Right To Play Annual Report 2010

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Right To P

lay Annual R

eport 2010

Table of Contents

Milestones 08

Message from the President and

CEO, and the Chair of the International

Board of Directors 10

At A Glance/Where We Work 12

What We Do 14

How We Impact 15

Basic Life Skills 16

IMPACT AREAS

Basic Education and Child

Development 18

Health Promotion and Disease

Prevention 20

Conflict Resolution and Peace

Building 22

Community Development and

Participation 24

Gender Equity 26

Athlete Ambassadors 28

NATIONAL OFFICES

Canada 30

Netherlands 32

Norway 34

Switzerland 36

United Kingdom 38

United States 40

Financial Statements 42

Policy and Strategic Initiatives 46

Government and UN Agency

Funding 47

Global Corporate Partners 47

Regional Supporters 48

National and Regional Contact

Information 49

International Board of

Directors 49

We Believe that self-confidence, self-esteem,respect for oneself and others, and overcoming adversity are some of the manycritical elements in a child’s development and must be fostered in order to createa safer, healthier and more productive society.

VisionTo create a healthier and safer world throughthe power of sport and play.

MissionTo improve the lives of children in some of the most disadvantaged areas of the world by using sport and play for development,health and peace.

Our missionis to improve thelivesof children insomeof the mostdisadvantagedareasof theworld by using the powerofsport and play fordevelopment,healthandpeace.

Lookafteryourself,

lookafteroneanother.

Webelievethat self-confidence, self-esteem, respect for oneself and others,and overcoming adversity are some of the many critical elements in a child’s development and must be fostered in order to create a safer,healthier and more productive society.

Right To Play uses sport and play

programs to promote opportunities

for development, teach life skills and

health education and build stronger,

more peaceful communities.

To do this, Right To Play trains local coaches to run programs, thereby creating the foundation in a community for regular and long-term sport andplay programming, as well as for individual and community leadership. Right To Play also uses sportand play to mobilize and educate communities around key health issues to support national health objectives, in particular HIVand AIDS prevention and awareness, as well as vaccination campaigns.

Miles

Over the past 10 years, Right To Play

has taken significant strides to

become the leading international

humanitarian and development

organization using the transformative

power of sport and play to build

essential skills in children. Born out

of a legacy project and an Olympian’s

vision to make the world safer,

happier and healthier for children

living in some of the world’s most

disadvantaged communities,

this brief chronology outlines Right

To Play’s growth, and a number of

significant development milestones.

2000Right To Play (then known as Olympic

Aid) is incorporated in Canada and

makes the transition from a fundraising

vehicle to an implementing international

non-governmental organization.

2001The first sport and play programs

begin in partnership with the UN High

Commissioner for Refugees (UNHCR)

in refugee communities in Angola

and Côte d’Ivoire. By the end of

the year, Right To Play has 15 projects

in eight countries.

2002SportWorks and SportHealth are

Right To Play’s two core programs.

SportWorks’ focus is on building

holistic child development through

sport and play, as well as developing

individual and community potential.

SportHealth builds on SportWorksto include a communications

component around health education

and healthy lifestyle behaviours.

Right To Play is present at the Winter

Olympic Games in Salt Lake City

and brings together influential leaders

in a roundtable discussion on the

importance of sport and play in the

development of children living in

disadvantaged communities.

2003Now known as Right To Play, the

organization leads a successful measles

campaign in Zambia, where nearly

18,000 children are vaccinated over

the course of one week.

2004 The Sport for Development and

Peace International Working Group

(SDP IWG) is conceived at the Summer

Olympic Games in Athens, Greece,

launching Right To Play’s four-year

term as Secretariat to the SDP

IWG. That same year, Right To Play’s

first Country Office opens in

Sierra Leone.

2005Right To Play embarks on a process

of decentralization, distributing control

of its programs to the Regional and

Country Offices, and establishes a more

sustainable delivery model. Moving

away from a structure focused on

international volunteers, Right To Play

hires and trains local staff and leaders

to support and implement programs.

As part of decentralization, Regional

Offices are established in Asia

(Thailand), East and Southern Africa

(Uganda) and West and Francophone

Africa (Sierra Leone) to oversee

local programming.

08 R i g h t To P l a y A n n u a l R e p o r t 2 0 1 0

tones

2006 Through consultation with health and

education experts, Right To Play

enhances holistic child development

and HIV and AIDS programs with the

development of new Red Ball ChildPlay and Live Safe Play Safe resource

manuals and trainings. During the

Winter Olympic Games in Turin, Italy,

Olympic speed skaters, Joey Cheek

(USA), Clara Hughes (Canada) and

Yang Yang A (China) make landmark

donations to Right To Play.

2007The use of junior leaders in regular

sport and play activities begins

in Uganda. As a result, leaders report

that children have become more

actively involved in the planning and

leading of program activities.

Right To Play convenes 43 government

ministers and high-level officials

in Accra, Ghana. The Accra Call forAction is adopted, reiterating

government commitment to fully

harness the development power

of sport.

2008Right To Play has a significant

presence in the Athlete’s Village at the

Beijing Summer Olympic Games.

In support of Right To Play, Johnson

& Johnson launches the Hearts of

Gold program. For every medal earned

by a Right To Play Athlete Ambassador,

Johnson & Johnson makes a financial

donation to the organization in the

athlete’s name.

Harnessing the Power of Sport for Development and Peace: Recommendations to Governmentsis formally recognized and endorsed

by 38 governments at the Beijing

Summer Olympic Games. Right To Play

launches a special initiative in

Peru, expanding the organization’s

geographical footprint into a

fourth region.

2009 Right To Play engages in a national

initiative with the Benin Ministry of

Education through curriculum revisions

and piloting play-based learning

activities at 15 different sites.

New resource manuals are developed

for programs focusing on sports,

conflict resolution and peace building,

youth leadership, health promotion and

disease prevention, physical education,

and the inclusion of children with

a disability.

2010Right To Play develops and begins the

implementation of resource material

and workshops to promote gender

sensitivity, the addition of play-based

learning activities in classrooms and

support for junior leaders.

Right To Play has a major presence

at the Vancouver Winter Olympic

Games which includes World Of Play,

an interactive educational pavilion,

and Right To Play TV (RTPtv), an online

television initiative that leverages

interviews with Athlete Ambassadors

to showcase the best values of sport.

Promoting Life-skills for AboriginalYouth (PLAY) is launched as a legacy

program, coinciding with Canada’s

hosting of the Winter Olympic Games.


Our accomplishmentsover thepast10yearsare attributable to the hard work ofRight To Play’s employees and volunteers, and to the support of ourdonors and partners. As a result of our collective effort, Right To Playcontinues to reach approximately700,000 children through weeklysport and play activities with thehelp of nearly13,000 local leadersand coaches.

Message from Johann Olav Koss and Robert Myers


A 2010 evaluation of Right To Play programs in Southeast

Liberia showed a significant improvement in the knowledge

of HIV and AIDS amongst children and community members,

with a resulting positive change in attitude towards people

living with HIV and AIDS. The evaluation also revealed a

significant reduction in violent conflict due to better conflict

management skills and strategies imparted to children and

community members.

Past evaluations have shown that children participating in

Right To Play programs demonstrate improved life skills such

as confidence, collaboration, empathy and communication.

They are also more motivated to go to school, are more

engaged in the classroom and have stronger academic

performance than children who do not participate in Right

To Play programs.

A Heartfelt Thank You

We would like to take this final opportunity to thank all

of you for your tireless efforts and endless dedication over

the last 10 years. It is because of your support that Right

To Play is able to help change the lives of children all

over the world.

Johann O. KossPresident and CEO

Bob MyersChair

Ten Years of Play

To recognize our 10-year anniversary, we asked staff,

volunteers, children, parents, coaches, teachers and partners

to reflect on what Right To Play meant to them. We

gathered truly inspirational messages that contained a few

common themes. Teachers and school directors spoke

of how proud they were with the improvements in children’s

performance and behaviour. Children expressed hope

and joy for their futures. One inspiring story came from

Musarrat, a 10-year-old student in Pakistan, who had

been infected by polio as a child. Musarrat spent much of her

time alone but through the help of a Right To Play coach,

she gained confidence and became a cherished leader

in the group. In her words, “I used to think I would never

perform any other role apart from sitting in a wheelchair.

Now, I lead activities for more than 45 children in my school.”

Right To Play’s Presence at the

Vancouver Olympic Games

Awareness for Right To Play continued to grow throughout

2010. We began, on the eve of the Vancouver Winter

Olympic Games, with a successful public Dialogue on Sport,

Peace and Development. The dialogue, which was co-hosted

by the University of British Columbia and Merck included

many great guest speakers, and addressed the many ways

that sport is promoting positive social change all around

the world. The highlights continued with the launch of RTPtv,

which featured online interviews with Athlete Ambassadors,

Olympic athletes and medalists, and the success of the

World Of Play pavilion at the Concord Place Community

Celebration Zone, which hosted more than 100,000 visitors.

Our Work, Our Impact

The ultimate goal of Right To Play programming is to foster

positive behaviour change in both children and communities

in order to improve health, develop basic life skills, and

foster peace. Evaluations, both external and internal, are

providing evidence that our programs are having the

desired effect.


Canada

USA

Peru

Toronto

•Almost 50 per cent of children

participating in programs in 2010

were girls.

•More than 50 per cent of leaders

were female.

•Nearly 300 Athlete Ambassadors

actively support Right To Play

worldwide.

• In 2010, Right To Play operated

48 projects, delivering programming

in 22 countries across four continents.

Right To Play is the leading international

humanitarian and development

organization using the transformative

power of sport and play to build

essential life skills in children —

ultimately creating social change in

communities affected by war, poverty

and disease.

Right To Play trains local community

members as leaders to deliver

our programs to some of the most

marginalized children in Africa, Asia,

the Middle East, and South America.

Our work is guided by the United

Nations Convention on the Rights

of the Child and involves a unique

Where We Work

National Offices: raise funds, build

brand awareness, partner with

local businesses, work with national

Athlete Ambassadors, and advocate

for Sport for Development.

Regional Offices: are responsible

for regional strategic partnerships and

the co-ordination of programming

and training across the region.

Country Offices: are responsible for

the co-ordination of daily Right To Play

project operations.

2010 Country List: Benin, Botswana,

Burundi, China, Ethiopia, Ghana,

Jordan, Kenya, Lebanon, Liberia, Mali,

Mozambique, Pakistan, Palestinian

Territories (West Bank and Gaza), Peru,

Rwanda, Sudan, Tanzania, Thailand,

Uganda, United Arab Emirates,

and Zambia

Headquarters

National Offices

Regional Offices

Project Locations


At a Glance

• In 2010, Right To Play reached

approximately 700,000 children in

weekly regular sport and play

activities.

•Combined with children who

participated in special sports events

and festivals, Right To Play reached

a total of more than one million

children in 2010.

•These activities were facilitated

by approximately 13,000 leaders and

6,000 junior leaders.

Almost 50 per cent of children participating in programs in 2010 were girls.

Norway

UK Netherlands

Switzerland

Palestinian Territories(West Bank and Gaza)

Lebanon

Azerbaijan

Jordan

UAEPakistan

China

ThailandSudan

Ethiopia

Rwanda

Burundi

Zambia

Uganda

Benin

Mali

LiberiaKenya

Tanzania

Mozambique

Botswana

Ghana

methodology that encourages long-term

behaviour change. We achieve this

by using sport and play as tools for

learning in four critical areas of

development: basic education and child

development; health promotion and

disease prevention; conflict resolution

and peace building; and community

development and participation.

Right To Play programs are shaped by

two guiding principles: inclusion and

sustainability. These principles promote

the involvement of all children and

young people who may be marginalized

for reasons of gender, disability,

ethnicity, social background or religion,

and ensure a lasting impact that

centres on building the capacity of

individuals, communities and partner

organizations to independently deliver

knowledge and information through

regular sport and play activities.

