What is Argan Oil? • ‘Liquid Gold’ • Argan oil is a rare oil that comes from the nuts of the Argan tree

(Argania spinosa).

• The Argan tree is also known as the ‘tree of life’

• The Argan tree is grown in Western Morocco.

• Each tree lives up to an estimated 150 to 200 years.

• The nut contains one to three kernels from which the oil is extracted.

Why We Love It... It's the perfect indulgence for soft, seductive, silky perfection!

Why You Want It... This exotic precious blend of Moroccan argan oil penetrates, moisturises, renews and creates softness and strength while protecting your hair from harmful styling heat and UV damage as it gives you smooth, sexy tresses.

Suggested Applications

For Face and Body

• Use as your daily facial cream or for wrinkles, scar tissue, visibly irritated skin and stretch marks.

• Apply 3-4 drops daily to your skin in the morning and at night and massage gently until absorbed.

• Apply 2 to 3 times a week after a bath or a shower. Rub small amounts in your palms.

• Massage your body using upward strokes.

• Suitable for all skin types including dry, oily and sensitive skin.

• The oil can also be used for infants in small amounts before and after bath to keep their skin soft and glowing.

• Styling after shampoo and conditioning: Apply 4-5 drops of Argancare and work through damp hair. Style as usual.

• Frizz control and protection: Apply 2-3 drops of Argancare to dry hair from root to tip, as often as needed.

• Enhancing hair colouring: Before colouring, apply 1 teaspoon (5 ml) of Argancare directly to hair, gently massage through each strand to enhance overall ability of colour absorption. Add another teaspoon (5 ml) of Argancare to the colour mix and continue usual colouring process (do not to rinse hair before applying the colour mix). This process will improve the shine, softness and depth of colour.

• Reviving, hydrating and detangling: Apply a few drops to hair, wigs and hair extensions.

For Hair

Argan Oil’s Cosmetic Components

How the Oil Works for You

• The oleic acid plays a role in regulating or lowering blood cholesterol.

• The body converts the linoleic acid to produce series 1 prostaglandins.

• Arachidonic acid converts to series 2 prostaglandins.

• The alpha linolenic acid converts to produce series 3 prostaglandins.

• Prostaglandins work to enhance the immune system and strengthen the body’s natural defense. They also help in clotting blood, stimulating circulation and reducing inflammation.

• The tocopherols (Vitamin E) are powerful antioxidants that destroy free radicals and fight oxidation. It is useful in preventing damage to the skin.

• The unsaturated fats help the skin maintain moisture

and helps minimise wrinkles.

Key Benefits • Slows down cellular ageing as well as stimulating new skin

growth.

• Rejuvenates, freshens and tightens skin pores for a smoother skin surface.

• Regulates sebum secretions for healthy skin.

• Reduces signs of blemishes, scars, sun burn, stretch-marks and botchy or patchy skin.

• Restores skin elasticity and reduces

stretch-mark scarring during pregnancy.

Key Benefits • A rich source of antioxidants.

• Acts as a defensive agent against future skin trauma.

• Strengthens and reinforces weak or damaged hair and provides future protection.

• Reduces split ends and helps manage frizzy and fly-away hair by adding support, density and lustre to the hair.

• Helps reduce dandruff.

Health Benefits

• Prevents cardiovascular diseases, diabetes and psoriasis.

• Protects the heart and blood vessels.

• Lowers cholesterol.

• Improves blood circulation.

• Lowers blood pressure.

• Protects heart, liver and gall bladder.

• Contains anti-inflammatory properties.

• Effective in the relief of burns and scars.