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    SMART CHANGE:INVESTING IN WOMEN AND GIRLS

    LEVERAGING PHI LANTHROPY FOR GLOBAL IMPACT

    SYNTHESIZED

    REPORT

    REPORT PREPARED BYDiana van MaasdijkPhilian Consulting

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    ACKNOWLEDGEMENTS

    The Salzburg Global Seminar and Womens Funding Network gratefully acknowledge thesupport and assistance of:

    The donors that provided program grants in support of this session, including:Academy for Educational Development

    (www.aed.org)ExxonMobil (www.exxonmobil.com)Ford Foundation(www.fordfound.org)Hunt Alternatives Fund (www.huntalternatives.org)The David and Lucile Packard Foundation(www.packard.org)W.K. Kellogg Foundation (www.wkkf.org)

    The facilitators, the planning team, and the advisory group for generously donating theirtime and expertise.*

    The knowledgeable participantsof the program whose diverse experience and ideasinformed this report.*

    *Please see list of participants at the end of the report.

    DISCLAIMER:This report reflects many of the points raised and issues discussed during the session, but isnot an exhaustive exploration of the issues discussed nor does it purport to reflect aconsensus amongst the participants on the issues and ideas presented. The report seeks to

    reflect and summarize the multi-layered, nuanced and complex discussions that took place.The report does not claim to reflect the views of the donors, the author, nor does itnecessarily reflect the views of the Salzburg Global Seminar and Womens FundingNetwork.

    Salzburg Global Seminar 2009

    Womens Funding Network 2009Reproduction of the text of this publication for educational or other non-commercial use is

    authorized without prior permission from the copyright holder.

    http://www.aed.org/http://www.aed.org/http://www.aed.org/http://www.exxonmobil.com/http://www.exxonmobil.com/http://www.exxonmobil.com/http://www.fordfound.org/http://www.fordfound.org/http://www.fordfound.org/http://www.huntalternatives.org/http://www.huntalternatives.org/http://www.huntalternatives.org/http://www.packard.org/http://www.packard.org/http://www.wkkf.org/http://www.wkkf.org/http://www.wkkf.org/http://www.wkkf.org/http://www.packard.org/http://www.huntalternatives.org/http://www.fordfound.org/http://www.exxonmobil.com/http://www.aed.org/
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    TABLE OF CONTENTS

    INTRODUCTION... P.3

    SEIZING THE MOMENT:THE CURRENT ENVIRONMENT...P.4

    GLOBAL TRENDS AND OPPORTUNITIES...P.5

    BUILDING A SHARED VISION...............................................................................................P.6

    LEVERS OF CHANGE IN PHILANTHROPY FOR WOMEN AND GIRLS........................................P.7

    THE START OF ANEW FRAMEWORK....................................................................................P.8

    MOVING FORWARD:WHATSNEEDED TO TAKE FUNDING OF WOMEN AND GIRLS TO THE

    NEXT LEVEL...P.9

    CONCLUSION. .P.10

    APPENDIX LIST OF PARTICIPANTS ......................P.11

    ABOUT THE AUTHOR AND ORGANIZERS.P.13

    Participants of the program on Smart Change: I nvesting in Women and Gi rl sL everaging

    Phil anthropy for Global Impact

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    I. INTRODUCTION

    The womens funding movement isat an inflection point. Never before has there been sucha high level of interest on the part of a wide range of funders, governmental, non-governmental and private sector entities in promoting policies and programs aimed at

    enhancing social and economic equality for women and girls. While this increased interestrepresents a new and important opportunity for all those working on behalf of genderequity, ensuring that enough money is mobilized and that the right strategies are put inplace is not guaranteed; the rhetoric continues to outpace reality. Thus the question forphilanthropy becomes how it can best capitalize on this moment, enlisting new partners,securing increased funding, and demonstrating the leadership required to secure lastingresults.

