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Student’s Name- Ritwik Singh Gahlot
Institute Name- Indian Institute of Planning & Management
Batch - Fall/!"-!"#
Section- F$ Student id- %""#FI'()-*GP'"!+,!%)-.--,0+++1
'om2an3 Name- I%BI F)%)R4 IF) INS*R4N')
5itle of the Re2o6t7 Summe6 Inte6nshi2
46ea of the Resea6ch7 Sales
Inte6nshi2 Sta6t- "st Ma3 !"8
Inte6nshi2 )nd- ,!th 9une !"8
Acknowledgement
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I would like to e:26ess m3 dee2 g6atitude and ;e63 g6eat a226eciation to the
talented staff of I%BI F)%)R4 IF) INS*R4N') and ou6 '(I)F
M4N4G)R M6 San BR4N'( (ead M6 4shu Sethi> M6sMonika Sekh6i and M6 %ee2ak Singh 56aine6s1 fo6 thei6 ;alua?le and
const6ucti;e suggestions du6ing the 2lanning and de;elo2ment of this wo6k@
5hei6 willingness to gi;e thei6 time so gene6ousl3 has ?een ;e63 much
a226eciated@
I ?enefited g6eatl3 f6om the su2e6? edito6ial hel2 and m3 o;e66iding de?t
continues to ?e to m3 ins2i6ing G6andfathe6 who 26o;ided me with the
;alua?le time> su22o6t> and ins2i6ation needed to 26e2a6e this 6e2o6t@
Aften> I fail to acknowledge this o6 assume that is unde6stood@ But this time> I
won’t make this mistake@ Because I genuinel3 feel that without the su22o6t of
m3 2a6ents I wouldn’t do an3thing in m3 life@
Finall3> I wish to thank m3 2a6ents fo6 thei6 su22o6t and encou6agement
th6oughout m3 stud3@
Ritwik Singh Gahlot
Completion Certificate
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Rewards and Recognition
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Recei;ed PRAF)SSIAN4 4'(I))M)N5 56o2h3> 'e6tificate1 in I%BIF)%)R4 IF) INS*R4N')@
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My Licence
Contents
Chapters Page Number
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"@ 5itle Page !"
@ 4cknowledgement !
,@ 'om2letion 'e6tificate !,
8@ Rewa6ds and Recognition !8
#@ 'ontents !0
0@ ):ecuti;e Summa63 !C
C@ Int6oduction !+
.@ P6oducts offe6ed ?3 I%BI Fede6al "
+@ Resea6ch o? Duestionnai6e ",
"!@ 'om2an3 %etails ",
""@ a6ious Ma6keting St6ategies used Ins secto6 "8
"@ Ma6keting st6ategies of I%BI Fede6al ife Ins 'o td ".
",@ Ma6keting mi: of Ins ?usiness and "
26oducts of I%BI F)%)R4 ife Ins
"8@ S$A5 4nal3sis of I%BI Fede6al ife Ins 'o td C
"#@ 'om2anies ma6ket sha6e in the Ins secto6 in India ,!
"0@ 'om2etito6s of I%BI Fede6al ife Ins ,"
"C@ 4ssessment of inte6nshi2 ,#
".@ Inte6nshi2 6elated to class6oom knowledge ,0
"+@ 'onclusion ,0
!@ Bi?liog6a2h3 ,C
Executie !ummary
4s a 2a6t of ou6 cu66iculum> we need to go unde6 an inte6nshi2 fo6 0! da3s@
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4s I ha;e ):ecution and
Im2lementation of Insu6ance 2lans that should 6each the 5a6get 4udience with
full custome6 satisfaction@
4s on ,"st %ecem?e6 !",> the com2an3 has issued nea6l3 #@# lakh 2olicies
with a sum assu6ed of o;e6 Rs@ ,>""!@8. c6o6es
5he cou6sewa6e which we we6e taught in ou6 fi6st fou6 semeste6s 6elated to ou6
su?
