Saline Main Street Annual Report
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Transcript of Saline Main Street Annual Report
The mission of Saline Main Street is to enhance the vitality of Downtown Saline as
the cultural, social, economic, and historic heart of our community.
Our Mission
Design GoalsThe goal of the Design Team is to beautify and improve Saline Main Street’s physical appearance through public improvements, development of gathering spaces, review of ordinances within the district, and the education of historic preservation.
Business & Economic SuccessThe goal of the Business & Economic Success Team is to strengthen and broaden the economic base of Downtown Saline through collecting, interpreting and using market data; strengthening and retaining current businesses; stimulating the adaptive reuse of existing space; and recruiting new businesses into the district.
Organization GoalsThe goal of the Organization Team is to establish a strong, effective Main Street organization that recruits and retains volunteers; builds the image of the organization; and develops sound fundraising, fiscal and management policies and programs.
Promotion GoalsThe goal of the Promotions Team is to promote Downtown Saline, establish a unified image for Downtown and encourage an exciting variety of activities for all members of the community through development of image campaigns, retail events, and festivals; a marketing strategy; and an annual calendar of events.
Main Street Four-Point ApproachThe Saline Main Street program is the 17th community in the State
of Michigan to be admitted into the ‘Select Level’ of the Michigan
Main Street program. The program follows the National Main
Street Center’s Four-Point Approach.
Since 1980, the Main Street Program has emerged across the
country as a major force in downtown revitalization. The Main
Street Approach encourages development through the work of
four active teams in the areas of design, business & economic
success, promotion, and organization.
About Main Street....
Meeting Agenda
6:30 - 7:00 Reception: Meet board members, Team Chairs and fellow neighbors
7:00 - 7:05 Welcome: Bob Rosenberger 7:05 - 7:10 Route ‘12 to Main Street: State Rep. Gretchen Driskell
7:10 - 7:15 The Year in Review: Executive Team
7:15 - 7:20 Election of 2013 Officers - Saline Main Street Board David Friese, Dorothea Megow-Dowling (Nominating Team)
7:20 - 7:35 Saline Main Street 2013: Team Leaders share 2013 Work Plans Design: Rebecca Schneider & Team Promotion: Jill Durnen & Team Business & Economic Success: Dorothea Megow-Dowling & Team Organization: Cindy Czubko & Team
7:35 - 7:45 A Word from Our Volunteer Program Sponsors: Mitch Rhode (Quantum Signal), Scott Burke (PSMi), Bank of Ann Arbor
7:45 - 7:55 Thank You - Saline Main Street Board
7:55 - 8:00 Closing Remarks: Mayor Brian Marl
8:00 - 8:30 Post Reception: Time to mingle with Board and Team Members
2012 Saline Main Street Board
OfficersCindy Czubko, President Saline Area ResidentJill Durnen, Secretary Hartman Insurance Karen Ragland, Treasurer DesignHub
DirectorsRebecca Schneider Downtown ResidentShelley Rankin Bank of Ann ArborDr. David Sharp New Era ChiropracticDavid Friese Saline Area ResidentJoy Ely Pineapple House Dorothea Megow-Dowling City of Saline Resident
Board LiaisonsTodd Campbell City of SalineMary Alice Smith Saline Area Chamber of CommerceKelly Barbret Youth CouncilGrant Geiger Youth Council
Saline Main Street MangerBob Rosenberger
Board of Directors