    Responding to this opportunity, the Salzburg Global Seminar and the Womens FundingNetwork convened a special program in October 2009 in Salzburg, Austria titled SmartChange: Investing in Women and Girls Leveraging Philanthropy for Global Change.The program gathered 60 representatives from more than 20 countries. The question posedwas: How can philanthropy leverage its unique tools to help realize increased investmentsin women and girls as solution-builders - or what might be referred to as the "womaneffect" - and make significant progress toward human security in the coming decade?

    The goals of the program were to:

    Advance thinking about how to optimize philanthropys unique tools: grantmaking;investment; leadership and leverage.

    Articulate individual and joint strategies to leverage philanthropic resources andprotect gains already made, increase impact and accelerate investments in women

    and girls. Point to new cutting-edge approaches and build relationships amongst

    philanthropic organizations.

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    II.SEIZING THE MOMENT:THE CURRENT ENVIRONMENT

    Todaysenhanced interest in funding women and girls reflects a very different environmentthan was the case 10, 5 or even 3 years ago. Not so long ago, man y womens rightsorganizations and Womens Funds faced the difficult task of convincing others thatinvesting in women made economic and social sense not only because it meant a betterfuture for those women, , but also for their families, their communities and society ingeneral.. Today, this same message is being repeated by numerous advocates frommainstream sectors including the UN, governments, corporations and multiple diverse andinfluential organizations. Examples of large development agencies taking the women andgirls agenda forward include CARE with their I am Powerful campaign, and OxfamCanada with their integrated gender lens on all programs. Corporations such as GoldmanSachs, which in 2008 launched 10,000 Women, a global initiative that will provide 10,000underserved women, predominantly in developing and emerging markets, with a businessand management education, are championing the powerful effects of greater labor forceparticipation of women on economies and societies. Governments as well, such as the

    Dutch Ministry for Development Cooperation which set up a special 70 million EuroMDG3 Fund to improve the position of women worldwide, are advocating for andcommitting more money towards support of women and girls and gender-focused projects.Yet despite these encouraging shifts, many philanthropists or funding institutions continueto demonstrate some reluctance to single out the power of women and girls in socialchange.

    The increased interest in women and girls also raises some critical operational issues:

    ManagementThere is greater pressure on womens organizations to present clear and convincing

    strategies as to how they can effectively and efficiently spend the money that is available.Do Women and Girls Organizations have the programs in place to absorb the money in anaccountable and strategic way? Is their management team capable? Is enough moneyinvested in capacity-building for womens organizationsthrough systems and people - toproduce the type of systemic change sought? Is the work being institutionalized?

    ImpactThere is also a need to demonstrate the impact and effect of their work more forcefully inorder to keep and grow the interest of donors. Demonstrating impact is the best strategy forcreating sustainable resourcing and growth. Long-term commitment from the donorcommunity is required to ensure that investing in women and girls is not simply the latest

    trend, soon replaced by another popular issue or approach in the philanthropic arena.Expanding the evidence base., focusing on outreach to new partners, and aligning effortsacross and beyond the philanthropic sector is critical.

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    III.GLOBAL TRENDS AND OPPORTUNITIES

    Significant trends and opportunities as well as driving forces at the global level that relateto funding for and implementation of programs for women and girls were articulated.

    Important trends identified by participants include: The search for silver bullet solutions that can address complex issues throughrelatively simple approaches, often discounting or overlooking the deep complexityof interconnected problems, resulting in short-term gains and long term failures.

    Focus on critical global challenges whether the economic crisis; food insecurity;climate changeminus a clear understanding of how social and gender inequalityeffect these challengesand are effected bythem.

    A general interest forfunding in women andgirls from mainstreamorganizations, but alack of understandingof the interconnectedand structural causeswhich need to beaddressed in order tocreate true positivechange.

    The rise of newtypes of philanthropists who are more directly engaged, through more democraticmechanisms, make use of technology and seek a strong and personal connection tothe causes they support.

