Rick Gannotta - Modern Healthcare Tech Webinar Slides.pdfpersonalization through digital technology....

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Transcript of Rick Gannotta - Modern Healthcare Tech Webinar Slides.pdfpersonalization through digital technology....

Page 1: Rick Gannotta - Modern Healthcare Tech Webinar Slides.pdfpersonalization through digital technology. Data informs marketing strategy and improves patient retention. Reputation, experience,
Page 2: Rick Gannotta - Modern Healthcare Tech Webinar Slides.pdfpersonalization through digital technology. Data informs marketing strategy and improves patient retention. Reputation, experience,
Page 3: Rick Gannotta - Modern Healthcare Tech Webinar Slides.pdfpersonalization through digital technology. Data informs marketing strategy and improves patient retention. Reputation, experience,

Rick GannottaChief Healthcare Administrative OfficerMasimo

Annie HaarmannHead of Consulting Services, Healthcare and Life SciencesReputation.com

John JesserPresident, Clinical and Employer SolutionsAmwell

Ben Kanter, M.D.Chief Medical Information OfficerVocera

Page 4: Rick Gannotta - Modern Healthcare Tech Webinar Slides.pdfpersonalization through digital technology. Data informs marketing strategy and improves patient retention. Reputation, experience,

John Jesser

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© 2020 American Well Corporation | Confidential

Overview

April 2020

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6© 2020 American Well Corporation | Confidential |

Care is Where the Patient is…

Doctors.

Therapists.

Specialists.Have a visit in minutes using your

computer, tablet or phone.

Continue

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7© 2020 American Well Corporation | Confidential |

Spanning the Care Continuum

From Urgent Care to Acute Care

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8© 2020 American Well Corporation | Confidential |

SCHEDULED VISITS

SCHOOL HEALTH

URGENT CARE

PSYCHIATRY

ED TRIAGE

ACUTE BEHAVIORAL

HEALTH

PEDIATRICS

TELESTROKE

BHEAVIORAL HEALTH

GENERAL CONSULT

PAIN MANAGEMENT

MATERNITY

Page 9: Rick Gannotta - Modern Healthcare Tech Webinar Slides.pdfpersonalization through digital technology. Data informs marketing strategy and improves patient retention. Reputation, experience,

Annie Haarmann

Page 10: Rick Gannotta - Modern Healthcare Tech Webinar Slides.pdfpersonalization through digital technology. Data informs marketing strategy and improves patient retention. Reputation, experience,

© 2020 by Reputation.com. Confidential and Proprietary.

Today’s PrioritiesUsing technology for COVID-19 crisis management

✓ Optimize your presence on Google My Business – your digital “front door” for

consumers searching for care

✓ Connect virtual care to brick-and-mortar locations and physicians online

✓ Automate wayfinding and feedback requests via chat and virtual care links

Page 11: Rick Gannotta - Modern Healthcare Tech Webinar Slides.pdfpersonalization through digital technology. Data informs marketing strategy and improves patient retention. Reputation, experience,

© 2020 by Reputation.com. Confidential and Proprietary.

What Comes Next?Planning for after COVID-19

✓ Lay the foundation now to drive patient volumes to revenue-driving service lines as

soon as locations reopen

✓ Accelerate digital transformation by connecting digital, marketing and clinical

technology across the full patient journey

✓ Optimize feedback protocols for virtual care

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© 2020 by Reputation.com. Confidential and Proprietary.

COVID-19 and BeyondUsing Technology to Deliver on Consumer Expectations

ORM CXM

CRM

Reputation

Online Reputation Management (ORM)

Consumers use digital channels to begin their search for care.

Ratings, reviews, and Google My Business listings improve visibility on search engines (SEO) to increase new patient acquisition.

Experience

Consumer Experience Management (CXM)

Consumers desire a consistently positive, technology-enabled experience.

Feedback and insights drive operational improvements and cohesion across all delivery channels - virtual and in-person.

Relationship

Customer Relationship Management (CRM)

Consumers expect better connection and personalization through digital technology.

Data informs marketing strategy and improves patient retention.

Reputation, experience, and relationship are priorities in the post-COVID-19, consumer environment.

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Richard Gannotta, NP,

DHA, FACHE

Senior Vice President, Chief

Healthcare Administrative Officer

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Masimo Innovation Timeline

*The use of the trademark PATIENT SAFETYNET is under license from University Health System Consortium. ORi, Patient SafetyNet with Halo, SpHb 2.0, and Rad-67 have obtained CE Marking.

Not available in the US.

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Clinical Space Solutions

Long-term care

Care in the Home

EMS

Primary Care | Blood Banks

Pre-Hospital Care

OR | PACU

ICU | PICU | NICU

Perioperative Care

ED | Med-Surg

Resp Care | L&D | Day Procedures

Acute Care

Connectivity

Visualization

Analytics

Automation

Parameter

Device

Rad-97®

MightySat® Radius

PPG™MightySat

Rad-67™Radius

PPG Rad-57®/5®

Radius

PPG

Rad-97 Root®/Radical-7®

Radius

PPG

Rad-97Root/Radius-7

Patient SafetyNet™*

Iris Gateway® | Iris ® Analytics

Halo ION™ | Replica™ | Doctella™

SafetyNet**

Patient SafetyNet

Iris Gateway

Iris Analytics

Halo ION

Patient SafetyNet

Iris Gateway | Iris Analytics

Halo ION | Replica

UniView™ | Kite®

Patient SafetyNet

Iris Gateway | Iris Analytics

Halo ION | Halo EWS | Replica

UniView | Kite

*The use of the trademark Patient SafetyNet is under license from University HealthSystem Consortium.

+OEMs +OEMs +OEMs +OEMs

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Masimo SafetyNet™

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Hands-free Communication: An Essential Part of PPE to Protect Patients and Care Teams

Ben Kanter, MD, FCCPCMIO, Vocera@BenKanterMD

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Healthcare Workers Fighting COVID-19 on the Frontlines

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Don’t Risk ContaminationFor Communication

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Broadcast Covid-19 Intubation Team

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We Would Not Ask Our Soldiers to Take Off Their Protective Gear

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The backbone of facilitating patients quickly and safely through a hospital or health

system is effective communication.

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Panel Q&A