Sales Vision Aurobindo - Success Story

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About Aurobindo. Aurobindo Pharma has evolved into a knowledge driven company. It is R&D focused, has a multi- product portfolio with multi-country manufacturing facilities, and is becoming a marketing conglomerate across the world. Media-Soft is a pharmacentric company providing the life sciences industry with powerful, magical designs and innovative Pharma CRM solutions; under the brand name Sales Vision© Pharma CRM. Sales Vision© uses more than 35 different life- science companies in more than 40 countries and the number is rapidly growing. © 2012 Media-Soft, Inc., All Rights Reserved Pharmacentric Success Story THE SITUATION. The sales reps in Aurobindo Italy didn't have used any Pharma CRM solution. The unique process was that during visits and calls sales reps are also placing or- ders directly from the pharmacies. Besides that the aim was to package the solution in a robust and mobile so- lution for the field. THE SOLUTION. Sales Vision in Aurobindo was delivered with several very important benefits and surrounded with the newest state of the art technology environment. Reps were equipped with iPads where they could run the native Sales Vision iPad solution for the sales field activities together with the web app, Sales Vision Any- where for back office processes.

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The success story about the Sales Vision implementation at Aurobindo Italy

Transcript of Sales Vision Aurobindo - Success Story

Page 1: Sales Vision Aurobindo - Success Story

About Aurobindo.

Aurobindo Pharma has evolved into a knowledge

driven company. It is R&D focused, has a multi-

product portfolio with multi-country manufacturing

facilities, and is becoming a marketing conglomerate

across the world.

Media-Soft is a

pharmacentric company providing the life sciences industry with powerful,

magical designs and innovative Pharma CRM

solutions; under the brand name Sales

Vision© Pharma CRM. Sales Vision© uses more

than 35 different life-science companies in

more than 40 countries and the number is rapidly

growing.

© 2012 Media-Soft, Inc., All Rights Reserved

Pharmacentric Success Story

THE SITUATION.

The sales reps in Aurobindo Italy didn't have used any

Pharma CRM solution. The unique process was that

during visits and calls sales reps are also placing or-

ders directly from the pharmacies. Besides that the aim

was to package the solution in a robust and mobile so-

lution for the field.

THE SOLUTION.

Sales Vision in Aurobindo was delivered with several

very important benefits and surrounded with the

newest state of the art technology environment.

Reps were equipped with iPads where they could run

the native Sales Vision iPad solution for the sales field

activities together with the web app, Sales Vision Any-

where for back office processes.

Page 2: Sales Vision Aurobindo - Success Story

Pharmacentric Success Story

BENEFITS.

The delivered Sales Vision solution has integrated

marketing, sales and logistics processes into one

unique and comprehensive solution.

Since running Sales Vision, Aurobindo has:

Real time order management on iPads

Auto email just after placing orders

Secondary sales integration merged ruled by

territory management

Bar Codes scanning possibilities from iPads in

the pharmacy

Improvement of mobility and information value

and many more.

THE OPINION.

“Based on an extensive analysis of the Pharma CRM/

Direct order systems available, we opted for Sales

Vision for iPad from Media-Soft given the quality

(Apple approved), flexibility (modular), service and

availability in the local language. In addition, the

package is offered at an acceptable cost, said Mr

Roberto Colauto, the Managing Director of

Aurobindo”

© 2012 Media-Soft, Inc., All Rights Reserved