Roadshow

Russian SMEInnovationRoadshowA Visit of Russian Entrepreneurs to Silicon Valley

October 19-21, 2010

Russian SMEInnovationRoadshowA Visit of Russian Entrepreneurs to Silicon Valley

October 19-21, 2010

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Russian SMEInnovationRoadshow

Delovaya RossiyaDelegation ofRussian EntrepreneursDelovaya Rossiya Delegation of Entrepreneurs

This delegation features a group of entrepreneurs selected by all-Russian online competition «Modernization» and summer school emphasizing in-novation and commercialization of intellectual development «Cre@tovo», a joint projects of Delovaya Rossiya (“Business Russia” – the association of medium-sized business enterprises in Russia) and UpSelf, a Russian social networking and knowledge management technology company.

Sponsored by

Organized by

Boris Yurievich Titov, Chairman, Delovaya Rossiya

Boris Titov is the Chairman of the Russian business associa-tion, Delovaya Rossiya. He has also served as the Chairman and CEO of SVL Group since 2002. Mr. Titov was President of the Nitrogen agrichemical company, a joint venture between SVL and Gazprom, from 2001 to 2002. He was a member of the Public Chamber of the Russian Federation from 2006 to 2009 and was Vice President of the Russian Union of Industrialists and Entrepreneurs (RSPP) from 2000 to 2005.

Mr. Titov was a co-founder of the investment vehicle that later grew into the company SVL in 1991. From 1983 to 1989, he worked in the foreign trade association “Soyuznefteex-port”, a state company to export crude oil and petroleum products, specializing in the supply of petrochemical products and industrial oils in Latin America and the Far East.

Mr. Titov holds a degree in International Economics from the Moscow State Institute of International Relations (MGIMO).

Andrey Kolosovsky, Member of General Council,Delovaya Rossiya

In 1978 Mr. Kolosovsky graduated from MGIMO University specializing in International Journalism. From early 1997 until 2001 he occupied positions of Vice-President and Vice-Chair-man of the Board of Directors at Media Most.

Since 2002, Mr. Kolosovsky works as a consultant in the field of investments and media business.

Currently, Mr. Kolosovsky is a Director of Legal and Corpo-rate Affairs at Microsoft Rus.

Aleksey Ermolin, Founder, UpSelf

Aleksey Ermolin began his career in 2008, founding the internet company “UpSelf” and serves as its Business Develop-ment Director. Aleksey specializes in knowledge management and hybridization technologies. UpSelf is a developer of profes-sional social networks with elements of knowledge management technologies. The company has successfully developed and launched a number of projects.

Since 2009, Mr. Ermolin has also been affiliated with the Inter-

national Republican Institute. Since 2010, Aleksey has been the CEO of B-smart hi-tech company, the first developed product of which is NetWatcher.

Mr. Ermolin is a graduate of the world famous Chechov’s Moscow Art Theatre School (MHAT).

Delegation Principals

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LIST OF MEMBERSOF THE DELEGATIONAND THEIR PROJECTS

IT projects


NetWatcher. Online tool for analyzing and optimizing cellular networks

Biography Aleksey Ermolin began his career in 2008, founding the internet company “UpSelf”

and serves as its Business Development Director. Aleksey specializes in knowledge management and hybridization technologies. UpSelf is a developer of professional social networks with elements of knowledge management technologies. The company has successfully developed and launched a number of projects.

Since 2009, Mr. Ermolin has also been affiliated with the International Republican Institute. Since 2010, Aleksey has been the CEO of B-smart hi-tech company, the first developed product of which is NetWatcher.

Mr. Ermolin is a graduate of the world famous Chechov’s Moscow Art Theatre School (MHAT).

Name, Surname: Alexey ErmolinCity: MoscowCompany name: B-smart

Contacts:[email protected]+7 916 030 2404

Project DescriptionNetWatcher is the newest online tool for analyzing and optimizing cellular network

quality, increasing competitiveness of cellular operator communication and reducing expenses. These problems are solved with a special device and software, NetWatcher, which provides telecom operators with the latest and most relevant information. The company’s top management receives the data as well as engineers, which accelerates decision making and reduces the company’s cost up to 20-30%. As compared to other products, NetWatcher is more reasonably priced, offers customers hardware setup, and comes with an easy-to-use interface and technical support.

IT projects

Fine Printing. High Quality Printing

Biography Louisa Aleksandrova has worked in polygraphy for 20 years, the last 16 of which she

has owned various polygraphic enterprises. She is also a founder of the St. Petersburg Organization of Business Angels.

Ms. Aleksandrova is a graduate of the Moscow Academy of the Press.

Name, Surname: Louisa AleksandrovaCity: St. PetersburgCompany name: Fine Printing, Ltd.

Contacts:[email protected] +7 962 725 9998

Project DescriptionThis project bridges the gap between digital image resolution and the quality of

printed formats. Using a high-resolution printing method, Fine Printing is able to provide detailed printouts without needing to change printing technology. On-line orders will be shipped to customers, but in the future, the technology could be sold to bigger printing and printer companies.

High definition halftone printing (HDHP) is protected by multiple US, GB, etc patents and some pending PCT patents and confidential know-how.

