Sarah Hall, "The Science of Art"
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Transcript of Sarah Hall, "The Science of Art"
WEB VISIONS CHICAGO
The origin of (most) “things”
PERCEPTION
How do we get to the behaviors we want?
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OUR CLIENTS, OURSELVES
CASE StUdY 1
Harley & Co created a new digital platform for CR Fashion Book that elevates the reading experience while also showcasing their stunning imagery.
The platform was designed using a unique ad + native content strategy created to increase salable real estate without compromising the aesthetic of the brand. The new site features a new type of content display and a unique way to like brand and editorial content.
CR FASHION BOOK
In June of 2014, Harley&Co designed and produced THE RITES OF PASSAGE for the international Red Bull talent management team. THE RITES OF PASSAGE was created as a way to put into practice principles learned during a management training week. Harley&Co designed a giant human puzzle for 30 Red Bull employees in the middle of the desert near Palm Springs. Red Bull staff was dropped in the desert blindfolded and given a series of complex tasks to perform that corresponded to insights/lessons about personal and professional performance.
RITES OF pASSAgECase Study Nº2
HARLEY COMPANY&