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SAP Forecasting & Replenishment Solution Update and Outlook Forecasting and Replenishment User Forum Boston June 2012

Transcript of SAP Forecasting & Replenishmentfm.sap.com/data/UPLOAD/files/SAP Forecasting and Replenishment... ·...

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SAP Forecasting & ReplenishmentSolution Update and Outlook

Forecasting and Replenishment User Forum BostonJune 2012

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© 2011 SAP AG. All rights reserved. 2RKT

The information in this presentation is confidential and proprietary to SAP and may not be disclosed without the permission of SAP. This presentation is not subject to your license agreement or any other service or subscription agreement with SAP. SAP has no obligation to pursue any course of business outlined in this document or any related presentation, or to develop or release any functionality mentioned therein. This document, or any related presentation and SAP's strategy and possible future developments, products and or platforms directions and functionality are all subject to change and may be changed by SAP at any time for any reason without notice. The information in this document is not a commitment, promise or legal obligation to deliver any material, code or functionality. This document is provided without a warranty of any kind, either express or implied, including but not limited to, the implied warranties of merchantability, fitness for a particular purpose, or non-infringement. This document is for informational purposes and may not be incorporated into a contract. SAP assumes no responsibility for errors or omissions in this document, except if such damages were caused by SAP´s willful misconduct or gross negligence.

All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates, and they should not be relied upon in making purchasing decisions.

Legal disclaimer

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© 2011 SAP AG. All rights reserved. 3RKT

SAP and SAF – a long-term relationship

One decade of co-innovation between SAP and SAF on SAP Forecasting and Replenishment

Acquisition of SAF finalized on September 27th

Major decisions and benefits

Integration of SAF product offering into SAP portfolio enable more flexibility in going to market

Increasing expertise in sales, consulting and development for one of the most critical Retail business scenarios

Joining forces in product strategy on our way forward to the next generation of solutions

Extension of current offering for Forecasting and Replenishment in Retail and beyond

Industry know-how and science meet on future platforms – in-memory, mobile technology

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Planned innovations Future directionSolution today

Overview of SAP road map for Forecasting & Replenishment

Plan and market better

Supply and distributebetter

Sell and servicebetter

Operate better

On Shelf Availability

CAR, UDF

F&R

Integrated Planning

Demand Planning,Replenishment, Allocation

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© 2011 SAP AG. All rights reserved. 5RKT

Solution today Planned innovations Future direction

Overview of SAP road map for Forecasting & Replenishment

Plan and market better

Supply and distributebetter

Sell and servicebetter

Operate better

On Shelf Availability

CAR, UDF

F&R

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© 2011 SAP AG. All rights reserved. 6

Retail 2012 Solution portfolio

Solution today

Shopper insightMerchandise and assortmentProduct, store, and customer lifecycleLifecycle pricing Marketing and promotionsLoyalty management

FinanceReal estate and asset managementHuman capital Risk and complianceSustainable operations

Integrated demand and replenishment planningSourcing and buyingIntegrated product developmentPrivate label productionLogistics and fulfillment managementSupply chain performance mgmt

Store and point of saleE-commerceM-commerceSocial mediaCustomer service contact centerCustomer service managementMultichannel order managementBusiness intelligence

IT operational and service excellenceEnterprise information managementEnterprise data warehousingBusiness integrationUser productivity

Focus innovations in 2011

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SAP® Forecasting and Replenishment for Retail

SAP® Forecasting and Replenishment for Retail –

for use with SAP Merchandising for Retail

(standard integration)

SAP® Forecasting and Replenishment for Retail –

for use with other merchandising solutions

(open integration)

Flexible deployment - tailored to customers’ needs

Uniform pricing - attractive also for midmarket companies

One future roadmap

One brand

Twodeployment

options

Yoursolution

SAP Forecasting & ReplenishmentBranding

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SAP Forecasting & ReplenishmentCustomers, sub-segments, implementations

• All regions: EMEA, NA, LA and APJ

• All sizes: LE, ME A 20 bn CHF multi format Retailer in Switzerland A 50 mil EUR supermarket chain in Dominican Republic

• All segments: General Merchandise: DIY, furniture, consumer electronics, etc. Grocery, convenience, drugstores Fashion / department stores