Project needs $3,6mln. investments for WEB service marketing, sale and scaling

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AISII. Informational-analytical internet system

Biography Elena Churina has been the chairman of the Expert Council on Economics for the

Commission on Industry, Property, and Economics of the Legislative Assembly of St. Petersburg since 2008. She is also a member of the advisory council to the Federal Antimonopoly Service (FAS). Since 2010, she has been the chairman of the Expert Community on Innovative Technologies of the Russian Federation. Ms. Churina has authored numerous papers and books while also running business training sessions on investment, innovation, crisis management and communication.

Ms. Churina graduated from Leningrad State University with a degree in physics, in addition to having completed coursework in economics and management at the Baltic Institute of International Tourism and in government and municipal management at the Northwest Academy of Government Service.

Name, Surname: Elena ChurinaCity: St. PetersburgCompany name: «The Center for the Examination and Commercialization of Innovative Technologies»

Contacts:[email protected]@mail.ru

Project DescriptionThis semi-automatic system selects information, ratings, and risk estimates for

financing projects in science, economy, and business with the use of internet search engines. The report produced includes information on the reliability of the sources consulted as well as other steps intended to maximize the objectivity of the risk assess-ment.

IT projects

Sound Printing. Interactive audio software & hardware for print applications

Biography Michael Podgayets has 30 years of experience in software development, including for

Motorola, Freescale Semiconductors, ABN AMRO Bank, NAVTEQ, etc. From 2002-2005, Mr. Podgayets worked on a start-up “Nroute Inc. US,” where he was responsible for on-board computers and software development. Since 2009, Mr. Podgayets has been Chair-man of the Board of Experts of the St. Petersburg Business Angels Organization.

Name, Surname: Michael PodgayetsCity: St. PetersburgCompany name: Sound Printing Ltd.

Contacts:[email protected] +7 905 217 0773 Russia+1 857 488 2130 USA

Project DescriptionAs competition between print and electronic media increases, SOUND PRINTING

considerably improves the functionality of print media such as maps and books by “animating” them and making them interactive. Possible applications include personal book-reading experiences and packaging industry.

The project needs $4.8 million in investments for marketing, sale and circulating capital.

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MediaCollage. New approach to visualization and related fields (advertising, animation, video, design, etc.), greatly improving the productivity of both professionals and amateurs while reducing costs

Biography Anna Generalova is a highly qualified architect. She graduated from the St Peters-

burg Academy of Arts and has worked on many major projects, including churches, commercial and residential buildings, both in Russia and the United States. Most of Ms. Generalova’s architectural work is in computer visualization.

Name, Surname: Anna Generalova City: St. PetersburgCompany name: ArtExpert Ltd.

Contacts:[email protected]+7 921 942 7534 Russia+1 773 996 0427 USA

Project DescriptionThe wide use of graphic, composing and animation programs is limited by their high

complexity, expensive licenses and the need to use several programs to create a final media product. These factors dramatically narrow the range of users and impede the work of professionals.

MediaCollage is a client-server Internet product, created on the basis of a new ap-proach to working with media products. It is the result of researching how people use software tools for creating media. MediaСollage easily combines different types of digital content (raster and vector graphics, text, animation, video, sound), creating “media-collages” and animating them. It improves the productivity of professional creators of media products by 2-2.5 times and reduces their licensing expenses and training efforts. MediaСollage also covers the unsatisfied market demand of amateurs and office work-ers for creating media products. Its functions cover about 50% of professional tasks and 80% of amateur ones.

Necessary investment totals $5.3 million, which includes creating a prototype MediaСollage ($0.4 million); marketing, promotion and creation of a fully functional version of MediaСollage for the entertainment market ($1.4 million); expanding the functionality of MediaСollage system for business applications ($0.8 million); and mar-keting and promotion for business applications ($2.7 million). MediaСollage has already passed the research phase, is supported by the St. Petersburg organization of business angels, and has won a grant from Bortnik fund in Russia.

IT projects

SocResponse. IT-platform for evaluating media communication and advertising

Biography Vladimir Vayner is one of the founders of professional fundraising, social marketing,

and the industry of in-game advertising and new media in Russia. In 2004, Mr. Vayner co-founded the Advertising Research Centre “Grand Prix,” which specializes in advertis-ing audit and market research in Russia. Since 1997, he has worked as the professional manager for start-up projects that have been implemented with support of the Soros Foundation, Eurasia Foundation, CAF-GB, Mangrove & ABRT and others. From 2005-2009, Mr. Vayner worked as President of the high-tech advertising agency “EnterMedia: In-Game Advertising”, which is the first company in Russia that specializes in in-game ad-vertising. Mr. Vayner is the founder of the first website about social advertising in Russia, www.1soc.ru. He is also a member of advisory committee of PSA development coalition, the Marketing Union of Russia (SOMAR), and the Workgroup for the Civic Chamber of the Russian Federation. He teaches course on new media at the State University – Higher School of Economics, Moscow.

Name, Surname: Vladimir VaynerCity: MoscowCompany name: Advertising Research Centre “Grand Prix”


Project DescriptionProject “SocResponse” aims to create an effective low-cost IT-platform that enables

users to test, evaluate, and make prognoses regarding the effectiveness of media com-munication and advertising.

The tool also allows making recommendations for modifying and implementing media products so as to achieve statistically measurable improvements in their effectiveness.