o? 26e2a6ation of financial
2lanning@
"nsurance !ector/
4s of ma6keting student the fi6st thing is that Insu6ance Secto6 is a7
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Price
Place
Promotion
People
Process
hysical Evidence
Product
• ESe6;ice Secto6
• CP’s
CP’s consist of7
"ntroduction
4s a 2a6t of ou6 cu66iculum we need to go unde6 an inte6nshi2 fo6 0! da3s@
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4s I ha;e
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5he3 ha;e ?een awa6ded the PM44 4wa6ds !!+1 fo6 ?est
#ealer3!ales force Actiity4
)FFI) 4wa6d !""1 fo6 effecti;e adertising and confe66ed with the
status of JMaste6 B6and !"-",’ ?3 'MA 'ouncil *S4 & 'MA 4sia
About "#$" $ank Ltd4-
I%BI B4N= continues to ?e> India’s 26emie6 indust6ial de;elo2ment
?ank@ It came into ?eing as on 5uly ,+6 +7-8 unde6 the 'om2anies 4ct>
"+#01 to su22o6t India’s indust6ial ?ack?one@
5oda3> it is amongst India’s fo6emost comme6cial ?anks> with a wide
6ange of inno;ati;e 26oducts and se6;ices> se6;ing 6etail and co62o6ate
custome6s in all co6ne6s of the count63 f6om "!CC ?6anches and "C!
45Ms@ I%BI Bank has ?een inst6umental in s2onso6ing the de;elo2ment of ke3
institutions in;ol;ed in India’s financial secto6 KNational Stock
):change of India imited NS)1 and National Secu6ities %e2osito63
td> S('I Stock (olding 'o62o6ation of India td1> '4R) '6edit
4nal3sis and Resea6ch td1@
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%ederal $ank -
5his is one of India’s leading 26i;ate secto6 ?anks> with a dominant
26esence in the state of =e6ala@ It has a st6ong netwo6k of o;e6 "!0!
?6anches and ""#. 45Ms s26ead ac6oss India@
5he Bank has ?een a 2ionee6 in 26o;iding inno;ati;e technological
solutions to its custome6s and the Bank has won se;e6al awa6ds and
6ecommendations@
Ageas 9
4geas is an inte6national insu6ance g6ou2 with a he6itage s2anning mo6e
than ".! 3ea6s@
Ranked among the to2 ! insu6ance com2anies in )u6o2e> 4geas has
chosen to concent6ate its ?usiness acti;ities in )u6o2e and 4sia> which
togethe6 make u2 the la6gest sha6e of the glo?al insu6ance ma6ket@ 4geas o2e6ates successful 2a6tne6shi2s in Belgium> *=> u:em?ou6g>
Ital3> Po6tugal> 5u6ke3> 'hina> Mala3sia> India and 5hailand and has
su?sidia6ies in F6ance> (ong =ong and *=@ 4geas is the ma6ket leade6
in Belgium fo6 indi;idual life and em2lo3ee ?enefits> as well as a
leading non-life 2la3e6 th6ough 4G Insu6ance@
In the *=> 4geas has a st6ong 26esence as the fou6th la6gest 2la3e6 in
26i;ate ca6 insu6ance and the o;e6 #!’s ma6ket@ 4geas em2lo3s mo6e
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than ",>!!! 2eo2le and has annual inflows of mo6e than )*R "
