Jean-Louis Baffier Senior Area Vice President Europe, Middle East and Africa @jlbaffier

Grow Sales Faster

Safe Harbor“Safe harbor” statement under the Private Securities Litigation Reform Act of 1995: This presentation contains forward-looking statements, the achievement or success of which involves risks, uncertainties, and assumptions. If any such risks or uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make.   The risks and uncertainties referred to above include – but are not limited to – risks associated with possible fluctuations in our financial and operating results; our rate of growth and anticipated revenue run rate, including our ability to convert deferred revenue and unbilled deferred revenue into revenue and, as appropriate, cash flow, and our ability to grow deferred revenue and unbilled deferred revenue; errors, interruptions or delays in our service or Web hosting; breaches of our security measures; the financial impact of any previous and future acquisitions; the nature of our business model; our ability to continue to release, and gain customer acceptance of, new and improved versions of our service; successful customer deployment and utilization of our existing and future services; changes in our sales cycle; competition; various financial aspects of our subscription model; unexpected increases in attrition or decreases in new business; our ability to realize benefits from strategic partnerships; reliance on third-party computer hardware and software; the emerging markets in which we operate; unique aspects of entering or expanding in international markets; our ability to hire, retain and motivate employees and manage our growth; changes in our customer base; technological developments; regulatory developments; litigation related to intellectual property and other matters, and any related claims, negotiations and settlements; unanticipated changes in our effective tax rate; factors affecting our outstanding convertible notes and credit facility; fluctuations in the number of shares we have outstanding and the price of such shares; foreign currency exchange rates; collection of receivables; interest rates; factors affecting our deferred tax assets and ability to value and utilize them, including the timing of achieving profitability on a pre-tax basis; the potential negative impact of indirect tax exposure; the risks and expenses associated with our real estate and office facilities space; and general developments in the economy, financial markets, and credit markets. !Further information on these and other factors that could affect the financial results of salesforce.com, inc. is included in the reports on Forms 10-K, 10-Q and 8-K and in other filings we make with the Securities and Exchange Commission from time to time, including our most recent Form 10-K. These documents are available on the SEC Filings section of the Investor Information section of our website at www.salesforce.com/investor. !Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make their purchase decisions based upon features that are currently available. !

Connect with Your Customers in a Whole New Way

Sales Service

Marketing

Community

Analytics

Apps

Grow Sales Faster

Sales

Sales Cloud: #1 by Every Measure

Analysts

Awards

Customer Success#1

You Inspire Us to Innovate Faster

120,000+IdeaExchange Points

Duplicate Alerts and Blocking Contacts on Multiple Accounts Custom Lookups on Activities

Contact Intelligence

Salesforce1 Task Reminders

Sales Path Wealth Management & Retail Banking Solutions

Salesforce1

Multiple Accounts on Contacts

Work.com

Forecasting Adjustments to Sales

Account Intelligence

Work.com

Location-Based Task Reminders

Excel Integration

Customizable W

Salesforce1 Lead Convert

Analytics Cloud for Sales Forecasting Adjustments for Reps

Interactive Filtering on Reports

Gmail Integration

Salesforce1 on Windows MobileSales Reach

Salesforce1 Offline EditForecast Aggregation Salesforce Apps for Office

Opportunity Territory AssignmentNew Desktop Experience Exchange Integration

Report Notifications

Geo Location and Mapping

Duplicate Alerts and Blocking Salesforce1 Calendar

Task Templates Recurring Task Sync

Notes

End of Day Summary Territory Forecasting

Salesforce1 Reports

Projects

Subtasks

Charts on Today

Territory Maps

Roadmapsales cloud

Orders

Mobile Communities for Sales

Multiple Forecast Types

Custom Forecast Views

Overlay Forecasts

Floating Report Headers

Repeating Tasks

Custom Opportunity Splits

Salesforce Files Sync

Topics for Objects

Announcements

Publisher Actions for Groups

Salesforce for Outlook Publisher Actions

Custom Activity Reports

Historical Trending for Collaborative Forecasts

Split Details in Forecasts

Goals, Coaching, & Skills in Salesforce1

Sales Skills

Folder Pins in Reports

Dashboard Drill Down

Sort Report Data

Visualforce Dashboard Components

Mobile Task Experience

Notes (Pilot)