Our 2012 Contributors & Sponsors IndividualsLeslee Niethammer & David RhoadsPatricia SeyfarthSharon and Matt ZahnSuzanne and Tim AtzingerJamie WestcottGretchen & John McCannHeather and James FuellingCathy and Frank PaoliniTheresa LikertMarciah BoeremaMaria Heck & Brenda SchraderNancy & Walt ByersElizabeth PfannesBrian & Cindy CzubkoMatthew & Rebecca Schneider Ron & Joy ElyDorothea Megow-DowlingKaren RaglandJill DurnenShelley RankinDean GirbachLance HollandWayne ClementsBob Stolberg Teri Sibo Koenig
Businesses and OrganizationsCity of Saline First Design Cabinetry (FDC)Hartman Insurance AgencyHomeowners Services of America (HSA)Saline Downtown Merchants AssociationStone Arch Arts & EventsLaw Office of Fred SchmerbergPineapple HouseQuantum Signal, LLCBrecon GrilleMangiamo Italian GrillBill’s Barber ShopFlatout FlatbreadSaline Area Historical SocietyRotary Club of SalineDesignHubKey Bank
Sprint-SalinePhoenix Company of Washtenaw
SponsorsCity of Saline First Design Cabinetry (FDC)Hartman Insurance AgencyBank of Ann ArborToyotaIott InsuranceBank of Ann ArborPSMICCS AppraisalsCartridge WorldLiebherrLaw Office Jessica SutherlandBeckett & RaederMayor Gretchen DriskellRep. Mark QuimetCounty Commissioner Alicia PingBank of Ann ArborKey BankTravis Pointe Country ClubAnn Arbor Carpet, Inc.Sen. Randy RichardvilleParagon Sound Metzger’s
In-Kind212 Arts Center Cobblestone RoseSilver Foam Distributing Spotted Dog WineryFriends of Saline Area FirefightsSaline Fiddlers Saline Community EducationHoeft Productions Stone Arch Arts & EventsHartman InsuranceSaline FlowerlandBucsh’s Wireless ZoneHuron Valley AmbulanceCity of Saline Parks & Recreation & DPW
Our 2012 Volunteers
Alicia BarnesAmeila WittigArt TrappBill SmithBob BykowskiBob RosenbergerBrian DiefenbachBrian MarlCherie HarrisonCindy BarnettCindy CzubkoCindy LivesayClay KarcherCraig HoeftDave SharpDavid FrieseDavid PateDavid RhoadsDean GirbachDebbie Schneider Derek SternDianne GotelaereDonna FraserDorothea Megow-DowlingElissa RobertsonEllie HodgesElsie Bush Emily RogersGary MarquardGinger WinterGlenn lawGrant GeigerGretchen DriskellGretchen McCannHannah GuireHeather FuellingHeather NewmanHelen MartinHeidi McClellandJack Geiger
Janet DillonJay BrightJeff DowlingJeff MorrisJennifer EllsowrthJill DurnenJill WagnerJim RothJoe FreemanJohn OlsenJon HutchinsJordan HartmanJoy ElyJoyce GirdisJudy EricksonKaisa HartmanKaren CourtKaren RaglandKathy CorfmanKathy EiseleKatie McMorrisKelly BarbretKen DespainKerry AdamsKim BryantKim IottKip RichardsLarry OsterlingLaura SpieranLayne BondLeslee NeithammerMarciah BoeremaMary Alice SmithMary LironesMary McKelvieMatthew SchneiderMehul KulkarniMelanie SchroederNancy ByersNancy Crisp
Nancy RyanNatalie WysockiNicki KaszaPam McFaddinPhyllis MartinRebecca SchneiderRhonda FoxworthRon ElyRose Carol TothSam OzminkowskiSamantha MisiakSara PalmertonScott HinkleSharon ZahnShawn MacDonaldSheila GrazianoShelley RankinSheri FordiceSully Brow Sunshine LambertTad BeekmanTeri KingTerri Sibo KoenigThomas SaylorTodd CampbellToni BrightToni CotterTravis AlexisWalt ByersWayne ClementsZach Guire
Thank you to the following people who gave of their time and talents to work on a Team, contribute time to a specific event or spent some time in the Main Street office helping out. Saline Main Street is a volunteer driven organization and without you, we would not exist.
The Year in ReviewProjects and Significant Moments in 2012:
Presentation to Lansing as the final step in the application process: Parade of Partners
Governor announces Saline is Selected into the Michigan Main Street program.
