For Internal and Partner Use

SAP BusinessObjects Cloud FAQ

Contents

TOP 10 QUESTIONS ......................................................................................................................................... 3 1. What is SAP BusinessObjects Cloud? ..................................................................................................... 3 2. Why are we offering a new public cloud analytics product? ................................................................. 3 3. What is the Road Map for SAP BusinessObjects Cloud? ....................................................................... 3 4. Is SAP BusinessObjects Cloud built on the SAP HANA Enterprise Cloud (HEC) or SAP HANA Cloud Platform (HCP)? .................................................................................................................................... 3 5. What is the pricing and licensing model for SAP BusinessObjects Cloud? ........................................ 3 6. At which segments and audiences is SAP BusinessObjects Cloud targeted? ................................... 4 7. Is SAP BusinessObjects Cloud available today?.................................................................................... 4 8. Does SAP BusinessObjects Cloud replace SAP Cloud for Planning? .................................................. 5 9. Does SAP BusinessObjects Cloud replace SAP Lumira, cloud edition? ............................................. 5 10. What is SAP Digital Boardroom? ............................................................................................................ 5

GENERAL PRODUCT QUESTIONS ................................................................................................................. 6 11. Why are we bringing all analytics capabilities in one product? .......................................................... 6 12. My customer is looking for a public cloud solution for planning, should I continue selling SAP Cloud for Planning? ........................................................................................................................................ 6 13. Does SAP BusinessObjects Cloud replace SAP Business Planning and Consolidation (BPC)? .... 6 14. How does SAP BusinessObjects Cloud integrate with BPC? .............................................................. 6 15. How should I position SAP BusinessObjects Cloud vs. BPC? ............................................................ 7 16. My customer is looking for a public cloud solution for BI, should I continue selling SAP Lumira, cloud edition? .................................................................................................................................................. 7 17. Does SAP BusinessObjects Cloud replace on-premise versions of SAP Lumira?............................ 7 18. How should I position SAP BusinessObjects Cloud vs. SAP BusinessObjects BI 4.x and SAP Lumira? ............................................................................................................................................................. 7 19. Does SAP BusinessObjects Cloud complement and integrate with SAP BusinessObjects BI 4.x? 8 20. Does SAP BusinessObjects Cloud integrate with SAP Lumira, desktop edition? ............................ 8 21. Is SAP de-emphasizing SAP Lumira and SAP BusinessObjects BI 4.x in favor of SAP BusinessObjects Cloud? ................................................................................................................................ 8 22. Does SAP BusinessObjects Cloud change the roadmap for SAP BusinessObjects BI 4.x and SAP Lumira? ............................................................................................................................................................. 8 23. Will SAP continue on the client convergence strategy for the on-premise BI suite now that SAP BusinessObjects Cloud is released? ............................................................................................................ 9 24. Can SAP BusinessObjects Cloud be deployed on-premise? ............................................................... 9 25. Will SAP BusinessObjects Cloud ever support offline authoring of documents? ............................. 9 26. Is SAP BusinessObjects Cloud the successor for SAP Smart Business, executive edition? .......... 9 27. When can we expect SAP BusinessObjects Cloud features equivalent to SAP Smart Business, executive edition to be available on-premise? ........................................................................................... 10

Frequently Asked Questions SAP BusinessObjects Cloud (formerly SAP Cloud for Analytics)

For internal and Partner Use

28. Which executive dashboarding capability should we position to our on-premise customers? ..... 10 29. How does management, auditing, and data governance work in SAP BusinessObjects Cloud? Is it compatible with solutions such as SAP Information Steward? ............................................................... 10 30. Why is social collaboration in SAP BusinessObjects Cloud not based on the existing cloud-based SAP collaboration solution, SAP Jam? ....................................................................................................... 10 31. Does SAP BusinessObjects Cloud integrate with SAP HANA Vora? ................................................ 11