?illion@
Products offered by the "#$" %E#ERAL L"%E "N!&RANCE C' L(#
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Research ob:ecties and Methodology
5he 6esea6ch which we ca66ied out in I%BI F)%)R4 IF) INS*R4N') fo6
the Luestionnai6e’s 6ega6ding the insu6ance ?usiness in a small a6ea@ 5he aim of
to check what all we ha;e studied in the fou6 walls of class6oom is a22lica?le
in 6eal life and and the
main idea is to get the clients fo6 insu6ance and to fi: u2 the meeting with
them@
;uestionnaire
"1 %o 3ou ha;e in;estment/ insu6ance 2lan on 3ou6 namea1 es ?1 No
1 %o 3ou know that insu6ance aims at co;e6ing 6isk and also a means ofin;estmenta) YES b)NO
,1 46e 3ou awa6e that man3 26i;ate life insu6ance com2anies a6e 26o;iding life insu6ance co;e6age to the 2eo2le a2a6t f6om I'of Indiaa1)S ?1 NA
81 $he6e do 3ou in;est 3ou6 sa;inga1 ife insu6ance com2an3 ?1 Post Affice de2osit
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c1Bank de2osit d1Gold/Sha6ese1Mutual fund f1Real estateg14n3 othe6
#1 %o 3ou feel that the se6;ices of the life insu6ance com2aniesa6e satisfacto63I' and othe6 26i;ate life insu6ance com2anies1a1)S ?1 NA
01 %o 3ou think that insu6ance is necessa63 fo6 an3 indi;iduala1)S ?1 NA
C1 %o 3ou feel that claims a6e settled easil3 when the 2olic3
matu6es .1 Indicate the le;el of satisfaction 3ou ha;e o?tained a?out the se6;ice7
a1!-8! ?1 8!-0!
c1 0!-.! d1 .!-"!!
+1 $hat kind of 2olicies> ha;e 3ou takena1 )ndowment ?1*IP
?1 (ealth d15eam 4ssu6ance
"!1 (a;e 3ou taken 2olicies in the name of 3ou6 wife> child6en> 2a6entsa1 $ife K es/No ?1 'hild6en- es/Noc1 Pa6ents- 3es/No
Company #etails
"#$" %ederal Life "nsurance Co Ltd4 is a IndiaOs
26emie6 de;elo2ment and comme6cial ?ank> Fede6al Bank> one of IndiaOs
leading 26i;ate secto6 ?anks and 4geas> a multinational insu6ance giant ?ased
out of )u6o2e@ In this ;entu6e> I%BI Bank owns 8. eLuit3 while Fede6al
Bank and 4geas own 0 eLuit3 each@ (a;ing sta6ted in Ma6ch !!.> in I%BI Fede6al ?ecame one of the fastest g6owing new
insu6ance com2anies ?3 ga6ne6ing Rs@"!! '6 in 26emiums@ 5h6ough a
continuous 26ocess of inno;ation in 26oduct and se6;ice deli;e63 I%BI Fede6al
aims to deli;e6 wo6ld-class wealth management> 26otection and 6eti6ement
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solutions that 26o;ide ;alue and con;enience to the Indian custome6@ 5he
com2an3 offe6s its se6;ices th6ough a ;ast nationwide netwo6k >,!. 2a6tne6
?ank ?6anches of I%BI Bank and Fede6al Bank in addition to a siea?le
netwo6k of ad;iso6s and 2a6tne6s@ 4s on ,"st %ecem?e6 !",> the com2an3 has
issued nea6l3 #@# lakh 2olicies with a sum assu6ed of o;e6 Rs@ ,>""!@8.