Global Leader in Sport for

Development and Peace

Right To Play is committed to every

child’s right to play and takes an

active role to facilitate research and

promote advocacy in this area.

Our aim is to engage and positively

influence key decision-makers from

the development, sport, business,

media and government sectors to ensure

every child benefits from the positive

power of sport and play.

An International Team of Athlete

Ambassadors

Athletes from more than 40 countries

support Right To Play. As role models,

these athletes inspire children and

raise awareness about Right To Play

internationally.


Nearly 300 Athlete Ambassadors actively support Right To Play worldwide.

Unaware

Aware

Believe

Practice

Maintain

Advocate

R E P E T I T I V E

S P O R T & P L AY

Look after yourself, lookafter one another.

Theory of Behaviour Change

Right To Play’s ultimate goal is to

encourage behaviour change.

This complex process involves more

than simple knowledge and awareness

building. Behaviour change involves

acquiring positive life skills and

attitudes such as self-esteem,

resistance to peer pressure, peaceful

conflict resolution and problem-

solving ability.

Right To Play’s methodology ensures

that both children and communities

are able to put into practice the

skills and attitudes learned through

our programs. Our innovative

methodology is founded on a unique

understanding of social learning

theory and child development needs.

Key Factors in Behaviour Change

•Creating and maintaining supportive

environments. Role models, family,

coaches, teachers, peers and

Right To Play Athlete Ambassadors

play an important role in helping

people adopt new behaviours.

•Developing essential life skills.

These skills include the ability to

manage stress, resist peer pressure,

communicate assertively, make

decisions, set goals, motivate and

lead others.

•Repeating activities. Allowing

children the chance to practice skills,

knowledge and attitudes contributes

to behaviour change.

•Adopting healthy attitudes. Gaining

self-esteem and confidence, hope and

optimism, motivation, empathy and

compassion helps to shift behaviours.

•Acquiring knowledge about issues.

Children acquire facts about HIV

and AIDS, risk reduction behaviours,

and the impacts of stigma.

Right To Play’s programs incorporate

a methodology that uses sport

and play as tools for learning in four

development impact areas:

•Basic Education and Child

Development: Our programs foster

the physical, mental and social

development of children to teach

important values and life skills.

•Health Promotion and Disease

Prevention: Our programs are used

to educate and mobilize communities

around national health and disease

prevention priorities, including HIV

and AIDS, malaria and immunization.

•Conflict Resolution and Peace

Building: Our programs are tools for

teaching conflict resolution and

peace building skills. Participation in

regular activities facilitates the healing

of communities and reintegration of

children affected by war.

•Community Development and

Participation: To create change and

have a sustainable impact, we work

in partnership with local organizations

to build community infrastructure

through the engagement of local staff,

and local and international volunteers.


W H AT W E D O

“We are so impressed by what Right To Play is doing in our school community. These children have taken on the responsibility of educating their peers about HIV and AIDS. Thank you Right To Play forhelping these children become responsible leaders.”Head Teacher, Akamurie Public School, Uganda

S U P P O R T I V E

E N V I R O N M E N T

Right To Play builds the

capacity of community

members to:

• Be mentors and role models

to children and youth;

• Increase awareness on

how to support behaviour

change;

• Use sport to mobilize and

strengthen links between

schools and community-

based organizations;

• Improve sport infrastructure

and policy.

Right To Play’s approach goes beyond

individual capacity building to

include investments in partnerships

at the local, national and international

levels. By collaborating with dedicated

community leaders such as teachers,

early childhood educators and

staff from other local implementing

organizations, Right To Play helps

to ensure the establishment of strong

and lasting relationships and the

long-term sustainability of our work.

Integrating Cultures to Ensure

Local Fit and Relevance

When designing programs, Right To

Play first completes a thorough

assessment to understand both the

needs and assets of the community.

Each program is then tailored

to fit those needs and leverage the

resources of the community in

consultation with expert educators,

local partners, and community

members, including parents and

children.

Building Critical Life Skills

to Improve Lives

Right To Play’s methodology ensures

that both children and communities

are able to put into practice the

skills and attitudes learned through

our programs.

An evaluation conducted across

three countries revealed that children

are demonstrating greater empathy,

collaboration and problem-solving

skills in their relationships with others,

as well as decreased peer-to-peer

conflict.

Pioneering Approach to

Experiential Learning

A key aspect of Right To Play’s

innovative methodology is the

Experiential Learning Cycle, which is

a teaching/learning strategy that

guides learners through a three-step

processing of their experience:

•Reflect —The learner considers: What

did I just experience? Young children

are taught the vocabulary to share

their ideas and feelings and to respect

the ideas and feelings of their peers.

•Connect —The learner considers: How

does this experience relate to earlier

ones? How does it connect to what

I already know, believe or feel? Does

it reinforce or expand my view?

•Apply —The learner considers:

How can I use what I have learned from

this experience? How can I use it

in similar situations? How can I use

this learning to benefit myself, my

community?

A Delivery Model that Builds Local

Capacity and Sustainability

To ensure quality implementation of

our programs, Right To Play developed

a delivery model that is focused on

local capacity building and is easily

adapted whether we are working

directly with communities, through

schools or partner organizations.

Right To Play’s delivery model is based

on the principle that each level acts

as mentors and teachers to the level

below. For example, the model shows

Project Co-ordinators (PCs) at the

top, who are responsible for the

skills and leadership training of the

Supervisors at the next level.

Monitoring and Evaluating for

Continual Improvement

Right To Play systematically gathers

and analyses information from all

project locations for the purpose of

measuring our impact and to improve

our programs, their delivery and

project planning.

R IGHT TO PLAY PROGRAM

DEL IVERY MODEL

Staff Positions

Volunteer Positions


H O W W E I M PA C T

“If I speak of how young people were before, many of us did not approach one another to communicate.Because of Right To Play, now we do. Even if we are of different nationalities, we express ourselvesthrough sport and play.”Frances, 23-year-old participant, Benin

PC

Supervisor(3)

Coach/Teacher Trainer

(30)

Coach/Teacher (300)

Children(7,500)

Resilience

Disease, poverty and conflict are the

reality for many of the children

with whom Right To Play works. We

believe that by developing the

skills necessary to overcome challenging

circumstances, children are better

able to make sound decisions around

disease prevention, education and

conflict resolution, thereby making

a difference in their own lives and

contributing toward building stronger,

healthier communities.

Self-esteem

Children isolated for reasons of race,

gender, disability, ethnicity, social

background or religion often experience

lower self-esteem. By ensuring that

all children are included in regular sport

and play activity, these children are

in a better position to develop

favourable impressions of themselves.


B A S I C L I F E S K I L L S

“A memory that I keep close to me is when at a the end of a Play Day, the children would not let us gobecause they did not want to stop the activities.”Maram, Coach, Palestinian Territories (West Bank and Gaza)

Teamwork

Developing the capacity to work as

part of a team and to solve problems

amicably are important skills developed

in childhood. Right To Play’s group-

based activities help children to develop

these skills and as a result, demonstrate

increased tolerance towards others and

more supportive behaviours toward

their peers.

Leadership

We believe that the potential to be

a leader resides in everyone. Right To

Play helps children identify their

strengths through the use of leadership

activities and to develop the confidence

required to make decisions, set

goals, become leaders and motivate

behavioural change in others.

Respect

Having respect for oneself is a first

defence against engaging in risky

or aggressive behaviour. Boys and girls

who respect themselves and possess

a sense of worth are less likely to

succumb to peer pressure, or to engage

in peer-to-peer conflict.

ImpactAreas

From Poor Retention to Success in the Classroom


Using Right To Play’s Reflect-Connect-

Apply methodology, the Learning

Through Play program was introduced

to counter the number of youth

leaving school prematurely, and to help

teachers encourage creativity. Most

of our partners, especially kindergartens

and some United Nations Relief and

Works Agency for Palestine Refugees in

the Near East (UNRWA) elementary

schools, have adopted the program and

are seeing positive results.

“It makes me very happy to bring a

smile to a child’s face and this encourages

us to keep going in this way,” says

Wafa Badawi, co-ordinator of the Imam

Sadr Foundation kindergarten. “We see

a positive change in our children’s

devotion to learning and they co-operate

so well in the classroom.”

Halfway around the world in Peru,

the power of sport and play is being

employed to improve basic education

for the benefit of both students

and teachers.

In 2010, Right To Play began to identify

challenges facing Peru’s rural education

system including: high absenteeism

among teachers and students; limited

classroom resources; high teacher

turnover; and lack of classroom

participation. As a result of these

challenges, Right To Play proposed the

development of a formal teacher

certification to improve numeracy and

literacy. The Ministry of Education,

the Universidad de la Plata of Argentina,

the Universidad Catolica in Peru, local

municipalities and partner organizations

all came together to support the

certification, which effectively educates

teachers on how to use sport and

play to develop numeracy and literacy

skills, and will increase awareness

on the effectiveness of sport and play

as a tool in childhood development.

Preliminary results have been very

positive.

There are about 2.2billion children in

the world. Of those,1.9 billion live in poverty and 121 million are without

education. The well-being of an adult and their community relies

heavily on the education they receive as a child. While school enrolment

is on the rise, many children still leave school too young and learn

too little while in school. To address declining student retention levels

in Lebanon, expert educators collaborated with Right To Play to

research new strategies to enhance teaching methods and subsequent

student performance.

Peru: Children take part in activity while at school

OppositeLebanon: A young girl participates in activity


When baseline assessments were

completed in 2009, Right To Play

children scored 38 per cent on numeracy

and literacy; in 2010 those numbers

were up to 56 and 68 per cent,

respectively.

Right To Play is also working closely

with the Ministry of Education

in Thailand to evolve the national

education system to provide a more

holistic approach to learning that

addresses not only academic excellence,

but also key life skills through

child-centred sport and play-based

learning activities.

Right To Play’s experience in life skills

education and its direct work in

the southern provinces of Thailand has

established a strong partnership

role with the Ministry of Education.

Right To Play developed Thai life skills

resources specifically designed to be

integrated into the national curriculum,

and has been building the capacity

of education officials in Bangkok

and teachers in the south to support

the initiative.

Seeking Support to Achieve Academic Success

“I come from a very poor family. My mother is a single parent working hard

to make ends meet. I used to be among the best pupils in class. But in Primary

Grade 4, my grades dropped. My mother thought it was not necessary for

me to continue to go to school, but I have always wanted to do well, dreaming

of the day I would have a job and support my mother and family. Then, one

day, our teacher took us to the playground and taught us a game called, ‘A Blind

Person Running with a Partner.’ This game taught us to recognize our weaknesses

and respect our differences. I understood then that to achieve my goal I

needed a partner. I decided to ask for support from Issa, the boy who always

came first in our class.

Issa started coaching me for one hour every day after school. As a result, by the

end of the year, my grades were up again and I was ninth in class. Amazed, my

mother wanted to know how this happened. I explained that a Right To Play game

taught me to detect and acknowledge my weakness and to seek support, which

I did. Today Issa is my best friend and is always welcome to our home.”

14-year-old Twizerimana, Rubavu District, Rwanda

Conscious of the link between

education, awareness and disease

prevention, Right To Play brought its

HIV and AIDS-focused Live Safe

Play Safe program to Lira, Uganda. The

program is helping communities in

the northern region control the spread

of the virus and decrease stigmatization

towards those living with the disease.

In 2010, HIV and AIDS awareness

campaigns were conducted in various

communities in the provinces of

Oromo, Olilim and Amachi. Children

participated in sport and play-based

games to learn about abstinence,

faithfulness, correct condom use, how

HIV is spread, and how to make

positive, healthy choices.

The greatest evidence of success is

the behavioural change being observed

in the children.

“Discipline has continued to improve

and there is now evidence of a positive

attitude in children,” says Susan,

a Coach from Abongorwot Primary

School. ”Children now request to go for

voluntary counselling and testing.”