POSITIONING AND MESSAGING QUESTIONS ............................................................................................11 32. What are our key messages for SAP BusinessObjects Cloud? ........................................................ 11 33. How should I position SAP BusinessObjects Cloud to a FP&A audience? ..................................... 12 34. How should I position SAP BusinessObjects Cloud to other LOB audiences? .............................. 12 35. How should I position SAP BusinessObjects Cloud to an IT audience? ......................................... 12 36. How should I position BusinessObjects Cloud for SuccessFactors when there is already a SuccessFactors Workforce Analytics & Planning solution? .................................................................... 13 37. What´s the elevator pitch? ..................................................................................................................... 13 38. How is SAP BusinessObjects Cloud differentiated versus other cloud analytics vendor´s offerings? ....................................................................................................................................................... 14 39. How do I communicate the different sets of capabilities in SAP BusinessObjects Cloud? ........... 15 40. SAP BusinessObjects Cloud is SaaS-only and we no longer want to position SAP Lumira, server version for SAP HANA; what should I position to my customers looking for on-premise analytics built natively on SAP HANA? ....................................................................................................................... 15 41. SAP Lumira and SAP BusinessObjects Design Studio documents are not compatible with SAP BusinessObjects Cloud; what should we say to customers when they ask why? ................................ 15 42. Given the overlap in functionality between SAP BusinessObjects Cloud and other analytics products in the portfolio, won’t our R&D end up having to develop future functionality several times? ......................................................................................................................................................................... 16 43. Customers not interested in cloud analytics today might know that they will likely need more of it in the future; won’t they now be reluctant to invest time and effort into building analytics content on-premise knowing that they might have to redo that work in the cloud in the future? ........................... 16 44. The hybrid data access architecture is a strength of SAP BusinessObjects Cloud, but won’t the lack of document compatibility between on-premise and cloud deployments force customers to build documents twice? ......................................................................................................................................... 16 47. SAP BusinessObjects Design Studio and SAP Lumira are perceived as being relatively new products in the market, why weren’t they designed with cloud deployment in mind? ......................... 17 48. Could SAP BusinessObjects Cloud lead customers to review their overall analytics strategy, look at competitor alternatives, and potentially stall deals?............................................................................. 17 49. Should I position SAP BusinessObjects Cloud to an OEM partner? ................................................. 17

PRICING AND PROVISIONING QUESTIONS ................................................................................................18 50. What’s the process for SAP BusinessObjects Cloud customer trials? ............................................ 18 52. Will SAP BusinessObjects Cloud be available to sell to OEMs? ....................................................... 18

TECHNICAL QUESTIONS ...............................................................................................................................18 53. Is SAP BusinessObjects Cloud single or multi-tenant? ..................................................................... 18 54. In what languages is SAP BusinessObjects Cloud available? .......................................................... 18 55. Where can I learn more on SAP cloud data centers as well as security and data protection? ..... 19 56. Can partners install and run SAP BusinessObjects Cloud in their own datacenters? .................... 19 57. Can SAP BusinessObjects Cloud connect to Ariba, SuccessFactors, Concur or SAP Cloud for Customer data? ............................................................................................................................................. 19

KEY RESOURCES...........................................................................................................................................19 58. Where can I find sales tools, assets, and other resources? ............................................................... 19 59. Where can I find the product roadmap for SAP BusinessObjects Cloud? ...................................... 20

For internal and Partner Use

Top 10 Questions

1. What is SAP BusinessObjects Cloud?

SAP BusinessObjects Cloud (formerly SAP Cloud for Analytics) is a new generation of Software-

as-a-Service (SaaS) that redefines analytics in the Cloud by providing BI, predictive, and planning

capabilities in one solution. Built natively on the SAP HANA Cloud Platform, it allows customers to

simplify access to a new public cloud experience that they can trust.

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2. Why are we offering a new public cloud analytics product?

A growing number of organizations are looking for public cloud analytics solutions that can be

quickly implemented without the need for manual upgrades and migrations.

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3. What is the Road Map for SAP BusinessObjects Cloud?

All SAP product and solution road maps have been migrated to go.sap.com

The product road map for SAP BusinessObjects Cloud is available here.

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4. Is SAP BusinessObjects Cloud built on the SAP HANA Enterprise Cloud (HEC) or SAP HANA Cloud Platform (HCP)?

SAP BusinessObjects Cloud is built natively on the SAP HANA Cloud Platform.

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5. What is the pricing and licensing model for SAP BusinessObjects Cloud?

SAP BusinessObjects Cloud is sold on a subscription basis. Customers will be able to license all

capabilities or a subset, e.g., BI only or planning only. SAP employees can find information about

pricing and subscriptions on SAP JAM. SAP partners can find information on SAP PartnerEdge.