c6o6es@
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on the 6u6al secto6@ 'ont6a63 to common 2e6ce2tion it is a ?ig o22o6tunit3 as
em2hasised 6e2eatedl3 ?3 such eminent st6ategists@
Ru6al ma6ket can ?e a highl3 26ofita?le 2osition if one is a?le to ca6efull3
2lan and tailo6 an enti6e set of low-cost acti;ities of ad;e6tising>dist6i?ution> and 26oduct design etc@ to successfull3 e:2loit the 2otential@
Rural Market
• It is essential to ha;e ?oth personal and impersonal promotion
strategies@ In 26omoting insu6ance ?usiness> the agents and the 6u6al
ca6ee6 agents 2la3 an im2o6tant 6ole@
• %ue attention should ?e gi;en in selecting the promotional tools fo6
agents and rural career agents@
• 5he3 also ha;e to ?e gi;en 26o2e6 t6aining in o6de6 to c6eate im2ulse
?u3ing@
• Adertising and Publicity> organi>ation of conferences and
seminars> incenti;e to 2olic3holde6s a6e im2e6sonal communication@
• 466anging exhibitions> participation in fairs and festials> rural
wall paintings and publicity d6i;e th6ough the mobile publicity an
units would ?e effecti;e in c6eating the im2ulse ?u3ing and the 6u6al
26os2ects would ?e easil3 t6ansfo6med into actual 2olic3holde6s
2a6tici2ation in fai6s and festi;als> 6u6al wall 2aintings and 2u?licit3
d6i;e th6ough the mo?ile 2u?licit3 ;an units would ?e effecti;e in
c6eating the im2ulse ?u3ing and the 6u6al 26os2ects would ?e easil3t6ansfo6med into actual 2olic3holde6
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• India with a?out +1, crore middle class household shows a huge
unta22ed 2otential fo6 2la3e6s in the insu6ance indust63@ Satu6ation of
ma6kets in man3 de;elo2ed economies has made the Indian ma6ket
e;en mo6e att6acti;e fo6 glo?al insu6ance ma ha;e alwa3s
seen life insu6ance as a tax saing deice> a6e now suddenl3 tu6ning
to the 26i;ate secto6 that a6e 26o;iding them new 26oducts and ;a6iet3fo6 thei6 choice@
• 'onsume6s 6emain the most im2o6tant cent6e of the insu6ance secto6@
• 4fte6 the ent63 of the fo6eign 2la3e6s the indust63 is seeing a lot ofcom2etition and thus im26o;ement of the custome6 se6;ice in the
indust63@
• Computeri>ation of operations and updating of technology has
?ecome im2e6ati;e in the cu66ent scena6io@ Fo6eign 2la3e6s a6e
?6inging in inte6national ?est 26actices in se6;ice th6ough use of latesttechnologies@
• 5he insurance agents still 6emain the main sou6ce th6ough which
insu6ance 26oducts a6e sold@ 5he conce2t is ;e63 well esta?lished in
the count63 like India ?ut still the inc6easing use of othe6 sou6ces is
im2e6ati;e@
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• 4t 26esent the dist6i?ution channels that a6e a;aila?le in the ma6ket
a6e listed ?elow@
•
%i6ect selling
'o62o6ate agents
G6ou2 selling
B6oke6s and coo2e6ati;e societies
Banc assu6ance
• 'ustome6s ha;e t6emendous choice f6om a la6ge ;a6iet3 of 26oducts
f6om pure term ?risk= insurance to unit*linked inestment
products@
• 'ustome6s a6e offe6ed un?undled 26oducts with a ;a6iet3 of benefits
as riders f6om which the3 can choose@
• Mo6e custome6s a6e ?u3ing 26oducts and se6;ices ?ased on thei6 true
needs and not which is
conside6ed as a226o26iate fo6 long-te6m 26otection and sa;ings@
5he6e is lots of saing and inestment plans in the ma6ket@
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Marketing !trategies of "#$" %E#ERAL L"%E "N!&RANCE
In !!+> the I%BI F)%)R4 IF) INS*R4N') has s2onso6ed the
