

Have students show their Terry pride by wearing tattoos at your school event.

Set a Goal, Chart Your Success

Set a goal and chart your schools fundraising progress with the barometer poster. You’ll inspire your students to go the distance while fueling incredible school spirit in the weeks leading up to your Run.

List a challenge(s) on the barometer and you’ll see your fundraising go through the roof. You’ll be surprised at how many students donate towards a teacher getting a pie in the face, AND this year join forces with other schools across Canada and enter your challenge at terryfox.org to reach a collective goal of 1,000 Canadian School Challenges! #1000Challenges4Terry

See page 4 for more details.

KEEP GOING!

START!

GO FOR IT!

ON OUR WAY!

ALMOST THERE!

WE’VE REACHED OUR GOAL!

2

BE LIKE TERRYFundraise for cancer research

T E R R Y F O X . O R G / 1 . 8 8 8 . 8 3 6 . 9 7 8 6

TERRY FOXby the numbers

228

Date:

Time:

Details:

Number of shoes Terry wore over his journey – eight on his real foot, one on his prosthetic leg

9

dollars raised for cancer research during Terry’s 6-month Marathon of Hope

$1.7M

number of cancer research projects the Foundation has supported worldwide in the past 35 years

1,212

The year Terry was voted Canadian of the Year by Canadian Press editors

1980

average kilometres per day Terry ran through the Maritime provinces, Ontario and Quebec

42

months of training that Terry completed before he began his crosscountry run

18

dollars raised worldwide for cancer research in Terry’s name675M

number of schools named after Terry14

average number of Canadians diagnosed with cancer every day

524

total kilometres covered on the Marathon of Hope3755,

cents of every dollar raised by the Foundation that goes to cancer research84¢

today’s likelihood of at least a five-year survival after receiving a diagnosis of cancer

63%

February 1, 1981 was the day Terry’s dream of raising a dollar for every Canadian was realized

$1

kilometres of the Trans-Canada Highway re-named the Terry Fox Courage Highway

83

total amount that was raised by February 1, 1981$24M

(Sample only.)

Look for this symbol for suggested Be Like Terry

committee tasks.

WA / /

WI

AY SE PT 15

3

Lesson Plans & Teacher Resources

To help you in your fundraising efforts please refer to our website terryfox.org for several teacher resources:

• Teacher Lesson Plans (kindergarten – grade 8); written by teachers for teachers

• Text and audio morning announcements to kick off your run (including recordings of Terry)

• Sample Permission Letter for distribution to parents

• Additional copies of pledge sheets, merchandise order forms, post run event forms

• Challenge/fundraising ideas• Cancer research updates• Sample speeches

Working Together To Outrun Cancer

1

Terry Fox Ambassadors Available

Get your students pumped for the Run!

We’d love to come out to your school for a kick-off assembly; just give us a shout to book a Foundation Representative or a cancer survivor (if available) to share their personal story. We can even come out for a wrap up or pennant assembly to thank your students, help announce your grand total or take part in your challenge festivities.

For more information, or to book, give us a call at 1 888 836-9786.

Be Like Terry:Student Leadership Program

Participate in our Be Like Terry initiative! This exciting project develops student leaders by empowering them to help you organize,

promote and host your Terry Fox School Run (with teacher guidance, of course!).

Students develop confidence and teamwork skills, all while working towards a common goal that benefits cancer research. Secondary students have the added bonus of boosting their resumes with important life - work skills, in addition to collecting volunteer hours. Your empowered students will share your Run tasks and enjoy lending their creativity as they aspire to Be Like Terry.

We’re here to help every step of the way! We will provide your student committee with weekly instructional video content, an overview of tasks and timelines, and communication throughout your Run prep. Look for the Be Like Terry student handbook in this toolkit for a detailed outline and further instructions.

RESOURCES

4

Spread the Word!

Be one of 1,000 schools across Canada to hold a Terry Fox School Challenge in 2018 and be entered into a draw to win a visit from Fred Fox, Terry’s brother. During his visit he’ll share memories of Terry and the Marathon of Hope as well as re-enact your school’s challenge. Get creative and show your school spirit with an awesome Terry Fox Challenge. Whether it’s a pie in the face, head shave or kissing a skunk, they all count!