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For internal and Partner Use

6. At which segments and audiences is SAP BusinessObjects Cloud targeted?

Segments:

Net New Analytics customers and SAP Analytics installed

Scenarios:

Net new analytics opportunities particularly where the customer is looking for a public cloud solution

o Customers of SAP LoB apps in the cloud (Ariba, Cloud for Customer,

SuccessFactors, etc.). Please see the FAQ with regards to SuccessFactors for

more detail on this LoB solution.

o Customers of 3rd-party app in the cloud (SFDC, etc.)

o Customers considering other SaaS point solutions for BI or Planning such as Birst,

GoodData, Domo, Anaplan, Adaptive Insights, or Host Analytics

SAP Analytics customers looking to extend their existing implementations with a complementary solution for divisional/LOB and departmental analytics in the cloud

o BPC planning customers

o BusinessObjects BI customers looking for agile BI extensions in the cloud

SAP Analytics customers looking to leverage the benefits of HANA in the cloud

o BPC planning customers who would prefer a native HANA solution (no dependence

on NetWeaver and BW) o BusinessObjects BI customers looking for Big Data/IoT analytics in the cloud

Industry: All

Region: Global

Org Size: GB ( UGB and LGB) & LE

Buying Center: Office of Finance, Business Unit/LOB Controlling and Operations, IT

Personas:

o CFO

o VP FP&A, VP/Director of Finance

o VP Division/LOB Controlling and Operations

o Line of Business Analyst/Planner

o CIO

o Head of Analytics Competency Center, Analytics Project Lead

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7. Is SAP BusinessObjects Cloud available today?

Yes. SAP BusinessObjects Cloud is generally available, with planning and business intelligence

(BI) capabilities. Predictive capabilities are planned for availability at Sapphire in 2016.

The roadmap for GRC (governance and risk compliance) capabilities is being finalized.

For official branding details and usage terms, please click here and then click on the

"Naming" tab. SAP partners can find information about SAP BusinessObjects Cloud here.

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For internal and Partner Use

8. Does SAP BusinessObjects Cloud replace SAP Cloud for Planning?

Yes, in name only. SAP Cloud for Planning was the first set of capabilities available for SAP

BusinessObjects Cloud (formerly SAP Cloud for Analytics).

For official branding details/name change and usage terms, please click here and then click on the

"Naming" tab. SAP partners can find information about here.

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9. Does SAP BusinessObjects Cloud replace SAP Lumira, cloud edition?

Yes. SAP BusinessObjects Cloud replaces SAP Lumira, cloud edition. SAP Lumira, cloud edition

will be retired by September 30, 2016 and paid subscriptions will be transitioned to SAP

BusinessObjects Cloud.

Note that SAP BusinessObjects Cloud does *not* replace SAP BusinessObjects BI 4.x or SAP

Lumira (see question #17)

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10. What is SAP Digital Boardroom?

SAP Digital Boardroom is a next generation, digital solution that contextualizes the boardroom

experience across people, places, and devices into a real-time enterprise experience. Built on SAP

BusinessObjects Cloud the SAP Digital Boardroom leverages SAP S/4HANA Lines of Business

data to provide a single source of truth about a company’s most important business metrics to

monitor, simulate and drive change in the digital economy.

For more information:

SAP Employees: SAP Digital Boardroom JAM page

SAP Partners: SAP PartnerEdge portal.

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For internal and Partner Use

General Product Questions

11. Why are we bringing all analytics capabilities in one product?

SAP has a unique opportunity to bring together a complete set of analytics capabilities as one

product to differentiate against niche competitors in the market who only provide point solutions or

a narrow set of analytics capabilities, e.g., BI or planning but not both.

This allows users to be able to do their jobs in one experience/workflow versus having to integrate and jump between a number of different applications. For example, a financial planning and analysis professional can access data, analyze it, create reports, run predictive functions, collaborate with others, and plan in one product, as their job requires.

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12. My customer is looking for a public cloud solution for planning, should I continue selling SAP Cloud for Planning?

Please inform your customer that SAP Cloud for Planning has been renamed to SAP

BusinessObjects Cloud for planning.

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13. Does SAP BusinessObjects Cloud replace SAP Business Planning and Consolidation (BPC)?

