SABF 2011 Magazine

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    3SOUTH AMERICAN BUSINESS FORUM

    The main event of SABF is a

    yearly international conference.It consists of a meeting between

    two groups of people: 100 college

    students from around the world,

    from the most diverse back-

    grounds, together with 40 leaders

    from the business, political, inte-

    llectual and social domains. They

    meet in Buenos Aires for 3 days

    at a conference to discuss variousaspects of a particular topic of in-

    terest for the present and futureof South America and the world.

    On the other hand, during the

    year, we organize different activi-

    ties such as talks which are open

    and free to all students.

    The organizing team of the SABF

    is entirely composed by volunteerstudents from the Instituto Tecno-

    lgico de Buenos Aires (ITBA) who

    devote their extracurricular time

    to create a forum of excellence. To

    achieve this, it is necessary to ob-

    tain funds and resources, contact

    speakers, outline the agenda and

    spread the forum in universities

    and media press; these are someof the various tasks performed by

    the members of the organizingteam.

    Today, after 7 years of existence,

    no founder is within the organizing

    team. There are two important

    challenges to achieve the long-

    term continuity of the Forum: on

    one side, to transmit from genera-

    tion to generation the importance

    of the SABF in the development ofthe region and, secondly, to ensure

    that the organization can continue

    to evolve independently of thepeople that conform it.

    The participant students are se-

    lected through an essay that de-velops on the central subject to be

    discussed at the conference, and

    have all their expenses covered

    by the organization since arriving

    in Buenos Aires, including accom-

    modation, transport and meals.

    On the other hand, the current

    leaders are chosen based on life-

    time achievement, knowledge onthe subject to discuss and shared

    values with the SABF.

    What do we do? Who are we? How to participate?

    The South American Business Forum is a nonprofit organization creat-

    ed by students from the Instituto Tecnologico de Buenos Aires. It aims

    to strengthen the exchange between current and future leaders. In this

    way, it seeks to contribute to sustainable development in South Amer-

    ica with the generation of leaders. This is, to train tomorrows leaders

    through dialogue with the leaders of today, showing responsibility with

    students to improve their situation and the possibility of start doing it

    today.

    ABOUTSABF

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    4 SOUTH AMERICAN BUSINESS FORUM

    As a global conference, the SABF already is incredible in its

    workshops, speakers and the network it represents. Regar-

    ding the organizing team, it did a fabulous job.

    Whenever I had a problem, I could consult them with no he-

    sitation. Always so thoughtful!

    It is an unforgettable experience to meet people from the

    elite worldwide and share ideas together. Who would imagi-

    ne a Facebook group so strong even after the

    conference? That is the SABF!

    The SABF is an enriching and stimulating experience. Theorganization was impeccable and I was very impressed by

    the level of professionalism and rigor of the team members.This forum is the result of years of experience. It allowed

    me to explore my career and set goals. But what was most

    important is that I could open my eyes and see incredible

    phenomenas around me outside of my studies, tests and

    grades, where my problems seem insignificant and para-

    doxically making me stronger and conscious. Im young

    but I am able to make decisions to influence and improve

    this world.

    Participating in the SABF was the difference between

    dreaming and start to build. With a clear idea of how ex-

    citing must be our future, the organizers of the SABF have

    created an unique space in Argentina where thoughtscome from around the world into new horizons. The pillars

    of the organization of the event are also the Forum axes:

    excellence, ethics and commitment. The SABF encouragesus to take the path marked with the effort and desire (la

    palabra original era ganas) that the organizers show every

    year.

    EXPERIENCES AT SABF

    LOUYICHONG HE (HONG KONG)

    SALWA JABRANE (MARRUECOS)

    BRENDA DVOSKIN (ARGENTINA)

    We invite you to learn how participant from three different nationalities lived the SABF 2011:

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    5SOUTH AMERICAN BUSINESS FORUM

    I had the privilege of being invited to

    the seventh edition of SABF to the

    round Table Sessions. It was a very

    stimulating experience, shared with

    about ten students from different

    nationalities and courses of studies.