But the benefits extend far beyond

simply containing the disease. In the

Naguru community, north east of

Uganda’s capital, Kampala, children

have not only acquired knowledge

about HIV prevention, but have

also developed critical life skills, such

as self-esteem and leadership.

“I have learned to be focused in life

and practice preventative ways

of abstinence,” said Aringo, a Junior

Leader. “I teach my community

members to be faithful to their partners

and to practice correct and consistent

condom use. The information acquired

through the games has equipped

us with information on HIV and AIDS

and has been used to educate

our communities to prevent disease.”

Individuals engaged in Right To Play

programs demonstrate that knowledge

can spread just as quickly as disease.

In Mali, nearly 170 coaches and teachers

regularly implement health-oriented

Using Sport and Play to Create Awareness and Prevent HIVand AIDS


Of the 33.3 million people thought to be

living with AIDS globally, 22.5 million are living in Sub-Saharan Africa.

In total, some 60 million people have been infected worldwide, with

roughly 25 million deaths since the epidemic began. In many of

the countries where Right To Play delivers programming, HIV prevention

for children and other at-risk populations is a priority. In southern

Africa, a confounding 14 million children are orphans of the disease.

Uganda: Through games, children learn how to protect themselves from contractingHIV and AIDS

OppositeRwanda: Playing Don’t Trust Your Eyes teacheschildren important sensitivity lessons

games and activities from the Live

Safe Play Safe resource. Additionally,

Right To Play has trained 90 community

coaches who work to support and

sustain health-awareness activities,

educate on local health issues,

and facilitate community mobilization

during campaigns. Through the

hard work of these coaches, projects

in Bamako and Bougouni have

held 27 community Play Days, and

their success is in the numbers —

6,686 community members and 17,300

children have received clear, concise

and correct information on diarrheal

diseases, malaria, HIV and AIDS

and basic hygiene.

As a result, 94 per cent of participants

in these activities demonstrate

knowledge of healthy lifestyles and

disease prevention skills, and have

expressed empathy for people living

with HIV and AIDS.


Overcoming Stigmatization Through Sensitization

“My aunt, who was suffering from AIDS, was neglected by everyone who thought

she had brought shame to the family. People from the neighbourhood and

family, except my parents, told bad stories about her, and thought my father

should let her die; even I felt the same sometimes. If I did anything for her it was

with great reluctance. But since last year, I have been learning from different

games about the ills of marginalization and discrimination. The games challenged

me and today I feel sorry for the way I treated my sick aunt who needed our

love so badly. I asked to be forgiven and decided to sensitize my classmates and

friends about how persons living with HIV and AIDS should be treated, as

I learned from Right To Play. Thanks to Right To Play, I no longer mistreat people

with HIV and AIDS, and I sensitize others on ways people should be treated

because they need our support for as long as they live.”

16-year-old, Patrick, Rubavu district, Rwanda.

For toomany, conflict and violence are a reality

of early childhood. The wounds inflicted are more than physical.

They affect all aspects of a child’s development–physical, mental and

emotional–and can take years, if not a lifetime, to heal. The effects

of war, poverty and disease accumulate and interact, exacerbating their

negative impacts. In order to be effective, Right To Play’s programs

must take account of each.

Breaking Boundaries to Peaceful Resolution through Sport and Play


The aftereffects of conflict cannot

be appreciated without looking at how

they have impacted children, women,

families and the communities that

provide a secure environment for

development. To best ensure a child’s

well-being, everyone must act together

to find solutions that address the critical

stages of childhood development.

In Pakistan, conflict resolution is

being addressed in two ways: the first

involves the direct impact of sport

and play-based activities through

which coaches and teachers promote

teamwork, co-operation and a healthy

social environment. The second

approach to conflict resolution

addresses the emotional development

of children. When a child becomes more

tolerant and understanding of others,

there is a greater tendency to avoid

situations that can lead to conflict.

With help from Right To Play programs,

teachers have reported a decrease

in peer-to-peer violence in schools.

Further evidence of the programs’

positive impacts is being observed in

Peshawar, where Right To Play

programs are teaching children how

fun peace can be. Populated by

Pakistani and Afghan refugees, Peshawar

is a community historically characterized

by tension and distrust. Today, in

spite of ethnic differences, both children

and adults are co-operating and

participating in community events, such

as Play Days. The joint organization

of special events is mobilizing various

social groups and promoting peaceful

co-existence amongst Pakistan’s

diverse communities.

Unfortunately, for many children, violence

and conflict are realities inherited

from their parents, ancestors and history.

To separate children in the Palestinian

Territories from the preceding

generations’ conflicts, Right To Play

has delivered programs that promote

inclusion and participation, as well

as the healthy physical, mental and

emotional development, for more

than six years. In areas like Gaza Strip,

movement, accessibility and resources

Palestinian Territories: Boys enjoy camaraderiefollowing a game

OppositeUganda: Regular participation in sport and play-based activities can help childrenovercome trauma

can be subject to limitations, and

children there continue to face ongoing

instances of violence. In response to

these conditions, Right To Play has

expanded the focus of its programs in

Gaza to emphasize conflict resolution

through peace building, conflict

mitigation and development through

sport and play activities. Understanding

that today’s conflicts will be solved

by tomorrow’s leaders, programs in the

region strive to promote the peaceful

reconciliation and inclusion of all

people regardless of ethnicity, religion,

gender or ability.

Reducing Discrimination and Violence on the Playground

The Rhino refugee settlement in Uganda is comprised of Sudanese and Congolese

refugees, with the Sudanese making up the majority. Tensions between the

two ethnic groups have long caused problems between the settlement’s children

and youth.

“Children cherished opportunities to battle with one another because they were

not of the same ethnic group,” says Wongo, a Coach who has worked with

Right To Play since 2002. “When it came to playing together, they would even

refuse to have a coach from a different tribe take them through a game’s session.”

In an effort to effect behavioural change amongst the youngest generations,

Right To Play began offering regular peace and conflict-based sport and

play activities. Significant changes are being noticed both within the schools

where Right To Play operates, and within the greater community. Today, words

like co-operation, teamwork and fair play are heard on the playground, and

the Sudanese children who once discriminated against those from different tribes,

have learned the true meaning of Right To Play’s motto, “look after yourself,

look after one another.” An end to the playground’s ethnic tensions is a welcomed

relief for the coaches, who can now lead sport and play sessions anywhere

in the settlement knowing they will be accepted indiscriminately by children of

all backgrounds. This progress means that more children are learning, which

translates into having more junior leaders who can take a more active role in

leading sport and play activities in the community.


Mobilizing the Community to Protect Children and Support their Holistic Development

To createchangewith a lasting and

sustainable impact, Right To Play works in close partnership with local

stakeholders to build the infrastructure necessary for effective

programs. Through the co-operation and ongoing engagement of local

organizations, staff, parents, teachers, community members and

volunteers, Right To Play’s programs are better positioned to mobilize

entire communities and reach common goals.


Partnering with local organizations is

fundamental to Right To Play’s success

in China. With Chinese researchers

estimating that there are between 1.5

to two million street children in China,

it is the shared expertise of these

partnerships that is helping to improve

their lives. The Street Children Program

works in Baoji, Shaanxi Province

and Xuzhou, Jiangsu Province, and has

succeeded in helping nearly 1,000

children get off the streets. In Baoji,

Right To Play supports the Baoji Xinxing

Aid for Street Kids Center by helping

to locate nearby family members who

can care for the children, and through

activities that offer psychosocial

support to children in wait. In Xuzhou,

Right To Play works to raise awareness

about this issue and supports the

mobilization of social resources that

prevent children from taking to the

streets.

Parents are another ally crucial to

the success of Right To Play programs.

To have a greater impact on the

development of life skills through sport

and play-based activities in Lebanon,

Right To Play is working with the

parents of kindergarten students to

address issues faced by children

and raise awareness about their rights.

Committees formed by teachers

and parents have flourished, and with

the help of Right To Play’s partner

associations, have been successfully

introduced in refugee camps across

the country.

Gathering throughout the year,

mothers and teachers from the various

kindergartens discuss child-related

issues, such as the challenges of

growing up in a refugee camp. The

committees also encourage parents

to discuss the consequences of

their own actions, helping them to

see how their behaviour is teaching

children to behave aggressively

amongst themselves and towards

adults. The committee members are

now able to openly discuss their

issues. This newfound level of trust has

helped to create a support network

within the communities that is helping

to mitigate local animosity.

Liberia: Sustainable programs ensure more children will have the opportunity to play and learn

OppositeChina: Sport and play-based activities create community for children

Addressing Challenges Through Direct Involvement

In Peru, communities are being empowered through direct involvement in

Right To Play activities. Deportes para el Futuro is a program that began with the

help of two graduate students from Columbia University in New York City.

With support from local and municipal governments and a $10,000 grant from

Catherine Davis Projects for Peace, Deportes para el Futuro has begun to

address the challenges faced by children and youth in rural Andean communities

and create positive change for the community of San Miguel de Querosh.

“We now have a safe place to play that will not wash away with the rain,” says

Victoria, a 16-year-old participant. “We can now teach the children of our

community what we learned (…) and get everyone together to play.”

The enthusiasm of San Miguel’s youth is contagious — a successful Play Day in

2010, was attended by approximately 60 per cent of the community’s population.

By engaging the community from the outset, Right To Play is contributing

to a positive behavioural change in San Miguel de Querosh’s children, youth

and the greater community.

The success and sustainability of

Right To Play worldwide often hinges

upon its ability to effectively engage

the communities in which programs

operate. In Liberia, orientation sessions

are held for the entire community

where Right To Play programs are

implemented. The sessions are used

to acquaint community members

and potential volunteers with Right To

Play, its methodology and the Play

To Learn program operating in that

country. Community Group Networks

established in targeted communities

meet monthly to provide concerned

stakeholders with a venue where

they can become involved in program

activities. As a result, Right To Play

programs can effectively co-ordinate

with other service providers and

interested members of the community.

A testament to community support,

attendance at program events is

increasing and some community

members have even begun supporting

leaders and staff in organizing events

to promote sport and play.


Around theworld, women are at greater risk than men of living in extreme poverty. In fact, six out of 10 people in the world’s poorest populations are female. In many regions, gender inequality means the outright denial of equal rights to girls andwomen. Evidence of this can be something as severe as female infanticide, or more subtle injustices, such as the preferential treatmentof sons over daughters. In such cases, girls are left with more limitedaccess to healthcare, education and work opportunities, as well as greaterexposure to physical and sexual violence.

Levelling Access to the Playing field – Encouraging Female Involvement


Gender equality is a fundamental

human right, and Right To Play believes

effective programming requires

balanced input and engagement of both

men and women. To demonstrate this

conviction, Right To Play leaders are

carefully chosen and trained to break

down traditional gender barriers.

By promoting the inclusion of girls and

giving them valuable opportunities

to develop social connections outside

their homes, Right To Play can help

equip them with the critical life skills

needed to make effective decisions.

In 2010, more than half of Right To

Play’s leaders were female, and more

than half of those participating in

regular sport and play-based activities

were girls. As female leadership

and participation increase, gender

stereotypes and perceived gender roles

can change within the community.

When members of Germany’s Bayern

Munich first women’s football club

visited Amman, Jordan to conduct

a training clinic, more than 100 girls,

aged 12-16, got the chance to break

through gender stereotypes and

experience the potential of female

participation in sport firsthand.

Representing some of the most

disadvantaged communities around

Amman, the girls not only received

expert coaching advice, but also

had the opportunity to develop and

demonstrate confidence, leadership

and teamwork to members of the

community.

Always recognized as a sport that

unites globally, football is being used

to integrate girls in Liberia as well.

During a one-day football tournament

organized by Right To Play, the

single most important rule was that only

girls could score. Leading up to the

tournament, boys and girls practiced

together regularly, and ultimately,

eight mixed, under-14 teams met in

WestPoint to vie for a trophy. Each team

was required to field three girls at all

Jordan: Girls develop invaluable life skills like self-esteem and confidence through play

OppositeEthiopia: Sport and play-based programs complement education and help girls build self-esteem

times during matches, and the inclusion

of those female players was crucial

to victory.