Celebration at Dan’s Downtown Tavern Celebration and Press Conference in March at Macs Obtained 501c3 Non-Profit Status in April Baseline Assessment Completed with National and
Michigan Main Street Center Created a brand for Saline Main Street Held Saline Main Street Community Information
Night at Liberty School Board of Directors:
Created financial and local purchasing policies Completed Manager Search both in May, and
November after first Manager resignation Reviewed and approved Team Work Plans Completed Contract for Services with the City of
Saline EDC Developed Budget
Promotion/Events:
Summer Music Series Oktoberfest/Harvest of the Arts Holiday Electronic Gift Giving Guide Holiday Parade Float Calendar of Events Chart Began planning for 2013 Events & other promotional activites Winterfest Wicked Kickin’ Hoedown Ladies’ Night Out (twice a year) Music Under the Arch Mastodon Mayhem Run Taste of Saline ( 2014) Oktoberfest Summer Music Series Joined partnership to Promote Saline and Market
Downtown District Other Significant News:
SDMA redirected the downtown merchants’ energy and efforts into the Saline Main Street organization to become one organization.
Design:
Downtown Clean Up with Key Bank Alley Project
o Let’s Save Michigan Grant Application o Rotary Grant Application
Be Bloomin’ Hanging Baskets Physical Design Master Plan Review
Business & Economic Success:
Audit/Review City Plans from previous 10 yrs. Began downtown inventory Michigan Backroads Partnership MMS Market Study Grant Application
Organization:
1,000 Friends Campaign/Fundraising Brochure Corporate Sponsorship Brochure (1X ask) Joined Non-profit Network Building Image of SMS
o Newsletter o Website/Blog o Facebook/Twitter o Representation on Chamber/CQC
Volunteer Recruitment and Retention Program/Sponsor Program/Volunteer Hub Kick Off
Monthly Reporting – real value of Michigan Main Street Reports is to track progress to be accountable to goals & achievements
Training Sessions Attended:
MMS Board Member Training Design Team Training Business & Economic Success Team Training Promotion Team Training Organization Team Training Non-Profit Organization Training Michigan Downtown Association
o Conference MMS Quarterly Training Manager Training from MMS
MMS= Michigan Main Street
The Year in Review
2 0 1 3S P O N S O RS H I P
O P P O RT U N I T I E S
Help Saline Main Street enhance the vitality of
Downtown Saline as the social, cultural and economic
heart of our community!
Projects and Significant Moments in 2012:
Presentation to Lansing as the final step in the application process: Parade of Partners
Governor announces Saline is Selected into the Michigan Main Street program.
Celebration at Dan’s Downtown Tavern Celebration and Press Conference in March at Macs Obtained 501c3 Non-Profit Status in April Baseline Assessment Completed with National and
Michigan Main Street Center Created a brand for Saline Main Street Held Saline Main Street Community Information
Night at Liberty School Board of Directors:
Created financial and local purchasing policies Completed Manager Search both in May, and
November after first Manager resignation Reviewed and approved Team Work Plans Completed Contract for Services with the City of
Saline EDC Developed Budget
Promotion/Events:
Summer Music Series Oktoberfest/Harvest of the Arts Holiday Electronic Gift Giving Guide Holiday Parade Float Calendar of Events Chart Began planning for 2013 Events & other promotional activites Winterfest Wicked Kickin’ Hoedown Ladies’ Night Out (twice a year) Music Under the Arch Mastodon Mayhem Run Taste of Saline ( 2014) Oktoberfest Summer Music Series Joined partnership to Promote Saline and Market
Downtown District Other Significant News:
SDMA redirected the downtown merchants’ energy and efforts into the Saline Main Street organization to become one organization.
