Ryla Rotary Cyprus; Raising Funds to Start a Business
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Transcript of Ryla Rotary Cyprus; Raising Funds to Start a Business

RYLA-Cyprus Rotary District 2452Unleashing The Power of …. ALL Together
Raising Funds Demetris C. HadjisofocliManaging Director, Helix Business Incubator, Ltd.Managing Director, Entrepreneurship Frontier Network, Ltd.Director, Liaison Office University of NicosiaCoordinated Induction of Entrepreneurship Education in Schools
March 22, 2014

Entrepreneurship & Car Paradigm Common: Wheel, Tires, Body, Engine

Definition - Systemic Entrepreneurship®______________________________________ Systemic Entrepreneurship® is a holistic approach to
entrepreneurship execution were the stakeholder environment allows the user to use general frameworks and principles in a modular way during the development of business leaders, business models, monetization strategies and while the corporate strategic objectives are met, to ensure that the end target of Economic, Political, Social, Legal, Environmental equality across the societal graph is reached.

Definition - Social Entrepreneurship __________________________________ Social entrepreneurship is the process of pursuing suitable solutions to
social problems. More specifically, social entrepreneurs adopt a mission to create and sustain social value. They pursue opportunities to serve this mission, while continuously adapting and learning.
Possible Social Problems Unemployment among youth Poverty Civil Unrest Recession Closure of large number of SMEs
Productive Entrepreneurship

Entrepreneurship_______________________________
Entrepreneurship is an agent of creative distraction
Individuals NOT Corporations are the driving force
Small agile companies as opposed to traditionally large companies
Knowledge intensive
Needs Policy shifts

What is the contribution to systemic societal development _________________________________
Entrepreneurship focuses Solely on economic growth Blind focus on straight forward monetization contributes to scorch earth
business models, business strategies, business systems How does society as a whole contributes to the development of
responsible business leaders Education Culture Values discussion Ethics (not just business ethics but ethics in general)

What do we need Entrepreneurship to address?______________________________________ How do we address the issue of social and financial equality?
Society and quality of life should move forward in unison; not necessarily at the same level but in unison
The gap between social groups at worst should remain the same, but we should strive to shrink it (capitalism needs free willing customers)
Disparities, inequalities Entrepreneurship that brings economic justice, equality, environmental
sustenance Economic, Political, Social, Legal, Cultural, Technological, Environmental
Perspective social, economic, political, religious considerations Correlation between Entrepreneurship and Development

Example of Systemic Entrepreneurship Developing agribusinesses in rural Africa, that strives to empower individuals
and communities It operates in several African countries. Researchers have introduced a system of vegetable
production that combines conventional farming with hydroponic technologies for healthy and high value crop cultivation
In partnership with the Sun International hotel group, a vegetable production network has been established, allowing local groups of farmers to produce vegetables for sale to top hotels serving the international tourism market This has led to the emergence of agri-entrepreneurs, and overall, the farmers benefiting
earned income of $1million annually since 2006. Beneficiaries include vulnerable groups like homeless, the visually disabled, widows and orphans
These are examples of the kind of systemic entrepreneurship that are needed. It takes a social problem and utilizes knowledge transfer to come up with a solution that is not about economic growth per se, but about human development

Funding - Due Diligence____________________________________ The process through which investments are decided Detailed, Broad, Deep Has some fixed elements Has some local elements Need expertise to perform It is important and critical to the success of an
investor but it should not delay the process
Ideas will fail for sure; better chances are 2 in 50

Entrepreneurship Drive________________________________________
The ability to identify new ideas
Passion, determination and the drive to try them out
Willingness to listen and learn
Have the character to know when it is time to pivot to a better version…

Team____________________________________ Not everyone can become an Entrepreneur but
ALMOST everyone can be Enterprising ………..Teams that have GREAT Technologists Engineers Operations Legal
Individuals who are Agile and Flexible If someone is not an Entrepreneur but has those
qualities, put a GREAT Entrepreneur on their team Know what the team does not know – No Ego!