Young women were also trained to

manage teams and referee matches for

the first time. As a result, girls and

boys now routinely play together and

support for female teammates is strong.

The pursuit of gender equality does not

stop at equal participation. It also

means ensuring that girls and young

women are safe, with equal opportunity

to develop and flourish. In Ethiopia’s

capital, Addis Ababa, one of Right

To Play’s partners — the Organization

for Prevention, Rehabilitation, and

Integration for Female Street Children

(OPRIFS)—is working to help females

get off the streets and reduce their

risk of exposure to unsafe and unhealthy

situations. Right To Play’s sport and

play-based programs complement the

informal education and counselling

received at OPRIFS, and while the girls’

participation in these activities helps

build self-esteem and confidence, it is

also an opportunity to educate them

about their rights.


Making Education for Girls a Priority

Farzana was born in Mansehra, Northern Pakistan. A conservative and male-dominated

community, the idea of sending girls to school was considered taboo.

Although she herself was illiterate, Farzana’s mother was ambitious and convinced

her husband to allow their daughter to study. Moving to Lahore, a city in central

Punjab, Farzana was enrolled in primary school. She completed high school,

and while Farzana wanted to pursue higher education, her family was forced to return

to Mansehra.

Though a girls’ school had been established in Mansehra since Farzana had moved

away, parents still did not allow their daughters to attend it. In an attempt to counter

this, Farzana joined the school as a teacher and encouraged girls’ education. Due

to the ongoing resistance and prevention of female participation in the community,

no other women were willing to work at the school.

She began a door-to-door campaign to increase enrolment. Although she faced

strong opposition from the villagers, she persevered, speaking especially to women

of the community about the importance of educating girls. Slowly and gradually,

attitudes began to change.

Within three years, enrolment at the school increased to 700 students, including

girls from surrounding villages. Farzana now commands respect and support

from those who once taunted her. Today, more than a thousand students study

at her school.

“Sometimes when I look back and recall everything, it brings tears to my eyes but

these are not tears of sorrow, these are tears of joy,” says Farzana. “In the end,

I succeeded in achieving what I struggled for. Now hundreds of girls in my community

are educated and some are even pursuing higher education.’’

2010 Vancouver Games

When it comes to experiencing the

true reach and depth of Right To

Play’s Athlete Ambassadors, there is

no better platform than the Olympic

Games. More than 100 retired and

competing athletes joined Right To

Play at the 2010 Vancouver Winter

Olympics, donating their time and

energy to promote the power of sport

and play and its ability to change

children’s lives. Twenty-eight athletes

from six countries showed their

commitment to Right To Play by signing

up for the Athlete Ambassador

program, joining an already devoted

group of athletes who provided

tremendous support to Right To Play,

raising awareness and contributing

to fundraising programs throughout

the Games.

RTPtv

One way athletes could support

Right To Play during the Games was

to contribute to RTPtv. The first of

its kind for Right To Play, RTPtv was an

online TV station that provided fans

an insider’s view of the 2010 Vancouver

Olympics. Shot on-set and at locations

throughout Vancouver, more than

50 athletes, celebrities and journalists

from around the world came together

to film interviews and segments,

making RTPtv the Games’ must-see-TV.

Highlights included a detailed look

at the P&G Family House set up for the

U.S. Olympic Team; a tour of the

Olympic Oval with speed skating

legends Dan Jansen and Eric Heiden;

a fundraiser attended by more than

15 of the world’s skiing greats in

Whistler; and a behind-the-scenes tour

of Heineken Holland House with

Barbara de Loor.

World Of Play

One of the most dynamic and family-

friendly exhibits at the Games

was Right To Play’s pavilion, World

Of Play. Welcoming more than 100,000

people in just 17 days, World Of Play

represented an opportunity for the

public to experience Right To Play

firsthand, explore its innovative and

impactful work, and meet their favourite

athletes from around the world. Right

To Play’s Athlete Ambassadors played

a key role in the venue’s success,

making appearances for signings and

media interviews, showing off medals,

and engaging in play. Visitors to the

pavilion were welcomed by children and

the enthusiastic volunteers at the

heart of the project. The World Of Play

demonstrated the power of sport

and play through Right To Play games,

photos of athletes, events and

programs, and detailed information

on Right To Play’s work around

the world. Donations were accepted

in exchange for Right To Play gear

and a variety of winter treats.

Team HTC-Columbia

Team HTC-Columbia riders are

dedicated Athlete Ambassadors, and

2010 marked the third year of a

successful partnership with Right To

Play. Once again, the team donated

a tremendous amount of time and

resources to Right To Play, raising

awareness and funds for Right To Play

programs worldwide. In addition

to showcasing Right To Play’s logo on

their jerseys, Team HTC-Columbia

auctioned off team bikes and

one-of-a-kind experiences during the

Tour of California and Tour de

France. The Team also supported Right

To Play’s annual charity ride in the

UK, and hosted a group of Right To Play

donors at the team training camp.

Maxime Monfort and Tony Martin of Team

HTC-Columbia during the Tour de Suisse 2010.

Athlete Ambassadors


NationalOffices


Right To Play Canada experienced a very strong year

in 2010, exceeding expectations for organizational growth,

impact and donations. Fundraising reached an all-time

high, and a pilot program for First Nations communities was

launched, thereby bringing our exceptional programming

to Canada.

Vancouver 2010 Olympic Winter Games

The year began on a high note in Vancouver during the

2010 Olympic Winter Games. More than 100,000 spectators

visited the Cadbury World Of Play pavilion to meet our

Athlete Ambassadors, learn about our history and work, and

enjoy treats from our title sponsor. As a result of this initiative

and the work of our incredible team of 115 volunteers,

more than $500,000 was raised during the Olympic and

Paralympic Games.

Government of Canada Makes Transformative

Commitment to Right To Play

In April, the Honourable Beverly J. Oda, Minister of

International Cooperation, announced an additional

contribution of $17 million in funding from the

Canadian International Development Agency (CIDA)

in support of our efforts in West and Francophone

Africa. This will substantially increase our impact in

five countries and also increase awareness of our

work in Canada.

Key Partnerships Across Canada

Our longtime partner, Mitsubishi Motor Sales of Canada

enjoyed exceptional vehicle sales and their total contribution

to Right To Play reached $1.5 million. As a key partner

in Vancouver, they provided Right To Play with vehicles

during the Games and office space out of the Vancouver

Mitsubishi dealership. The dedication and support they

have provided to Right To Play is outstanding.

A co-ordinated campaign by MasterCard and Roots

Canada enjoyed overwhelming success with the “Canada

Collection by Roots,” which raised hundreds of thousands

of dollars for Right To Play. MasterCard created a powerful,

award-winning “Priceless” commercial about Right To Play.

Our partnership with the popular Mitsubishi City Chase

Series also continued to flourish with more than $240,000

raised. Cadbury extended its support with an exciting

promotion supported by Athlete Ambassadors Hayley

Wickenheiser, Joe Thornton, Luc Robitaille, Joe Sakic and

Zdeno Chara.

The PLAY Program

A watershed moment for Right To Play was the launch of

the Promoting Life-skills in Aboriginal Youth (PLAY) program.

Designed to build on the strengths of Aboriginal youth

and their communities, PLAY focuses on developing life skills

through sport and recreation. In partnership with the

Ontario Ministry of Aboriginal Affairs, RBC Foundation, Merck

Canada, Larry and Judy Tanenbaum Foundation, Ontario

Trillium Foundation, University of Ottawa, Indian and

Northern Affairs Canada, Hydro One and other important

partners, PLAY includes five major program components;

hockey for development, youth leadership training, in-school

hockey program, after-school programming and a six-week

summer program.

Athlete Ambassadors

Alberta native Martin Parnell, became our first Honorary

Athlete Ambassador after running 250 marathons in

2010. Martin’s remarkable feat inspired more than $280,000

in donations. In June, more than 30 Athlete Ambassadors

joined us in Canmore, Alberta for the 3rd Annual Red

Ball Celebrity Golf Classic at Silvertip Resort. Our volunteers,

led by the Starratt brothers of Richardson GMP, helped raise

over $100,000. Individual Athlete Ambassador appearances

and personal donations are too numerous to list and we

thank each and every one of them for their outstanding

support.

Thank You

Right To Play Canada would like to thank its funders,

board members, partners, Athlete Ambassadors and friends.

We are grateful for your continued support.

N A T I O N A L O F F I C E S

ExceedingexpectationsC A N A D A

First Nations communities pilot program launched.

Canada National Office Partners and DonorsRight To Play Canada would like to thank the following NationalCorporate Partners, CorporatePartners, NGOs, Foundations andCommunity Partners, GovernmentFunders, and Individual Donors for their generous support in 2010.

Advisory Board

Wayne Gretzky(Honorary Chair)

Ralph Lean(Chair)Cassels, Brock & Blackwell LLP

Kevin AlbrechtiSport Media & Management

Geoff BeattieThe Woodbridge Company Ltd.

John BitovePriszm Brandz

Jordan BitoveThe Vision Group of Companies

David BraleyOrlick Industries

Michael BudmanRoots Canada Ltd.

Rob CollinsBlakes, Cassels & Graydon LLP

Terry DonnellyMandrake

John HarrisHarris Steel Group Inc.

Clara HughesOlympian

Chris JordanY&R

Nancy LeeOlympic Broadcast Services Vancouver Ltd.

Jim LeechTeachers’ Private Capital

Ron LloydCredit Suisse First Boston Canada

Scott MooreRogers Media

Elizabeth MulhollandMulholland Consulting

Heather ReismanIndigo Books & Music Inc.

Kevin SullivanGMP Capital Inc.

Larry TanenbaumKilmer Van Nostrand Co. Limited

Garrick TipladyRogers Communications Inc.

Brian WilliamsCTV/TSN

Eric YoungEYE

National Corporate Partners

Bauer

Kraft Canada

Heel Canada Inc.

Lothlorien Farms

MasterCard Canada

Merck Canada

Microsoft Canada

Mitsubishi Motor Sales of Canada, Inc.

RBC Foundation

Roots Canada

SkyLink Aviation Inc.

The Mitsubishi City Chase Series

The Woodbridge Company Ltd.

Corporate Partners

Afexa Life Sciences

Beiersdorf Canada Inc.

Blakes, Cassels & Graydon LLP

BMO Bank of Montreal

CBC Sports

CTMS Corporate Travel Management Solutions

GMP Securities L.P.

Guildford Town Centre L.P.

Holcim Canada

Hugo Boss

Hydro One

Kinross Gold Corporation

MIJO Corporation

PowerBar Canada

Statoil Hydro

Samsung Electronics Canada Inc.

Toronto Sport and Social Club

Torys LLP

Yamaha Motor Canada LTD

NGO’s, Foundations and Community Partners

Elementary Teachers’ Federationof Ontario (ETFO)

Fondation de Club Rotary Mont-Tremblant

J’Adore Jouer, Blair Bitove andTatiana Nianiaris

KPMG Mining Industry SoccerTournament

Le Club Right To Play de l’Université de Moncton

Lundin for Africa Foundation

McGill University Right To Play Club

MLSE Team Up Foundation

Ontario Trillium Foundation

Rehana “Big Smiles” Charity Golf Tournament

Springbank Community High School

Sport Canada (A.P.)

