RM-Comparative Study of Mineral Water Sunrich Aqua vs Bisleri

INDEX

Sr. No. Title

01 INTRODUCTION Objective Scope limitation

02RESEARCH METHODOLOGY

Type of research Type of data used Method of data collection

03 COMPANY PROFILE Introduction of company History,vision,mission Organization structure Social Responsibility Product Environment Certification Achievement & Awards

04 FUNCTIONAL AREA Human resource management Finance management Production management Marketing management

05 LEARNING

06 FINDING AND SUGGESTION

07 QUESTIONARIES

08 BIBILIOGRAPHY

Chapter 1

INTRODUCTION OF PROJECT:-

The problem is preparation of the design of the research project. It includes export introduce to mineral

water or mountain water. The project undertaken aims to find out the selling and marketing of mineral water

or mountain water.

The Act introduced to professional development for patents. In an effort to differentiate one brand from

another. Some companies have introduced to vitamins ingredients. To sales with water flavoring about

various industry efforts to improve.

The naturals has introduced made with production and marketing reduce the products. The nutrition

facts it stated that the organic shelled of introduced to the product. To the introduction of a variety of drinks

marketed as delivering. I prepare the two companies comparative study of Sun rich Aqua Vs Bisleri mineral

water or mountain water. I prepare the ozonated water treatment plant with mineral water resources. It is the

stage purification process which include filtration and ozonisation mineral water.

OBJECTIVE

1) To study the organizing of programs.

2) To find out the study of objective the customer preference.

3) To plan designed specific for join the market.

4) To collect the rain water every year.

5) To compare the growth and performance.

6) To increase the development technologies.

7) To just and start to stage of it a clear reflection

8) The method and material corporate as it objective

SCOPE OF THE PROJECT

1) To made changes with regard to discipline.

2) To scope and function of a well established manufacturing.

3) To increase a lot of scope for market.

4) To cover the financial and production management.

5) To bring out different products. 6) To sale all blends of mineral water

LIMITATIONS

1) It is generic to the category with most consumers.

2) In the minerals and vitamins section of the nutrition facts.

3) To indicates the extent the limit of depths.

4) A monster on the protection may be stretching.

5) The series of forming indicate.

6) To provide the filtration and ozonated mineral water purification.

Chapter 2

RESEARCH METHODOLOGY OF PROJECT

1) Qualitative Research

2) Quantitative Research

3) Applied Research

Type of research:-

A research methodology defines the purpose of the to find information useful for completion of this

project. That are used to blown and filled research methodology helps in carrying out the project.

Leading the brands underwent major price increments in project. Materials and method of different

samples were used for the study of project. To encourages and promotes organic farming methods power

packed with protein, fiber, vitamin. It’s the near perfect super food with benefits. To approve an method of

resolving a scientific research. To rich in fatty acids, amino acids, nucleic acids and minerals. It’s the near

perfect super food with benefits. To approve an overly formalistic research.

Type of data use :-

The empirical findings in this work are based on the data collected by myself. All types of geochemical

and biological impurities like mere mineral and microorganisms respectively. To manage and remove

minerals without the use of salts. The sampling method used consisted of non-probability sampling assigned

this project, so they have conducted the research. The method of collecting data mailing and personally

distributing to mineral water industry.

To overall includes the research design, data use and analysis procedure.

Methods of data collection :-

Primary data:

Various top brands like make claims about the purity of their mineral water and the

laboratory collected drinking water brand. Different companies use a range of purification of methods.

To mineral water plants are specially designed to suit any capacity as per practice for the collecting,

processing and marketing of natural mineral water. A theoretical of absorbed in the lattice structure of

minerals of data collection and analysis.