se6ies 2la3ed ?etween IN%I4 ;s SRI 4N=4@
5he com2an3 has made se;e6al ad;e6tisements on its 26oducts that
the3 offe6 to its custome6s@ 5he3 a6e7
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4s> this organi>ation was started in the year 1,,2 but in @ years
time they are at break*een stage and in less than +, years time
no com2an3 6eaches the ?6eak e;en stage> ?ut this com2an3 did it
5he3 a6e 26o;iding the opportunity to young talents as well means
the3 a6e gi;ing "N(ERN!"P! to the college going students who
can :oin their organi>ation when they complete their Braduation
or Post G6aduations@
I%BI F)%)R4 IF) INS*R4N') can come u2 with new ideas to
26omote thei6 26oducts@ 5he ideas such as 7
• #oor angers@
• #anglers in the malls@
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• !tandees at ;a6ious 2laces@
• Pay per click sea6ch engine ad;e6tising@
• *tilisation of the power of social media such as Face?ook>
5witte6> inkedin etc@
• ocal networking eents@
• '6eate a smartphone app@
Appreciation letters fo6 thei6 26i;ilege custome6s> send ?i6thda3 o6
holida3 ca6ds@
'fficial Merchandise fo6 thei6 custome6s and em2lo3ees@
5he3 should conduct a seminars fo6 thei6 custome6s o6 2eo2le who
want to connect with thei6 o6ganiation as to get thei6 suggestions and
im26o;ements if an3@
'ome u2 with the "N(ERNE( MARE("NB as "st centu63 is the
e6a of IN5)RN)5@
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I%BI F)%)R4 IF) INS*R4N') can come u2 with new
BR4N%ING o2tions such as7
%loor !tickers
Audi gate branding
Entrance arc branding
(ranslites
P6omotion tools such as7
• Mo?ile 2u?licit3 ;ans@
• 4d;e6tising and 2u?licit3@
•
):hi?itions> 2a6tici2ation in fai6s and festi;als@
• 'om2an3 should inc6ease its media mi: also@
Marketing Mix of "nsurance $usiness
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Life "nsurance Mix/
23
CHILDSURANCE
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INCOMESURANCE
LIFESURANCE
LOANESURANCE
WEALTHSURANCE
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Premiums charged against the policy $hich includes mo6talit3>
e:2ense> inte6est1
P6icing ?ased on underwriting expense6charges etc@ 5he P6emium amount is decided ?3 the AC(&AR"E! and the3 ha;e
made the premium calculators fo6 the custome6s fo6 thei6 ease and
which is monito6ed ?3 the IR%4@
Premium Calculators
I%BI F)%)R4 IF) INS*R4N') has gi;en thei6 clients ano22o6tunit3 to calculate the 26emiums ?3 thei6 own as the3
ha;e gi;en the PREM"&M CALC&LA('R! which is
a;aila?le fo6 each 2lan that the3 gi;e known as $"! ?benefit
illustration !ystem=@ 'alculato6s a6e a;aila?le fo6 such 2lans7
IN'AM)S*R4N')
IF)S*R4N')
'(I%S*R4N')
$)45(S*R4N')
5)RMS*4RN')
A4NS*R4N')
25
TERMSURANCE
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5he calculato6 which is mentioned ?elow is fo6 IN'AM)S*R4N') which is
monito6ed ?3 IR%4 at 6egula6 ?asis@
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I%BI F)%)R4 IF) INS*R4N') is ha;ing a branches in
nearly -, cities4
Insu6ance 2lans a6e a;aila?le at "#$" $AN > %E#ERAL $AN @
Insu6ance 2lans can ?e ?ought th6ough online as well@
I%BI F)%)R4 IF) INS*R4N') is ha;ing a st6ong6elationshi2 with its intermediaries and Customers4
Rigorous (raining and deelopment of employees with full
focus is ?een 26o;ided@
*se of "( fo6 efficienc3 ?oth at staff and agent le;el@
Peo2le wo6king with I%BI F)%)R4 6ecei;es REDAR#!