Stone Creek Charitable Foundation

Strathcona High School

Team Kids U Can

The Alexander Charles Foundation

The City of Surrey, British Columbia

The Gerald Schwartz and Heather Reisman Foundation

The John and Deborah Harris Family Foundation

The Lawrence and Judith Tanenbaum Family Charitable Foundation

The Nixon Charitable Foundation

University of Toronto: Party for a Cause Club

Upper Canada College

Government Funding

Canadian Heritage


Indian and Northern AffairsCanada

Ontario Ministry of AboriginalAffairs

Ontario Ministry of Health Promotion

Individual Donors

Anonymous (1)

Daniel Alfredsson

Emily Brydon

Zdeno Chara

Tyler and Karen Cleveland

Kristina Groves

Mark Hoogeveen

Clara Hughes

Marnie McBean

Dmitry Mosin

Martin Parnell

Luc Robitaille

Ben Rutledge

Joe Sakic

Kyle Shewfelt

Sami Jo Small

Brian Stemmle

Kevin Sullivan

Joe Thornton

David Walker

Hayley Wickenheiser


Athlete Ambassador Adam Kreek visits the Cadbury World Of Play pavilion, Vancouver.

Federal Cabinet Ministers Lunn,MacKay and Oda with Clara Hughes and Johann Koss at the CIDA funding announcement.Ron de Vries Photography©

Throughout 2010, Right To Play Netherlands focused on

maintaining, developing and consolidating partnerships and

relationships with its supporters. This effort resulted in

Right To Play becoming the charity partner of the National

School Breakfast initiative for the second year in a row,

and signing a new partnership with the Netherlands Olympic

Committee*Netherlands Sports Federation (NOC*NSF)

at the 2010 Winter Olympics in Vancouver. In October, Right

To Play Netherlands’ National Director, Matthijs Huizing,

left Right To Play to become a Member of the House

of Representatives.

Consolidating Partnerships

In 2010, funds generated from Right To Play’s long-term

partnership with IT Donations Foundation grew significantly.

The opportunity for companies to support Right To Play

through their donation of old computers proved to be a simple

way to fundraise during economically challenging times.

AEGON and E.ON along with more than 20 other companies

supported Right To Play through their donations.

Focusing greater attention on private donors, Right To Play

expanded on its fundraising model Scoor mee voor Right

to Play, to encourage sports teams to raise funds for Right

To Play with every goal scored. The concept was further

developed with the support of business partner Davitamon,

who helped build a targeted fundraising website. More

than 50 teams supported Right To Play with their goals.

Developing New Fundraising Opportunities

Following the Vancouver Olympics, Right To Play Netherlands

organized its first post-Olympic Gala. This inaugural signature

event, held in the soccer stadium of Feijenoord ‘De Kuip’

in Rotterdam, will be held each Olympic year to recognize

athletic achievement and celebrate Right To Play’s Olympic

legacy. More than 20 top athletes, along with the Chairman

of NOC*NSF, Erica Terpstra, attended the Gala and auction,

which included gold medalist Nicolien Sauerbreij’s snowboard,

and the piece de resistance: the golden Olympic bicycle,

signed by all of the Dutch medalists.

In 2010, Philips invited Right To Play to join their Road Show

through Africa to develop and promote evening sporting

activities for communities in rural, off-grid areas of the

Netherlands while demonstrating their solar powered LED

lighting system. Recent Philips developments in LED lighting

technology allow solar powered batteries to light up large

sports areas. Teaming up with Right To Play for this initiative

was a perfect match, enabling Right To Play to create a

safe play place for children in Burundi.

Dutch Government Support Helps to Raise Awareness

For the second and final year Right To Play received the

MFS/Young & Innovative Grant from the Ministry of

Foreign Affairs. This funding helped bring awareness to

the Netherlands, by providing an opportunity to organize

events such as the Day of the African Child and the

Week of Inspiration — a week dedicated to inspiring activities

organized around the visit of six coaches from West and

Francophone Africa. A second part of the grant supported

the Play To Learn program in Ghana, Benin, Mali and

Rwanda, making it possible for us to organize two field

visits with four Right To Play Athlete Ambassadors.

Thank You

Thanks to all our Board Members, Partners, Athlete

Ambassadors, Volunteers and donors for their support.



Consolidatingpartnerships

N E T H E R L A N D S

Netherlands National OfficeDonors and Sponsors Right To Play Netherlands would like to thank the followingBoard Members, National Corporate Partners, CorporatePartners, Sport Partners, NGO’s,Foundations and CommunityPartners, and Government Fundersfor their generous support in 2010.

Board

Johan van der Werf(Chair)Former Member Executive Board AEGON N.V.; Chairman, Supervisory Board,ORDINA N.V.

John BrenninkmeijerEntrepreneur; Investor

Peter de Jong,Managing Director, Stanton Chase International, The Netherlands

Johann Olav KossPresident and CEO, Right To Play International

Frans LavooijPresident, Dutch Chamber of Commerce and Managing Director Nedspice Holding bv

Bart VeldkampOlympic Gold Medalist, Speed Skating

Mieketine WoutersOwner, Talent a la Carte; Member of the Board, LarenscheMixed Hockey Club


AEGON Nederland

Corporate Partners

AON

AMEX Logistics

Asics

Atos Origin

ATP—The Advanced Travel Partner

Unirobe Meeùs Groep

Nationale Sportpas

New Facilities

Nijha

Nikon Europe

Nikon Nederland

Opel Nederland

Peitsman Licht en Geluid

Pellikaan Health & Racquet Club

Piramid/State of Football

Philips

Pluimen

PractiCumCivile

Provite

Rendon onderhoudsgroep

Rotterdam Topsport

RSM Erasmus University

Run2Day

SnowWorld Zoetermeer

Sodexo

Sports & Entertainment Company

SportWorks

Sport2Media

Sprtz Sportsbranding —eventcommunicatie

Stadion Feijenoord, Events andCongress Centre

Stichting Rozenhof

Teekens en Karstens

Verkoop je telefoon.nl

Via Appia

Vodafone Foundation Nederland

Vrolijk dienstengroep

Westlandkaas

Wolfsbergen van Haarlem

Xciting

YACHT

Young Horeca

Zano Custom Clothing

Zegwaard

Sport Partners

Judo Bond Nederland

Koninklijke Nederlandse Gymnastiek Unie

Koninklijke Nederlands Korfbalverbond

Koninklijke Nederlandse Lawn Tennis Bond

Koninklijke Nederlandse Schaatsrijders Bond

NOC*NSF

Rabo Wielerploegen

NGOs, Foundations and Community Partners

2-Inspire

ACLO

De Baak

ENAS

EuroCollege Hogeschool

Gemeente Den Haag

Hogeschool van Amsterdam

Hogeschool Rotterdam

Instituut voor Sportstudies Groningen

Marketing Association EUR

Netherlands Ministry of Foreign Affairs

Netherlands Ministry of Health, Welfare and Sport

NCDO network

ROC Midden Nederland

Schooljudo.nl

Thorbecke Voortgezet OnderwijsRotterdam

UNICEF Nederland

Voorlichtingsbureau Brood/Nationaal Schoolontbijt

Government Funding

Netherlands Ministry of ForeignAffairs

Netherlands Ministry of Health, Welfare and Sport

Board Member Bart Veldkamp, Athlete Ambassador Barbara de Loor,Erica Terpstra, Chairman of NOC*NSFand Johann Olav Koss signed the partnership on February 19, 2010.

Dutch children celebrate the Day of the African Child on June 16, 2010 in Westbroekpark in The Hague,by playing Right To Play games.


Autoschadeherstel WIBU

Bazuin en Partners

Berk Accountants

Bex beveiliging

Bex* communicatie

Business Haaglanden

Christie’s AmsterdamCM B.V.

Compare Airconditioning

Co Solo

Creyf’s

De Boer Tenten

Davitamon

De Jong Ursem

Deloitte

De Mollige Haan

De Toekomst Communicatie Producties

Den Haag Marketing

De Uithof

E.ON

EuroCollege Hogeschool

Everts Schildersbedrijf

Het Frankrijk Huis

Fortress

Fugro Survey

Geschenk met een verhaal

Giant Europe BV

G4S

Haagstate

ICE-Dieseko

Infostrada

ITdonations

Jonk Coaching

JUNO iT

Kici

KitchenPilot

Koninklijke de Swart

Lemontree

Marvin Smart

Make More Sense

Mercedes-Benz

Right To Play Norway celebrated its 10th anniversary by

holding the seminar, Can Sport and Play Result in Global

Change?, on November 29, 2010. National Partner

Kjøpmannshuset hosted the seminar where more than

100 participants shared their experiences of this

nontraditional, but important subject within development.

Norway’s five National Partners in 2010 were: Kjøpmannshuset

(SPAR & Joker), Wilh. Wilhelmsen, SCANDIC Hotels, Eniro

Norway AS, and Optician Chain Synsam. We are very grateful

for the funds and engagement of these important partners,

which contributed both in terms of economy and commitment

to the organization’s development work in general.

For the first time, Right To Play applied for funding from

the Norwegian Agency for Development Cooperation

(NORAD) as a Norwegian non-governmental organization

and a three-year project agreement for 4.5 million NOK

annually was granted.

Restricted and Unrestricted Funding

Right To Play Norway received restricted funding totalling

22.6 million NOK in 2010 from NORAD, The Royal Norwegian

Ministry of Foreign Affairs and UNICEF Norway. The funding

benefits projects in Tanzania, Uganda, Mozambique and

Burundi as well as refugees and Internally Displaced Persons

in Lebanon, Jordan, Pakistan and the Palestinian Territories.

The funding from UNICEF Norway generated from the

Norwegian TVTelethon is restricted for projects in Uganda

and Mozambique. We also received funding from corporate

partners, donors, individual gifts and through events for

a total of 4.4 million NOK in unrestricted funds.

Ugandan Handball Clinic and a Field Trip to Mozambique

Two former professional handball players and Athlete

Ambassadors, Glenn Solberg and Vigdis Hårsaker facilitated

a Handball Clinic for our employees and coaches in Soroti,

Uganda. The Clinic, which taught the participating girls and

boys of Uganda a new sport, was funded by National

Partner SPAR, in co-operation with the Norwegian Handball

Federation. SPAR’s contribution included infrastructure,

goals, equipment, and handball manuals.

National Partner Eniro Norway AS visited Right To Play

programs in Mozambique to observe the programs

and provide the office they have supported financially

with funding for furniture and office supplies.

Events

Right To Play Norway participated in several exciting

events in 2010, with involvement from many of our Athlete

Ambassadors and partners. These initiatives generated

important funding and awareness for Right To Play.

Thank You

Right To Play Norway would like to thank Lørenskog

Videregående Skole, Inga-Låmi, SPARJentebølgen, Florø

Fotballflora, Tour of Norway for Kids and Fokus Bank

Oslo Marathon for their support.


ContinuedcommitmentN O R W AY


Norway National Office Donorsand SponsorsRight To Play Norway would like to thank the following BoardMembers, National Corporate Partners, Corporate Partners,Sports Partners, and GovernmentFunders for their generous support in 2010.

Board of Directors

Tormod Hermansen(Chair) Former CEO Telenor ASA

Hanne Bjerknes(Vice Chair)Director, The Norwegian Laborand Welfare Administration

Kristin Kloster Aasen President, Norwegian EquestrianFederation

Bjorn Rune Gjelsten World Champion, Investor

Berly Lund Gronning Managing Director, Dinamo PR

Åse Kleveland CEO, Rikskonsertene, former Norwegian Minister of Culture

Johann Olav Koss President and CEO, Right To Play International

Adne Sondraal Olympian, Investor

Bjorge Stensboel Writer, former Head of NorwegianOlympic Committee


BNbank

Eniro Norway

Kjopmannshuset (SPAR & Joker)

SCANDIC Hotels

Synsam Optical Chain

Wilh. Wilhelmsen

Corporate Partners

Allsidige Nord

mittbidrag.no

mobileAxept

NeverGiveUp

Pure Norwegian Water

TotalConsultTrening

Trigcom – Blackberry

Sports Partners

Norwegian Equestrian Federation

Norwegian Handball Federation

Norwegian Olympic Committeeand Confederation of Sports

Norwegian Skating Association

Norwegian Ski Federation

Norwegian Volleyball Federation

Oslo2011 – FIS World Ski Championships Nordic Events

Government Funding

Norwegian Agency for Development Cooperation(NORAD)

The Royal Norwegian Ministry of Foreign Affairs (RNMFA)


A three-year project agreement for 4.5 million NOK annually was granted.