Secondary data:

Distributed rain water collection the local level, adequate energy and data can method of

project. Organic methods were used in the production of the foodstuff but do not guarantee complete

to added water and salt. The mainly involves visiting to industry. This data was collected mainly taken

on the mineral water in the market

Chapter 3

Sun rich Aqua

PROFILE OF THE COMPANY

s

Introduction of the company:-

Sun rich Aqua mineral water plant in Latur. Company with strength of 11 to 25 people supplying its sun

rich aqua packaged drinking water is an ISO 9001:2008 and supply. Company faces are inadequate financing

and insufficient distribution. Phenomenon can be observed among the bottled water companies. In an effort to

differentiate one brand from to another, some companies have introduced vitamin Sun rich food group.

A patent law firm may be organized as a stock company in which only inscribed shares are allowed. The

Act introduced also the obligation of professional development for patent willingness.

History

The company year of established at 2005 Mundada Foods Group. At Sun rich aqua international

we have a selection of eight premium Darjeeling. If your tap water doesn’t taste good, use filtered or bottled.

The acquisition in Aug 1999 of Sun rich included by an Agritech company. Sometimes with condensed antic

wine are found in many historical places in the where the ceremony stopped, the springs of mineral water burst

out.

The history of the plant is closely linked with folklore and mythology. Tulsi plants prefers full Sun

rich soil, and plenty of water. As the flavorful juice, organic fruits provide vitamins and minerals.

A market research for the brand awareness and competitive we found that in Latur district of the

Sun rich Aqua.

Vision

It prefers full Sun rich soil and plenty of water.

The seeds it is a store house of vitamins , minerals, enzymes and chlorophyll.

Seven discussion documents were made during the visions sustainable production.

To become great tasting and dehydrating removes the water, so flavors are deliciously concentrated .

Water quality and quantity improvement technologies used by mineral water.

Mission

The statement emphasizes exercising ecological responsibility.

The production, packaging and transportation of bottled water uses an Sun rich Aqua.

In term of efficiency, cost savings and goodwill certain Sun rich geographies.

Their mission is to create extraordinary value for these companies Sun rich Food group, recently

acquired.

Organization Structure of Sun rich Aqua

Director

Secretary

Resource Co-ordination

H. R. D.

Accounts

C.D.C. Section

Social Responsibility:-

Social responsibility and respect for the environment are an integral part of its mineral water.

Exercising ecological responsibility and leadership. Socially conscious consumers support causes through

purchases, study finds responsible. It can be economic Sun rich naturals, made from water. Creating change

through corporate social responsibility initiatives. Physiological and social responses of people to plants in their

environment.

Products of Sun rich Aqua:-

1) Aloe Vera juice

2) Distilled water

3) Grape concentrate

4) Mango juice

5) Apple juice

6) Cold drinks

7) Cold coffee

8) Lemon juice

Environment:-

Marketers need to know that about the competitive environment and find out Sun rich Aqua. Blue-

green algae is harvested wild from a Sun rich, fresh water environment. Just think how long you spend in air

conditioned environment.

Certification :-

An ISO 9001:2008

And 22000:2005 certified that Sun rich Aqua.

ISI – IS 14543 Ozonized CM/L 7540875 For BIS certification details visit www.bis.org.in

A product of the Mundada Foods.

Manufactured by Mundada Foods,

MIDC, G – 12 Latur. - 413531

Customer care – 02382/255245

Achievements & Awards :-

http://www.bis.org.in/

It was study in achieving aspects of the impurities like mere mineral and microorganisms

respectively. Mineral additives and facilities have to lead technical achievements in food science. A life time

achievement award to Sun rich has announced that bottled water. The highest level of achievement in their

career.

Profile of company Bisleri Introduction of company Bisleri

Bisleri is a brand of bottled water in India. Bisleri has 60% market share in packaged

drinking water in India. Bisleri was originally an Italian company created by Bisleri, who first brought the idea

of selling bottled water in India. Bisleri then was introduced in Mumbai in glass bottles in two varieties bubbly

and still in 1965. Parle brought over Bisleri ( India) ltd. In 1969 and started bottling water the brand name

Bisleri. Later parle switched over to pvc non-returnable bottles and finally advanced to PET containers. In 1995

Ramesh J. Chauhan started expanding Bisleri operations. In 2003 Bisleri announced its venture to Europe.

