Nicole EngelbartCorporate Partnership Manager

815-969-4095August 5th, 2015

2015-16 Sponsorship Opportunities

SPONSOR LOGO GOES HERE

Imagination Station Fast Facts

SPONSOR LOGO GOES HERE

SPONSOR NAME’s Marketing Goals• Main Marketing Goal: SPONSOR A recently acquired SPONSOR B of Rockford.

SPONSOR A is very involved with their community and would like to take that model and apply it to Rockford.

• Target Market’s Demographics: Families who own their own home and those with expandable income to pay for home repairs. Typically women ages 30-65 both stay-at-home moms and working mothers, who they find are the decision makers.

• Avenues to promote SPONSOR NAME’s Target Market:

— Imagination Station— Ice Facility Signage

— Ties & Tennies

Imagination Station• Dates: Wednesday afternoons, June 8th –

July 27th • Location: Sinnissippi Music Shell• Attracts: Local families, daycares & camps• 2015 attendance: 3675, approx. 460 per

show:— Ages 0-15: 63%— Ages 16+: 37%

• About: Imagination Station is a free performing art series that entertains young children & parents! 2015 concerts included: Jeanie B.! & the Jelly Beans and Sheer Magic.

Imagination Station Fast Facts

SPONSOR LOGO GOES HERE

Imagination Station Sponsored Concerts

Marketing Opportunities include:• SPONSOR NAME logo on the Imagination Station Banner – hung at

the concert shell throughout the 2016 Imagination Station series• Event Presence – Opportunity to interact with the crowd during

each performance with PA Announcements and a booth to distribute SPONSOR NAME literature, giveaways, etc.

• Media Mention – SPONSOR NAME mentioned as Presenting Sponsor in all series promotion. 2015 promotion included: TV spot on Comcast & Bounce TV June-August, radio, and Rock River Times. (2016 Media partners to be confirmed)

• Web presence – 400 x 70 banner ad located on the Sounds of Summer web page throughout 2016, approx. 20,000 unique visitors + social media mention where event is promoted

• Full page ad in 2016 Sounds of Summer booklet – distributed to 15,000 via concert venue and RPD facilities PACKAGE VALUE $2600

SPONSOR LOGO GOES HERE

SPONSOR LOGO GOES HERE

Ice Facility Signage

Signage at Ice FacilitiesCarlson Ice Arena had over 229,000 user visits in 2014 and Riverview Ice House had over 123,000 user visits. Both facilities host youth and adult figure skating and hockey lessons, tournaments, and public skates. Dasherboards are on-field and have the captured attention of spectators.

• Full-color 96” x 32” dasherboard: Riverview Ice House

— PACKAGE VALUE: $400• Full-color 96” x 32” dasherboard:

Carlson Ice Arena — PACKAGE VALUE: $700

2015 Ties & Tennies• The Rockford Park District Foundation is excited to

welcome Ties & Tennies back for its 3rd year to support youth programs of the Rockford Park District!

• Event to be held Friday, October 23rd at Giovanni’s• 400 Rockford-area business leaders, dignitaries, and

RPD Foundation donors attended the event in 2014 and generated $49,215 for youth programs!

• We invite clients and employees of SPONSOR NAME to put on their party attire and comfortable tennies and join the RPD Foundation for a night of music, interactive games, food, and fun!

 

2015 Tie & Tennies Table Sponsorship

TABLE SPONSORSHIP $750

SPONSOR LOGO GOES HERE

• Imagination Station Presenting Sponsorship— Package Value: $2600

• Ice Facility Signage— Package Value: $1100

• Ties & Tennies Table Sponsorship— Package Value: $750

SPONSOR NAME Proposal Recap

Proposal Recap

PACKAGE VALUE $4450

SPONSOR LOGO GOES HERE