REGISTER ONLINE AT TERRYFOX.ORG OR RECORD IT ON YOUR POST RUN REPORT.

Get students to take your School Run to the next level by encouraging them to use a variety of communication methods. We have a number of resources to help you along the way.

Here are some tried and true: • Send pledge sheets and student T-shirt order forms

home with students • Share your school’s fundraising link via social media

feeds or email• Set up a Be Like Terry student group to help

organize your Run • Share Terry Fox updates or trivia through your

student online portal (edsby, edmodo, etc)• Use Terry Fox morning announcements, found at

terryfox.org • Have students lead a kick off assembly and

announce a challenge • Display your Run date on your outdoor marquee • Invite local media to film your Challenge results • Livestream your Terry Fox Challenge for your school

community

#1000Challenges4Terry

If we reach our goal, Then ...

Fred Fox jumped at the chance to be duct taped!

BEYOND THE BASICS

Look for this symbol for suggested Be Like Terry

committee tasks.

Benefits of Using Pledge Sheet

They’re easy to use. They’re easy to collect. And they’re a great way to increase your funds! We’re happy to provide one for each of your students. Full instructions for students on how to use the pledge sheet are provided on the reverse side.

Pledge Sheet Perk!

Terry set goals every day. It’s great to see students follow in his footsteps and do their best to reach a goal. For 2018, if students collect 5 donations on their pledge sheet, they’ll be entered into a random draw to win a new bike!

Online Fundraising:

Collecting online donations will help you reach your fundraising goal. Your school has been set up on our website to receive online donations and a direct url link to your school’s page will be emailed to you. Simply copy and paste the link into your school’s website, fb page or newsletters and donations can be made right away to your school on our site. Donors can also search for your school’s name on terryfox.org and then make a donation directly to the school name selected. Students can go the extra mile too, just like Terry did. They can set up their own personal fundraising page under your school name at terryfox.org. They can upload pics of themselves and send a message to ask friends or family to donate, or use the ones we provide. The donations students collect are loaded immediately to your school’s fundraising page total.

ONLINE DONATING TO A SCHOOL IS FAST AND EASY!

108

TOTAL PAPER PLEDGES COLLECTED

$ $TOTAL ONLINE PLEDGES COLLECTED

+ =WellDone!

GRAND TOTAL COLLECTED

$

NAME: TEL:

APT: ADDRESS: EMAIL:

CITY:

NAME: TEL:

APT: ADDRESS: EMAIL:

CITY:

NAME: TEL:

APT: ADDRESS: EMAIL:

CITY:

NAME: TEL:

APT: ADDRESS: EMAIL:

CITY:

NAME: TEL:

APT: ADDRESS: EMAIL:

CITY:

CASH

CHEQUE

CASH

CHEQUE

CASH

CHEQUE

CASH

CHEQUE

CASH

CHEQUE

Full address required for tax receipt

Full address required for tax receipt

Full address required for tax receipt

Full address required for tax receipt

Full address required for tax receipt

POSTAL CODE:

POSTAL CODE:

POSTAL CODE:

POSTAL CODE:

POSTAL CODE:

PROV:

PROV:

PROV:

PROV:

PROV:

Student’s Full Name

School Name

Rm City Site#

THE TERRY FOX RUN S C H O O L R U N P L E D G E S H E E T

Please PRINT clearly. Full mailing address is required for tax receipt. Please make cheque payable to The Terry Fox Foundation. Donation of $20 and above receive a tax receipt.

· Go to terryfox.org · Select: Terry Fox School Run · Select: Students: Create a fundraising page· Select: Set Up Your Page

STUDENTS: Set up your online page· Go to terryfox.org · Select Terry Fox School Run · Select “Give to a Student”

SPONSORS: Donate online today

NAME: TEL:

APT: ADDRESS: EMAIL:

CITY:

AMOUNT COLLECTED

John Smith234 Every street

L 0 L 1 L 0

johnsmith@gmail.com123 456-7890

301

Everytown

CASH

CHEQUE$25.00

Full address required for tax receipt SAMPLE POSTAL CODE: PROV:

Submitting Your Funds

As soon as your event is over, complete your 2018 Terry Fox School Post Event Report included in your kit. Send us the report and any pledge sheets, cheques, money orders that you have collected. Please don’t send cash and coin. All cash should be deposited into your school’s bank account and then submit a cheque to us for the amount, made payable to The Terry Fox Foundation. Please see back page for provincial office addresses.

