SAP Cloud Infrastructure Strategy @ Amazon Exec Event

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P AG 2010 All rights reserved. / Page 1 SAP in Amazon Frank Stienhans Head of SAP VCM Cloud Technology Core July 14 th , 2010

Transcript of SAP Cloud Infrastructure Strategy @ Amazon Exec Event

Page 1: SAP Cloud Infrastructure Strategy @ Amazon Exec Event

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SAP in AmazonFrank StienhansHead of SAP VCM Cloud Technology CoreJuly 14th, 2010

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SAP STRATEGY

On Premise

On Demand

On Device

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WHAT ABOUT

On Premise

On Demand

On Device

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AMAZON CLOUD ADOPTION BY SAPSYSTEM HOURS / MONTHOn avg. 50 % consumption increase per quarter

SAP Departments

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AMAZON CLOUD USAGEAS OF JUNE 2010

External Cloud EnablementProject

- Started in Jan 2008- Focus: IT Automation on IaaS

- SAP Self-service since March 2008- Enables unlimited # systems in clouds- Weekly Feature Extensions

Usage

> 400 Cloud Appliances> 600 SAP employees as direct users from >16 countries>>10,000 SAP systems provisioned- Cost Savings based on 1. Less expensive Hardware Hosting 2. IT Process Automation

AWS Footprint in June

1,300 new SAP systems60,253 EC2 Instance Hours 70 TB EBS Storage 3 TB S3 Storage

Top 3 Consuming Departments – Avg. Cost Saving Rate: 77%Customer Trainings

62 new SAP Systems$ 42 / SAP system

82 hrs / SAP system

Status: Pilot + Ramp up

Customer Demos

288 new SAP Systems$ 76 / SAP system

119 hrs / SAP system

Status: Productive + Ramp up

Customer Workshops

147 New SAP Systems$ 15 / SAP system

26 hrs / SAP system

Status: Productive

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USE CASES FOR AMAZON WITHIN SAPSAP EMPLOYEE SURVEY APRIL 2010

Unders

tand C

loud C

ompu

ting

Produc

t

Demos

Produc

t

Develo

pmen

t

Produc

t

Testin

g

Proof o

f Con

cept

Develo

pmen

t0%

10%

20%

30%

40%

50%

60%

70%

80%

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CLOUD TYPES

Public Private

Hybrid

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Product 1Product 1Product 1

TODAY: EVERY PRODUCT & USE CASE SUPPORTS POT. DIFFERENT CLOUDS

SAP Products

Use CaseDemo

Use CaseTrial

Use CasePOC

Use CaseDEV, Test

Use CasePROD

Product 1Product 1Product 1ISV ProductsProduct 1Product 1Product 1Custom

Development

Product 1Product 1Product 1SIProduct 1Product 1Product 1Co-Innovation

Product 1Product 1Product 1Customer AInternal Cloud

Product 1Product 1Product 1Partner BInternal Cloud

Product 1Product 1Product 1IaaSProduct 1Product 1Product 1SAP

Internal Cloud

Product 1Product 1Product 1PaaS

Random, Incomplete, Chaotic

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Product 1Product 1Product 1

GOAL: ALL PRODUCTS, ALL USE CASES, ENABLE BEST RATIONAL CHOICE

SAP Products

Use CaseDemo

Use CaseTrial

Use CasePOC

Use CaseDEV, Test

Use CasePROD

Product 1Product 1Product 1ISV ProductsProduct 1Product 1Product 1Custom

Development

Product 1Product 1Product 1SIProduct 1Product 1Product 1Co-Innovation

Product 1Product 1Product 1CustomerInternal Cloud

Product 1Product 1Product 1PartnerInternal Cloud

Product 1Product 1Product 1IaaSProduct 1Product 1Product 1SAP

Internal Cloud

Product 1Product 1Product 1PaaS

SAP VCM Hybrid Cloud

One API, Protocol

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Bring on Premise Solutions as near to the IT characteristics of On Demand Services as possible without requiring significant changes for existing SAP Solutions and define architectural implications for new SAP solutions.

On Demand IT characteristics include Low Business Solution TCO High Business Agility allowing immediate reaction to changing business needs Self Service Approach with immediate fulfillment for all general IT processes Immediate consumption ability of SAP/partner solutions/services Foster Network Effect for consumers and providers

Create a win5 situation for customers, SI partners, solution providers, cloud providers, SCN community

SAP CLOUD INFRASTRUCTURE STRATEGY

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… Microsoft

IBMAmazon vCloud

CLOUD INFRASTRUCTURE BIG PICTURESOLUTIONS IN CLOUDS & VIRTUAL ENVIRONMENTS

Cloud & VirtualApplianceRegistry

Appliance Distribution

Hybrid Operations

VIMVLM

STS ...

SAP DepartmentsField Sales, Field Services, Suite, Technology, BAiO, B1,BU, BOBJ, HANA,Industries, Custom Dev

VCM Product

Amazon IBM vCloud Rackspace Elastic Hosts

1&1MicrosoftGo-GridT-Systems…AT&T

Cloud ISV Examples…

Cloud SI Examples…

VCM Product VCM Product

Cloud Customer Examples…

Publish ApplianceUpload Usage Data Systems

Consume ApplianceDownload Appliance Usage Data Systems

Try & Buy

Training

POC

Mission Critical

VCM BackboneIntegration Security

ConsultingPortfolio

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SERVICE PORTFOLIO STRUCTUREDEPARTMENT: SAP GLOBAL SERVICE INNOVATION

Overview of plannedService Portfolio:

Contact Field Service:

[email protected]@sap.com

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THANK YOU!

■ Frank Stienhans: [email protected]

■ Bjoern Treutel [email protected]

■ Sven Bedorf [email protected]