    After discussing some experiences of

    my professional performance, therewas a very fruitful exchange about

    the characteristics of the econo-

    mic and social development of Latin

    America. The enthusiasm, spontanei-

    ty, commitment to progress and the

    equality between the participants

    was very encouraging.

    On a complementary level, I really en-

    joyed the encounter before and after

    the workshop. The level of efficiency

    and hospitality of the organizers is

    exemplary, with great care and at-

    tention to the guests, which is great. I

    found myself surrounded by 100 stu-

    dents of an excellent academic edu-cation, nice, restless, with an extraor-

    dinary life force to find their way in life

    and in their career, spreading joy, soli-

    darity and commitment to building a

    better world.

    My experience as a SABF speaker

    was great. The organisers were very

    enthusiastic, the participants, from

    around the world - even very exotic

    countries - had very interesting ideas

    ideas allowing discussions full of con-

    tent. Particularly, Id like to point out

    the debate generated about free-

    dom, comparing the deprivation inChina against that of the USA. SABF

    is a great conference. Not only does it

    gather great speakers such as Santia-

    go Bilinkis, among others, but it also

    provides the chance to visit compa-

    nies and generate a casual dialogue

    with their directors. A very recom-

    mendable experience.

    EXPERIENCES AT SABF

    BERNARDO KOSACOFF

    ALEX BCKER

    Speakers

    ACADEMIC DIRECTOR OF CENTRO EMPRESA, COMPETITIVIDAD Y DESARROLLO (CECYD), ITBA-UDESA

    QLESS FOUNDER AND CEO

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    6

    GREAT PEOPLESDECISIONS

    Santiago Bilinkis was in char-

    ge of introducing the main

    topic. First he shared his

    experience at Singularity univer-

    sity, and raised questions that re-mained present all through the

    forum. His talk was divided into

    three parts. In the first one, which

    he named The Past of the Futu-

    re, he highlighted how the future

    has always let us down: If, by the

    year 2000, we expected to travel

    by space ships and to attend in-

    tergalactic conferences imagine

    the disappointment of being in

    2011 without having solved the ba-sic problems related to everyday

    life: food, transport and health.

    He stated that while our form of

    life hasnt changed in its essence

    since the beginning of civilization,

    the acceleration of development,

    strongly boosted by the progress

    in computer science allows now to

    question everything that we have

    been taking for granted and to

    make real the future weve imagi-

    ned. The computing world is go-

    verned by different laws than we

    are used to and this is what makeschanges so different to predict.

    In the second part, named The

    Present of the Future, Bilinkis

    showed a glimpse of the technolo-

    gies that, today are revolutionizing

    almost every aspect of human life.

    Finally, and as a conclusion, with

    the title The Future of the Futu-

    re, he highlighted the need of un-

    derstanding that the changes thatwill come to happen during the

    following years are impossible to

    stop. We live in a world with huge

    inequalities, and these technolo-

    gies hold the key to either solve

    them or make them worse.

    exponential times, these decisions

    turn more complex every time,and to make them successfully,

    its necessary to have discipline,studies and to know how to listen.

    Even though experience and the

    intellectual coefficient are impor-

    tant aspects when choosing a

    candidate to be part of an orga-

    nisation, during the last few years

    the concept of emotional intelli-

    gence (EI) has taken vital impor-tance. It was possible to observe

    that successful cases at work are

    consistent with a person with highlevels of EI and experience as well

    as analytical skills. As a conclu-

    sion, he encouraged the public to

    develop emotionally to excel in a

    competitive world.

