ribbit..inc_portfolio 2015©

brand identity

environmental graphics

signage & wayfinding

implementation

ribbit...inc.

123 Mercer Avenue

Hartsdale NY 10530

T 914/ 948.1828

F 914/ 948.3419

www.ribbitinc.com

people talk

We believe in creating great, unique designs that captivate the eye while being grounded in functionality.

We fashion brand communication elements to effectively bridge the gap between the idea-design world & the technical production side of the signage & wayfinding industry.

Thinking and planning, we doodle and listen to create great stuff and enhance your brand through unique communication elements. And that means understanding your needs and those of your user to stay ahead of the process. This requires a fair amount of human sensitivity, vision, diligent anticipation as well as strategic technical thinking

We provide a unique blend of experience that combines art, design, and brand culture with project-specific identification in branded environments. Our integrative approach of 19 years with the hospitality, commercial and retail markets has us designing and implementing concepts, big and small, that are emotionally charged with clever yet attainable solutions that work well at that same time. We have our feet on the ground.

We align with design, brand standards and project dynamics to deliver on the promise and keep it all manageable. We work in partnership with highly skilled professionals.

We believe our brand communication elements are well designed, easy to use, and provide a highly connected user-experience.

Starwood HotelsFergal Hayes / Senior Dir. Project Management203/ 351-2478

SPG StarwoodMeltzer-Paul Stephanie /Dir. Global Loyalty Marketing

914.640.6854

Jones Lang LaSalleLouis Molinini / Sr. Project Manager

703/ 287.0491

BBGMDavid Delcher, AIA / Senior Associate

202/ 452.1644

Stonehill & Taylor Assoc.Paul Weremchuk AIA

212.226.8898

Michael’s Genuine Food & DrinkCharles Bell /Managing Director305/ 573-5550

Despaña Brand FoodsAngelica Intriago /Owner347/ 307-2564

The John Hardy GroupRob Willis / Managing Director NY

201-286-4988

The Articulate GardenJohn Farrar Jr. Landscape Architect 786/ 623-6300

Starwood HotelsLara Shortall / Creative Director Global Brand Designaloft, element & four points brand203/ 964-4593

W HotelsAliya Khan / Global Brand Design212/ 380.4034

Commune HotelsAudra Tuskes / VP Design 646/ 725-9181

Thompson/JDV/Tommie

Hilton WorldwideLarry Traxler / SVP Global Design Services703/ 883-1060

Noble House Hotels & ResortsJamie Colee / VP of Development425/ 827.8976

Rockwell GroupChuck Wood, Managing Director011 34 91 524 1870

GB Lodging LLCEric Bass /Managing Director212-837-4563

Claro DevelopmentJeff Gammill /Project Manager

305.773.4011

Champalimaud DesignEd Bakos / Managing Director212/ 463-0334

ribbit...inc.

123 Mercer Avenue

Hartsdale NY 10530

T 914/ 948.1828

F 914/ 948.3419

www.ribbitinc.com

people talk

Ribbit created the property’s identification and branded graphics/signage & wayfinding program for this historical property in Miami Beach, consisting of a3 multi-story towers combining 382-guest rooms with spa, fitness center all sharing a common lobby entry, branded restaurant, pool areas and stand-alone 1930’sclubhouse. We handled all 3rd party restaurant and spa signage, working ownership and design team Martin Brudnizki Design Studio , Commune Hotels and Kobi Karp Architectes on all planning, city approvals, property specific design and brand standards to generate all documents fabrication and successful implementation.

Thompson Miami Beach

Signage & Wayfinding Design | Implementation

The New York Palace, NY


Ribbit created the property’s exterior identification program for this boutique and historical property. This included the wall signage, marquee signage andentry level branded signs on 50th street and marquee signage over existing historical structure on 51st street elevation. We provided identification for the for the Mitchel Villard Villard restaurant, 51 Tavern bar, and Pomme Palais cafe. We worked with the BBGM design team and TJHGroup to design, developand facilitate implementation for a successful undertaking.

W French Quarter, New Orleans


Ribbit created the property’s identification with a branded graphics/signage/wayfinding program for this boutique and historical property for Starwood. We alsocreated the signage for the new Restaurant, Sobout - the latest venture from the group behind Commander's Palace. We worked with Nemaworkshop design team,brand and handled all the planning, city approvals for a property-specific design with all documentation, fabrication and successful implementation.

W Hotel Washignton, DC


Ribbit created the property’s identification and branded graphics/signage/wayfinding program for this boutique historical property across from the White House,including all the 3rd party signage/graphics for Bliss and JG Restaurant. We worked with Jones Land LaSalle’s team, ownership, Dianna Wong, BBGM and W design team on all planning, city approvals, property specific design and brand standards to generate all documents fabrication and successful implementation.

