Sabar Shouchagar of Nadia District

‘Sabar Shouchagar’ An initiative of Nadia District Administration and Zilla Parishad

Transcript of Sabar Shouchagar of Nadia District

‘Sabar Shouchagar’

An initiative of Nadia District Administration and Zilla Parishad

The Trigger

As per Census 2011 figures, Open Defecation in West Bengal is around 48.6%

whereas it is just 4.2% in Bangladesh (as per report of WHO and Bangladesh Demographic and Health Survey, 2011).




West Bengal

Open Defecation

BangladeshOpen Defecation

Re-verification of Baseline data: March 2013

Type of family Total


Households with toilets

Households without toilets

% of families without toilet

Below poverty line families (eligible for


425386 238020 187366 44.04

Above poverty line families (eligible for


413370 298727 114643 27.73

Above poverty line families

201700 163828 37872 18.77

Total Families 1040456 700575 339881 32.66

Evolution of ‘Sabar Shouchagar’Concept

• House to house survey to identify households in Feb- March, 2013. Identified around 3,39881 Household without toilets access

• After analyzing the data, “Sobar Shouchagar” Model through Convergence Mode was evolved, with the objective of enabling Universal Latrine access.

Roll out of ‘Sobar Shouchagar Model’

• ‘Nadia Sanitation Day” was observed on 15th July, 2013.

• Pilot initiated in 17 GPs of 17 Rural blocks • Sabar Shouchagar model evolved and rolled out to

all 187 GP from 2nd October, 2013

Oath Affirmation to make an “Open Defecation Free Nadia District” on 2nd October,2013 in Duttapulia

Union Academy School, Ranaghat II

The Differentiators Political & Administrative will

Mobilization of key stakeholders, women,


and children

Strategic involvement of Faith based


Catchment Area approach

Involvement of frontline Workers

Expanding partnership for supply chain

management involving SHGs

Continuous Skill Up gradation

Convergence, close monitoring, review

Effective BCC for elimination of open


Mass MobilisationMobilisation of elected representatives

Community mobilisation, orientation of people’s representatives, extensive 3 tier training programmes

School and children as change agents: for awareness generation and spreading the message highlighting the need for sanitary latrines to parents / households.

Sanitation pledge taking ceremony on every Monday in all schools, since 3rd October

Mass mobilisation

School Children

Faith Organizations

Mobilised Faith leaders from all religions gather together for a cause - Open Defecation Free Nadia

Mobilisation of Women

• Increased mobilization and participation of women• Partnership with Women SHGs/Clusters for service delivery,

48 women groups functioning as Sanitary Marts, generated livelihood opportunities

• AWWs roped in for the ‘Catchment area approach’ for promotion of health and hygiene

Behavior change communication activities

Hoardings for a Better Tomorrow


Faith Leaders from all religions gather together for a cause-rally for Open Defecation Free Nadia: 2500 people joined the cause

13th December,2014

Mini Marathon held on 1st January 2015: Around 1800 participants ran for dignity

Signature Campaign in Sabar Shouchagar Express on 1st

January, 2015

Hot air balloon with Message of “Sabar Shouchagar” unveiled at 3 locations i.e. Krishanagar, Kalyani and Ranaghat on 1st January,2015

Longest Human Chain against Open Defecation:- 122.3 km long 2.17 Lakh people

participated. Oath taking

ceremony held to build “Open Defecation Free” Nadia

Direct broadcast through AIR to reach out the participants.

Post- chain meetings held on 91 Locations.

Other Initiatives • Cluster Toilets:

In case of land scarcity, innovative technique ushered by District Administration: Ownership Based Toilets

• School toilets 222 schools were provided additional toilets: 164 girls’ toilet and 58 boys’ toilets.

• ICDS toilets: 457 ICDS have been identified without Toilet facility, construction has been completed. Rest of the ICDS Centers have been provided universal access to toilets

• Sanitary Complex:

• Urban Shouchagar: Toilets in all municipal areas

Enforcement drive in all

identified fringe areas

1. Brickfields 2. Roadside eateries 3. Rail and road

encroachment habitations

4. Houses/ huts as encroachment in other  Govt lands

5. Big orchards / Bagan6. Fringes of big water

bodies / leased water sources etc

18'Sobar Shouchagar' - Community led transformation of a district to ODF; Nadia, West Bengal

2008-09 2009-10 2010-11 2011-12 2012-13 2013-14 2014-150










101257431 13623 23530



15840 17556 21054




Achievement Cumulative

The Acceleration Year wise Achievement Report of IHHL for ‘Sabar Shouchagar’


Baseline construction : 3,09,886 Outside of baseline construction: 33,503

Urban construction: 12,220

Total Construction of toilets:


Others Construction:Community Toilets: 175

Brick field: 516Water bodies: 91

Dhaba:116Cluster toilets: 73

Our Final Achievement

Proud Beneficiaries

Beneficiaries with their toilets

ODF Declaration and Celebrations

District Level Declaration

Block /Municipality Level Declaration

GP / Wards Level Declaration

Catchment Level Declaration at 6620


Catchment area ODF declaration

GP level ODF Declaration and Celebrations

Block level ODF Declaration and Celebrations

Documentation of ODF Celebrations in prescribed proforma

Signature of the villagers Supporting ODF Declaration

Interim Survey Done in February

As per preliminary

findings action has been taken

in those areas


Survey Completed

Preliminary findings

have been complied


Survey Completed

Access to toilets - 99.8%

In addition

One contingent of

Technical experts have

been engaged to find out if

there are any cases that have been

left out

Pratichi Trust


District ODF declaration and


On 30th April 2015, Nadia district was declared ODF by Hon’ble Chief Minister, Ms. Mamata Banerjee

Awards and recognition

WON- Chief Minister’s award of excellence in Public Service domain on 15th Aug,2014WON- SKOCH gold award 2014 for best project in the country conferred on 20th September,2014, New Delhi.WON- HUDCO award for best practices, New Delhi

We are Proud..

Sabar Shouchagar initiative has been declared as the First Place Winner for the 2015 United Nations Public Service Award in the category of ‘Improving the Delivery of Public Services


• Improved health indices as per health centers reports• Women empowerment - greater participation of

women, increased livelihood opportunities • Collective behavior change among communities

towards toilet use• Decentralized institutional capacity for sanitation

programme service delivery

Lessons learnt:• Political and administrative will is

very important for any movement

• Community involvement is the key to make a programme a success

• Every stakeholder contribution matters

• Women participation is the Game Changer

• Convergence of resources generates synergy

• No substitute for intense monitoring

Way Forward…

1. Enforcement through “Para Najardari Committee” in each Catchment Area

Role of Community…

“Para Najardari Committee” formed at each hamlet comprising of SHG Members, local youth and common masses

They are given I-Card and whistle

They visit those areas where people are known to practice open defecation and they bring it to the notice of GP/Block.

They all motivate masses to use toilets

2. Water Connection

• Every household where we installed toilets, in this financial year, will be provided water connection as per SBM (G) guideline

3. GP level initiatives By- laws were devised and imposed by the respective

GPs where open defecation will now be a punishable offence

4. NIHSanA ( Nadia Initiative for Health Hygiene and Sanitation Acceleration)


High IMR and MMR

Lack of Awareness

in Menstrual Hygiene

Lack of Health Care


Lack of Hygiene and Sanitation facilities

Huge coverage of Sabar Shouchagar in print



Huge coverage of Sabar shouchagar in print media

Thank you!

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