    Increasing application of business models and tools to philanthropy and civil societyorganizations.

    An increasing demand for data to make the case for investing in women and girls.People want to see tangible results of the work that is being done.

    A tendency in the womens movement to continue to work in isolation and notinvolving men and other possible partners.

    Increased focus on the challenges that women and girls in the global south face, butoften without recognition that these same challenges, often in different context, arepresent and equally critical in the global north.

    Among womens organizations and donors, delay as a movement, and also asindividual organizations, in terms of strategic messaging and the use technology toits greatest potential.

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    IV.BUILDING A SHARED VISION

    Participants worked to articulate elements of a shared vision for the future where thewoman effect is wholly embraced and fu lly funded. Three categories of work emergedas essential in moving toward that vision:

    Stretch

    The need to work towards a future where the money available to improve the lives ofwomen and girls is no longer in the millions, but rather in the billions, was identified as akey priority. This means thinking and acting at a larger level than ever before and exploringnew investment tools and opportunities -- daring to ask for more money and puttingstrategies in place that can invest big money for big change. In order to do this, it is crucialto use access to power and to be proactive and strategic in influencing others.

    Connect

    The future will result in real change if women's organizations and donors that supportwomen and girls avoid working in isolation and seek to connect policy, practice andresearch. It is crucial to engage with other important constituencies and deepen those

    relationships. It is equally important to bridgevarious divides, a continuing north-south dividechief among them. This includes engaging withmen, but also requires equal representation ofwomen in decision making. Donors must becomeboth active listeners and activists and granteepartners must sustain cross-sectoral partnerships.It is important to create a future where donors andpartners use their convening power to actively

    build trust among themselves and with new andemerging partners such as the corporate sector.Finally, connecting means building a critical massof women leaders. This can help transform

    philanthropy and lead to dismantling structural causes that keep so many women in theworld living in poverty and social exclusion.

    Innovate

    The future of philanthropy for women and girls is one of more highly democratizedphilanthropy and innovative financing. This means re-defining philanthropy so that allparticipants are equal partners and are seen as important contributors to a common cause

    supporting the "woman effect". It is also a future where, as a movement, stakeholders areable to catch up technologically and embrace the power of all new forms of (appropriate)technology to communicate, campaign, broadcast, amplify and share clear and powerfulmessages. These messages can be created drawing on existing knowledge and evidence tosupport a social change agenda through women and girls, instituting measures to gaugecollective impact.

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    V.LEVERS OF CHANGE IN PHILANTHROPY FOR WOMEN AND GIRLS

    Three primary levers which can ignite change in philanthropy for women and girls werediscussed. These are leadership, investment and grantmaking. While womens philanthropy

    is already introducing innovation to existing practice and approaches, even more can bedone to leverage philanthropy for increased impact.

    Leadership

    Philanthropy holds a privileged space where, in most countries, it has an acknowledgedlegitimacy, control of resources, and flexibility to apply resources with limited constraints.Seminar participants believe that philanthropic leaders need to be bolder in their actionsand willing to support and stimulate greater innovation and creativity, taking some measureof risk as the engines for social change. Leaders need to use their influence to re-setagendas and priorities, putting women and girls central to change efforts, and building thecapacity of womens organizations and of women and girls as solution-builders. Existingknowledge and information should be translated so that it is accessible to a broader array ofactors, including policy-makers and decision-makers, and used to create a compelling casefor the woman effect. Given the importance of partnership, leadership should beleveraged to reach out to new stakeholders, build strategic relationships, strengthenconnections, and bring more voices from themargins to the mainstream to inform decision-making.

    Investments

    There are multiple resources and opportunitiesfor transformative investments in women andgirls. It is important to look beyond traditionalgrantmaking as the only tool for philanthropy.A variety of tools were explored includingmission-related investments, program-relatedinvestments1 and the introduction of income-generating activity by non-profit organizationsthat both support the mission of theorganization and create profits to reinvest in furthering its goals. Options to leveragecorporate philanthropy and/or corporate social responsibility initiatives were also explored.