No. SAP BusinessObjects Cloud is SaaS-only (not available on premise) that can complement

existing deployments of BPC (hybrid deployment). Both versions of BPC have roadmaps and in

the case of BPC NW there is extensive planned investment around integration with S/4 HANA

Finance. Note that BPC has been rebranded SAP BusinessObjects Planning and Consolidation.

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14. How does SAP BusinessObjects Cloud integrate with BPC?

Native, bi-directional integration is available to move data and metadata between BPC (both

Microsoft and SAP NetWeaver versions) and SAP BusinessObjects Cloud vs having to use flat

files.

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For internal and Partner Use

15. How should I position SAP BusinessObjects Cloud vs. BPC?

If your customer is looking for a SaaS-based planning application (or is indifferent to whether it’s

SaaS or on premise), you should position SAP BusinessObjects Cloud. If they are looking for an

on premise solution, or looking for a unified planning and consolidation application then BPC

should be positioned (in particular BPC NW if the customer is looking for a BW-based planning

solution with deep and unique integration into S/4 HANA Finance). As mentioned above, both can

be used in a hybrid scenario. In fact, one of our first Cloud for Planning deals was to an existing

BPC customer for a hybrid scenario.

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16. My customer is looking for a public cloud solution for BI, should I continue selling SAP Lumira, cloud edition?

SAP BusinessObjects Cloud is generally available. As mentioned above, please inform your

customer that SAP BusinessObjects Cloud replaces SAP Lumira, cloud edition and paid

subscriptions to the cloud edition of SAP Lumira will be transitioned to SAP BusinessObjects

Cloud. As of Q2 2016, SAP Lumira, cloud edition is no longer available for sale.

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17. Does SAP BusinessObjects Cloud replace on-premise versions of SAP Lumira?

No. SAP BusinessObjects Cloud is SaaS-only (not available on premise) that can complement

existing on-premise deployments of SAP Lumira (hybrid deployment).

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18. How should I position SAP BusinessObjects Cloud vs. SAP BusinessObjects BI 4.x and SAP Lumira?

If your customer is looking for SaaS-based BI, you should position SAP BusinessObjects Cloud. If

they are looking for on-premise BI, then SAP BusinessObjects BI 4.x and SAP Lumira should be

positioned. For information about new packaging and branding for SAP BusinessObjects on-

premise solutions see the FAQ:

SAP Employees

SAP Partners

SAP Customers

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For internal and Partner Use

19. Does SAP BusinessObjects Cloud complement and integrate with SAP BusinessObjects BI 4.x?

SAP BusinessObjects Cloud is designed to access many of the same data sources available to

SAP BusinessObjects BI 4.x, including universes, SAP BW BEx queries, and SAP HANA views.

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20. Does SAP BusinessObjects Cloud integrate with SAP Lumira, desktop edition?

SAP Lumira 1.31 and later versions are able to publish datasets to SAP BusinessObjects Cloud.

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21. Is SAP de-emphasizing SAP Lumira and SAP BusinessObjects BI 4.x in favor of SAP BusinessObjects Cloud?

Not at all. Today the vast majority of our customers use on-premise software and we will continue to support and innovate this deployment model. At the same time we are building out new cloud-centric software to support the newer cloud-based deployment model. Virtually all organizations will need a combination of cloud and on-premise deployments, and we will innovate on both sides for the benefit of our customers. In addition we are building data bridges between on-premise and cloud solutions to enable data to be consumed wherever is best.

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22. Does SAP BusinessObjects Cloud change the roadmap for SAP BusinessObjects BI 4.x and SAP Lumira?

No, it doesn’t. We continue to evolve SAP BusinessObjects BI 4.x and SAP Lumira with a strong

set of on-premise innovations. SAP BusinessObjects BI 4.2 provides key new features like a new

commentary service, and parallel query support and direct access to SAP HANA in SAP

BusinessObjects Web Intelligence. SAP Lumira continues its rapid evolution with new features that

will improve SAP BW connectivity, add more formatting options to cross tabs, provide a formula

editor for scripting complex expressions, and more.

All SAP product and solution roadmaps are available on go.sap.com.

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For internal and Partner Use

23. Will SAP continue on the client convergence strategy for the on-premise BI suite now that SAP BusinessObjects Cloud is released?

Yes, it will. In fact we are accelerating our client convergence by combining SAP Lumira and SAP BusinessObjects Design Studio into a single converged solution that combines data discovery and enterprise dashboards. This strategy and focus on simplification remain unchanged with the release of SAP BusinessObjects Cloud.