Athlete Ambassadors Vigdis Haarsakerand Glenn Solberg facilitated a SPAR-sponsored Handball Clinic in Uganda toeducate local coaches in this popularEuropean sport.

National Director Laila Andresenhanded out diplomas to Right To Playcoaches in Uganda after they passedtheir handball tests.

Right To Play Switzerland’s many funders, board members,

partners, Athlete Ambassadors, friends and supporters,

continued to play a pivotal role throughout 2010 by providing

support to Right To Play’s cause and extending their

commitment to communities affected by war, poverty and

disease.

An Eventful Charity Race and Après Ski Charity Event

in Garmisch-Partenkirchen

In March, as part of the Ski World Cup final in Garmisch-

Partenkirchen, Germany, Right To Play Switzerland

held a Charity Race with skiers and Athlete Ambassadors

Marco Büchel, Anja Pärson, Bernhard Russi, Aksel Lund

Svindal and Julia Mancuso. An Après Ski Charity event

held following the race also marked Marco Büchel’s

departure from the Ski World Cup. The Charity Race,

Après Ski Charity, auction and raffle raised a combined

EUR 65,000 for Right To Play.

Launching of Switzerland’s School Project

Right To Play launched the Swiss School Project in 18 schools

in 2010. The project provided students insight into the

lives of children and youth living in disadvantaged areas

around the world and offered them the opportunity to

better understand how sport and play can help change lives.

At the same time, the students experienced the impact

of sport and play on their own lives. Over the course

of 10 lessons, the students participated in the same sport

and play-based games as those children involved in

regular Right To Play programming worldwide. In doing

so, they experienced the basic principle of all Right

To Play programs: what one can feel and experience, one

understands, internalizes, and can share with others.

Experiencing Programs in Thailand

In November, staff from Right To Play Switzerland accompanied

donors to the Burmese refugee camps in Northern Thailand,

where Right To Play has offered programming for several

years. The donors saw first-hand the conditions in which

people live, and they experienced how Right To Play’s sport

and play-based programs help children and youth develop

important skills.

New Athlete Ambassadors

Right To Play Switzerland is pleased to welcome Viktor

Röthlin (Athletics), Fabienne Suter (Alpine Skiing) and Sergei

Aschwanden (Judo) to its team of Athlete Ambassadors.

They will support Right To Play by helping to raise awareness

and generate funding, as well as inspire children by serving

as positive role models for happy and healthy lifestyle

choices.

Partnership with International Ski Federation (FIS)

Right To Play Switzerland appreciates the valuable partnership

it has with the International Ski Federation (FIS). In 2010,

Right To Play was provided with opportunities to raise

awareness of its work and to conduct successful fundraising

initiatives at FIS events such as the Ski World Cup finals

at Garmisch-Partenkirchen.

Thank You

Right To Play Switzerland would like to extend special thanks

to all of our funders, board members, partners, Athlete

Ambassadors and friends. We are grateful for your continued

support.


Opportunitiestopursue


S W I T Z E R L A N D

Switzerland National Office Partners and Donors Right To Play Switzerland wouldlike to thank the following NationalCorporate Partners, CorporatePartners, Sports Partners, NGOs,Foundations and Community Partners, and Individual Donors fortheir generous support in 2010.

Board of Directors

David J. Blumer(Chair)Chief Investment Officer and Member of the Executive Committee of Swiss Re

Jean Pierre Cuoni(Vice Chair)EFG Bank/Chairman and Member of the Board

Peter AckermannLawyer, LL. M.

Martin BidermannPrivate Banker

Philippe BlatterCEO, Infront Sports & Media Group

Karin Howell, Entrepreneur

Barbara Keller, Volunteer National Director, Right To Play Switzerland


Morten KlevenEntrepreneur

Bernhard RussiWorld Champion, Olympic GoldMedalist, Alpine Skiing


Carlsdorff Partners AG

DKSH Holding AG

EFG Bank

EFG Bank Key Staff

Corporate Partners

AMAG Automobil– and Motoren AG

Arnel Informatik

Audi AG Ingolstadt

Austrian Ski Federation

Klaus Bauer Medien

Benaja Websolutions

Bill, Isenegger & Ackermann

BKW FMB Energie AG

Cevian Capital AG

Credit Suisse AG

Derungs Licht AG

Ernst & Young AG

Gianesi & Co.

Global AWS Group

Head Sport AG

Hewoo AG

Hovalwerke AG

IBM (Schweiz) AG

Infront Sports & Media AG

iserve4u gmbh

Kepler Capital Markets

LGT Bank in Liechtenstein AG

Medieval Int SA

Money Service Group

Nadimco

Rahn & Bodmer Co.

Richterich & Partner AG

Sportfive GmbH

Strat & Go

Téléverbier SA

Uniair AG

zCapital

Sports Partners

International Ski Federation (FIS)

Liechtensteinischer Skiverband(LSV)

Swiss Cycling


Addax Fondation

The Cummins Foundation

DonAid Foundation

Fondation Les Cèdres

Foundation EFG International

Foundation Kids in Motion

Frey Charitable Foundation

LGT Group Foundation

Rotary Club Allschwil

Rotary Club Basel-Wettstein

Rotary Club Dreiländereck

Rotary Club Thalwil

Stiftung Seeschau

Symphasis Foundation

Vontobel Foundation

Walter Haefner Foundation

Individual Donors

Nick Adamus

Urs Angst

Michael Baldinger

Felix Baumgartner

Family Hans Bidermann

Andreas R. Bihrer

Alexander and Chantal Biner

Philippe Blatter

David J. Blumer

Caroline Demole

Werner Fisler

German Gamazo

Esther Heer Caduff

Yvonne and Max Heuscher

Adrian Keller

Barbara Keller

James Lee

Dr. iur., LL.M. Florian von Meiss

Adolf Ogi, Former President of Switzerland

Red Ball Members

Edwin Rudolf, Charity Golf

Sandra von Schulthess

Sven Sommer

Fred and Bettina Stelle

Martin and Nicole Tschudi Burth

Urs and Gabriela Wietlisbach


From left: Aksel Lund Svindal and Marco Büchel at the Right To Play Charity Race inGarmisch-Partenkirchen.

Donors and employees of Right To Play Switzerland visiting Mae Larefugee camp in Thailand.

Switzerland’s School Project launched.

In 2010, Right To Play UK built on the successes of the

previous year, with significant increases in revenue

from Individual Donors and Corporate Partners. The UK

also benefited from major nationwide pro bono media

awareness campaigns.

A Successful Year of Events

A highlight of 2010 was Right To Play’s annual bike ride.

More than 150 riders cycled nearly 300 miles from Brussels

to London raising more than £150,000. Right To Play has

now established itself as a charity synonymous with unique

and spectacular cycle tours.

The Saatchi Gallery, a well-known art establishment,

partnered with Right To Play to host an evening of conceptual

art. The combination of Chelsea Football Club, a huge

Perspex box, a lot of paint and soccer balls resulted in playful

pieces of ‘living art’. The pieces were auctioned off, raising

more than £25,000.

November saw the official launch of the Olympic-inspired

Gold Challenge, which makes 30 Olympic and Paralympic

sports accessible to anyone in the UK. This new fundraising

initiative will see more than 1,000 teams raise money for

Right To Play, and is the perfect way to engage supporters in

the excitement of the upcoming London Olympic Games.

Reaching Out to Schools and Universities

Right To Play is committed to educating young people in

the UK on issues faced by their peers in disadvantaged

communities around the world. This commitment has led to

the growth of Right To Play’s relationship with schools

and universities in the UK, and has resulted in thousands

of children and young people, aged three to 18, learning

about Right To Play.

Buildingonour

successes

Media Partners Rise to the Challenge

In 2010 there was a significant increase in Right To Play’s

media campaigns. Media Partner Clear Channel donated more

than 7,000 prime sites in London and across the UK, while

DCM Media rolled out Right To Play cinema advertisements

nationally. SKY TV’s broadcast of Right To Play’s hard

hitting public service announcement led to a 38 per cent

increase in website traffic.

Flourishing Corporate and Sports Partners

In 2010 Right To Play UK formed new corporate partnerships

with Navistar Logistics, Standard Chartered Bank, Clear

Channel and Barclays Bank. These partnerships have helped

Right To Play raise greater funds and awareness than

ever before, while keeping costs to a minimum through

gift-in-kind donations.

Right To Play UK’s Sport Partners have grown to incorporate

Harlequins FC and the Lawn Tennis Association, dramatically

enhancing Right To Play’s profile in rugby and tennis across

the UK. Both partnerships have enabled Right To Play to

raise funds, recruit new Athlete Ambassadors, and educate

the public about Right To Play.

Chelsea Football Club remains Right To Play UK’s foremost

Sport Partner in awareness and fundraising terms. Right

To Play UK would like to thank the Club for their support, and

specifically for their assistance launching the Michael Essien

‘Reading Goals’ project, which provided free books to

children on Right To Play programs in Ghana.

Thank You

Right To Play UK is indebted to our generous partners and

donors for their continuing support both financially and

with their time and energy.



U N I T E D K I N G D O M

United Kingdom National Office Partners and DonorsRight To Play UK would like tothank the following Board Members, National Corporate Partners, Corporate Partners,Sports Partners, NGOs, Foundations and Community Partners, Government Funders,and Individual Donors for their generous support in 2010.

Board of Directors

Carl Liederman(Chair)Partner, K&L Gates LLP

Lisa CarlingDirector, WCM Ltd.

Simon HoldenManaging Director, Goldman Sachs


Martin LargeCEO, Steljes

Leslie McCormack-Gathy

Dwight PolerManaging Director, Bain Capital

John PritchardCEO, Piper Pritchard

Dag SkattumManaging Partner, TPG

Petri VainioManaging Director, EWHV Ltd

Honorary Board Members

Debbie Lye

Julian McIntyre

Stephen Peel


AEGON UK

Atos Origin

Bain Capital

Barclays Spaces for Sports

Clear Channel

Standard Chartered Bank

Corporate Partners

Bridge Partnership

COS

FT.com

K&L Gates LLP

Navistar Logistics

Odeon Cinemas

Sky

Sports Partners

British Universities and Colleges Sport

Chelsea Football Club

Harlequins FC

The Lawn Tennis Association


Comic Relief

Pearson Education

Royal Parks Foundation

UNICEF UK

Government Funding

UK Sport

Individual Donors

Nick Burgin

Kevin Connors

Karen and Greg Conway

Jean De Pourtales

Luca Ferrari

Jim Garman

Peter Gbedemah

Simon Holden

The Liederman Family

The Lobley Family

Julian McIntyre

Dwight Poler

The Pritchard Family

John Rafter

Jeroen Rombouts

Dag Skattum

John Waldron


Significant nationwide pro bono media awareness campaigns.

Chelsea FC star Michael Essien joining in Right To Play games on hisvisit to Ghana.

One of the 7,000 outdoor advertsacross London and the United Kingdom.

Right To Play’s US National Office experienced a strong

year in 2010 that included new signature events, enhanced

Athlete Ambassador initiatives, and the expansion of

partnerships from coast to coast.

May Play Day —A New Signature Annual Event

In May, Right To Play USA held its first annual May Play Day

in Woodside, California. This event brought Right To Play’s

sport and play-based games to the forefront. Attendees,

including more than 20 decorated Olympians and professional

athletes, participated in activities commonly used in

Right To Play programs. Approximately 500 guests attended

the event, including Julie Foudy, Ronnie Lott, Michael

Johnson and Nikki Stone. Ephraim King, a former Project

Co-ordinator with Right To Play in Sierra Leone shared

heartfelt words with the audience about the impact of Right

To Play programs on his life, stating, “The most important

knowledge I gained from working with Right To Play is

that play has an unmatched and magnetic ability to reach

and teach children.”