    THE FUTURE OF THE FUTURE

    It was possible to observe that success-

    ful cases at work are consistent with a per-

    son with high levels of EI and experience

    as well as analytical skills

    The changes that will come to happen

    during the following years are impossible

    to stop

    SANTIAGO BILINKIS

    CLAUDIO FERNNDEZ AROZ

    The first plenary talk of SABF

    2011 was given Claudio Fer-nandez Aroz, Senior Advi-

    sor at Egon Zehnder Internatio-nal. His objective was to define

    the characteristics and challenges

    brought by having to choose em-

    ployees in the dynamic world of

    today.

    His presentation was focused on

    three fundamental aspects: why

    is it so important to choose thebest?, why is it so hard to do?, and

    how can you cope with this sort of

    decision?

    He pointed out that it is of utmost

    importance to hire the best talents

    to make a company triumph. In

    SOUTH AMERICAN BUSINESS FORUM6

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    ECONOMIC DEVELOPMENTIN A DYNAMIC WORLD

    TOMORROWS EDUCATION

    T

    his panel was led by Sajeev

    Babu and Reinaldo Salga-

    do, and moderated by Enri-que Szewach, president of Evalua-

    dora Latinoamericana S.A.. The

    three of them debated about the

    role of the BRIC in the current dy-

    namic economy. Enrique Szewach

    said that since the crisis of 2008,

    the BRIC has transformed into the

    locomotive of worlds growth.

    Then, Reinaldo Salgado, Minister

    Couselor of the Embassy of Brazilin Economic Affairs said that tho-

    se countries which belong to BRIC

    have experienced growth rates of

    almost 10% annually, and said that

    in his country this has worked to

    increase social inclusion rates. For

    his part, Sajeev Babu, Counselor

    of the Embassy of India in Argen-

    tina, shared Indias characteristics

    with the audience, emphasizing

    diversity. He also focused on in-ternal development, increasing

    demand for the new middle class,

    and the challenges they face when

    bringing technologies to the poo-

    rest and rural sectors due to lack

    of infrastructure.

    Manuel lvarez Trong, Di-

    rector of Proyecto Educar

    2050, introduced us to the

    famous discussion of what is it that

    we understand by education, invi-

    ting us to think it over. Educationis conviction, requires passion, desi-

    re to help, perseverance, effort andhumility, generating human perfec-

    tion.

    He is sure that in order to build a

    better society we need to start on

    reality, to focus and tackle the pro-

    blems facing us today efficiently.

    lvarez Trong showed testimonials

    and case studies where ProyectoEducar 2050 has been working to

    address the huge gap between so-

    cial classes and the uneven distribu-tion of resources.

    As a conclusion, the speaker invited

    us to commit and to submit innova-

    tive proposals, actively participating

    as young people. We must convinceourselves that the context in wich

    we are born is no longer a determi-

    ning factor for a better future: it is

    time we demand and claim a good

    education.

    Education is conviction, requires passion,

    desire to help, perseverance, effort and

    humility generating human perfection

    SAJEEV BABU Y REINALDO SALGADO

    MANUEL LVAREZ TRONG

    7SOUTH AMERICAN BUSINESS FORUM

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    CONCLUSIONS

    Continuing with this editions

    main Topic, in Fridays four-

    th session Maristany stated

    that the questions that determine

    our generation are: How will thefuture be? Is there a way to pre-

    dict it? Maristany thinks the solu-

    tion is to imagine it... and create it.

    Creative thoughts must be above

    all other things. Even though loo-

    king at the past is a useful tool, it is

    not enough. We have to overcome

    our mental barriers, accept cha-

    llenges, face them, and let some

    room to innovation.

    In this way, he presented us with

    different examples where ones

    creativity generated innovati-

    ve ideas in other peoples minds,

    which finally led to the current

    technological rush we are living.

    Besides, Maristany affirmed that

    owadays we are drowning in in-

    formation: Internet makes the

    amount of data infinite, but notalways trustworthy. Our future

    should be to edit it and keep thebest parts of it to obtain useful

    and valuable information.

    Finally, he concluded his lecture

    with a phrase which remained in

    our minds: Being the smartest

    or the strongest is not what mat-ters most, but being the one who

    best adapts to changes. If one hasto change, one must realize it in

    time.