Position for Success____________________________________
KNOW A PITCHING EAR …. Not all money is created (or given) equally Not all investment people have the same philosophy,
psychology, interests, knowhow.. Not all cultures/ecosystems are the same
A pitching angle Tech, Business Model, Operations, Monetization…. ADJUST IT

Value Proposition_______________________________________
KNOW Numbers
KNOW Markets
WHAT is the Problem to be Solved
WHAT is the Monetization of the Solution
HAVE a TEAM

Tool Box – Major Points____________________________________ To the point Business Plan; Executive Summary (short & sweet) Only the “justified & confirmed” Facts; no blah blah!!! Sustainable Competitive Advantage Know your business inside-out Know what you don’t know
Avoid Tunnel Vision Syndrome Confirm the viability of your idea
Know and Respect your competition Think & Plan 2 steps ahead (market trends) Team with Chemistry & Know-How; Build a balanced team-gene pool Assess & know your cost Sales pipeline

Tool Box – Use of Funds!___________________________________
Why do you need the money? How will the money be used? Legitimate reasons
Grow Sales Product Development Marketing Recruiting Training Infrastructure

Tool Box – Transparency___________________________________
What are the controls which guarantee legitimate use of funds?
Established Audit processes
Weekly/Monthly reports
Knowledgeable/Functional Board of Directors

What is all about?____________________________________
How is a company established, expand or grow?
Finding money (capital) at a reasonable cost to try make your dreams a reality….
Who: Business Incubators, Crowd Funding, Administration, Venture Capital, Equity Markets, Angel Investors, Investment Banks, Friends & Family….
Cost: Equity, Interest

Angel Investors, Friends & Family_____________________________________ What is it?
Where entrepreneurs and start ups usually go to get money for an idea or proof of concept.
Type of Financing Seed & Mezzanine
Cost? Give away a piece of the company to investors. Around 20% of your idea.
Examples Wealthy individuals, The Morino Institute, Corporate
Investments

Crowd Funding_____________________________________ What is it?
It is a public forum where Entrepreneurs go to get money for an idea or proof of concept
Type of Financing Startup, Seed
Cost? Give away various incentives i.e. first products, lower price,
incentives Around 5% fee to the site
Examples Gofundme, kickstarter, indiegogo

Local Government and EU Level Funding______________________________________ What is it?
Local Government/European Commission agencies make funding available through various schemes
Type of Financing Project specific
Cost? Administrative Investment Low Interest rates
Examples Jeremie program loans, Partnership Alliances, SME Instrument

Business Incubators_____________________________________ What is it?
Where entrepreneurs, and start ups usually go to get money to develop & execute a business plan at the early stages…
Type of Financing Start up
Cost? Equity position in the company! Give away a piece of the company to
the people with the money. Relatively ok cost! No more than 20% equity position
Examples Helix Business Incubator , Diogenes et al

Venture Capital____________________________________ What is it?
Where entrepreneurs, and startups usually go to get money to execute a business plan at a later stage…after prototype, prove of concept stage
Type of Financing Round A, B, C, D … , Bridge
Cost? Equity position in the company! Give away a piece of the company to the people with the money. Very
expensive!
Examples Columbia Capital, Kleiner Perkins, The Raja Group etc…

Equity Markets_____________________________________
What is it? Where established companies go to get money for extraordinary
growth planning.
Type of Financing Stock markets
Cost? Give away a piece of the company to investors. Market defines price.
Examples DowJones, NASDAQ, FUTSE etc.

Investment Banks_____________________________________
What is it? Where established companies go to get money for extraordinary
growth planning, or to address critical cash/liquidity issues
Type of Financing Bridge, Loan, Growth
Cost? Give away a piece of the company to investors or Loan type
Terms. Need and Market defines price.
Examples Most large banks and other financial institutions

Final Caution!____________________________________
Until the Money is in the Bank, in an account you control, the deal is not done!