Please do not postpone submitting your funds – it is our obligation to receipt our kind donors in a timely manner.

INSTRUCTIONS:On completion of Run, fill in STEPS 1-3 and send this form to:

The Terry Fox Foundation, 900-1200 Eglinton Avenue East, Toronto, Ontario, M3C 1H9 For a few cheques/minimal paperwork, use the attached self-addressed stamped business envelope.

PLEASE DO NOT SEND CASH IN THE MAIL/COURIER!

Total Monies Received at Our School Event Tax Receipting

$

● Any donation that requires a tax receipt must be listed on a pledge sheet; We do not receipt from cheques

● Receipts are automatically generated for donations of $20 or more; donations under $20 must be specially requested on the pledge sheet

Site #: School Name:Event Organizer: Address:City, Province: Postal Code:Phone:Email:

Check here to pre-register your school for 2018

I Have Enclosed: (please check)STEP 1

STEP 2

STEP 3

Feedback:Did you use our online teacher resources: _____ Lesson Plans ______ Morning Announcements

______________________________________________

____________________________________________________________________________________

____________________________________________________________________________________

Yes No

If ___________________________________________________________________________________________________

Then _______________________________________________________________________________________________

Terry Fox Challenge:

2018 Terry Fox School Post Event Report

For bulkier content use the attached pre-addressed Purolator bag and bill of lading and call Purolatorat 1 888 744-7123 to arrange an easy and quick pickup.

___ School Cheque ___ Donor Cheques ___ Donation Form

___ School Board Cheque ___ Terry Fox Pledge Sheets ___ Other (please specify)

___ money Order/Draft ___ Merchandise Invoice

$

$

$

$School or School Board Cheque

Donor Cheques

Money Order/Draft

Merchandise Payment (eg T-shirts)Payment is included in school cheque

TOTAL ENCLOSED

Did your school have a Terry Fox Challenge?Challenge example: IF we raised $1,000, THEN our principal would dye her hair blue

List your school challenge here to be entered in a draw to win a vist from Fred Fox.

Comments/suggestions:

FUNDRAISING

5

One of last year’s lucky bike winners.

It’s time to come together and celebrate all that’s Terry! Here are some tips to help you enjoy your day.

Opening Ceremonies:Salute your students and staff for their hard work and congratulate them for their fundraising accomplishments. Remind them that they are making a difference in the advancement of cancer research, to be safe on the Run and have fun!

Run With Pride:Kids can proudly show their school solidarity when wearing a Terry Fox tattoo. This year’s design dons a red maple leaf with Terry to celebrate our great Canadian hero.

Make it Personal:Be sure to have ordered your running stickers for all students and staff. Participants can personally dedicate their Run to someone they know that is battling cancer or to Terry, himself. If you need more stickers, please just give us a shout at 1 888 836-9786.

Pump up the volume with a new playlist:(Walk This Way – Aerosmith, Five Hundred Miles – Proclaimers, Gonna Make You Sweat – C & C Music Factory, We Got The Beat – The Go Go’s, Shake it Off – Taylor Swift, Uptown Funk – Bruno Mars, Theme From Rocky, Eye of The Tiger – Survivor, Wavin Flag – K’Naan)

Photo Ops:Say cheese! Be sure to share any Run day shots with us through social media at #TerryFoxSchoolRuns or livestream your event to include your school community.

Follow in Terry’s Footsteps: Set up route markers and retrace Terry’s steps along his Run by marking cities or landmarks that Terry reached along your Run route. Starting at the Atlantic Ocean and heading across the country, your students will have fun learning more about Terry and our geography while raising funds for cancer research.

THE FINISH LINE: It’s Run Day!