New York City Marathon

In November, Olympic gold medalist, world record holder

and Ethiopian Athlete Ambassador Haile Gebrselassie,

took part in the prestigious New York City Marathon for the

first time. While in New York, Haile met with Right To

Play supporters and spoke about his personal work with

Right To Play, highlighting the important position athletes

hold as role models for children and as ambassadors

for the organization. As part of the marathon, Right To Play

entered its first charity team, with six runners participating

on behalf of Right To Play, including three Olympic athletes

and one staff member. Haile and the marathon team

helped raise nearly $120,000 for Right To Play.

Event Highlights

Right To Play Athlete Ambassador, Summer Sanders,

competed as a contestant on The Celebrity Apprentice in

2010. Not only did she win $100,000 for Right To Play,

she significantly raised national awareness for the

organization. Summer said, “I knew it would be an incredible

way to introduce everyone to Right To Play and spread

the word about our work. I have been on two trips to visit

Right To Play program sites in Africa and they have

changed my life forever.”

Many other Athlete Ambassadors named Right To Play

as their charity of choice this year. Olympic fencers Jason

Rogers and Tim Morehouse, along with celebrity photographer

Nigel Barker, hosted a successful event at Barneys in New

York City. In addition, Right To Play worked with Donna

Karan to host a Play Day in the Hamptons to benefit Right

To Play.

Olympic Celebration

Right To Play commemorated the 2010 Olympic Games

with more than 200 guests and athletes at our bi-annual Right

To Play Olympic Celebration in New York City hosted by

NBC’s Bob Costas. Bonnie Blair, the most decorated winter

Olympian, Dan Jansen, and gold medalist bobsled driver

Steve Holcomb, were in attendance.

Thank You

Right To Play USA would like to extend a special thank you

to our board members, Athlete Ambassadors, partners,

volunteers, and friends. We are extremely grateful for your

support.


Experiencinga strong year


U N I T E D S T A T E S

United States National OfficePartners and DonorsRight To Play United States would like to thank the followingBoard Members, National Corporate Partners, Sports Partners, NGO’s, Foundations and Community Partners, Government Funders, and Individual Donors for theirgenerous support in 2010.

Board of Directors

Kate Duhamel(Chair)Independent Filmmaker, Alley Oop Films

Rob BaynardManaging Director, JPMorgan

Johann Olav KossPresident and CEORight To Play International

Meridee A. MooreSenior Managing Member and Chief Investment Officer, Watershed Asset Management L.L.C.

Bill OrbeFounding Partner, Richards, Kibbe, and Orbe LLP

Phil de PicciottoPresident, Athletes & Personalities,Octagon

Will ReynoldsExecutive Partner, New Profit Inc.

Holly Taylor SargentFounding Director, Women’s Leadership Board


Arnold & Porter LLP

Bloomberg LP

Dart Adamson & Donovan LLP

Genentech Corporation

Goldman Sachs

Deutsche Bank

LifeLock

New Profit Inc.

Proctor & Gamble

Reed Smith LLP

Reilly Worldwide Inc. (ThroughCelebrity Apprentice)

Richards, Kibbe, Orbe LLP

Symantec Corporation

Sports Partners

Los Angeles Sparks

Team HTC-Columbia

Universal Sports


American Diabetes Association (Through Celebrity Apprentice)

Bain Capital Children’s Charity Ltd.

The Eccles Foundation

Edgerley Family Foundation

Giant Steps Foundation

Hasbro Children’s Foundation

Hellman Family Foundation

International Foundation

JP Morgan Foundation

The Karsh Family Foundation

The Kensington Capital Children’s Fund

The McCance Foundation Trust

Major League Baseball

MissionFish.org

Newman’s Own Foundation

New York Yankees

The Ressler/Gertz Family Foundation

The Swartz Family Foundation

Tudor Foundation Inc.

Vinik Family Foundation

Wasserman Foundation

Government Funding

US Agency for International Development (USAID)

Individual Donors

Anonymous (2)

Willa and Rob Baynard

Allan Brilliant

Judy and Russell L. Carson

Combined Federal Campaign

Simone and Tench Coxe

Kate and Bill Duhamel

Lynn and Wesley Edens

Laura and John Fisher

Mary and Michael B. Fox

Lycia and Rocky Fried

Kem Gardner

Mark Jung

Meridee Moore and Kevin King

Linda and Andy McLane

Alison and Michael Mauze

Stephanie and Joseph Lanasa

Betsy and Michael Noonen

Mary Ann and William Orbe

Kathleen Welsh and Bill Plautz

Paula and Michael Rantz

Pam and Peter Rosekrans

Eric Ruttenberg

Harvey Schiller

Hilary Bates and Jerome Simon

Elizabeth and Andrew Spokes

Bettina and Fred Stelle

Kat Taylor and Tom Steyer


Partnership expansions from coast to coast.

Right To Play CEO, Johann Olav Koss,with Athlete Ambassadors at Right To Play USA’s bi-Annual OlympicCelebration in New York City.

Right To Play USA Athlete Ambassadorand Olympic Silver Medalist in Fencing,Tim Morehouse, gave fencing lessonsat the Hampton’s Play Day.



Financial Report 2010

With the effects of the global financial crisis behind us,

Right To Play began to expand again in 2010. We were able

to minimize the effects of the economic downturn by

reducing expenses and through cautious spending last year,

which enabled us to be poised for future growth.

Our total revenues increased 4.3% to $29.6 million in 2010.

Restricted revenues from governments, foundations and

other sources increased 11.2% to $15.5 million. We signed

a number of large multi-year grants that will hold us in good

stead for a number of years going forward. Unrestricted

revenues decreased 1.3% to $14.0 million; however, we

instituted a new Contact Relationship Management system

that will allow us to increase our unrestricted revenue

base. Donations-in-kind of $66,000 were recognized for the

value of time contributed by our International Volunteers.

In addition, we continued to receive donations-in-kind

from adidas in the form of clothing, which helped bolster

awareness for Right To Play throughout the year.

Total expenses increased 4.0% to $29.2 million in 2010.

This is broken down into program and non-program expenses

outlined below.

Total program expenses increased by 3.7% to $24.0 million

as we ramped up our international program expenses.

We reduced the number of countries we operate in to 20

but, in accordance with our strategic plan, expanded more

deeply in the countries in which we continue to operate.

In addition to expenses incurred in the countries in which

we operated in 2010, we also include expenses related

to resource development and program delivery, as well as

research, policy and cross-cultural global education

related to opportunities that Sport for Development and

Peace offer children and youth.

Our non-program expenses, which consist of administrative

and fundraising expenses, increased by 5.3% to $5.2 million.

Fundraising costs increased in the continued effort to

secure additional new supporters and donors in a recovering

global economy. Administration costs were slightly increased

due to general inflation of standard fixed operational costs.

Right To Play’s goal is to maintain an 85/15 ratio in our

program expense/non-program expense ratio. The

organization has met this target since inception with the

exception of the past two years due to the lingering

effects of the global financial crisis. Right To Play’s actual

ratio for 2010 was 82/18. We plan to be on track in 2011

with our ratio by increasing the amount spent on our

programs, having secured significant multi-year funding.

Our full consolidated financial statements, audited by

Deloitte & Touche LLP, are available on our website

at www.righttoplay.com.

Dennis LepholtzChief Financial Officer



Auditor’s Responsibility

Our responsibility is to express an opinion on the summarized

consolidated financial statements based on our procedures,

which were conducted in accordance with Canadian Auditing

Standard (“CAS”) 810, “Engagements to Report on Summary

Financial Statements.”

Opinion

In our opinion, the summarized consolidated financial

statements derived from the audited consolidated financial

statements of the Organization for the year ended

December 31, 2010 are fairly presented in accordance with

the basis disclosed in the Note.

Chartered AccountantsLicensed Public AccountantsJune 23, 2011

Report of the Independent Auditor on the Summarized

Consolidated Financial Statements

To the Board of Directors of Right To Play International

The accompanying summarized consolidated financial

statements, which comprise the summarized consolidated

balance sheet as of December 31, 2010, and the summarized

consolidated statement of operations and changes net

assets for the year then ended, and related note, are derived

from the audited consolidated financial statements of

Right To Play International (the “Organization”) for the year

ended December 31, 2010. We expressed an unmodified

audit opinion on those consolidated financial statements

in our report dated June 23, 2011.

The summarized consolidated financial statements do

not contain all the disclosures required by Canadian generally

accepted accounting principles. Reading the summarized

consolidated financial statements, therefore, is not a

substitute for reading the audited consolidated financial

statements of the Organization.

Management’s Responsibility for the Summarized

Consolidated Financial Statements

Management is responsible for the preparation of the

summarized consolidated financial statements in accordance

with the Note.



Summarized Consolidated Balance SheetAs at December 31, 2010 (stated in thousands of Canadian dollars)

2010 2009

$ $

Assets

Current

Cash 9,775 7,818

Short-term investments 12 35

Contributions receivable 2,372 1,908

Goods and services tax receivable 101 19

Prepaid and other expenses 1,030 991

13,290 10,771

Capital assets 139 159

13,429 10,930

Liabilities

Current

Accounts payable and accrued liabilities 1,565 1,134

Deferred contributions 4,855 3,229

Loan from EFG Bank 1,067 1,018

7,487 5,381

Net assets

Invested in capital assets 139 159

Unrestricted 5,803 5,390

5,942 5,549

13,429 10,930

NoteRight To Play International has prepared these summarized consolidated financial statements to be included as part of its Annual Report. These summarized consolidated financial statementspresent the same information as the audited consolidated financial statements, except for the full consolidated statement of changes in net assets, the consolidated statement of cash flowsand the notes to the audited consolidated financial statements. Complete audited consolidated financial statements for the year ended December 31, 2010 are available upon request.



Summarized Consolidated Statement of Operations and Changes in Net Assetsyear ended December 31, 2010 (stated in thousands of Canadian dollars)

2010 2009

$ $

Revenue

Restricted—programs 14,958 13,362

Restricted—others 514 550

Unrestricted 13,951 14,165

Donations-in-kind—programs 66 158

Donations-in-kind— other 150 226

Total revenue 29,639 28,461

Expenses

Program expenses

International programs 18,291 17,651

Program support 1,373 1,723

Operations support 194 20

Development education 2,423 2,254

Program development and monitoring & evaluation 674 785

Program research 642 263

Policy and Advocacy 351 304

Donations-in-kind — programs 66 158

Total program expenses 24,014 23,158

Non-program expenses

Administrative 2,049 2,004

Fundraising 3,183 2,965

Total non-program expenses 5,232 4,969

Total expenses 29,246 28,127

Excess of revenue over expenses 393 334

Net assets, beginning of year 5,549 5,215

Net assets, end of year 5,942 5,549

Complete audited consolidated financial statements for the year ended December 31, 2010 are available upon request

2010 Funding Sources

Government (36.6%)

Foundations (13.3%)

Individuals and Corporations (48.6%)

Others (0.8%)

Donations-in-kind (0.7%)

30

35

25

20

15

10

5

0’04 ’05 ’06 ’07 ’08 ’09 ’10’03’02’01

Breakdown of Expenditure

Program and Global Education (82%)

Administration (7%)

Fundraising (11%)

Millio

ns

$

Revenue Since Inception

Right To Play’s advocacy efforts are

deeply connected to the sustainability

of our work. In 2010, Right To Play

continued to advocate for the use of

sport and play to achieve development

and peace objectives.

Right To Play’s advocacy efforts

began with a public dialogue on Sport,

Peace and Development, at the

Chan Centre for the Performing Arts

in Vancouver just hours before the

Opening Ceremonies of the 2010

Winter Olympic Games. The event,

in collaboration with the University

of British Columbia and Merck,

explored the many ways that sport

is contributing to positive social

change around the world.