    T

    o conclude the first day of

    the conference, Diego Lu-zuriaga faced the difficult

    task of developing conclusions,

    based on the lectures which took

    place during the whole day. He

    started making a summary of the

    main ideas mentioned by the di-

    fferent speakers. Then, he deci-

    ded to talk about other current

    phenomena which grow exponen-tially and that had not been men-

    tioned during the day: crime, pre-

    dation, contamination, poverty.He stated that The accelerated

    growth is usually based on non-

    sustainable production. Even if we

    can see good short term benefits,

    a lot of projects have terrible long

    term consequences

    Finally, he referred to one of the

    concepts that came up during the

    day: belonging to the top ten per-

    cent. He asked the students who

    of them were really interested in

    belonging to that ten percent. This

    was how the debate started, and

    the conclusion was that the im-portant thing was to find our own

    singularity, an objective which is

    more honest to ourselves than theincessant pursuit of belonging to

    the elite.

    We have to overcome our mental barri-

    ers, accept challenges, face them, and let

    some room to innovation.

    We have to overcome our mental barri-ers, accept challenges, face them, and let

    some room to innovation.

    The important thing is to find our own

    singularity, an objective which is more

    honest to ourselves than the incessant

    pursuit of belonging to the elite.

    DIEGO LUZURIAGA

    TECHNOLOGY AND EXPONENTIAL TIMESFERNANDO MARISTANY

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    STUDENT WORKSHOPS

    Mauricio talked about creative

    economies and their impact re-

    lated to regional development.

    He affirmed that creativity, as agenerator of new ideas, could be

    the key to crate a positive impact

    on economies which, without this

    would be held still. The whole de-

    bate was related to what we un-

    derstand for creative economy or

    creative industry, and what would

    be the best way to promote its

    development through public and

    private initiatives.

    During her lecture, Clara spoke

    about how our lives have changed

    since the arrival of Internet and

    new technologies. She emphasi-zed on the public side of informa-

    tion, and how this would lead to

    a more participative democracy.

    On another aspect, she also ta-

    lked about the negative side of

    technology stating that the data

    on the internet have a really blurry

    barrier between whats public and

    whats private, and rules which are

    not very clear.

    Inspired by radical ideas from

    Ken robinson, militza started her

    workshop with the quote: What

    we need is not an evolution, buta revolution in education. She

    discussed about the basis of edu-

    cation, stating that they were mis-

    taken, and concluding that there

    is no point in improving standards

    when the foundations are wrong.

    She emphasized the importan-

    ce of making educational servi-

    ces more affordable to be able to

    reach a wider public.

    Education should boost talent.

    Leandro stated that the current

    educational system is the main cau-

    se of shortage in trained human re-

    sources, because it is based on the

    postulate that there is only one kind

    of intelligence, therefore coveringstudents natural talents.

    He proposed to reformulate the

    concept of intelligence, turning it

    into a wider one, promoting creati-

    vity and student motivation and re-

    vitalizing the role of teachers. Tea-

    chers shouldnt be a transmitter of

    information, teachers should fill stu-

    dents minds with questions.

    Temitope used exponential

    growth and its requirements to

    show the difference that is ge-

    nerated between rural and urban

    areas. He discussed in detail the

    factors which dont allow rural

    areas to keep up with develop-ment. Among these factors he

    mentioned the increasing de-mand of a suitable educational

    and health system. There is a

    huge variety of solutions and

    ways to approach them Temito-

    pe concluded.