    Grantmaking

    Traditional grantmaking remains a powerful lever when used to its maximum capacity.During the discussions focus was placed on how to ensure that grantmaking is innovative,flexible and participatory. Other recommendations included focusing on affecting policychange; working collaboratively across and beyond the philanthropic sector; takingappropriate levels of risk; and identifying strategic investments situated within the largerhuman security framework.

    1There are many resources that define and further explain mission and program related investments, includingGrant Craft (grantcraft.org) and Council on Foundations (cof.org).

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    VI.THE START OF A NEW FRAMEWORK

    Seminar participants felt strongly that one way to advance funding to support women andgirls is the articulation of a funding ecosystem or value chain. A framework of this typewould enable donors and activists to locate their efforts along a continuum of activity anddetermine the most strategic intervention points for their own work, understanding how itmight impact on the larger system. Participants worked on evolving a framework presentedby the Womens Funding Network that locates investments in women and girls aroundspecific issues within a human security framework. The framework is a tool which can beused to help everyone involved in philanthropy for women and girls to:

    I ncrease the understanding of the impact of phi lanthropy for women and gir ls, and I ncrease the investments in th is work.

    The framework has the potential to develop into a virtual platform that houses knowledgeand strategies and identifies the players able to make real change for women and girlsworldwide. It could also provide a road-map for the most critical investments needed toimprove the lives of women and girls, and the most strategic areas and best places forinvestment to move this philanthropy forward.

    Hereunder a layout of the framework:

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    CONCLUSION

    Following four days of intense exchange, deep discussion, and generation of creative ideas,participants stepped forward to share new individual and joint commitments. Thecommitments listed below are representative of new pledges from a powerful cross-sectionof donors and activists to further advance change through women and girls and to focus onsharpening the messages around and the case for the woman effect.

    Some of the commitments that were announced included to:

    Further develop the social change framework and create an open web-based modelfor sharing data and information as well as an interactive framework that wouldenable donors to determine the most strategic intervention points for their ownwork.

    Form a donor affinity group focused on supporting women in rural Africa and onefocused on research around gender-based violence

    Explore further new investment models/products that support equity and socialchange, providing both social as well as financial return

    Organize a group of black women donors from around the globe committed toraising $50M to invest in women and girls.

    Source additional funds to provide loans for women in Pakistan to create their ownbusinesses

    Collect information on the impact of investments in women and girls and developcase studies to strengthen the evidence base

    These are just a few of the concrete steps and commitments that were articulated during theprogram. Much more and new partners are needed to take investments in women and girls

    to the next level and secure lasting social change.

    Please consider your own commitments, share these ideas and information with others, andadd to the further development of a framework for investing in women and girls to support

    human security.

    Photos (clockwise from top left): Christine Grumm; Deborah Holmes; Zanele Sibanda Knight; Bisi Adeleye-Fayemi; Sarah Hobson,;Emilienne de Leon

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    Smart Change: Investing in Women and Girls

    Leveraging Philanthropy for Global Impact

    October 18 to 23, 2009

    Salzburg, Austria

    List of Participants, Advisors and Facilitators

    Astrid Aafjes, Founder and Director, Women WinPersida V. Acosta, Chief Public Attorney, Department of Justice

    Bisi Adeleye-Fayemi, Executive Director, African Women's Development Fund1

    Angelika Arutynova-Needham, Program Director for Eastern Europe and Commonwealth ofIndependent States, Global Fund for WomenCristal Montaz Baylor, Executive Director, Hashoo FoundationJim Bildner, Partner, New Horizons Partners, LLCAlesha Black, Associate Program Officer, The Bill and Melinda Gates Foundation