• All scenarios: Store replenishment DC replenishment Multi-level replenishment

• All deployment options: Integrated with SAP Merchandising Open Integration / stand-alone

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Almost full automation of replenishment process through high acceptance rate of generated order suggestions with reduction of out-of-stocks from 8 to 2%

Reduction of out-of-stocks by 75% with simultaneous reduction of warehouse stock by 10%

Reduction of inventory levels in the store by 13% with almost complete elimination of order costs (96%)

Reduction of inventory level by 20% with increase of service degree to 98,5%

Increased sales by more than 1% and about 70% OOS reduction in some locations due to automated replenishment

Other references: Axfood, COOP Norge, Dohle Handelsgruppe (Hit), EDEKA , Grupo El Arbol, Jysk, MassStores, Tegut, Pick‘n‘Pay

SAP Forecasting & ReplenishmentCustomer successes

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Solution Enhancements Key Benefits Fully automated store

replenishment for optimized product availability

Advanced DC replenishment with truck load optimization to meet supplier restrictions

Sophisticated algorithms, yet robust, high-volume processing capabilities

Transparency and insight into results provided throughout all steps of the process

One solution for multi-level optimization

Packaged offering available for fast track implementation

Two deployment options – fully Integrated with SAP Merchandising as well as open integration (stand-alone)

Solution today

Reduction of cost of ordering, inventory and logistics cost along with reduction of carbon footprint

Support for ranging decisions and supply chain transformation

Visibility and usability to keep track of all relevant KIP’s in the organization

Reduced TCO through deployment of one solution serving all scenarios

SAP Forecasting and Replenishment provides automated capabilities for demand-driven replenishment to synchronize inventories along the supply chain, improve in-stock positions and reduce cost.

Solution Highlights

SAP Forecasting & ReplenishmentSolution Highlights

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Decision ImplementationPiloting Rollout Operation

Modeling Service - Store DIF

Strategic Inventory Parameter Optimization

What-if Analysis

Pack Size Opt.

Feasibility Study

Optimal Profitability

Young Fashion

Reality

F&R Optimization Services for Retail

Solution today

Modeling Service - Product DIF

* DIF = Demand Influencing Factor

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Solution Enhancements Key Benefits

SAP Forecasting & ReplenishmentLatest innovations

Enhanced capabilities for truck load optimization

Forecast improvements

Enhancements in order forecast (order forecast for aggregation)

Consider time-dependent data for promotions

More detailed information about automated calculation steps

Improved user interfaces, e.g. within the replenishment workbench

Improved exception handling

Enhanced connectivity of SAP F&R with SAP ERP for Retail, e.g. source list integration and transit stock consideration

Solution today

Reduction of purchasing and logistical cost

Increased forecast accuracy leads to better results

Improved support of multi echelon scenarios with the new Order Forecast for aggregation

Improved accuracy of promotional forecasts

Improved traceability of automated processes

Better usability for increased efficiency

Reduced TCO through better integration with SAP ERP for Retail

Release 5.2 of SAP Forecasting and Replenishment Standard Integration provides more sophisticated functionality for DC replenishment as well as usability improvements.

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Solution Enhancements Key Benefits Investment Buying

Enhanced capabilities for truck load optimization

Forecast improvements

Enhancements in order forecast (order forecast for aggregation)

Consider time-dependent information for promotions

More detailed information about automated calculation steps

Improved management of unknown DIFs

Improved usability of DataAnalyzer

Solution today

Reduce purchasing costs and take advantage of supplier promotions

Reduction of purchasing and logistical cost

Increased forecast accuracy leads to better order proposals

Improved support of multi echelon scenarios with the new Order Forecast for aggregation

Improved accuracy of promotional forecasts

Improved traceability of automated processes

Higher degree of automation

Increased efficiency

Release 2.2 of SAP Forecasting and Replenishment Open Integration provides more sophisticated functionality for DC replenishment as well as usability improvements.