and REC'BN"("'N certificates6 trophy6 PREM"&M
CAMP) etc1@
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"ncenties on 6egula6 ?asis fo6 the wo6ke6s> em2lo3ees>
inte6ns with rapid growth and deelopment@
!peed and accuracy in wo6k with young> talented>
passionate professionals@
)as3 and con;enient 26ocessing method with
EC'N!&MER !A("!%AC("'N@
Customer friendly solutions with technologies@
a6ious plans that can meet the client needs@
Effectie and efficient wo6k ?3 3oung >talented
26ofessionals with good knowledge@ 4tt6acti;e ?6ochu6es
made ?3 the com2an3@
Registered office and buildings with consume6
satisfaction@
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IDBIFEDERALLIFE
INSURANCE
Strenghts
Weakness
Opportunities
Threats
Dide network and use of technology fo6 custome6’s
?enefit@
SWOT ANAL!SIS" o# IDBI FEDERAL LIFE INSURANCE
I%BI F)%)R4 IF) INS*R4N') is ha;ing a
st6ong consume6 ?ase that is wh3 the3 ha;e achie;ed
break een in :ust @ years of time@
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!trong capital and resere as I%BI F)%)R4
IF) INS*R4N') has tied u2 with 4G)4S@
5he com2an3 is ha;ing a strong and wide network
of intermediaries in cities4
Foung organi>ation with talented professionals
who gi;e chance to new indi;iduals to ?e a 2a6t of the
o6ganiation@
(ighl3 moti;ated em2lo3ees as the3 gi;e
REDAR#! G REC'BN"("'N on 6egula6 ?asis@
India is a ;e63 la6ge count63 with 2o2ulation
inc6easing da3 ?3 da3 ?ut 2eo2le a6e ha;ing less
confidence on the priate players in insurance
sector4
Management and administratie cost inc6eases
with inc6ease in 2eo2le@
Less products or plans as com2a6ison to othe6
com2anies@
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4s India is a ;e63 la6ge count63 with unta22ed
2o2ulation a6ound +1,crore and kee2s on inc6easing
da3 ?3 da3@
4nd almost +,H of the 2o2ulation is ha;ing an
insu6ance> so India is an unta22ed count63 with huge
2otential fo6 insu6ance secto6@
Rural "ndia in which 2eo2le can ?e educated 6elated
to insu6ance and the3 can ?e come u2 with "MC
?"N(EBRA(E# MARE("NB
C'MM&N"CA("'N=4
Inflow of global6 managerial and financial
expertise ?ecause of fo6eign com2anies with Indian
o6ganiations with 0 stake@
5he biggest player in insu6ance indust63 is L"C
f6om which insu6ance com2anies ma3 ha;e th6eat as
the3 offe6s ;a6ious diffe6ent 2lans acco6ding to
customer needs@
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4s I' is ha;ing P4N India 26esence 2lus the3 ha;e
6each in R*R4 M4R=)5 also with a ?6and and
long e:2e6ience and well esta?lished netwo6k@
Cut throat competition in this secto6 ?ecause of nd
la6gest 2o2ulated count63 in the wo6ld@
)nt63 of the new entrants and custome6s mightswitch to othe6 com2an3@
Companies market share in the "N!&RANCE !EC('R in "N#"A@
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By seeing the above data we can say that !" is having
the #ore #ar$et share b%t d%e to the brea$ even
achieved by IDBI FEDERAL LIFE INSURANCE in $%ears can be seen that !&B! '(&()* !'( !+,-)*+"(
will have the #ore #ar$et share in %pco#ing years.
