Richard Pipe

FORMATS DEVICES CHANNELS DRM

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Formats : Devices : Channels : DRM

RICHARD PIPE

www.infogridpacific.com

DISTRIBUTIONDIGITAL


Digital Publishing Distribution

Formats

Devices

Channels

DRM


A Little History 1999 - 2004

20,000 books (Taylor & Francis)

Text books Travel guides Multiple languages 5 e-book formats 3 POD Formats 3 DRM systems


Formats

Print on demand for Lightning Source and Anthony Rowe

MS Reader Palm Reader Adobe eReader – retypeset the books on a pagebreak basis

Mobipocket Gemstar - Rocket Book and Softbook Online – NetLibrary, Baker and Taylor, InformIT,

Books 24x7 e-Subscribe, e-Print, e-Compile


Technology

Production technology eBookstores Downloadable DRM Reader Digital Asset Management Distribution Systems

Formats


Formats that matter

e-book PRC/AZW – a.k.a. Mobipocket e-pub

Other PDF Book Preview Online


Mobipocketaka

Kindle


EPUB


E-book format summary

Don't Don't even think about any format except e-pub Don't ever think about any proprietary format Don't ever think about legacy formats

Do Think e-pub Think Online Consider PDF if applicable


PDF


The new “non” format

Online book preview tool Google ScribD Many others


Online Content

Reusable Content Content Objects Customized content High value subscription content Supplementary and value addition


Print on Demand

Supporting the long tail New print strategies

Devices


No Pictures Available

E-book Devices

Just expect more, and more, and more of them Android, Symbian, iPhone, MS Mobile


Devices & Presentation

Design for the format


Don't production compensate for devices or reader applications

They all suck Most are only good for novels Don't believe the brochure pictures


Devices – Predictions - Challenges

Books are becoming the less preferred way to do everything

e-books are a generation transition tool

Channels


Channel Distribution

The list is endless and growing

Amazon (regional)

Barnes & Noble

Content Reserve (Overdrive)

eBook stores

Google search

Net Library

Baker & Taylor

DAM/DAD services

Ingram

Libre Digital

North Plains

Value Chain International

Amazon


NZ Distribution

Bookshops Online Retailers Specialty Web services (e-content)


Your Own Bookstore

Sell eBooks direct and through retail partners

Add promotional tools Preview Inside Author sites Book related events Reviews


Define the Spine at Runtime

Custom content strategies No real channels out there at present – you will

have to do your own thing User assembled content Value added content


Digital Rights Management

for ePub – ADEPT Overdrive for service provision to

blackwells Mobipocket Social DRM (Watermarking) Sealed DRM No DRM

Summary


Conclusion

Formats are straight forward Devices are an ongoing mad-house Distribution channels are noisy & difficult DRM is available, and robust enough New DRM models probably need trying The problems have been solved. It's about

implementation

Thank You

Richard Pipe

Business

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