The brand name Bisleri is so popular in India that it is used as generic name for bottled

water packaged drinking water with added minerals, natural mountain water.

HISTORY

In 1969 buys Bisleri bottled water from an Italian company, Felice Bisleri. It was bottled in glass bottles then shifts to PVC bottles in 1980s switches to PET bottles, which meant more transparency and life for water. It was bottled in glass bottle then shift to pvc. The number of outlet where Bisleri is available has increased from 50000 in 1995 to 200000 at present but that is not enough we need to keep looking for different avenues . Take stationary shops and chemist , for instance . Hence we introduce free sampling of Bisleri at the table where the elderly guest would sit . Soon customer were ordering bottled water on special occasion currently the consumption of bottle water is far in excess of soft drink on such occasions.Thus the earlier brand building efforts focused on Bisleri being healthy with adequate mineral when we bought Bisleri mineral water from the Italian company, felice Bisleri in 1969 The company had been unable to market bottle water and wanted to exit the market. We to did not see any potential for the product at that time . According to the bureau of Indian standard there 1200 bottle water factory all over India . Over 100 brand are for the 1000 cores Rs. Bottle water market and are hard selling there product in every way possible.

Vision

Our vision is to be the dominant player in the branded water business where the second player is less than 20% of our business . Value integrity , leadership , teamwork, cooperation ,quality ,passion openers and transparency . Bisleri , The Indian consumer today enjoys the sweet and pure taste of Bisleri mineral water.However in an effort to after something special to our loyal consumer . Company has recently introduced Bisleri natural mountain water.

Mission

We are in the business to serve the customer. He is the only one who pays. He deserves the best quality and presentation at a worth of the price. We must have world class quality at the lowest production and distribution cost . This will make us an unbeatable leader, and will have satisfied loyal customers.

Organization Structure

Mr Ramesh J. Chauhan ( Chairman ) & ( M.D.)

Director Anjana Ghosh Mr. pravin Nankani

( Business development manager )

Shraddha Nathani(Brand Manager )

Anand ( Advisory Manager )

Social Responsibility:-

Providing safe drinking water is the responsibility of the state . That they are failing miserably is evident from the fact that.

Global warning a youth responsibility . It is our endeavor to be recognized social responsibility is our passion . In the business world with principle of corporate social responsibility.

Product of Bisleri:

Apple juice

Distilled water

Mango juice

Orange juice

Cool drinks

Lemon juice

Environment:- Water and more standards life balance is when you borrow from nature and then return the profits to the environment Refresh your commitment to our environment learn easy way to make out of 50% Mother nature network is the leading resource for daily environmental news green commentary and simple step to save money .

Certification:-

ISI certified in mineral water. ISO 9001-2000

ISI certified packaged Drinking water

ITC –HS code certificate

BIS certification for maintenance

Manufactured by Bisleri International Private Limited.

Western express highway, Andheri-East, Mumbai.

Maharashtra – 400099

( India )

Achievement and Award:-

Bisleri receives India star 2008 award for packaging excellence It symbolizes achievement in the field of packaging and converting machinery, material handling and testing equipment.

Chapter 4

Functional area of company Sun rich Aqua

1) Human Resource Management:-

Employee is very unique entity for any organization to earn success and failure. An enterprise

holistic view of employee information and data is essential to measure this success and failure.

Employee related information for human resources.

Employee related comments for employee records.

Employee related documents for employee records.

Employee policy manager to enforce rules and policies on each employee.

Employee related content for employee records.

In business outcomes and to deal with compliance requirements.

2) Financial management :-

Adverse to effect on the Sun rich food groups business or financial conditions used by manufacture and

distribution of industrial mineral based product.

The global bottled water market financial data, international operations management natural

foods Sun rich company.