Custom Field Forecasts

Adjustment Notes in Forecasts

Lead Convert in Salesforce1 (Beta)

Import Contact from Device

Dupe-blocker (Pilot)

Salesforce for Exchange Contact and Event Sync

Salesforce for Outlook Save Email Attachments

Files Connect

Territory Management 2.0

Smart Filters on Badges

Sales Cloud Overview Video

Sales Has Always Been About Connections

Hard to Connect When You’re Focused on Non-Sales Activities

Sales Teams Need to Shift Behavior

How do you grow sales faster?

What if you could…

grow your accounts faster

find new customers faster

and close deals faster

…from anywhere?

Reinvented to Grow Sales Faster

NEWIntroducing Sales Cloud1

SmarterFaster Unstoppable

MS Office

Sales Analytics

Territory Management

S1 Mobile

Sales Data

Sales Reach

Sales Path

Work.com

Leading electronic motorcycle manufacturer

Founded in 2006 in Santa Cruz, California

Connected motorcycles send data to dealers

Uses Sales Cloud to manage all dealer relationships, nurture leads, and enable dealers with digital sales aids

Video

Sales Cloud Demo

Understand your business like never before

Engage your prospects, customers, and employees

Be Productive from anywhere

Be Productive from anywhere

“By 2016, 55% of salespeople will access sales applications exclusively through

smartphones or tablets”

Source: Gartner, “Mobile Devices Are a Major Disrupter for Sales Applications” November 13, 2013

Mobile Access and Apps Drive Productivity

Research Call Log Call CloseDeal

TakeNotes

Assign Task

Mobile Access and Apps Drive Productivity

CoaCLog SigNoAssi

C C

A

L N

S

R C

AL N

S

Mobile Access and Apps Drive Productivity

Research Call

Assign Task

Log Call Notes

Sign Deal

Introducing: Sales Cloud Productivity AppsSell Faster from Anywhere

Available on:

NEW

Today Notes EventsTasksNews

Announcing: Sales PathNEW

Designcustom sales processes

Guideaccording to sales stage

Spotlightmost relevant information

Optimized for Every Form Factor

Understand your business like never before

Salespeople Can’t Get the Insight They Need

Not accessible on my phone

Not easy to find answers

Not connected to my business

?

Understanding Your Business is Critical to Sales Success

What product should I sell the customer?

How do I exceed my sales quota every time?

What is the health of my team’s pipeline?

Why do we lose deals?

Salesforce Analytics Cloud for SalesNEW

Everyone:Any sales person can get answers instantly

Mobile:Your business metrics in the palm of your hand

Actionable:Easily go from insight to action

Introducing: Enterprise Territory ManagementQuickly roll out perfect sales territories

Definehigh performing sales territories

Alignterritories according to your objectives

Optimizesales coverage without help from IT

NEW

Now, You Can Forecast on Anything

Forecaston any custom field

Adjustyour forecast and take notes

Creditoverlay teams in complex deals

Engage your prospects, customers, and employees

Announcing: Sales ReachEmpower reps with their own marketing machine to accelerate sales

NEW

Powered by

pardot

Trackthe online activities of every lead from anywhere

Marketto top prospects using micro campaigns

Engage1:1 with prospects through communities

Drive Top Sales Performance with Work.com

Powered by

work.com

Findexperts fast with sales skills

Coachmore intelligently with alerts

Rewardwinning behaviors with open rewards

Volkan Biçer Co-Founder - Managing DirectorMobilike

Agenda

14:00 - 14:45 Sales Cloud: Connecting Your Team to Grow Sales

14:45 - 15:00 Break and Partner Expo

15:00 - 15:45 Service Cloud: Transforming Customer Service

15:45 - 16:30 Marketing Cloud: Transform Customer Journeys with 1:1 Marketing

16:30 Closing Cocktail

Thank you