SAP Forecasting & ReplenishmentLatest innovations

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Future directionSolution today Planned innovations

Overview of SAP road map for Forecasting & Replenishment

Plan and market better

Supply and distributebetter

Sell and servicebetter

Operate better

On Shelf Availability

CAR, UDF

F&R

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Key BenefitsSolution EnhancementsUsability improvements Order Lists Table enhancements Fast Actions buttons User preferences as tabs, with small button Configurable widths of columns Extended screen resolution and browser compatibility Customer specific exception descriptions Display polling time, polling dayPerformance improvements Pre-calculation of active predictors in B Pre-calculation of demand in BIFunctional improvements Completion of order review process Filtering / sorting by customer specific info Exception acknowledgement for order lists Reporting API

Planned innovations

Increased flexibility and configurability of user interface

Better response times Valuable customer specific enhancements added to

standard product

SAP Forecasting & ReplenishmentPlanned enhancements for F&R stand-alone

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Solution Enhancements Key Benefits Consideration of customer sales

orders as exceptional demand Enhanced integration of SAP

PMR with SAP F&R

Planned innovations

Reduction of out-of-stocks due to unplanned orders

Improved transparency and visibility in F&R

Aligned promotional forecast quantities in promotion planning and replenishment.

Significant reduction of data maintenance for promotional periods

Release 5.2, SP03 of SAP Forecasting and Replenishment Standard Integration provides improvements in transparency and integration.

SAP Forecasting & ReplenishmentPlanned enhancements for F&R integrated

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Customer Activity RepositoryFoundation for predictive retail applications

Web Channel

OnShelfAvailability

Assortment Planning

Promotion Planning (PMR)

Merchandise Planning

Price Optimization

Markdown Optimization

Loss Prevention Analytics

Partner Solutions

Custom Solutions …

Dashboards

Mobile

POS

Financial Planning

Demand Planning

Customer Segmentation

POS Sales Audit

Replenishment& Allocation

CustomerActivity

Repository

Market Data

Demographics

Social Media

Customer

Promotions

Multi-Channel Sales

Merchandise

Pred

ictiv

e A

naly

tics

Retail Analytics Model & KPIs

Assortment

Locations

Click Stream

Mul

tiple

Cha

nnel

s

Inventory

Goods Movements

BW / HANA

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Solution Enhancements Key Benefits Predefined data model to capture

sales transactions across channels in one consolidated repository

Enriched data model to support flexible reporting and analytics

Real time feed of sales data from any channel

Data cleansing, auditing and enrichment as well as error resolution functionality provided through POS DM

Instant aggregation to any desired level while data is kept at lowest level

Foundation for predictive applications (e.g. MAP, PMR, F&R)

Unified forecasting enables prediction of future sales and one version of truth

Planned innovations

Real time visibility into consumer sales data across channel and channels specific down to transaction level

Instant aggregation to any desired level without losing the detailed information (keep data at lowest level)

Support flexible, high speed analytics and calculation of mass data

Avoid replication of POS data and perform extensive calculations and predictive analytics where the data resides

Common foundation and one version of truth for predictive applications

Historic and predictive sales data available in one view

Customer Activity Repository

The first release of the in-memory based Customer Activity Repository provides real time access and visibility into consumer sales data across channels. A game changing foundation to process and analyze consumer behavior and impact on future business in real time.

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Solution Enhancements Key Benefits Analyze on-shelf-availability for

all types of products – slow or fast movers – using scientific algorithms which analyze sales patterns.

Provide historic analysis at aggregate levels as well as real time analysis based on real time POS data.

Based on POS DM using in-memory technology (HANA).

No perpetual inventory at store level is needed.

If available, system inventory and other information can be used to analyze possible root cause

Available on iPAD, easy to use for store associates, alert driven.

Planned innovations

Store Managers and VP of Sales can analyze on-shelf availability at aggregate level to detect patterns of occurrence (e.g. weekdays, categories, daytimes, etc), analyze root causes and take corrective measures to prevent them from happening in the future.

Store associates can detect on-shelf availability in real time for promotional and non-promotional products, respond directly and take corrective actions.

Perpetual inventory at store level is no prerequisite but can be used to provide additional information to analyze root cause.

Helps store managers to optimize resource deployment.

Inventory AnalyticsOn-Shelf Availability

On-Shelf-Availability analysis provides visibility to on-shelf situations in retail stores. It can be used to analyze patterns of out-of-shelf situations after the fact to proactively prevent them in the future or it can be used to detect and visualize on-shelf availability situations when they happen in real time and take immediate actions to prevent further lost sales.