    LEANDROPISARONI GERBALDO

    CLARA ANTONIOMAURICIO

    BARRERA BARRAGN

    MILITZA GIULLIANA

    JOHNSON CASTAEDA

    TEMITOPE ISEDOWO

    UNIVERSIDAD TECNOLGICA NACIONAL - CBA OBAFEMI AWOLOWO UNIVERSITY

    NIGERIA

    PERUARGENTINABOLIVIA

    ARGENTINA

    UNIVERSIDAD NACIONAL DE ROSARIOUNIVERSIDAD CATLICA BOLIVIANA SAN PABLO UNIVERSIDAD INCA GARCILASO DE LA VEGA

    Juan Pablo stated that in exponen-

    tial times, the evolution of Web 2.0

    creates new opportunities which

    allow to seize the synergy among

    different groups of work. He re-

    ferred to technology as a way of

    democratization, a tool to achievefreedom. He considers that having

    Internet access should be a right,because it is the only means which

    allows plurality of sources. The web

    is social, and according to Juan Pa-

    blo, collective intelligence implies

    that teams are more than the in-

    dividuals.

    JUAN PABLONIETO STABILE

    UNIVERSIDAD CATLICA DEL URUGUAY

    URUGUAY

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    SABF 7 YEARS IN NUMBERS

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    Speakers

    Participants

    RepresentedCountries

    Nonproft

    Organizations

    SupportersRegistered

    223

    670

    60

    26

    9410423

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    12 SOUTH AMERICAN BUSINESS FORUM

    Jorge Goulu based his workshop

    on how IBM managed to remain a

    leader among innovative compa-

    nies around the world for many

    years. He told us the strategy

    used by the company and how it

    went from being a commodities

    company to a company dedicatedto research. He stressed out the

    necessity to invest big amounts

    of money in the research & Deve-lopment area in order to lead the

    future.

    Alex Bottan focused in the power

    of innovation. He remarked thatthis is one of the fundamental at-

    titudes that GE adopts and des-cribed how companies push this

    forward in Latin America by inves-

    ting in infrastructure and building

    a new business culture. In addi-

    tion, he told us that GE boosts

    imagination at work because bu-

    siness works under the incentives

    that the environment offers.

    In the Google Offices, Victor Valle talked about the values and ethics in

    the companies. He started with the definition of absolute and relative

    values in order to later show the similarities and differences between

    business ethics and general ethics that rule relationships among peo-

    ple. Lastly, he initiated a group activity with the objective of discoveringthe activities that Google considers of paramount importance related

    to its values system.

    Globant, a company that develops

    software for other big companies,

    shared its vision of innovation withus, stressing the need to establish

    relationships in the long term with

    the consumers in order to keep

    this kind of innovative processes

    constant. The methodology to un-

    dertake this consists in proposing

    ideas and new products to consu-

    mers in order for them to determi-

    ne the necessary modifications for

    it to satisfy the needs.

    WORKSHOPS IN OFFICES

    JORGE GOULU - IBM

    ALEJANDRO BOTTAN - GE

    VCTOR VALLE - GOOGLE

    GUIBERT ENGLEBIENNE - GLOBANT

    President & CEO, IBM Argentina

    Executive and Regional President for Argentina,

    Chile, Paraguay and Uruguay, General Electric

    Chief Financial Officer for the Spanish-speaking markets in Latin America, Google

    Co-Founder y CTO

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    WORKSHOP SESSION

    Juan Carlos Fernandez based his

    workshop on IMPSAs expansion

    and commented about the com-

    pany policy. He emphasized thefact that in a situation of openess

    to other countries, the company

    must consider the integration of

    national human resources. This

    enables the insertion of knowled-

    ge of the local culture, as well as

    the commercial techniques of that

    country, helping the development

    of the society involved. Thanks

    to this policy, his company is cu-

    rrently positioned in more than 25countries.

    Fin Goulding, Vice-President of

    SABRE Holdings in Buenos Ai-

    res, focused on the fact that

    nowadays, changes are fast-oc-curring. From the point of view

    of the company, its necessary

    for its employees to react in an

    efficent way to them. During his

    workshop, Fin made participants

    reflect upon what skills must lea-

    ders develop to handle a working

    group under these conditions.