An off-line version of SocResponse has proven to be effective based on over 5 years of use in media and advertising content evaluation.

The on-line version of SocResponse will be integrated in the most popular social net-works such as Twitter, Facebook, Youtube, WAP-resources, and iPad, iPhone, etc.

Necessary investment totals $970,000.A prototype of the platform has been created and is now functioning at www.socre-

sponse.ru.

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www.iii.ru (www.inf.net) is an on-line avatar service

Biography Mr. Akimov began his career working on a web startup that provided social wishlists.

Several months into his own project, he was invited to develop iii.ru’s business pros-pects.

Name, Surname: Vitaly Akimov City: MoscowCompany name: III.ru


Project DescriptionInf.net is a website that allows you to create on-line avatars, “infs,” who can chat like

real people. With the help of simple tools on the website, you can develop your inf’s conversation skills and personality. You can post your inf to your website, blog or social networking page so that it can do all the talking for you. The website now has over 1 million users.

IT projects

Zamodern. Online network for professionals to conduct discussions on modernization strategy for Russia

Biography Elena Ivanova has been a member of the Board of Directors and Editor-in-Chief of the

website for OOO “UpSelf” (http://www.upself.ru) since January 2008. The company spe-cializes in web-projects, knowledge management, and social mechanisms. Ms. Ivanova has also been publisher and editor-in-chief of the publishing house “Obrazpress” since January 2003. The company specializes in children’s educational periodicals.

Name, Surname: Elena IvanovaCity: MoscowCompany name: UpSelf

Contacts:[email protected] [email protected]+7 925 544 79 54

Project DescriptionThe project aims to assist in Russia’s modernization by creating modern internet

resources that can initiate and organize expert and professional discussions on the in-ternet. Zamodern.ru creates an expert network for professional communication in order to develop strategies, forecasts and road maps for modernization. The system provides a variety of services and opportunities for users.

The project launched on September 1, 2010. During its first year, it is expected to unite approximately 2,000 experts in the field of innovative development of territories and modernization of the main industry sectors, including social services, law, etc. The project requires $300,000 in investments.

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OLAP-Expert. Decision support system

Biography Alexey Kolokolov entered the world of information technology in 2006 in web design

and later in ERP-system development. After graduating from university, Mr. Kolokolov founded RechelGroup, Ltd. with several friends in order to market these technologies.

Mr. Kolokolov studied at the Ural State Technical University in the Physics-Technical Department. He is currently working on a PhD in innovation management.

Name, Surname: Alexey KolokolovCity: YekaterinburgCompany name: RechelGroup, Ltd.

Contacts:[email protected] www.RechelGroup.ru+7 343 213 7278, +7 950 637 6337

Project DescriptionThe “Decision Support System OLAP-Expert” allows top managers to evaluate their

business’s efficiency through information gathered from their company’s databases and information resources. This compiled information is presented in an on-line format that contains customized reports designed by the user, mathematical tools for modeling and forecasting, as well as a situational center that contains schedules, diagrams, and contact information.

The project is aimed at government organizations and private businesses. Similar projects already comprise an $800 million market, with an estimated 20% growth in the coming years. Currently, “Decision Support System OLAP-Expert” has two major public customers in the Ural Mountains, but an additional $600,000 is needed to further develop the project and to expand into a wider market. The payback period is 2.5 years, and the projected revenue by 2014 is $4 million.

IT projects

An innovative mobile informational platform offering a full scope of informational services for conferences and other events

Biography Maxim Kopysov has a degree in Natural Resource Management and Ecological

Cartography from the Udmurt State University. He is the head of “Business-Technologies” LLC, which focuses on providing high-technology informational platforms and services. He is a member of the Council of Young Scientists, Innovators, and Specialists and is on the “Russia’s Golden Young Cadres” list.

Name, Surname: Maxim KopysovCity: IzhevskCompany name: Business-Technology


Project DescriptionThe mobile informational platform “Mobile Kre@tovo” consists of a number of highly

integrated services that offer full connectivity and instant access to information for conference participants and organizers. The platform includes a JAVA-based application that offers direct information exchange between all participants in the event, a tailored WAP-service, an interactive event map, stationary Bluetooth transmitters to allow file exchange between conference participants, mass message (SMS, MMS, Voice, IVR, WAP-Push, Bluetooth) platforms, as well as an event website template that can be easily customized for each specific event. Once created, the system can be re-used extensively. The estimated price of one such platform package is $67,000.

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SemanticWeb. Search engine software based on conceptually new algorithms.

Biography Tatiana Koval is the assistant chairperson of the Presidium of the Tomsk Scientific

Center SB RAS and founder of the Tomsk Scientific Town Community Foundation. Ms. Koval serves as a science advisor to the Russian competition “ModerniZAtion” and is the head of marketing for Kre@tovo, an innovative business summer school.

Ms. Koval received her degree from the International Department of Management at Tomsk State University and is currently writing her dissertation on “Designing an image of the native land in a modern Russian society.”

Name, Surname: Tatiana KovalCity: Tomsk

Contacts:[email protected]+7 913 800 8833 +7 916 577 7822

Project DescriptionThis software product is based on conceptually new algorithms for the abstrac-

tion, description and search for knowledge and meanings. These algorithms employ semantic technology that makes it possible to operate using meanings of a text rather than its keywords as is the case with current search engines. It significantly enhances the relevance of search results. This software will make it possible to find and abstract key information from multiple sources regardless of the language in which the material is written, structure information automatically, increase situation modeling and control speed, and significantly accelerate and simplify the process of information search.

