Rizzoma presentation for investors
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| www.rizzoma.com Page 1 of 11 REALTIME COLLECTIVE MIND
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Transcript of Rizzoma presentation for investors
| www.rizzoma.com Page 1 of 11
REALTIMECOLLECTIVE
MIND
Communication is the primary need of business conduct
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All existing tools display messages in a linear way
• Ideas are fragmented
• NO bird's-eye view
• Deadborn content
See how chat become a structured document
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Competitors
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Commentanywhere
Activitystream
Drag&dropand easy structuring
Mobile version
Rich content: Gadgets,@mentions, charts
Yammer
Jive
Google Docs
Box.net
Rizzoma
No
No
Poor No
Poor
Poor
Poor
No
No
NoNo
No
No
No
Valuation
$1.2b
$0.6b
~ $1b
$1.2b
Your guess
Core team
• 38 min avg. time on site
• 40000 users
Total: 17 teammates:
18% DAU/MAU•
Daniil KravtsovCEO, UX vision
Vladimir KobzevCustomer Relations
Ilya NazarovNodeJS & CouchDB
Anton ParamonovWeb Technologies
Our community grows with the average user time on service
— The number of users is increasing;
The
— The duration of single visit grows. Users shist to Rizzoma for task execution.
Traction since the launch in Feb 2012 shows:
February 142 users5 min on site
April
June
August
October
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December
February
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Target Audience to Expand
Focus: information management teams, usually 3 to 20 members, the knowledge workers. It’s a very large and diffused audience.
US segment is $23.5 billion in 2011 according to WSJ
Key segments for near-term product development:
• Web design• Research and consulting• Game development • IT startups.
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We follow bottom-up customer acquisition strategy
IT guys start career early and get hired or launch own projects while studying in higher education institutions. This is why we are going to promote Rizzoma in technological universities.We already started to work with Unicamp, ITMO and MISIS.
Integration with Dropbox, Google Apps, iCloud, Confluence, WordPress and other tools popular among target teams.
Precise ads for: “ZeroMail”, “corporate wiki service”, “agile project management” and other target keywords. Current acquisition cost is $1,4 per registered user.
Strong connections with social networks, email and chats i.e Skype. Right now 40 new users per day sign up for Rizzoma via a shared link or an email invitation.
Market Places: Apple stores, Google Stores, Atlassian, Jive, Wrike etc. At the moment we have 10 registrations per day on Chrome Store
ReferralRetention
40 000 users
10% of acquired users stay with us.
1 active user adds 3 new users
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Casual Collaboration
Free
Feature Store
from $0,3 per feature*
High Secure Collaboration
$3 per user/month
Enterprise
Custom price
*Half profit get developers.
Groups operating just
from time to time i.e. friends
and other non-commercial groups.
Included features: email
and Facebook deep integration,
mentions, mobile version.
Unlimited users.
Thousands OpenSocial Gadgets
the same as in Confluence, Gmail,
Jive work
Integrations i.e. Dropbox,
GoogleApps, iCloud.
Custom settings like upload space,
in-text tasks, exports.
Charge for one feature.
Some features are free.
Group management settings.
Preset features from store:
task management, realtime backup,
advanced security,
10Gb file storage per user,
integrations.
Additional features development
provided by request.
Monetization
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RoadMap
Winter 2012-2013 • OpenSocial APi
Spring 2013 • Group Management
Sammer 2013 • Native iphone and android app • Offline app (access without internet)
Fall 2013 • Server-in-a-box
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Funding requirements
Current burn rate: $42k per month. Will reach up to $100k burn rate in case we keep up with the appointed road map.
We are going to spend 200k for customer acquisition:
• 50k for advertisements in Google and Facebook• 50k for landing pages and store pages development• 100k for direct sales and integrations in universities and opinion leader teams
We are looking for $1m
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Email was invented 40 years ago
There are 90 billion business emailsthat people send and receive everyday. Such a mess!
The day when people dramatically change the way they communicate is drawing near. The day when collaboration will become the true collective mind.