    Alex Bcker, Founder and CEO

    of QLess, explained the 10 steps

    that need to be followed to initia-

    te a technological start-up basedon his experience. He affirmed

    that identifying the problem and

    finding a solution are the starting

    points of the whole project, and

    he also emphasized the importan-

    ce of patenting the product. Other

    important actions are: recruiting a

    team and spreading the project

    between people that could be

    interested. Finally, he proposed

    working with people you knowand trust, as he considers it essen-

    tial for success.

    Davids workshop was based in

    the relation between communi-

    cation and globalization, and how

    both concepts affect the economy

    and society. He emphasized that

    we live in a world with distributed

    networks, where there is no needfor the existence of an interme-

    diary. Finally, he pointed out thatglobalization is an opportunity to

    generate new businesses, because

    nowadays the initial capital can be

    replaced by knowledge and crea-

    tive ideas.

    Change is what most impacts our

    lives. In his workshop, Alvaro Tei-

    jeiro showed how important chan-

    ge is, and its increasing speed in

    the emergence of new business

    opportunities. He emphasized the

    role of Internet in our daily lives andthe importance of empirical analy-

    sis instead of only basing businessdecision-making on a theoretical

    study. Finally, Alvaro outlined the

    multiplying factor of the imple-

    mentation and proper execution of

    an idea, however small it may be.

    You will achieve more if you start

    now.

    Pilar comparti con los participan-

    tes su experiencia liderando CARE,

    una ONG dedicada a adaptar tec-

    nologas informticas para perso-

    nas con discapacidad. CARE sur-

    gi conformado por un grupo de

    profesionales con amplia experien-cia en la capacitacin de personas

    con discapacidad, con un objetivoclaro: La sociedad de la informa-

    cin debe ser accesible e inclusiva

    para todos. Durante el taller se

    expusieron historias de vidas, y se

    discutieron los desafos y oportu-

    nidades que brindan en este cam-

    po las nuevas tecnologas.

    JUAN CARLOS FERNNDEZ

    DAVID DE UGARTE

    FIN GOULDING

    LVARO TEIJEIRO

    ALEX BCKER

    MARA DEL PILAR FERRO

    IMPSA

    COOPERATIVA DE LAS INDIAS SNICO CARE

    SABRE QLESS

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    14 SOUTH AMERICAN BUSINESS FORUM

    ROUNDTABLES

    MARCOS GOLFARI

    GUILLERMO LABORATO

    FELIX PEA

    FEDERICO IMPOSTI HUERTA

    TULIO CALDERN

    Regional Director, Ogilvy

    General Manager, Latin America & Global Strategic Planning Director Packaging and Converting

    Business , DOW

    Specialist in International Economic Relationships and Economic Integration. Director of the Institute of

    Trade, Standard Bank Foundation.,

    Country Manager, Amadeus Argentina

    Director at Aerospace Projects, INVAP

    Love what you do

    You have to adapt to the company, it willnot adapt to you

    The shortcomings today, both of public and pri-vate universities, is communication between them,and this is what increases the dissociation andreduces the integration of society

    I think that the multicultural point of view

    is the key

    Know your people. The only way to make things

    is with a team

    My job is only to generate ideas, mix two andgenerate a third one. What happens if you have anelephant and a hippopotamus? You get a vacuumcleaner

    Entrepreneurs start small but think big

    You dont have to handle diversity, you haveto appreciate it and enjoy it.

    I had a lot of luck . The luck factor hasalways been there.