IT projects

New form of education-distant learning helps create suc-cess situation for each student.

Biography Svetlana Pavlova graduated from the Moscow State Open Pedagogical Institute in

1994 with a specialization in Russian language and literature. Ms. Pavlova has been working in the school system since 1992 (in 1992-2009, at Educational Center #1694 in Moscow; from 2009 – at Moscow secondary school #156).

Name, Surname: Svetlana Pavlova City: MoscowCompany name: “Dist-tutor”, Moscow secondary school #156


Project Description“Dist-tutor” (Distant Tutor) is an educational portal for organizing distant learning and

an on-line classroom for holding web-seminars, and a training tool for distance learning tutors. The sys¬tem uses computer technologies to stimulate students’ activities and to help transfer students’ initial goals (obtaining computer skills, gathering information from the web, spontaneous chat communication) into educational aims and tasks. Distance learning allows for consideration of each student’s personal features and goals and helps build each student’s individual educational strategy.

Project “Distant Tutor” helps maximize the effectiveness of education through on-line communication with teachers, knowledge systematization to eliminate gaps in one’s education, and usage of different methodologies to increase student’s motivation. The project “Dist-tutor” was created about two years ago and many professional tutors (more than 200 people from Russia, Canada, Germany, etc.) have since adopted the system.

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NanoUp. Communication platform for nanotechnology specialists

Biography Andrey Ivanov is Director of Development of the internet company UpSelf, which has

specialized in web-projects, knowledge management, and social mechanisms since 2008. He has also been the owner of Saransk-based advertising agency Vershi since 2007. Mr. Ivanov has worked in media and advertising industry since 2004. He holds a degree in Economics and Management from Mordovia State University.

Name, Surname: Andrey Ivanov City: SaranskCompany name: UpSelf

Contacts:[email protected]@vershi.ru+7 927 276 8485

Project DescriptionThis infrastructure component for the innovation market, NanoUp, connects profes-

sionals, companies, projects, and knowledge in the field of nanotechnology through a unified communication platform. Due to its use of social mechanisms and its progres-sive approach to working with information and communications technologies, NanoUp can become a unique platform for interaction between nanotechnology market partici-pants. Through a variety of services, NanoUp users (individuals and companies) can create professional resumes, communities, projects, as well as organize knowledge and information about supply and demand.

NanoUp launches on December 1, 2010. The project is expected to connect 100,000 professionals (from scientists to managers) and 10,000 companies in the field of nanotechnology within 2 years. The project will require $500,000 for market entry.

IT projects

DisplAir. Air Advertising

Biography Maxim Kamanin graduated from Astrakhan State Technical University in 2010. He is

an expert in information protection. Mr. Kamanin is also strongly interested in innovation.

Name, Surname: Maxim Kamanin, Svetlana VakholkovaCity: AstrakhanCompany name: DisplAir Company

Contacts:[email protected]+7 917 099 6858+7 988 592 6900

Project Description“DisplAir” is an innovative system of static and dynamic image-foration in the air. The

invention makes it possible to project full-color high-resolution videos or still images in the air, without sacrificing the integrity of the image. The air screen consists of water particles which are not physically felt and do not leave any wet footprints.

The main applications of “DisplAir” are advertising and entertainment media indus-tries. Mini-versions of “DisplAir” (up to 50 inches) with interactive features can be used in restaurants (for example, as “air menus”), shops, workplaces, and other every-day settings. Any company can combine “DisplAir” with its design solutions for image ad-vertisement. The advantages of “DisplAir” are: the new technology of particle extraction and processing, possibility of large size advertising, and low cost of production.

Necessary investment is $650,000. Five million rubles ($163,600) is needed for the production of a prototype and 20 million rubles ($654,500) for market entry.

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StarLook.Ru – is the first and rapidly growing social shopping project

Biography Graduated from Moscow State University. Faculty of Journalism.Professional activities: venture advisor, online producer, a venture capitalist, an expert in the

field of start-up businesses. Founder and leader of the Internet Project Starlook.ru, animation studio and the company

Videosnack BrainStorm AV.Ideologist and leader of the project Duma 2.0Member of Russian delegation Russian American Collaboration. The creator of the international

online school for startup in Russia with the support of experts of Silicon Valley. In 1998 began working on the 4th channel EkaterinburgIn 2001-2003 – Parliamentary correspondent in the State Duma. Political analyst news agency

in the Federation Council.In 2004 – beginning of the active producers of my own projects for radio and TV: youth show on

TV (Culture, RTR-Sport, CTC), discussion radio program (City FM and others).In November 2004 founded my own company BrainStorm AV and began to develop projects in

the field of mobile and Internet TV.In March 2009 BAV launched project StarLook.ruIn December 2009 started working with project Duma 2.0Projects that I develop in Russia: http://www.alenapopova.com/projects.html

Name, Surname: Alena PopovaCity: Moscow


Project DescriptionStarLook.Ru – is the social shopping portal with unique Marketing research tool for brands

and recommendation system for female audience. Our slogan- try and buy. Participants of the community are united in the social network together with best stylists, visagistes, photographers, dietarians and other experts from the beauty world. StarLook.Ru gives to users the practical and full information about cosmetics and clothes: product’s news, shopping places (shops and brands), sales, actions, and ways of application and a combination. Launched in march 2009 StarLook.ru has more than 800 000- 1 million unique users(only targeted group: females 18-35 year old) per month. Starlook also launched the fashion sets (using only brand goods from StarLook catalogue) partner program with the Runet market leader Mail.ru. We have more that 100 female cosmetics and clothes brands and more than 45 effective cases in the market of $120 million a year.