3) Production management :-

To use the modern techniques of production are able to offer mineral water bottles that are packaged food grade

plastic bottles.

To produce consumer protection, public relation and culture managing. An expert has been

experience both technical and practical in the field of water treatment plant.

4) Marketing management :-

In the present packaged drinking water in the market place there are almost the Sun rich Aqua. To offer these

products to customers at market leading price. To engaged in manufacturing pet mineral water. A group of

management gurus on the good points of logistic management.

Functional area of Bisleri:-

1) Human Resource management:-

Water is one among the basic necessities of human resources India has brought development in the mineral water industry in India Bisleri has been made a bench mark in bottle mineral water Trade and development Bottle water, one of India fastest growing industries , is a business built on the foundation

2) Financial Management:-

Bottle water major Bisleri international is planning to setup its only act first blue home finance Collapse personal finance read on for an interaction with Shradha Nathani brand manager Bisleri Bisleri is the market leader in mineral in India with a 60% Indi a business new , stock market personal finance , economy advisory manager in consumer market Anand , while Bisleri mineral water is placed in hotel room , vedica

Financial Report

2010 – 2011 2009 – 2010

Rs. Rs.

Profit / Loss depreciation

and taxation

1,19,61,427 1,68,49,269

Less depreciation

provision for taxation

66,60,545 67,70,180

Current Tax 13,37,000 27,96,000

Deferred Tax ( 1,93,007 ) ( 2,93,951 )

Fringe Tax 6,65,000 5,81,000

Profit / Loss offer tax 34,91,889 69,96,040

Less Tax for earlier years 2,42,892 -

32,48,997 69,96,040

Add-Brought forward

profit

4,41,00,875 3,71,04,835

Profit available for

appropriation

4,73,49,872 4,41,00,875

Balance carried to balance

sheet

4,73,49,872 4,41,00,875

3) Production management:-

The Bisleri bottle water range comprises the conventional 500 ml , 1 lit , 1.2 lit and 2 lit bottle and also 5 lit and 20 lit Cost of producing 1 lit branded bottle drinking water cap cost , bottle cost , treatment cost and label cost .Responsible for packaging development , production , quality and export of all the product Quality but has also reduced raw material wastage and doubled production capacity

4) Marketing management:-

We produced our own bottles in house The company has to focus on the marketing management of the product In the market where product are not differentiated , Bisleri has bottled water market in India Then

was in an a provider of water treatment plant and mineral water plant

Chapter 5

Learning

To supply the natural 100% mineral water bottle To develop the professional patent To manage the manufacturing and distribution of industrial mineral water based product To selling and distribute to agency and distributor to provide. To manage the financial and marketing managerial report and annual report The procedure to handling development in mineral water industry in India To produce treading and develop bottle water fast grows industries To provide or available a business built on the foundation

Chapter 6

Finding and Suggestions:-

Finding:-

1) In the current market respondent to give maximum number of mineral water of Bisleri then they consider packaging and production respectively.

2) The study of shows that more number of respondents have connected customer from increase mineral water based products.

3) The study of the 60 % respondent are purchase Bisleri and 40 % other respondent mineral water.

Suggestions:-

1) Bisleri mineral water has 60 % bottles share in India my opinion is Sun rich Aqua too investment of mineral water bottle share in India.

2) Bisleri have 1200 billion bottled water packaging and production every year my opinion is Sun rich Aqua too increase in bottled water packaging and production his water based product.

3) Bisleri mineral water regularly supply in India same as Sun rich Aqua too increase supplying mineral water based products in India.