6Look for this symbol

for suggested Be Like Terry committee tasks.

Despite Terry’s relative youth when he ran the Marathon of Hope in 1980, he showed remarkable vision in establishing many of the policies The Terry Fox Foundation abides by today.

We know that you, as School Organizers, are doing everything that you can to hold successful campaigns for The Terry Fox Foundation. At the same time, it is very important that our Policies and Guidelines are followed as they represent Terry’s philosophy and form the cornerstone for who we are and what we represent. Please contact your Provincial Office for clarification or questions.

NON-COMPETITIVEPolicy: Terry Fox Runs/Events are all-inclusive and non-competitive.

Guideline: We are not comfortable with an approach that singles out students who raise the most funds. We are most comfortable with the idea of noting students who make extraordinary efforts in collecting pledges (not related to final dollar value), best Homeroom Spirit, Homeroom with the highest percentage of participation, Homeroom with the greatest number of pledges, etc. Please do not ask students to raise a minimum amount in order to participate in your Terry Fox Event. Instead, set attainable goals for them. For example, challenge each student to collect $20 in pledges but be flexible if that goal is not met.

EXPENSESPolicy: Funds raised through Terry Fox events must be donated in full to the Foundation. No pledges or donations made to or by participants may be used to cover expenses associated with organizing an event.

Guideline: You cannot use donations raised for The Terry Fox Foundation to cover expenses for your event such as snacks, beverages, or even Terry Fox merchandise.

CONJOINING WITH ANOTHER CAUSEPolicy: Fundraising events that bear Terry’s name cannot be conjoined with any other cause, no matter how worthy.

Guideline: If your school hosts a Terry Fox event, it must be a standalone event. We must ask that you do not organize a Terry Fox fundraiser and then re-direct a portion to your school, or another cause.

USE OF TERRY FOX’S NAME AND LIKENESSPolicy: The Fox family has sole jurisdiction over the use of Terry’s name and likeness.

Guideline: Please contact Fred Fox (fred@terryfox.org) with an explanation of your request (for yearbook, website, video, etc). You will receive a permission form to complete and return.

Fundraising Policies and GuidelinesBritish Columbia/Yukon Territory

2669 Shaughnessy StreetPort Coquitlam, British Columbia V3C 3G7 Tel: (604) 464-2666 Fax: (604) 464-2664

bcschool@terryfoxrun.org

Alberta/NWT/NunavutUnit D10, 6115, 3rd Street SE

Calgary, Alberta T2H 2L2Tel: (403) 212-1336 Fax: (403) 212-1343

abntnu@terryfoxrun.org

Saskatchewan1812 9th Avenue North

Regina, Saskatchewan S4R 7T4Tel: (306) 757-1662 Fax: (306) 757-7422

sk@terryfoxrun.org

ManitobaUnit A - 1214 Chevrier Blvd

Winnipeg, Manitoba R3T 1Y3Tel: (204) 231-5282 Fax: (204) 231-5365

mb@terryfoxrun.org

OntarioSuite 900, 1200 Eglinton Avenue East

Toronto, Ontario M3C 1H9Tel: (416) 924-8252 Fax: (416) 924-6597

onschool@terryfoxrun.org

Québec Suite 207, 10 Churchill Boulevard

Greenfield Park, QC J4V 2L7Tel: (450) 923-9747 Fax: (450) 923-8468

qc@terryfoxrun.org

New Brunswick/PEI Suite 493, 605 Prospect Street

Fredericton, New Brunswick E3B 6B8Tel: (506) 458-2618 Fax: (506) 459-4572

nbpei@terryfoxrun.org

Nova ScotiaSuite 203, 3600 Kempt RoadHalifax, Nova Scotia B3K 4X8

Tel: (902) 423-8131 Fax: (902) 492-3639nsschools@terryfoxrun.org

Newfoundland and LabradorSuite 202, 835 Topsail Road

Mt. Pearl, Newfoundland and Labrador A1N 3J6Tel: (709) 576-8428 Fax: (709) 747-7277

nl@terryfoxrun.org

1 888 836-9786terryfox.org

Provincial Offices