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24. Can SAP BusinessObjects Cloud be deployed on-premise?

No. Customers who want to deploy analytics on-premise should focus on the portfolio of on-premise analytics solutions. Customers who want to access on-premise data sources can leverage the hybrid data access architecture in SAP BusinessObjects Cloud and gain the benefits of software-as-a-service without having to move their data to the cloud.

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25. Will SAP BusinessObjects Cloud ever support offline authoring of documents?

Offline authoring is an important requirement in enterprise environments and we have looked into it. However, we focus on the SaaS model to lead this growing segment of the market with best-of-breed capabilities.

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26. Is SAP BusinessObjects Cloud the successor for SAP Smart Business, executive edition?

Yes. The features and functions of SAP Smart Business, executive edition are getting moved to

SAP BusinessObjects Cloud, which then gives users access to the additional capabilities of SAP

BusinessObjects Cloud, like planning and predictive analytics. The development for SAP Smart

Business, executive edition has been stopped and its End of Maintenance is planned for 30

September 2017.

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For internal and Partner Use

27. When can we expect SAP BusinessObjects Cloud features equivalent to SAP Smart Business, executive edition to be available on-premise?

There is no plan to have SAP BusinessObjects Cloud available on-premise. However, SAP

BusinessObjects Cloud is designed to access the same on-premise data sources as SAP Smart

Business, executive edition, like SAP HANA views and SAP BW BEx queries, and also SAP

BusinessObjects universes. This hybrid data access is designed to not force the replication of on-

premise data into the cloud.

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28. Which executive dashboarding capability should we position to our on-premise customers?

Please keep positioning the SAP BusinessObjects BI Suite with SAP BusinessObjects Design

Studio as the forward-looking dashboarding product to customers looking for on-premise BI.

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29. How does management, auditing, and data governance work in SAP BusinessObjects Cloud? Is it compatible with solutions such as SAP Information Steward?

We are building tenant accessible management, auditing and data governance capabilities in SAP BusinessObjects Cloud. Additionally, many of the features, and in some cases technology, from SAP Information Steward is already available in SAP HANA, and by extension SAP HANA Cloud Platform. So while we do not plan to integrate with SAP Information Steward as a stand-alone product, we are already and will continue to avail ourselves of its capabilities.

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30. Why is social collaboration in SAP BusinessObjects Cloud not based on the existing cloud-based SAP collaboration solution, SAP Jam?

In order to create a seamless experience between business intelligence, planning, predictive analytics, and collaboration we built social collaboration capabilities directly into the user experience. SAP Jam is a social collaboration platform that has extensive functionality that can be used in conjunction with SAP BusinessObjects Cloud.

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For internal and Partner Use

31. Does SAP BusinessObjects Cloud integrate with SAP HANA Vora?

There is no direct integration at this point. We are looking at multiple options and technologies, including SAP HANA Vora, to support hybrid Big Data analytics scenarios where Big Data stays on-premise.

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Positioning and Messaging Questions

32. What are our key messages for SAP BusinessObjects Cloud? With the rise of the digital economy and emergence of the millennial workforce, people are demanding more and SAP has responded. Only SAP solutions appeal to both the business buyer/user who wants analytics that are simple to acquire and use and to the CIO/IT department who needs the end-to-end governance, security, and manageability of a trusted, enterprise solution. By partnering with SAP, organizations can rethink their analytics strategy and thereby redefine their enterprise across three essential criteria.

1. Understand the business by enabling everyone to:

Access any and all data

Ensure self-serve, governed data

Gain deeper, real-time insights

2. Simplify the enterprise landscape by providing solutions that are:

Simple to use

Simple to understand

Simple to manage

3. Transform the future with line-of-business scenarios to:

Visualize new outcomes

Predict new opportunities

Plan new strategies

For more information see “Our 2016 Story: SAP BusinessObjects – Modern Analytics for the Digital Enterprise”:

SAP Employees: SAP JAM

SAP Partners: SAP PartnerEdge

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For internal and Partner Use

33. How should I position SAP BusinessObjects Cloud to a FP&A audience?

SAP helps FP&A professionals o eliminate the complexity of planning processes and

o quickly integrate corporate and divisional plans to

o better support the business with fact-based decision-making

Because only SAP provides:

o a new and completely different planning experience designed around you vs technology

o with all analytics capabilities in one product so you can plan, analyze and

collaborate in context

o and trust that the application will meet your particular needs, performing how and

when you expect

Unlike applications from other vendors (or standalone spreadsheets) that are:

o difficult to use or

o built on outdated and/or proprietary architectures with performance limitations or o require you to integrate and use other applications for data discovery, visualization,

predictive analytics or collaboration

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34. How should I position SAP BusinessObjects Cloud to other LOB audiences?