Our aim is to solve two main problems of each woman: what and where to buy to look great and how can I create my own style for less budget.

We would like to be the leader in female Runet and spread our experience in other countries with the potential growth of female audience.

IT projects

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Triaxes Vision. 3D Television

Biography Andrey Nikitin began his career working for a small consultancy in 2007 in business and stra-

tegic planning. In 2009, Mr. Nikitin joined the marketing team of Elecard. Since the beginning of 2010, he has worked on Triaxes Vision’s 3D television project (a sub-company of Elecard), devel-oping a business and marketing plan for the product as well as winning the “Modernization” prize for his work. Mr. Nikitin also has experience working on projects for the European Commission as well as the Russian government.

Mr. Nikitin graduated from Tomsk University in 2007 with a degree in economics.

Name, Surname: Andrey NikitinCity: TomskCompany name: Triaxes Vision

Project DescriptionDespite research showing tremendous growth in the 3D technology market in the next 5

years, there are still many technical problems in the field. Triaxes Vision is a startup com pany from Tomsk, Russia addressing problems which impede the development of 3D televi sion. These problems are caused by a lack of equipment for the broadcasting, reception and prepa-ration of 3D-video. With the products of Triaxes Vision, 3D-television becomes available directly at your home.

Triaxes Vision was founded in 2008 by the heads of a leading IT company in Tomsk - Ele-card Devices. Elecard Devices has been working in the field of digital video for more than 20 years; since 2001 it has specialized in digital television systems. The specialists involved in the project are experienced in IT project management and in developing applications for video.

The basic competitive advantage of Triaxes Vision is that the technology allows direct broadcasting of 3D-video, both with glasses and without. The technology, including the direct broadcasting of 3D-video without glasses, has already been shown to be effective at various exhibitions in Russia and Europe. In April 2011, Triaxes Vision will demonstrate its technologies at the NAB Show 2011 in Las Vegas.

The project has already been supported by a state grant, but an additional $2.3 million is needed for finalizing development and promotion. We are offering investors up to a 50% a share in the company.

Contacts:[email protected] Prospekt 10/3, Tomsk 634055, www.triaxes.tv+7 382 249 2609, +7 906 948 3848

Nano- and Bio- technologies

Bazalit .New protective coating material for industrial applications

Biography Boris Titov is the Chairman of “Delovaya Rossiya”, All-Russia Public Organization.

He is also Chairman of the Board of ZAO “Abrau-Dyurso”. Mr. Titov graduated from Moscow State Institute of International Affairs (MGIMO) with a degree in international economics in 1983.

Name, Surname: Boris Y. TitovCity: MoscowCompany name: Bazaltoplastic

Contacts:[email protected] +7 495 775 3682fax +7 495 775 3683

Project DescriptionThis project provides for the production of a series of barrier-type coating BAZALIT.

The project is based on the innovative production technology of microscale basalt filling material, which can be used for a broad range of composite materials. These materials are used for corrosion protection in machinery and structures that are affected by a cor-rosive environment.

The material’s main applications include: pipeline transport; storage reservoirs for corrosive substances; transport constructions (bridges, tunnels); naval hydraulic facili-ties; and chemical production machinery. The goal of the project is import-substitution of industrial protective coatings on the Russian market. In order to achieve this goal, production of BAZALIT protective coatings should be 3,200 tons per year. Necessary investment: $6,000,000.

Research institutes and organizations participating in the project are: Tomsk National Polytechnic Research University, department of nanodisperse silicate systems; Ku-ban State University, department of inorganic chemistry; Institute of Chemical-energy Problems, Siberian branch of Russian Academy of Sciences; Momentive Performance Materials (Switzerland); Dr. Alain Lejeune, Wacker Fine Chemicals (Germany).

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Faraday. Innovative material to protect against electromagnetic radiation

Biography Roman Vakhitov founded Control and Safety LLC in 2009 as a result of winning the

“Start” competition in Moscow to develop a small scientific business enterprise.

Mr. Vakhitov has two degrees from the Izhevsk State Technical University.

Name, Surname: Roman VakhitovCity: IzhevskCompany name: Control and Safety LLC


Project DescriptionThis is an innovative material that protects against the electromagnetic radiation that

so many common electronic devices produce. This patent-pending material made from minerals fixed to fabric with polymeric connecting can be used in PCs, microwaves, cell phones, and TVs. Potential uses include furniture, clothing, stickers, and cell phone cases that protect people from electromagnetic radiation.


Fiber-optic sensors and system

Biography Ivan Shelemba became director of Inversion Sensors, Inc. in August 2009.

Mr. Shelemba graduated from the department of physics at Novosibirsk State Uni-versity in 2008, where he also worked in the fiber optics laboratory at the Institute for Automation and Electrometry (IAE).

