The Problem

2

It’s a pain getting to the airport

Consumers choose between the least painful of terrible options

The Solution

4

Rideorama matches drivers going to and from the

airport with passengers using three features

– The Matching Marketplace

– The Ridesharer Profiles

– The Payment Platform

Drivers get paid

Passengers get cheap, direct travel

Rideorama is a ridesharing community focused on airport ground access

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1200

1300

1400

1500

1600

2000 2002 2004 2006 2008 2010

1. Research and Innovative Technology Administration (RITA) Air Carrier Statistics, Rideorama Analysis 2. Report 62, TCRP Report 83, Rideorama Analysis

There were over 1.4B trips to

and from US airports in 2010

73% of US airport transit

done by car

Most Drive Alone

in m

illio

ns

of tr

ips

Market

Airport ground access is a $20B unexploited opportunity for ridesharing

73.0%

9.8% 3.7% 2.7% 3.1%

7.7%

0.0%

20.0%

40.0%

60.0%

80.0%

Private &Rental Cars

Taxicabs/Town cars

CharterBuses/

PrearrangedLimos

Shared RideVans

Express Bus Other

1. TCRP Report 62, Rideorama Analysis

High

Passenger Level of Service

Low

Low

High

Pri

ce

Competition

Rideorama faces real world incumbent and potential online competition

Online competition focused on general ridesharing not airports

Casey George - CEO

Columbia University – MBA Finance

UBS, 3M

Ovo Dibie - CTO

CU Boulder – PhD Candidate Comp Sci

Apple, CU Research Assistant

Kamal Sabi - Community Manager

CU Boulder – MS Electrical Engineering

CH2M Hill, CU Research Assistant

Abdoul Gobitaka - Community Manager

Baruch College – BBA Finance

Morgan Stanley, Cab Driver

Team

2013 2012

iOS App

Route Based

Matching

Android App

Fort

Collins Boulder

Seattle

Phoenix

Interface Optimization

Geo-fenced Push

Notifications

Route Based

Matching

Greater

Colorado

Rideorama Beta Rideorama v1

Further

Cities

Gamification

Gamification

Market and Product Roadmap

Mobile product will assist geographic expansion

Market

Mobile Platform

Web Platform

Financial Summary

10

Rideorama will breakeven in 18 months with its transaction based revenue model

20% Transaction Fee

For Drivers

Ridesharers Set

Prices

2012 2013 2014 2015

Revenue $32 $525 $3,511 $11,959

Expenses $204 $793 $1,473 $3,368

Headcount 4 8 14 20

Markets 1 8 24 50

$0

$2,000

$4,000

$6,000

$8,000

$10,000

$12,000

In t

ho

usa

nd

s o

f d

olla

rs

The Ask

11

Seeking $600,000 for the next year of operations

– Develop of mobile platform

– Improve web application

– Hire additional engineers

– Expand marketing within Colorado

– Enter a new market

Investment will fund 12 months of Rideorama operations