SAP helps lines of business users

o get immediate access to analytics via subscription. Eliminate the complexity of having to use multiple analytics tools to do their job

o and discover, visualize, plan, predict, and collaborate in the same context

o and drive better fact-based decisions making

Because only SAP provides

o BI, planning, predictive, GRC (future), and collaboration in one product

o and a consumer-grade user experience based on modern design principles

o and a trusted cloud platform that adapts as your business and requirements grow

Unlike other analytics software vendors o which only provide point solutions (for BI, planning, predictive, or GRC analytics)

o or are difficult to use

o or not performing

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35. How should I position SAP BusinessObjects Cloud to an IT audience?

SAP helps IT professionals

o eliminate the costs of on-prem deployments of multiple analytics tools

o and serve the needs of all with one SaaS product

o and reduce shadow IT

For internal and Partner Use

Because only SAP provides

o BI, planning, predictive, GRC (future), and collaboration in one agile product o and access to all your data – SAP and non-SAP, on-prem and in the cloud

o and a trusted cloud platform that fulfills highest security, data protection demands,

and availability on a global basis

Unlike other analytics software vendors

o which only provide point solutions (for BI, planning, predictive, or GRC analytics)

o or are difficult to integrate and maintain

o or are built on legacy proprietary architectures not designed for the cloud

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36. How should I position BusinessObjects Cloud for SuccessFactors when there is already a SuccessFactors Workforce Analytics & Planning solution?

SuccessFactors Workforce Analytics & Planning is the market leader in HR analytics with 30+

years of experience, thousands of industry standard metrics, analytical models, and methodologies

for analytics and workforce planning. Therefore, SuccessFactors and SAP HCM account

executives who are working with customers and prospects interested in purpose-built, content-rich

analytics for SuccessFactors should continue to position SuccessFactors Workforce Analytics &

Planning. If the prospect is seeking a general-purpose cloud analytics solution for multiple data

sources and applications, including data from SuccessFactors, they should be directed towards

SAP BusinessObjects Cloud. SAP is making a significant engineering investment in

BusinessObjects Cloud and our product development teams are working closely together on ways

to leverage that technology within the HCM LoB.

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37. What´s the elevator pitch?

SAP BusinessObjects Cloud is a new generation of SaaS that provides all analytics capabilities for

all users in one product.

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For internal and Partner Use

38. How is SAP BusinessObjects Cloud differentiated versus other cloud analytics vendor´s offerings?

Feature Benefit Why differentiator

All analytics

capabilities in one

product

Save time and reduce errors by not

having to jump between products.

Serve the needs of all with one app

and break down functional silos.

Other vendors provide point solutions or some

but not all analytics capabilities in one product.

Process-oriented

user-centric Fiori-

like interface

Modern look-&-feel, intuitive and

easy to use on any device, get value

in a couple of minutes and a few

mouse clicks.

Many other vendors offer dated look-&-feel and

experience.

Built-in in-context

social

collaboration

Have a conversation and take action

directly vs jumping to another app.

Other vendors offer limited built-in collaboration

or require a separate app.

Hybrid data access

architecture

Access all your data – SAP and non-

SAP, on-prem and in the cloud.

Other vendors require to move all data to the

cloud first,

Big data wrangling

/ data blending

Enrich traditional analytics with big

data analytics without a separate

specialized product.

Big data discovery products from other vendors

only solve part of the analytics equation.

Native integration

with on-prem SAP

Analytics

Complement existing on-prem

investments in SAP Analytics.

Other vendors have inferior access to BPC,

BW, HANA, S/4HANA, Lumira data, or

universes, or no access at all.

Embedded in SAP

LOB apps (future)

Standardization. Increased adoption

of analytics.

