Robot Sharks with Lasers and the Magic Traffic Machine

We like Reddit bites (they’re better than Delicious), because they max out the wiki snarls of RSS feeds, which means less jamming at the Google scaffold. Then just Digg your uploads in a viral spiral to your

social networks via an FB/MS interlink torrent.“Our Marketing Plan”

Ellis Weiner in the The New Yorker

Learn the Norms, Get the Traffic

“ Twitter is not a community, but it's an ecology in which communities can emerge. That's where the banal chit-chat comes in: idle talk about news, weather, and sports is a kind of social glue that can adhere the networks of trust and norms of reciprocity from which community and social capital can grow.”

— H o w a r d R h e in g o ld

How It Works for Wired Science

Wired Science Social Media Traffic

30%

30%

19%

9%

5%

4% 3%

Digg

Stumbleupon

Twitter

Reddit

Facebook

Fark

Slashdot

Twitter

: U s e r s Shaquille O’Neal, etc. :In a w o r d (A)live

:B a it “Eclipse of the Century Live Online Tonight”

Tip: Get a desktop app.

Digg

:U s e r s Young, male. :In a w o r d Spiky

:B a it “Holes in the Earth: Open Pit Mines Seen from Space”

Tip: Make friends in high places.

Reddit

:U s e r s Left-leaning nerds. :In a w o r d

Quirky.:B a it “Scientists

Make Desktop Black Hole”

Tip: Submit to the Science Reddit.

QuickTimeª and aTIFF (Uncompressed) decompressor

are needed to see this picture.

Stumbleupon

:U s e r s Internet tourists :In a w o r d Whimsical

:B a it “1 Million Spiders Make Golden Silk for Rare Cloth”

Tip: Try santeria.

Use UsFeel free to get in touch:alexis.madrigal@gmail.com@alexismadrigalhttp://www.greentechhistory.com

@betsymason@wiredscience

QuickTimeª and aTIFF (Uncompressed) decompressor

are needed to see this picture.

These slides are available at Slideshare:

http://www.slideshare.net/alexismadrigal