Riviera Resort & Spa, Palm Springs, CA

Brand Identity | Signage & Wayfinding | Implementation

Ribbit created the property identity, graphics and signage/wayfinding program for this boutique property - design build. We generated all documents and handledcity approvals and fabrication. The signage elements enhance the brand voice, interior design, and local culture specific to this property.

Andaz / 75 Wall - New York City, NYRibbit created the property graphics and signage/wayfinding program for this boutique property as a design build format. We worked with brand, owners, Rockwell Group and generated all documents and handled city approvals and fabrication. The signage elements enhance the brand voice, interior design, and local culture specific to this unique property in the fabric of wall street culture

Hilton Hotels & Resorts Exterior Signage Standards


Ribbit created the new Exterior Signage Standards for Hilton Hotels & Resorts, from working with the brand design team to develop a more modern and design conscious to reflect the new brand positioning storyline in signage, providing a series of designs, 3D rendering studies and complete documentation to faciliate implementaionglobally. The standards included two design options based on demographics, and Mclean was selected as the first property to unfold the new design.

3DConceptsStudy

Schematic Concepts

Hilton, Mclean VA


Ribbit worked with the Hilton brand design team and TVS Design for this location as the first new concept roll-out. We also handled the interior signage design for allguest & public areas, meeting spaces, fitness center and restaurant -supporting TVS with ongoing querries during implementation by Hilton select vendor.

Monument Design

Hilton Mclean

W Buckhead, Atlanta GA


Ribbit created the property graphics and signage/wayfinding program for this boutique property as well as 3rd party operators such as ‘Market’ by JG RestaurantGroup. We handled all planning, design, generated all documents and handled city approvals for fabrication and implementation. The signage elements enhance the brand voice, ‘country club’ like interior design and local culture specific to this property.

Brand Identity | Signage & Way�nding | Implementation

Sign Type A2 - Pylon Sign - Front Elevation

2.5” 2.5”12”62”

A2 Sign A2 - End View DetailA Sign A2 - Backside ElevationBqty: 1 required, double face

alum. fabricated/weldedto steel frame sign cabinet stencil-cut each side for aloftletters - painted met. dark blue pms 7545

.080 alum. fabricated triangularshape message panel securedat ends with adjustable st.steelhardware paint �n. pms 2925;

copy to be white vinyl per brand specs;(lofts available)(aloha)(live life aloft)

6”

14” letters

14” letters 43”

10’-0”

5”

A

A

A

L O F T L I V E L I F E A L O F T

scotchprint graphic stripefrom brand standards overwhite acrylic panel back litwith �ourescents around uppersign area-each side, top /bot.see dwg. A2-5.0 for dtls.

reveal area painted on frontand backside to match corresponding edge ofcolor stripe at each side;will verify on shop

front pms 284/TBDback pms 381/TBD

A

A

Ribbit was instrumental in developing the signage standards for this new brand of Westin Hotels.We designed and developed specification drawings for this signage program to be implemented effectively worldwide.

Aloft - Starwood Hotels - Signage Prototype Standards

Starwood Hotels - Aloft Nashville

Exterior Signage Design Build | Implementation

Having created the Starwood brand standards for the interior and exterior signage for this brand, ribbit was retained by 3H Group Hotels to design and implementthe package for this exciting property in Nashville, TN. We worked with brand and ownership to integrate the brand standards within the unique real estate that offer the opportunity to create a new upright sign never done before. We handled zoning, permits, engineering and implementation with local support.

Ribbit was retained to create a unique modern art deco interpretation of the property identificationto enhance and align with the architecture of the building and interior design. The result was evident ina stronger sense of place and brand personality.


Hotel Deca - Seattle WA

6’-6”11’-5”

30”

10-1

/2”

19-1/2”

14”

45th St. Elevation - (1) required

sign area: 110sf

28’-0” AFFapprox.parapet wallelevation

Sign Type A2 - Projecting ID - Structure Elevation Dtl.B

3” alum. round tubingcut welded to sign cabinet sidespaint �n. MP 18099 met. silversee dtl. 2 dwg A2.1

36” high channel lettersurface mounted to 3” alum. tubing constructed circleswith silver returns and blueacrylic faces internally neonilluminated -see section dtl. 1

.090 alum. fabricated claddingwelded to upright angle framestructure per dtl. 2 dwg. A2.1 paint �n. MP 18145 met. gray

6’-0” projection

3-3/8” o�set

22’-0

”

10’-9”12”

1’-7”12”

7-1/

2”

4’-3”

4” steel tubing structure withw/ welded angle frame and mounting stubs/plate to receivealum. cladding per eng. dwgs.