    Ruby Bright, Executive Director, Womens Foundation for a Greater Memphis

    Caroline Carpenter, Senior Program Advisor, Salzburg Global Seminar

    Kimberly Chandler, Professor, Xavier University of LouisianaLi Chong, The University of Hong KongStephanie Clohesy, President, Clohesy Consulting1,2

    Marcia Collaer, Professor, Middlebury CollegeKaren Colvard, Program Director, The Harry Frank Guggenheim Foundation

    Emilienne de Leon, Executive Director, Sociedad Mexicana Pro Derechos de la MujerJudith H. Dobrzynski, Freelance Writer and Philanthropic ConsultantAmalia Fischer, Executive Coordinator, Elas-Fundo de Investimentos SocialMargot Franssen, Board Member, Canadian Womens Foundation

    Sarah Gauger, Executive Director, Hunt Alternatives Fund1

    Sara Gould, President & CEO, Ms. Foundation

    Katie Grover, Board Chair, Ms. Foundation

    Christine Grumm, Executive Director, Women's Funding Network1

    Linda Hallman, Executive Director, American Association of University WomenLuma Hamdan, Executive Director, Arab Foundations ForumMeg Harris, Director, Institutional Philanthropic Partnerships, Salzburg Global Seminar

    Deborah Hicks Midanek Bailey, President, Solon Group; Chair, Prevail FundCarla Hilber Del Pozzo, Co-Founder, PhilanthropicaSarah Hobson, Executive Director, New Field FoundationDeborah Holmes, Vice President of Communications, Global Fund for WomenYasmin Kafai,Professor, University of PennsylvaniaLindsey Kampmeinert, Program Research Analyst, The David and Lucile Packard Foundation

    Joanna Kerr, Director of Policy and Outreach, Oxfam Canada1,2

    Astrid Koblmueller, Program Associate, Salzburg Global Seminar1

    Deborah Landesman, Philanthropic Advisor1

    Roxanne Mankin Cason, Chair, Harvard Kennedy School Womens Leadership Board

    Aretha Marbley, Associate Professor, Texas Tech UniversityBienvenu D. Marcos, Chief of Party, Academy for Educational Development

    JanetMawiyoo, Chief Executive Officer, Kenya Community Development Foundation

    Nicky McIntyre, Executive Director, Mama Cash1

    C. Lynn McNair, Vice President, Philanthropic Partnerships, Salzburg Global Seminar1Neema Mgana, Global Engagement Team, AshokaHibaaq Osman, Director, Arab Womens Fund

    Gayle Peterson, Headwaters GroupChelsea Prince, Founder and Editor-in-Chief, InternCircle.com

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    Sharon Prince, Managing Director, Grace Property Holdings, LCC Deborah Richardson, Chief Program Officer, Womens Funding Network

    1May Rihani, Senior Vice President, Academy for Educational Development1

    Steven Samuels, Associate Professor, United States Air Force AcademyJoanne Sandler, Deputy Executive Director, UNIFEM

    Marjan Sax, Sax ConsultancyDenise Shannon, Executive Director, Funders Network on Population, Reproductive Health andRightsAmy Falk Sheldon, President, Sheldon Strategic Fundraising, LLC

    Sudha Shetty, Director International Fellowship Program, University of Minnesota

    ZaneleSibanda Knight, Director of Programs, The Firelight FoundationSuzanne Siskel, Director, Division Peace and Social Justice, The Ford Foundation

    1Nancy Smith, Director of Initiatives, Salzburg Global Seminar1Becky Sykes, Executive Director, Dallas Womens Foundation

    Pek-Leng Tan, Independent Research ConsultantSandra E. Taylor, President and CEO, Sustainable Business International, LLC

    Ann Van Dusen, Philanthropic Advisor1

    Diana van Maasdijk, Founder and Principal Consultant, Philian Effective Philanthropy1

    Jacki Zehner, Founding Partner, Circle Financial Group

    1

    1= Advisors/Planning Team2= Facilitators

    Advisors unable to participate in session:

    Lorie Jackson, Major Program Advisor, Exxon Mobil CooperationMusimbi Kanyoro, Director, Population Program, The David and Lucile Packard FoundationTamara Kreinin, Executive Director, Women and Population, United Nations FoundationKavita Ramdas, President and CEO, Global Fund for WomenPamela Shifman, Director, Initiatives for Women & Girls, NoVo Foundation

    Maria Aurora Tolentino,FormerDirector, Asia Pacific Philanthropy Consortium

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    ABOUT THE AUTHORDiana van Maasdijk is the founder ofPhilian,an Amsterdam-based consulting firm specialized indesigning and implementing grantmaking programs for individuals, families and foundations focusedon strategic philanthropy, and effective giving. She has had worked with the NGO and philanthropicsector since 1995, with significant expertise in grantmaking, resource mobilization, and programimplementation and evaluation. Ms. van Maasdijk has worked in Ecuador, Senegal, the Netherlandsand the USA with various international development organizations on issues pertaining toreproductive health, womens empowerment, and human rights. Prior to her work as a consultant, shewas the director for Development and Communication at Mama Cash Fund for Women. She has alsobeen a member of the Board of Directors of the Womens Funding Network, of the WGNRR, and ofInternational Volunteer Services. She has a B.A. from Hamilton College, New York, and an M.A. ininternational development from American University, Washington, DC.

    ABOUT THE ORGANIZERS

    CHALLENGING PRESENT AND FUTURE LEADERS TO SOLVE ISSUES OF GLOBAL CONCERN

    The Salzburg Global Seminar is a unique international institution focused on global changea placededicated to candid dialogue, fresh thinking and the search for innovative but practical solutions.Founded in 1947, it challenges current and future leaders to develop creative ideas for solving globalproblems, and has brought more than 25,000 participants from 150 countries and regions to take part

    in its programmes. The Salzburg Global Seminar convenes imaginative thinkers from differentcultures and institutions, organizes problem-focused initiatives, supports leadership development, andengages opinion-makers through active communication networks, all in partnership with leadinginstitutions from around the world and across different sectors of society.

    WWW.SALZBURGGLOBAL.ORG

    ACCELERATES WOMEN'S LEADERSHIP AND INVESTS IN SOLVING CRITICAL SOCIAL ISSUES

    The Womens Funding Network is more than 150 organizations that fund womens solutions acrossthe globe. We give women the money and tools to transform their ideas into lasting changein everycritical area from combating poverty to achieving advances in healthcare, education and human rights.From New York City to Nepal, and from Africa to Amsterdam, women's funds are proving the lastingpower of investing in women. We are tens of thousands of donors, community leaders and change-makersall with a shared passion for bringing womens ideas to t he fore of global problem-solving.Together, we are transforming the lives of women and girls, as well as achieving lasting gains for

    communities across the world.WWW.WOMENSFUNDINGNETWORK.ORG

    http://www.philianconsulting.com/index-eng.htmhttp://www.philianconsulting.com/index-eng.htmhttp://www.philianconsulting.com/index-eng.htmhttp://www.salzburgglobal.org/http://www.salzburgglobal.org/http://www.salzburgglobal.org/http://www.salzburgglobal.org/http://www.salzburgglobal.org/http://www.salzburgglobal.org/http://www.salzburgglobal.org/http://www.salzburgglobal.org/http://www.womensfundingnetwork.org/http://www.womensfundingnetwork.org/http://www.womensfundingnetwork.org/http://www.womensfundingnetwork.org/http://www.womensfundingnetwork.org/http://www.womensfundingnetwork.org/http://www.womensfundingnetwork.org/http://www.womensfundingnetwork.org/http://www.womensfundingnetwork.org/http://www.womensfundingnetwork.org/http://www.womensfundingnetwork.org/http://www.salzburgglobal.org/http://www.philianconsulting.com/index-eng.htm