Along with Right To Play’s President

and CEO, Johann Olav Koss, special

guest speakers included Wilfried Lemke,

Special Advisor to the UN Secretary-

General on Sport for Development and

Peace, Stephen Lewis, Chair of the

board of the Stephen Lewis Foundation

and former UN Special Envoy on

HIV/AIDS in Africa, and the Honorable

Ida Chong, Minister of Community,

Sport and Cultural Development, British

Colombia. Right To Play’s Olympic

Athlete Ambassadors Silken Laumann

(Rowing), Adam Kreek (Rowing),

Nikki Stone (Aerial Skiing), Anna Rice

(Badminton), and Ben Rutledge

(Rowing) drew the event to an

inspirational close by calling on the

audience to take action by promoting

the use of Sport for Development

and Peace at home and abroad.

In addition to Olympic outreach,

Right To Play turned its attention inward

to focus on building its capacity to

advocate globally. Over the course of

the year, Right To Play worked diligently

to produce comprehensive advocacy

tools and training materials to support

Right To Play’s international, national

and local advocacy efforts. These

materials and tools were successfully

piloted by Right To Play’s international

staff at our October Program Forum

and by Right To Play youth ambassadors

at schools and universities across

Canada.

Recognizing the benefits of collaborating

with like-minded global stakeholders,

Right To Play continued to promote the

value of sport and play within the

framework of a number of coalitions,

including the ‘United Against Malaria’

campaign; the G(irls) 20 Summit,

which encourages G8 and G20 leaders

to elevate the importance of political

empowerment and economic freedom

for girls and women; and the

International Play Association’s efforts

in promoting the child’s right to play

as outlined in Article 31 of the UN

Convention on the Rights of the Child.

Right To Play recognizes that in order

to contribute to global development

objectives, tremendous effort and

innovative solutions are needed. As

such, Right To Play came together

with the Millennium Promise, the Office

of the UN Special Envoy for Malaria,

the United Nations Foundation, and the

One Campaign to host a special

event on the evening of the Millennium

Development Goals (MDGs) Summit

in New York. This event brought

together a number of influential

philanthropists and leaders from the

United Nations, business and civil

society to launch the ‘People’s Action

Plan’ (Visit www.mdgpledges.org

for more information), encouraging

global citizens to make concrete

pledges to achieve the MDGs and thus

accelerate progress towards achieving

the MDGs by the 2015 deadline.

Guest speakers, Wilfried Lemke, Special Advisor to the UN Secretary-General on Sportfor Development and Peace (left) and Stephen Lewis, Chair of the board of theStephen Lewis Foundation (right), listen as Johann Koss addresses the audience atRight To Play’s Vancouver dialogue on Sport, Peace and Development.

Policy and Strategic Initiatives


Global Corporate Partners

Right To Play would like to acknowledge

the critical role of our Global

Corporate Partners and Friend whose

contributions allow us to continue

to make a significant impact on children

and communities around the world.

We are grateful for their ongoing

support. Right To Play collaborated

with two Global Corporate Partners and

one Global Corporate Friend in 2010.

adidas and the Adi Dassler Fund have

been a key part of Right To Play since

2007. As our official sports partner,

they lend their name and signature

quality to our iconic Red Balls and mini

balls. We would like to thank adidas

for their commitment to helping Right

To Play achieve its vision of a healthier

and safer world through the power

of sport and play.

Right To Play expanded its partnership

with EFG International in 2008 to

that of a Global Corporate Partner. Both

EFG Bank and EFG Foundation have

been strong supporters of Right

To Play for the past five years through

employee matching programs that

supported our work in Liberia and Sri

Lanka. We are grateful for EFG

International’s support, working

together to bring about positive change

in the communities where we work.

Global Friend

In the lead up to the World Cup in

2010, Microsoft Corporation and 11 of its

worldwide Hosting Services Provider

partners launched a limited-time

special offer program for Windows

Server called “Kick-it.” The Campaign

took place in nine countries across

Asia, Europe and North America.

As part of the program, Microsoft made

a charitable contribution benefiting

Right To Play. We would like to thank

Microsoft and their partners for

their support and shared commitment

to use the power of sport and play

to make a difference in the lives of

children.


Right To Play would like to thank the

following government departments

and United Nations Agencies for their

generous support of Right To Play’s

projects in 2010:

Canadian Heritage

Canadian International

Development Agency (CIDA)

Netherlands Ministry of Foreign Affairs

Netherlands Ministry of Sport

Norwegian Agency for

Development Cooperation (NORAD)

The Royal Norwegian Ministry

of Foreign Affairs (RNMFA)

Government of South Sudan

UK Sport

United Nations Children’s Fund

(UNICEF)

United Nations Development

Programme (UNDP)

United Nations Educational,

Scientific and Cultural

Organization (UNESCO)

United Nations High Commission

for Refugees (UNHCR)

United Nations Missions in

Sudan (UNMIS)

United Nations Relief and Works

Agency (UNRWA)

US Agency for International

Development (USAID)

Government and UN Agency Funding


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Regional Supporters

EASA

EFG Bank

Government of Tanzania RapidFunding Envelope (RFE)

Grumeti Fund

Association of Hole in the WallCamps

Lundin for Africa Foundation

McCance Foundation


Netherlands Ministry of Health,Welfare and Sport

Norwegian Agency for Development Cooperation(NORAD)

Norwegian Olympic and Paralympic Committee and Confederation of Sports (NIF)

Refugee International Japan

The Royal Norwegian Ministry of Foreign Affairs (RNMFA)

Save the Children (UK)

Government of South Sudan

United Nations Children’s Fund(UNICEF)

United Nations Development Programme (UNDP)

United Nations High Commissionfor Refugees (UNHCR)

United Nations Missions in Sudan(UNMIS)


WAFA


COOPEDU Kigali

Comic Relief

Eccles Foundation

FIFA and streetfootballworld

Fondation Addax Petroleum

Frey Charitable Foundation

Hasbro

McCall MacBain Foundation


Steamboat Foundation

Symphasis Foundation


Vontobel Foundation

MENA

The Canadian RepresentativeOffice in the Palestinian Territories

The Embassy of Canada toLebanon

Goldman Sachs

International Medical Corps (IMC)

International Relief and Development (IRD)

Knowledge and Human Development Authority, Dubai

Mercy Corps

Newman’s Own Foundation

Office of HRH Princess Haya Bint Al Hussein Wife of HH Sheikh Mohammed Bin RashidAl Maktoum Vice-President andPrime Minister of UAE, Ruler of Dubai

Qatar 2022 Bid Committee

Relief International

Standard Chartered Bank

The Royal Norwegian Ministry ofForeign Affairs (RNMFA)

US Agency for International Development (USAID)

United Nations Educational, Scientific and Cultural Organization (UNESCO)


United Nations Relief and WorksAgency (UNRWA)

Asiaadidas Hong Kong Limited

The Alexander Charles Foundation

Barclays Bank

Drs. Richard Charles and Esther Yewpick Lee CharitableFoundation

Cargill China

Committee for the Coordination of Services for Displaced Personsin Thailand (CCSDPT)

Cummins Incorporated

Dimon Foundation

DKSH Holding AG.

DonAid Foundation

EFG Bank

JP Morgan Chase

Kadoorie Foundation

Men’s UNO

Nokia

Procter & Gamble

Ritz-Carlton Hotel Beijing

The Royal Norwegian Embassy to Pakistan

The Royal Norwegian Ministry ofForeign Affairs (RNMFA)

Swire Beverages


United Nations High Commissionfor Refugees (UNHCR)

Urs and Gabriela Wietlisbach

Walmart China


South AmericaCorporación Andina de Fomento

Elementary Teachers’ Federation of Ontario

Fondo Minera Antamina

Nystar Compania Minera

Scotia Bank

Right To Play would like to recognize DKSH for their generous

support over the past three years, which has allowed us to occupy

office space in Bangkok, Thailand and enabled us to deliver the

successful DKSH Fantree program in the south of Thailand.

National and RegionalContact Information

International Board of Directors

National Offices

Canada Robert Witchel, National Director65 Queen Street West,Thomson Building, Suite 1110, Box 64Toronto, Ontario, M5H 2M5 Canada

Tel: +1 416 203 [email protected]

The NetherlandsKarijn Akkermanin’t Veld, DirectorLaan van Nieuw Oost Indië 1232593 BM DEN HAAG

Tel: +31 (0) 70 315 3490 [email protected]

NorwayLaila Andresen, National DirectorIdrettens HusServiceboks 1 – Ullevål StadionSognsveien 75LN-0855 Oslo, Norway

Tel: + 47 21 02 90 [email protected]

SwitzerlandPeter Marschel, Managing DirectorKirchgasse 48PO Box 775 CH-8024 Zurich, Switzerland

Tel: +41 44 562 28 62 [email protected] www.righttoplay.ch

United KingdomKate Burt, National Director175-185 Gray’s Inn RoadLondon, United KingdomWC1X 8UE

Tel: + 44 (0) 207 812 [email protected] www.righttoplay.org.uk

United StatesPamela Peak, National Director 49 W. 27th Street, Suite 930New York, NY 10001


Robert J. Myers(Chair), Right To Play International Board of Directors

Johann Olav Koss (Secretary), President and CEO, Right To Play International

Jim Leech (Treasurer, until June 2010), President and CEO, Ontario Teachers’ Pension Plan

Mark Wiseman (Treasurer, as of June 2010), Executive Vice President, CPP Investment Board

Jean Pierre CuoniChairman of the Board, EFG International

Kate DuhamelIndependent Filmmaker, Alley Oop Films

Bob GayCEO and Managing Director, Huntsman Gay Global Capital

Mark JungChairman of the Board of Songbird

Åse KlevelandCEO Concerts Norway, Former Norwegian Minister of Culture

Silken LaumannOlympian, Inspirational Speaker; Writer; Child Advocate

Carl LiedermanCorporate Partner, K & L Gates LLP

Meridee A. MooreSenior Managing Member and Chief Investment Officer Watershed Asset ManagementL.L.C.

Dr. h.c. Adolf OgiFormer Swiss Federal Councillor; Former Under-Secretary General and Special Adviser to the UN Secretary-General on Sport for Development and Peace (until November 2010)

Will ReynoldsExecutive Partner, New Profit Inc

Andrew SwartGlobal Partner,Monitor Group

Johan van der WerfFormer Member Executive Board AEGON N.V.; Chairman, Supervisory Board, ORDINA N.V.

Honorary Board Members

Geoff BeattieDeputy Chairman, Thomson Reuters; President and CEO, The Woodbridge Company Limited

Charmaine CrooksOlympian; President/Founder, NGU Consultants (as of April 2010)

Steve PagliucaManaging Director, Bain Capital

Regional Offices

AsiaNina Valentic, Senior Director, International Programs65 Queen Street West,Thomson Building, Suite 1900, Box 64Toronto, Ontario, M5H 2M5 Canada


East and Southern Africa Peter de Keijzer, Regional Operations Director Plot 78 Old Kira Rd P.O. Box 33098 Bukoto, Kampala 33098 Uganda, Africa


Middle East and North AfricaAbdul Hafiz Elladki, Regional DirectorAl-Sabbah CenterBloc B – floor 9 Corniche El Mazraa Beirut, Lebanon

Tel: +961 1 [email protected]

West and Francophone AfricaDr Dennis Bright, Regional DirectorHouse #2, Rangoon Link, CantonmentsP. O. Box 1646Accra, Ghana


49 R i g h t To P l a y A n n u a l R e p o r t 2 0 1 049 R i g h t To P l a y A n n u a l R e p o r t 2 0 1 0

WOODBRIDGE COMPANY LTD.

We would like to acknowledge and thank the Woodbridge

Company Ltd., whose generosity over the past seven years makes

it possible for Right To Play to occupy prime office space in

downtown Toronto.

Right To Play International

65 Queen Street West

Thomson Building, Suite 1900

Toronto, ON M5H 2M5

Canada

Tel: + 416 498 1922

Fax: + 416 498 1942

www.righttoplay.com

Right To Play Annual Report 2010

Documents

Transcript of Right To Play Annual Report 2010