Name, Surname: Ivan ShelembaCity: NovosibirskCompany name: Inversion Sensor


Project DescriptionInversion Sensor was developed at the Center for Commercialization of Fiber Optics

Technologies at IAE. The company has received government grant (~$80,000) from the FASIE (Russian Foundation for Achievement Support of Small Innovative Enterprises) for the development of FBG sensor technology. In 2009, the company developed a sys-tem for structural integrity monitoring – measurements of deformations in critical points of buildings, bridges, dams and other structures to prevent crashes and other accidents. Implementation of these systems into several buildings under construction in our region is currently underway.

The company is rapidly developing, and the main aim is to move to the mass produc-tion stage at the facilities of the Technological Park of Academy Town, Novosibirsk. The company is presently looking for venture investments to achieve this goal.

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Interftor. Innovative packaging material for Russian market

Biography Artem El’kin is a full-time student of Seversky Institute of Technology “National Re-

search Nuclear University MEPhI.” Mr. El’kin began his work in innovations 2 years ago after participating in the innovation educational forum “Seliger 2009”.

Name, Surname: Artem El’kinCity: TomskCompany name: INTERFTOR


Project DescriptionThe project “INTERFTOR” aims to create a flexible polymeric packaging material

with an antibacterial surface and reduced permeability of gases and moisture for the Russian market. The project is based on technology that directly fluorinates polymers. Possible applications include food packing, medicine, petrochemical industry, mechani-cal and aircraft engineering. Necessary investment: $ 7 million. The project won the “Start” competition by the Bortnik fund and has received $20,000 in state subsidies.


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Development and production of non-cryogenic metal superconductors

Biography Valery Zarubin has degrees from Tomsk State University and Tomsk Institute of

Automated Service Systems and Radioelectronics. He currently serves as Innovation Projects Director at the Virus Scientific and Technology Center CJSC, a research-based company that develops patents for new technologies in medicine, industrial production, energy, and others.

Name, Surname: Valery ZarubinCity: NovosibirskCompany name: Virus Scientific and Technology Center CJSC


Project DescriptionThe project includes the research, development, and production of a new type of su-

perconductor using nanotechnology. These superconductors would not require cryogen-ic technology to operate. This results in significantly lower production and exploitation costs, higher electrical conductivity, as well as full compatibility with existing supercon-ductor systems. There is no analogous product on the world market and this supercon-ductor will create and dominate a whole new niche. Demand for superconductors just on the Russian market amounts to 100,000km yearly. Currently, the Virus Scientific and Technology Center has completed the first successful prototypes of the superconductor.

The cost of additional research, production technology development, and production is $10 million. Return on the investment is expected in 4 years.


Trio. Development, manufacture and implementation of innovative navigation chip-receiver

Biography Mr. Zhuravlev attended Tomsk University of Control Systems and Radio Electronics.

While at the university, he and his partner won a business incubator competition with their project “Cold pasteurization.” Mr. Zhuravlev’s thesis was on satellite navigation. After graduation, Mr. Zhuravlev became Head of development of innovative projects at the Tomsk University of Control Systems and Radio Electronics. In 2009 he left this position to concentrate on his project, “Hardware-software complex for testing and training of storage batteries ‘CSB.’” Mr. Zhuravlev currently works at an innovative scientific and production company “INTEK” (“NPK INTEK”).

Name, Surname: Grigory ZhuravlevCity: TomskCompany name: NPK INTEK (Scientific and Production Company “INTEK”)


Project DescriptionThe main idea of project TRIO is the development, manufacture and implementation

of the navigation chip-receivers that use three global navigation systems: GLONASS (Russia), NAVSTAR (USA), and GALILEO (the European Union). TRIO navigation chips will make modern navigation devices more reliable, precise and functional. Implementa-tion of the TRIO project will boost high-quality consumer navigation technology that sup-ports GLONASS. The project is currently at the stage of R&D. Necessary investment: $3,500,000.


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Psychotropical antioxidant for medicine

Biography Evgeny Plotnikov has been the head of the research laboratory Fibr-Med Corporation

since 2006, where he helped develop a new silver-based drug, Silverol. Mr. Plotnikov is the director of PlasMed, a social organization devoted to medical innovation in Tomsk, particularly in the field of psychiatry. Since 2009, he also been the director of Polyant, a research enterprise focused on antioxidant analysis and development. He is the author of 20 scientific papers and has 3 patents for his work.

Mr. Plotnikov graduated from the Siberian State Medical University with a degree in chemical engineering. He is currently working on a PhD in analytical chemistry at Tomsk Polytechnic University.

Name, Surname: Evgeny PlotnikovCity: TomskCompany name: “PlasMed”


Project DescriptionAs a main aim of modern psychopharmacology, scientists try to develop new thera-

peutic options with measurable results and few side effects. Specialists in the psychia-try department at the Siberian Medical University and in the chemistry department at Tomsk Polytechnic University have developed and patented a new antioxidant complex. Research has shown that this complex combines the characteristics of a psychophar-macological preparation and of an antioxidant while still being safe for use in patients. Antioxidants have gained importance in medicine in recent years because of their ability to inhibit lipid peroxidation. The new complex has potential applications in fighting bipolar psychosis, Alzheimer’s disease and alcoholism. It can be used, for instance, in decreasing free radical activity in Alzheimer’s patients and can diminish withdrawal symptoms, as well as dependence on alcohol, in alcoholics.