    People are migrating their solutions; someoneelse has already solved your problem in anotherpart of the world

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    15SOUTH AMERICAN BUSINESS FORUM

    KRISHNA SUNDARESAN

    ERNESTO TABOADA

    FAUSTINO ARIAS

    BERNARDO KOSAKOFF

    JAVIER BRAUN

    Manager, Irevna

    Executive Director, Argentine-China Chamber of Commerce

    General Manager, CALSA

    Academic Director of Business, Competitiveness and Development Center, ITBA - UdeSA

    General Director for the South Cone Region, Avaya

    You are intelligent, you are qualified, youknow how to communicate with people, youwill not have problems to succeed

    The lack of consensus always carries peopleto take bad decisions

    Paradigms are the worst obstacles for humanity

    I am not an academic despite being a professor

    and giving lots of conferences. My ambition is notpublishing in a top five, I am interested inenabling future societies to live in a better way

    The important thing is to meet the magic

    equation of doing what you like, enjoy doing itand getting paid for it

    Choose your team, not your business plan

    The cultural barrier is the biggest obstacle inthe relationship with China

    We will be as big as our dreams

    How about teaching jobs? In Argentina fewpeople are trained for even basic skills

    Only after five years in a company can youstart adding value as an employee

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    16 SOUTH AMERICAN BUSINESS FORUM

    The activity of group dynamics was a unique moment during the forum.

    In groups of 5 and with coloured blocks, the participants built representa-

    tions of what they were asked, but faced unexpected artificial difficulties,

    like building in the darkness or using blocks of a single colour. In this way,

    organizational phenomena and teamwork were manifested and the im-

    portance of knowing how to adapt in adverse situations was highlighted.

    The coordinator of the activity said: If I have a group without leaders,

    one will naturally come up.

    Reaching the end of SABF, Nabeel Goheer presented a different look ofadvances in science and technology. Facing situations such as the study

    of the human genome or the disolution of virtual distances with different

    kinds of communication, we are facing evolutions that carry new cha-

    llenges with them, and said: Arent we playing to be God? Lastly, he

    proposed that the collective thought and the willingness to lead are the

    keys for generating the solutions and changes that we are looking for to

    have a better future. He encouraged us to change what we believe is not

    correct.

    The closing ceremony of the seventh edition of the South American Bu-

    siness Forum was led by Rob Britton, director at AirLearn. In it, Britton

    punctualized the different topics and aspects mentioned by the speakers

    during the SABF 2011 edition. In particular, he pointed out the great

    quantity of ideas shared by Santiago Bilinkis and recognzed the honesty

    from the Economy and Development panel members.

    On the other hand, he highlighted some important concepts about edu-

    cation and progress such as the one remarked by Trong: The cradle

    cannot be an impediment for the personal development or the idea sha-red by Fernndez Aroz: Choosing with whom to work should not be a

    load. After that, Rob Britton answered some questions and listened to

    comments from the participants who thanked the labour of the organi-

    zing team for making this event and also the wisdom from the chosen

    speakers who shared the whole experience with them.

    GROUP DYNAMICS

    LIVING IN EXPONENTIAL TIMES

    CLOSING PLENARY

    NABEEL GOHEER

    ROB BRITTON

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    17SOUTH AMERICAN BUSINESS FORUM

    Since its beginning in 2005, SABF as an organization has grown significantly every year. Last edition was no

    exception and a new key element for its future development was added to the organizational structure: the

    Board of Trustees. This is a group of four leading

    personalities who, over the years, have proven to be really committed to the SABF.

    Its purpose is to advise the Board of Members in matters of planning and long-term strategy of SABF, and

    assist the organizing team in specific issues.All the ideas and knowledge they provide are of great importance for the successful development of the

    conference, giving their opinions primarily on the selection of speakers and topics to discuss each year.

    BOARD OF TRUSTEES

    ROB BRITTON

    FELIX PEA

    DIEGO LUZURIAGA

    JOS LUIS ROCES

    DIRECTOR, AIRLEARN

    DIRECTOR, FUNDACIN STANDARD BANK

    CO-FOUNDER & DIRECTOR, EQUITAS VENTURES

    VICE DEAN, ITBA

    I am honored to serve on the

    SABF Board of Trustees as the

    only overseas member. I have a

    deep commitment to support theForum, and have worked to help

    develop it almost since the begin-

    ning. Although my passion and

    commitment is strong, the hours

    Three reasons prompt us to sup-

    port the SABF and participate inthe BOT. These are: it being or-

    ganized by students from a pres-tigious academic institution, and

    having demonstrated continuity of

    the initiative for several years now;

    having, each edition, the participa-

    tion of students from other coun-

    I remember well when some ITBA

    students came to tell me, severalyears ago, of a program like SABF

    and I remember having told them

    something like ...