Other vendors can’t offer a seamless

embedded analytics experience with SAP apps

– on-prem or in the cloud.

Hosted in SAP

cloud data centers

Fulfill highest security, data

protection demands, and availability

on a global basis.

Safer choice. SAP is more reliable business

partner than smaller niche cloud analytics

vendors.

2-tier architecture

powered by SAP

HANA

Real-time, high performance, and

data intensive applications.

Other cloud products are 3-tier (separate UI,

analytics, and dtb layers), not built on modern

in-memory platforms or rely on proprietary

platforms that won’t scale or perform like HANA

Built natively on

SAP HANA Cloud

Platform

Extensibility and scalability (up/out)

thanks to modern enterprise class

PaaS.

Other cloud products are not built on a powerful

and feature rich PaaS thereby limiting the

scalability and robustness of their apps running

in the cloud.

For internal and Partner Use

39. How do I communicate the different sets of capabilities in SAP

BusinessObjects Cloud?

To communicate the different sets of capabilities in SAP BusinessObjects Cloud and in places

where you need to list out these capabilities, please use the following framework:

SAP BusinessObjects Cloud for planning

SAP BusinessObjects Cloud for business intelligence

SAP BusinessObjects Cloud for predictive analytics

SAP BusinessObjects Cloud for governance, risk, and compliance (future)

You can also use natural language in text to communicate the above. E.g., the business

intelligence capabilities in SAP BusinessObjects Cloud enable you to ..."

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40. SAP BusinessObjects Cloud is SaaS-only and we no longer want to position SAP Lumira, server version for SAP HANA; what should I position to my customers looking for on-premise analytics built natively on SAP HANA?

You should position SAP Lumira, server version for the SAP BusinessObjects BI platform. It supports SAP HANA as a high-performance calculation engine while adding all of the enterprise ready capabilities that customers of SAP Lumira, server version for SAP HANA have been asking for.

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41. SAP Lumira and SAP BusinessObjects Design Studio documents are not compatible with SAP BusinessObjects Cloud; what should we say to customers when they ask why?

SAP Lumira 1.31 and later supports the publishing of datasets along with metadata to SAP BusinessObjects Cloud. Additionally, SAP BusinessObjects Cloud is designed to access the same data sources available to SAP Lumira and SAP BusinessObjects Design Studio, including SAP BusinessObjects universes, SAP BW BEx queries and SAP HANA views.

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For internal and Partner Use

42. Given the overlap in functionality between SAP BusinessObjects Cloud and other analytics products in the portfolio, won’t our R&D end up having to develop future functionality several times?

SAP BusinessObjects Cloud and other analytics products in the portfolio have their own roadmaps and are at different stages of development. SAP BusinessObjects Cloud is developed on one new code-line with all analytics capabilities within one user experience. While designed to address similar user needs, we are not replicating features across on-premise and cloud solutions.

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43. Customers not interested in cloud analytics today might know that they will likely need more of it in the future; won’t they now be reluctant to invest time and effort into building analytics content on-premise knowing that they might have to redo that work in the cloud in the future?

We continue to invest to innovate our on-premise analytics solutions for customers where on-premise is the preferred deployment model. SAP BusinessObjects BI 4.x, SAP Lumira, SAP BPC, SAP Predictive Analytics, etc. all have strong compelling roadmaps and customers can continue to use these solutions. Customers that know they want to go to the cloud should start using/building new content in SAP BusinessObjects Cloud.

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44. The hybrid data access architecture is a strength of SAP BusinessObjects Cloud, but won’t the lack of document compatibility between on-premise and cloud deployments force customers to build documents twice?

Customers who want to deploy in the cloud should create all of their content using SAP BusinessObjects Cloud and leverage the hybrid data access architecture of SAP BusinessObjects Cloud to access to data either on-premise or in the cloud.

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45. How does SAP BusinessObjects Cloud fit with our “trusted data discovery" messaging?

SAP BusinessObjects Cloud perpetuates the trusted data discovery message in 4 ways. As a cloud-

native solution, security is paramount and SAP’s focus on security, quality and trust is priority number

one. We are designing SAP BusinessObjects Cloud so that it can connect to trusted corporate data

sources like SAP HANA views (available today), SAP BW BEx queries (available today) and SAP

BusinessObjects Universes.

For internal and Partner Use

46. How can customers of SAP Lumira, cloud edition move to SAP BusinessObjects Cloud that doesn’t support offline authoring?