Design:
Downtown Clean Up with Key Bank Alley Project
o Let’s Save Michigan Grant Application o Rotary Grant Application
Be Bloomin’ Hanging Baskets Physical Design Master Plan Review
Business & Economic Success:
Audit/Review City Plans from previous 10 yrs. Began downtown inventory Michigan Backroads Partnership MMS Market Study Grant Application
Organization:
1,000 Friends Campaign/Fundraising Brochure Corporate Sponsorship Brochure (1X ask) Joined Non-profit Network Building Image of SMS
o Newsletter o Website/Blog o Facebook/Twitter o Representation on Chamber/CQC
Volunteer Recruitment and Retention Program/Sponsor Program/Volunteer Hub Kick Off
Monthly Reporting – real value of Michigan Main Street Reports is to track progress to be accountable to goals & achievements
Training Sessions Attended:
MMS Board Member Training Design Team Training Business & Economic Success Team Training Promotion Team Training Organization Team Training Non-Profit Organization Training Michigan Downtown Association
o Conference MMS Quarterly Training Manager Training from MMS
MMS= Michigan Main Street
Continuing the Journey...
2013 Work PlansOur Teams aren’t afraid of hard work but they like to have fun in the process! Here is a list of the Work Plans each team is working on in 2013. Monthly meetings are held to report the status of each of the plans so that projects can continue to move forward. Onward and Upward!
Volunteer Program Recruitment, Retention, Sponsorship Program
Fundraising ProgramCorporate, Individual, Signature Event, Grants, Government
Image Building and EducationWebsite, Newsletter, Community Presentations, Blogs, Facebook, Twitter, Press Releases, Training
Resource Team VisitOrganize National Main Street & Michigan Main Street 3-day Assessment
Beautification through Education Architectural Treasure Hunt, Building Basics Workshop
Public ImprovementsDowntown Kiosk Sign, Be Bloomin’ Flower Program, Improve Trash Receptacles and Benches, Holiday Decorations, Physical Design Master Plan
Gathering SpacesAlley Improvement Project
Review District Ordinances Over the Street Banner (team with Promotion)Signage
ORGANIZATION TEAM DESIGN TEAM
PROMOTION TEAM
Overall Marketing | PR Strategy District Wide Public Relations/ Marketing Campaign, Advertising Campaign, Over the Street Banner, Customer Intercept Survey with B.E.S. Team.
Create Exciting Variety of Activities and EventsLadies Night Out, Music Under the Arch, Winterfest, Summer Music Series, Mastodon Mayhem Run (fundraiser), Wicked Kickin’ Hoedown, Taste of Saline Signature Event (2014)
Update/Enhance Downtown Inventory Review Data, maintain database
Market StudyCoordinate complete Market Study Analysis for the Downtown District-A Michigan Main Street service
Opportunity TourShowcase vacant opportunities to those interested in opening a business in Downtown Saline.
BUSINESS & ECONOMIC SUCCESS
Interested in Getting Involved?
VOLUNTEER INFORMATION FORM 2013
Interested in helping your community? Please fill out this short form and we will be in contact with you shortly. Thanks!
First Name Start Date
Last Name Home Phone Address Work Phone Township Cell Phone City E-Mail State
HOW DO YOU PREFER WE CONTACT YOU?
Personal Phone Email Work Phone Snail Mail
HOW DID YOU HEAR ABOUT SALINE MAIN STREET?
Saline Main Street Website Work of Mouth
Newsletter Poster
Radio Facebook
Friend Newspaper
HOW OFTEN WOULD YOU LIKE TO VOLUNTEER?
Weekly Monthly Events Only As Needed
IN WHAT AREA(S) ARE YOU INTERESTED IN VOLUNTEERING?
DESIGN (flower baskets, spring clean-ups, historic preservation, downtown beautification)
BUSINESS & ECONOMIC SUCCESS (Business recruitment/retention, filling vacancies, market data, business counseling)
ORGANIZATION (Fundraising, raising awareness, newsletters & websites, volunteer recruitment and retention)
PROMOTIONS (events & festivals, marketing & promotions, image building of the district)