Silverol. New drug for treating infectious diseases among farm animals

Name, Surname: Nikolay BadulinCity: TomskCompany name: OJSC Innovative Managing Company “FiBr”

Project DescriptionSilverol is a new silver-based drug that is proven to successfully treat infectious

diseases among farm animals. The product treats a wider range of pathologies than its current analogues, can be used instead of a number of other drugs, and costs less.

Silverol will be produced by FiBr-Vet, a company specializing in innovative methods for the treatment of various infectious diseases in farm animals and poultry. Silverol’s clinical testing is almost complete, but the project requires additional investment of $400,000 to cover government registration, production development and market intro-duction.


Biography Mr. Badulin is Director General of OJSC Innovative Managing Company (IMC) “FiBr”.

He has also been Founder and Director General of OJSC Investment-and-Financing Company “Samotlor-Invest” (Nizhnevartovsk city, Tyumen Region) since 1993. Mr. Badulin was one of the members of the Selection Committee for the Russian Technol-ogy Tour-2009. In 2010, he was nominated Business Angel of the Year by the European Business Angel Network.

Mr. Badulin holds a degree in Industrial and Civil Engineering from Tomsk Institute of Construction Engineering; a degree in Jurisprudence from the North-West Academy of State Service under the President of the Russian Federation (St. Petersburg); and a degree in Economics from the Academy of National Economy under the Government of the Russian Federation (Moscow). He is currently a candidate for a higher degree in Technical Sciences.


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Equipment for on-the-go sanitary preparation of infant formula

Biography Olga Oshurkova spends much of her time improving household appliances and

developing new ways to solve domestic problems, with a particular focus on making life easier and more convenient.

Olga is an author of 12 inventions and more than 20 ideas on improvement of exist-ing subjects and technics. Some workings out are already realized.

The winner of the All-Russia competition «Modernization-2010» in a nomination busi-ness.

The winner of competition «Best Start-UP 2009».In a three of the best projects across the Russian Federation in the international

competition of innovative design «James Dyson Awards».In the first twenty of the best projects of Russia in competition from open innovative

university.The winner of competition «Niotan-Evrazija 2010» in a nomination “the best business

model”.The winner of regional convent 2010 in a nomination “a recognition innovators”.The winner of competition «MIF-2010». The grant is received.

Name, Surname: Olga OshurkovaCity: EkaterinburgCompany name: Mobile Dairy Kitchen


Project DescriptionThe Mobile Dairy Kitchen helps those tasked with feeding infants by providing all the

necessary equipment for preparing infant formula in a matter of seconds while still ob-serving hygienic standards. This product removes the need for a kitchen to clean bottles or wash hands, making feeding time much more convenient. The Mobile Dairy Kitchen is aimed not only at parents, but also at hospitals, nurseries, and anyone else who might need to feed newborns.

Microelectronics

Modal filter. New technology that protects radio wave transmittal devices from interfering signals

Biography Ivan Bevzenko has a degree in Electronic Defense Systems Support from the Tomsk Control

Systems and Radioelectronics State University. He is currently pursuing a degree in Television and Control Systems at the same university.

Name, Surname: Ivan BevzenkoCity: TomskCompany name: “Begaz Modal Technology”, LLC


Project DescriptionThe modal filter device can be used to protect radio wave transmitters from interference. The

device provides protection against short impulses with a dangerously high voltage in transmission lines connected to the equipment. The estimated investment needed for the project is $334,000.

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System for Fetus Audio-monitoring offering real-time, high-quality monitoring of a fetus’s heartbeat

Biography Olga Antonova is a 4th-year student at Ural State University. She has a strong inter-

est in innovation and has been working on various innovation projects for the past 3 years.

Name, Surname: Olga AntonovaCity: Verhnyaya PishmaCompany name: “NKI-T”


Project DescriptionThe Holter’s System for Fetus Audio-monitoring allows healthcare professionals as

well as mothers to monitor the heart rate of a fetus with great precision and in real time during the whole duration of the pregnancy. The technology is portable, inexpensive, and can send messages to healthcare professionals and patients regarding the condi-tion of the fetus and the mother.

The project requires additional research in the types of sounds that reflect the health of the fetus and the mother, the testing of a variety of microphone technologies, as well as the development a system for data coding and transfer. This would require $135,000 in investment, with a projected net profit of $72,500 over 3 years and a 40% expected return rate on the investment.

Microelectronics

Social projects


Revival of Cossack Culture

Biography In 2000, Mr. Budnik graduated from the Siberian State Academy of Physical Culture

and Sport with a Bachelor’s degree in Physical Education. In 2002 he received a Mas-ter’s degree in Physical Education. Since 2001, he has been Head of the Committee on Youth, Physical Culture and Sports of the Odessa municipal district of Omsk region.