Competitors of "#$" %E#ERAL L"%E "N!&RANCE
"@ Ba
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#@ ):ide ife Insu6ance 'om2an3 imited
)a6lie6 ING 3sa ife insu6ance1
0@ ife Insu6ance 'o62o6ation of India
C@ Ma: ife Insu6ance 'o@ td
.@ PNB Metlife India Insu6ance 'o@ td@
+@ =otak Mahind6a Ald Mutual ife Insu6ance td
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"!@SBI ife Insu6ance 'o@ td
""@5ata 4I4 ife Insu6ance 'om2an3 imited
"@Reliance ife Insu6ance 'om2an3 imited@
",@4;i;a ife Insu6ance 'om2an3 India imited
"8@Saha6a India ife Insu6ance 'o> td@
"#@Sh6i6am ife Insu6ance 'o> td@
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"0@Bha6ti 4H4 ife Insu6ance 'om2an3 td@
"C@Futu6e Gene6ali India ife Insu6ance 'om2an3 td
".@I%BI Fede6al ife Insu6ance 'om2an3 td@>
"+@'ana6a (SB' AB' ife Insu6ance 'om2an3 td@
!@4)GAN Religa6e ife Insu6ance 'om2an3 imited@
"@%(F P6ame6ica ife Insu6ance 'o@ td@
@Sta6 *nion %ai-ichi ife Insu6ance 'o@ td@
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,@India Fi6stife Insu6ance 'om2an3 imited
8@)delweiss 5okio ife Insu6ance 'o@ td@
Assessment of the internship
!kills* $hile> I how to complete that task in a definite
period of time> how to call the clients with a good pitch so to att6act them>
set up the meeting with the client and to gie them the knowledge of our
plans and encourage them to buy@ So> these a6e the knowledge and skills
that we achie;ed du6ing the wo6king in I%BI F)%)R4 IF) INS*R4N') @
Responsibilities- Fi6st of all we we6e gi;en the o;e6;iew of the JINS*R4N')
S)'5AR means what all it is a?out and the 2lans that ou6 com2an3 offe6s so
that afte6 wo6ds we a6e 6ead3 fo6 selling 26ocess@
Secondl3> we we6e taught '(4P5)RS which we6e 6elated to ou6 t6aining
means we we6e a22ea6ed fo6 IR%4’S INS*R4N') R)G*45AR 4N%
%))APM)N5 4*5(ARI51 2a2e6 and afte6 clea6ing that 2a2e6 we a6e
the I')N') (A%)R and ha;e autho6it3 to sell the insu6ance@
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ow "nternship will influence %uture career plansI
4s a 2a6t of this fi6m I%BI F)%)R4 IF) INS*R4N')1 I ?elie;e that
afte6 doing this inte6nshi2 it will hel2 in m3 futu6e ca6ee6@
o %one the 6esea6ch means how to approach the client6 steps of selling@
o 5o ?e a good team leader and to achiee the goal in definite period of
time@o $o6k in a s2ecified du6ation so to achie;e the REDAR#! AN#
REC'BN"("'N offe6ed ?3 the com2an3@o )ncou6age the client that m3 2lan is E?est of ?est in all and a ED"N
D"N situation fo6 ?oth@o $o6k in effectie and efficient manner@
o Be a good communicator@
ow internship is correlated to the classroom knowledgeI
o 5he inte6nshi2 acti;ities that we ca66ied out a6e co66elated with ou6class6oom knowledge as when ou6 senio6s ga;e us the task> we will take
it as a challenge as we we6e doing in ou6 class6ooms@o 5he knowledge which we got in the class6oom like EJEC&(" how to conince the client with a
suita?le Pitch ?ased on the mood of the client@o 5he 26inci2les of ma6keting which we had studied in the class6oom how
to a22l3 in the oute6 wo6ld means I was in a E!ER
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• Got the t6aining of the !ER how to a226oach the client as the6e is a
sa3ing in this indust63 EINS*R4N') IS N))R BA*G(5 B*5
SA%@
$e we6e t6ained fo6 IR%4’S 2a2e6 means afte6 clea6ing that 2a2e6 we
a6e the L"CENCE 'L#ER and has the autho6it3 to sell the insu6ance@
4s an IN5)RN we we6e gi;en REDAR#! GREC'BN"("'N which
will hel2 us as a moti;ating facto6@
• Sta6t calling to the clients with a 6ight 2itch to att6act them and to set u2
a meeting@
• In nd module we we6e taught a?out Po6tfolio> Financial 2lanning@
$"$L"'BRAPF
Google@co@in
I%BI F)%)R4@'AM
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