    I think it is a great idea, especially

    if you can keep it over time ...

    And so it was: a program desig-

    The SABF is an initiative of ITBA

    students, that through the yearshas shown continuity and impro-

    vement, based on promoting dia-

    logue between young people, from

    around the world, concerned about

    issues that will impact their future

    I give to the SABF is tiny compa-

    red to the tireless work of each

    conferences organizers and of

    the ITBA alumni who provide di-rection. I chose to serve SABF

    because I believe deeply in busi-

    ness education and in the transfor-

    mative power of international con-

    ferences when you assemble 100

    committed young people from all

    over the world, good things happen!

    Every person who is a able to giveback has an obligation to do so, and

    contributing to the SABF is to me an

    important element in my voluntary

    service, con mucho gusto!

    tries, selected with rigorous crite-

    ria; and third, the approach given,each annual meeting, to the rele-

    vant issues for the future career ofthose involved, and the develop-

    ment and the integration of their

    respective countries.

    The SABF is an initiative that, be-

    cause of its organizational quality

    and academic standards, deserves

    the support of those of us who be-lieve necessary youth engagement

    in the construction of a more arti-culated and functional world.

    ned by and for students, but that

    deals with current issues and thatabove all things, has maintained a

    high level of professionalism and

    quality.

    I am honored that you always

    think of myself as part of the semi-

    nar, but being chosen as a mem-

    career.

    In my role as Vice Dean, I am proudto have encourage and helped

    create an organization that today is

    self-sufficient and that every year,

    maintains the interest of participa-

    tion among young students.

    ber of the Board of Trustees was a

    beautiful gift.My commitment to the cause is

    just my small contribution to the

    wonderful work made by the

    group of organizers in order to

    create a better world.

    Most shocking of each of the con-

    ferences is the enthusiasm and thegenuine interest of all participants

    in understanding and engaging

    with societal issues, and searching

    for sustainable solutions.

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    18 SOUTH AMERICAN BUSINESS FORUM

    During the year, we organized several events at ITBA, the hosting

    university, in order to achieve continuity and allow a broader audience

    to have a glimpse of the SABFs talks.

    These talks summoned students from different universities, who had

    the opportunity to hear leading figures of the scientific, technological

    and economic areas, reviewing current and significant global issues.

    In this first conference, the economist and author of several financial

    Best Sellers, Doug Casey, presented his views on the role of the Sta-

    te. Controversial as usual, he said: When the State destroys curren-

    cy, it destroys life. He also said: I like being in war zones, because

    where there is conflict, there are also opportunities, encouraging

    the audience before times of crisis.

    PhD. Jos Cordeiro discussed and shared with us his vision about

    the future role of technology and its impact on the physical, intellec-

    tual and psychological capacities of humans.

    According to the Singularity University, no place in the world is

    ready to face the forthcoming changes that will take place on a hu-man level.

    As a conclusion he said: Any advanced technology is indistinguis-hable from magic

    His presentation plunged us into the fascinating world of the human

    brain. There was discussion about technological improvements rela-

    ted with neuroscience, and reflexion on the controversial challengesinvolved in decoding a persons thoughts. He concluded that the

    wonder of our thoughts is that we can do lots of things without even

    knowing how we know how to do them.

    DOUG CASEY

    JOS CORDEIRO

    MARIANO SIGMAN

    Economist & Founder of Casey Research

    Professor at Singularity University, Silicon Valey

    Degree in Physics and PhD in Neuroscience

    THE SABFALONG THE YEAR

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    19SOUTH AMERICAN BUSINESS FORUM

    SABF IN PICTURES

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