Name, Surname: Igor BudnikVillage Odesskoe, Omsk RegionCompany name: Committee on Youth, Physical Culture and Sports of the Odes-sa municipal district of Omsk region

Contacts:[email protected] +7 38159 2 15 37 (work),+7 38159 2 22 30 (home)

Project DescriptionThe project aims to revive Cossack traditions, restore the indigenous Cossack

ethnicity, identity, culture and history to the village of Generalovka. These goals can be achieved by working on the socio-economic development of Generalovka through three interconnected modules: industry, culture, and education. The industrial unit includes the development of crop, cattle, fishing, horse and dog breeding. The cultural block includes organization of tourism; construction of recreation facilities for adults and children, a complex for commercial and sports fishing, and a cultural and ethnographic center. The educational block includes development of a Cossack Youth Center, a children’s and youth tent camp, a primary school, and construction of an Orthodox Church. Necessary investment for the project is $440,000.

Social projects

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Promotion of Siberian art

Biography Denis Efremov is the founder of the Siberian Youth Art Club, which is now the larg-

est association of freelance artists in Siberia. He has organized over 50 various events, including art exhibitions.

Mr. Efremov is a 2010 graduate of the Institute of Youth Policy and Social Work.

Name, Surname: Denis EfremovCity: NovosibirskCompany name: Sbagrie’s


Project DescriptionThis project aims to expose the global art market to the unknown artists of Siberia

and their work through the organization of exhibitions, auctions, and art fairs around the world. Six large fairs are planned, and funds would go primarily to renting exhibition spaces, travel expenses, and insurance.


High-tech learning, training and administrative tool for educational institutions.

Biography Alexey Korshunov has been the Head of the Center of Social Projects and Youth Pol-

icy at the Moscow Institute of Open Education since 2008. Mr. Korshunov is also Deputy Director of the noncommercial organization “Institute of New Technologies,” which spe-cializes in modernizing the educational environment. Mr. Korshunov has worked in the educational system for over a decade. He specializes in youth policy, physical training and sports development. Mr. Korshunov also has a degree in law.

Name, Surname: Alexey Korshunov City: MoscowCompany name: The Institute of New Technologies


Project DescriptionThe “Education: Constructing Knowledge” project provides schools the tools stu-

dents can use to build their knowledge and to achieve their educational goals in the knowledge-based society. State support is needed for research and development work. Necessary investment: $8,000,000.

The project aims to achieve a number of objectives and priorities, such as: creation of Russian-made interactive learning tools for educational activities at all levels, as well as for the training of persons with disabilities; improvement of teaching laboratories by ex-panding the spectrum of digital measuring devices and creating open-source software; creation of a time-flow visualization tool for processing historical data and corporate and individual time management.

Social projects

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Educational program that provides business training and education for young entrepreneurs

Biography Evgeny Kudryavtsev is currently completing his degree in Finance and Investment at

the Moscow State University for Economics, Statistics, and Informatics. He is a member of the Udmurt Republic Youth Parliament and heads its economics and youth entrepreneur-ship development committee. He is the founder of the “From Ideas to Business” project.

Name, Surname: Evgeny KudryavtsevCity: IzhevskCompany name: Udmurt Republic Center for Young Entrepreneurs, NGO


Project Description“From Ideas to Business” is a program run by the Udmurt Republic Center for Young

Entrepreneurs. The program provides business training for young Russian entre-preneurs, including conferences with business practitioners. Since the program was launched in 2008, over 70 young entrepreneurs have successfully completed it, subse-quently creating over 20 new companies and 80 jobs.

“From Ideas to Business” 2010-2011 plans to offer training to another 110 young Russians, with the expected result of 30 new companies and over 100 new jobs cre-ated. Its projected total budget is $30,000. The Udmurt Republic Center for Young En-trepreneurs is looking to raise $10,000 for improving the participant selection process, developing new educational materials, as well as launching internet-based training.


Ranking of schools and municipal educational systems in the Republic of Buryatia

Biography Ms. Kurguzova has worked at the Ministry of Education and Science of Buryatia,

where she is responsible for federal and regional educational projects, consulting for schools and organizations, and school project competitions since 2007. Ms. Kurguzova holds a degree in education and has worked in the field since 1997. Prior to her current position, she taught English, managed the Department of International Relations of a higher educational institution, and ran a small, educational business. She has been an active participant in trainings, summer schools, professional competitions and educa-tional trips (including to Finland and South Korea). In 2009, Ms. Kurguzova became in-terested in building online systems of educational monitoring and now works on several such projects. She is also studying project management for a PMI certificate.

Name, Surname: Olga Kurguzova City: Ulan-Ude, Republic of BuryatiaCompany name: Ministry of Education and Science of Buryatia


Project DescriptionIn order to improve the school system in the Republic of Buryatia, a ranking system

has been created. It identifies leaders that deserve support in development among over 500 schools in 23 school districts on a quarterly basis. The system monitors schools based on 70 criteria in 5 spheres (economy, quality of education, staff, management, infrastructure) and ranks them and their districts based on the received scores. The project is innovative as the electronic online system makes monitoring accessible for all schools; professionals and the public are involved in assessing the effectiveness of the educational system. The monitoring data and ranking lists are open to students, parents, teachers, and managers who can offer comments and suggestions for improving the system.

The project was started in November 2009, and monitoring started in January 2010. The project is now at the stage of creating a “Regional Fund of Education Quality.” Intro-duction of the system in other regions of Russia will be voluntary and at the expense of interested regional governments. Necessary investment: $100,000 (3 million rubles).

Social projects

Roadshow

Documents

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