Chapter 7

Questionnaires

Data Analysis & Interpretation

Q. 1) What preference to brand of mineral water ?a) Kinelyb) Bisleric) Sun richd) Oxirich

Sr. No. Particular Respondent Percentage

1 Kinely 2 20 %

2 Bisleri 5 50 %

3 Sun rich 2 20 %

4 Oxirich 1 10 %

20%

50%

20%

10%

Sales

KinelyBisleriSunrichOxirich

Q. 2) Which Brand of mineral water kept by the retailers ? a) Bisleri b) Sun rich c) Kinley d) Oxirich


1 Kinely 1 10 %

2 Bisleri 6 60 %

3 Sun rich 2 20 %

4 Oxirich 1 10 %

10%

60%

20%

10%

Sales

KinleyBisleriSunrichOxirich

Q. 3) Which brand offering maximum variants of plastic bottles ? a) Oxirich b) Aquafina c) Bisleri d) Sun rich


1 Oxirich 1 10 %

2 Aquafina 6 20 %

3 Bisleri 2 40 %

4 Sun rich 1 30 %

10%

20%

40%

30%

Sales

OxirichAquafinaBisleriSunrich

Q. 4) Which brand spends more on advertising ? a) Bisleri b) Kinely c) Sun rich d) Aquafina


1 Bisleri 4 40 %

2 Kinley 2 20 %

3 Sun rich 3 30 %

4 Aquafina 1 10 %

Q. 5) Which is the more than strength of mineral water brand ? a) Sun rich b) Bisleri c) Aquafina d) Oxirich

40%

20%

30%

10%

Sales

BisleriKinleySunrichAquafina


1 Sun rich 2 20 %

2 Bisleri 6 60 %

3 Aquafina 1 10 %

4 Oxirich 1 10 %

Q. 6) What is the sale of your famous brand ? a) Kinley b) Sun rich c) Aquafina d) Bisleri

20%

60%

10%10%

Sales

SunrichBisleriAquafinaOxirich


1 Kinley 1 10 %

2 Sun rich 3 30 %

3 Aquafina 2 20 %

4 Bisleri 4 40 %

10%

30%

20%

40%

Sales

KinleySunrichAquafinaBisleri

Q. 7) Which brand to you receive every day ? a) Aquafina b) Sun rich c) Kinley d) Bisleri


1 Aquafina 2 20 %

2 Sun rich 2 20 %

3 Kinley 1 10 %

4 Bisleri 5 50 %

20%

20%

10%

50%

Sales

AquafinaSunrichKinleyBisleri

Q. 8) Which brand do you like that mineral water ? a) Kinley b) Bisleri c) Aquafina d) Sun rich


1 Kinley 1 10 %

2 Bisleri 7 70 %

3 Aquafina 1 10 %

4 Sun rich 1 10 %

Q. 9) Which mineral water is tasting good of brand ? a) Sun rich b) Bisleri c) Oxirich d) Oxyfresh

10%

70%

10%10%

Sales

KinleyBisleriAquafinaSunrich


1 Sun rich 3 30 %

2 Bisleri 5 50 %

3 Oxirich 1 10 %

4 Oxyfresh 1 10 %

30%

50%

10%10%

Sales

SunrichBisleriOxirichOxyfresh

Q. 10) Which mineral water famous brand share in India ? a) Bisleri b) Sun rich c) Aquafina d) Kinley


1 Bisleri 6 60 %

2 Sun rich 2 20 %

3 Aquafina 1 10 %

4 Kinley 1 10 %

60%20%

10%10%

Sales

BisleriSunrichAquafinaKinley

Chapter 8

Bibliography

Compiled by William Shurtleff and Akiko Aoyagi 2009 Published by Soy info center P. O. Box 234 Lafayette, CA 94549-0234 U.S.A. Phone number 925-283-2911 Fax 925-283-9091

www.soyinfocenter.com

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[email protected]

ISBN 978-1-928914-24-2 Printed 9 July 2009

History of Edam me History of green vegetable Soybean

History of Soybean leaves used as foods

www.bis.org.in

http://www.bis.org.in/

mailto:[email protected]

RM-Comparative Study of Mineral Water Sunrich Aqua vs Bisleri

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Transcript of RM-Comparative Study of Mineral Water Sunrich Aqua vs Bisleri