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Future directionPlanned innovationsSolution today

Overview of SAP road map for Forecasting & Replenishment

Plan and market better

Supply and distributebetter

Sell and servicebetter

Operate better

On Shelf Availability

CAR, UDF

F&R

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Integrated retail planning processes

Financial Plan

3-5 years High level sales

plan (sales,margins, markdowns)

By channel, month, store type

Management objective

Assortment Plan

12 months/ 1 season Assortment plan

seasonal products Key item plan non-

seasonal products Units retail, cost By location group

Promo, Price,Markdown Plan

12 to 0 weeks Promotions, prices

and markdowns Hit revenue target

from merch. plan By category, by

week/day Bottom-up

Merchandise Plan

12 months For season/quarter Revenue, profit,

margin by merch.group

By month/week Bottom-up

Marketing Plan

18 months Number of campaigns Budget for campaigns Profit By channel, customer

segment Top-down

Demand (and Supply) Plan

Continuous / In-season Demand analysis In-Season monitoring Demand / supply

match Drive activities, such

as ordering, campaigns etc.

Operational Processes

Operative horizon Purchasing Inventory

Management Warehousing Transportation Etc.

Allocation Plan

Pre-season / in-season Automatic or system-

supported allocation of fixed quantities across multi-level supply network

Demand driven allocation in-season

Replenishment Plan

Continuous Automatic ordering

of re-orderable products

Multi-level supply network

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SAP Forecasting and ReplenishmentFuture direction

MerchandisePlanning

Promotion Planning

Assortment Planning

Price Planning

MarkdownPlanning

Customer Activity Repository (CAR) on HANACommon data foundation for multi channel analytical reporting and predictive applications in Retail

2012 2013 2014 2015 >>

Unified Demand Forecast

On-Shelf Availability Analysis

Demand Planning

Replenishment Planning

Replenishment & Allocation Planning

F&R 5.2 SP03 (for use with SAP Merchandising Software)

F&R 2.2 SP01 (for use with other Merchandising Software)

Planned Delivery

OptimizationServices

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Appendix: Planned

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Solution Enhancements Key Benefits Functionality

– Cell locking (enhanced)– Rules of precedence

Implementation – RDS Package for Planning (SAP

Planning for Retail – Channel Financial, Merchandise and Key Item Planning)

– New ABAP based planning modeler Premium Microsoft Office user

interface: SAP Business Objects Analysis, edition for Microsoft Office– Conditional formatting– Filters by measure– Notes at cell level– Sort breaks by hierarchy– Easy and dynamic calculations– Interactive multi dimensional

analysis SAP Planning for Retail powered by

HANA – Planning engine and Starter

Package support

Planned innovations

Functionality – Complete session locking– Flexible rules based calculation

Implementation – Reduced implementation cost– Simplified implementation– Best business practice templates

User Experience – Superior user experience for power

users– Excel based application design– Common user experience for

planning and reporting / analytics– Easy publishing to MS Power Point

and Live Power Point presentations

– Superior user experience for occasional users

– Custom / industry specific planning features

Performance – High volume, high speed

Innovation without disruption

Merchandise & AssortmentIn-Memory Retail Planning

The SAP Planning Suite for Retail evolves to an in-memory planning application with best in class user experience and a highly flexible planning engine.

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Solution Enhancements Key Benefits Enhance offer construction speed

and performance through mass creation and maintenance capabilities

Enhanced display planning and forecasting capabilities

More flexible desktop publishing views and integration with third party printing and execution systems

Option to leverage a HANA based platform with on-demand database

General usability enhancements and feature updates to improve overall performance

Planned innovations

Reduce data entry times with automation and reduced clicks

Integrate with display planning and planogram systems –including forecasting and in-store placement

Reduce promotional print and execution costs

Improve financial analytics and performance measurements now possible with speed and flexibility of HANA database

Marketing & PromotionsPMR Enhancements and HANA Infrastructure

The SAP Promotion Management for Retail application extends to a HANA infrastructure and enhances display planning features, desktop publishing functionality, and general performance and usability.

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