Customers who require offline authoring should remain on SAP Lumira. They can deploy SAP Lumira, server version for the SAP BusinessObjects BI platform in SAP HANA Enterprise Cloud, Amazon Web Services, or Microsoft Azure, should they also require cloud-based deployment of SAP Lumira content.

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47. SAP BusinessObjects Design Studio and SAP Lumira are perceived as being relatively new products in the market, why weren’t they designed with cloud deployment in mind?

It is only recently that the adoption of cloud analytics solutions is gaining momentum. SAP BusinessObjects Design Studio and SAP Lumira were launched a few years ago already.

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48. Could SAP BusinessObjects Cloud lead customers to review their overall analytics strategy, look at competitor alternatives, and potentially stall deals?

We run this risk anytime we introduce a new product. It is critical to continue messaging the continued investment in our portfolio of on-premise solutions to customers looking for on-premise analytics, while focusing the positioning of SAP BusinessObjects Cloud to customers looking for SaaS-based analytics.

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49. Should I position SAP BusinessObjects Cloud to an OEM partner?

Yes, in some cases. If your OEM partner is looking for SaaS-based BI hosted on SAP HANA

Cloud Platform, you should position SAP BusinessObjects Cloud. However, be aware that

embedding and extending SDKs are not yet available for SAP BusinessObjects Cloud. Please

keep positioning SAP BusinessObjects BI 4.x to OEM partners looking for an on-premise BI

solution or BI for their cloud solutions running on virtual private clouds. There are no plans to have

SAP BusinessObjects Cloud available to install on-premise or in our partner’s datacenters.

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For internal and Partner Use

Pricing and Provisioning Questions

50. What’s the process for SAP BusinessObjects Cloud customer trials?

Customers can try out SAP BusinessObjects Cloud via our website: http://sapcloudanalytics.com.

They will need to register for an account and SAP will provide them a tutorial account free of

charge. For more details go here.

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52. Will SAP BusinessObjects Cloud be available to sell to OEMs?

Yes, SAP BusinessObjects Cloud is available on the Approved Product List (APL).

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Technical Questions

53. Is SAP BusinessObjects Cloud single or multi-tenant?

SAP BusinessObjects Cloud will be offered as both a public (multi-tenant) and private (single-

tenant) environment. BusinessObjects Cloud

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54. In what languages is SAP BusinessObjects Cloud available?

The languages available in the user interface are English, German, French, Spanish, Brazilian

Portuguese, Russian, Japanese, Chinese Traditional, and Italian. Users can change the language

settings in their profile (the user icon in the top right part of the home screen). The user guide is

also available in the same set of languages. Data is supported in any unicode compatible

language.

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For internal and Partner Use

55. Where can I learn more on SAP cloud data centers as well as security and data protection?

http://www.sapdatacenter.com (external link that can also be given to customers)

SAP BusinessObjects Cloud can be run in 5 data centers currently - US-East, US-West, Germany,

the Netherlands, and Australia. The customers can choose their data center.

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56. Can partners install and run SAP BusinessObjects Cloud in their own datacenters?

No. There are no plans to have SAP BusinessObjects Cloud available to install on a third-party-

cloud or a partner’s datacenters.

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57. Can SAP BusinessObjects Cloud connect to Ariba, SuccessFactors, Concur or SAP Cloud for Customer data?

Planned innovations in the SAP BusinessObjects Cloud product roadmap include direct access to

SAP cloud-based applications such as Ariba, SuccessFactors, Concur and SAP Cloud for

Customer.

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Key Resources

58. Where can I find sales tools, assets, and other resources? Please go the internal JAM site for accessing sales tools, assets, and other resources.

Partner facing resources are available on the SAP BusinessObjects Cloud page on SAP

PartnerEdge. See also this overview of role based enablement materials.

You can also find help on the SCN community, which features what’s new, events, and tutorial

videos.

Product roadmaps are available at http://go.sap.com/solution/roadmaps.html

For internal and Partner Use

59. Where can I find the product roadmap for SAP BusinessObjects Cloud?

The product roadmap for SAP BusinessObjects Cloud is available

from http://go.sap.com/solution/roadmaps.html.

A direct link to the SAP BusinessObjects Cloud roadmap is here.

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For internal and Partner Use

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