2

1

4

3/8” expansion shieldsas req’d per eng. dwgs.

structural mountingplate 1” thick 24”x30” welded to internal tubing frameper eng. dwgs. - see dtl. 2

Ribbit was retained to create a unique modern art deco interpretation of the property identificationto enhance and align with the architecture of the building and interior design. The result was evident ina stronger sense of place and brand personality.


Hotel Deca - Seattle WA

45th St. Elevation

Type A2 - Letter/Bracket Section Detail - Front View145th St. Elevation

Type A2 - Structure Frame Detail - Plan View2

.090 alum. fabricated claddingwelded to upright angle framestructure per dtl. 2 dwg. A2.1

3” round tubing fabricatedcircles with welded cap ends

8” structural circle shapes

MP 18145

43”

36”

51”

7” 7”

3”

2”

14”

16”

3”8”

20”

to primary feed thru sign cabinet

4” steel tubing structure withw/ welded angle frame and alum.cladding per eng. dwgs.

steel tube welded to uprightsteel member with st. mounting plateper eng. dwgs.

stencil cut acrylic faces for HOTEL

provide face access panel w/recessed screws

2” x 8” x 1/4” alum. tubingwelded to letter angle framesecured to bracket per eng. dwgs.see dtl. 4

.063 alum. reverse channelletter returns - paint MP 22078metallic blue silver

3/16” - blue translucentacrylic faces #2051

U.L. approvedelectroboot connector

elevation post (neon holder)

12mm 6500 white neon

alum. fabricated structuralbracket with 1/4” plate insideface to extend for connectionof each letter - see dtl. 4

plug weld letters to alum.round tubing circles

30MA

/ 120VTRA

NSFO

RMER

.125 alum. backing on lettersfor added support to weld untoround tubing

structural mounting plate 1” thick 24”x30” welded to internal tubing frameper eng. dwgs. - see dtl. 2

Ribbit developed the graphics and signage program for this boutique waterfront property and generated all documents for city approvals and fabrication purposes. The signage design works well within the modern/tropical & asian motif in the architecture and unique style of the propertyIt offers a timeless sophisticated presence.


Grove Isle Hotel & Spa - Miami FL

La Playa Resort & Spa, Naples, FLRibbit developed the graphics and signage program for this boutique waterfront property and generated all documents for city approvals and fabrication purposes. The signage design works well within the classical spanish architecture and unique style of the propertyand offers a timeless sophisticated presence.


The Shores Resort & Spa Daytona Beach, FLRibbit provided planning, design and implementation for the signage & wayfinding program of this waterfront hotel property.The bold look and feel of the signs express the elegance yet fun elements found in the interior design. These provide an effective pathof direction from the entrance to parking, interior public areas and guest amenities.


Ocean Key Resort & Spa, Key West Florida


Ribbit developed the graphics and signage program for this boutique waterfront property and generated all documents for city approvals and fabrication purposes. The signage design works well within the tropical colonial architecture and property four star amenities - and fun approach.

Sanzari Medical Arts Building, Hackensack, NJRibbit created the image, signage & wayfinding program for this mixed-use commercial building, from main building identification, groundand parking signs to tenant signage and building standards.


Ribbit here collaborated with Spectrum Signs in creating a unique flagship design in Times Square for Chase. We developed the exterior facadedesign to include main entry marquee, facade treatment of LED relay signs, 2nd floor window treatment, new ATM area improvements and stair wall treatment to 2nd floor lobby area.


Chase Times Square - Signage Design & Documentation

10’-0”

Brand ID Entry Sign - Side View

edge of sidewalk

24”chase channel letterswith white neon /glass facesand blue returns mounted on trapezoidcantilever edge intersectingback edge of return -see dtl. 1 dwg. 3

heavy-duty rotating motormechanism/support as requiredinstalled in center area of signstructure for glass logo -per eng. specs

approx 27” square x 19-3/4“ deepst. steel square/center structureforming inside of logo to serve asglass panels support and LED housingfor edge lit source per eng . dwgs.requirements; provide service access(see elev. dtl A for ref.)

rotating 3/4” clear stepping glass panels forming logo with structuralinterior/center st. steel square area withinternally edge lit blue LED light per eng. requirements -center panel to be blue glass(see elev. dtl A for ref.)

structural decorativebeam st. steel #4 fin. with2nd level area painted blue anddecorative s.s. cables to supportsign/glass logo mounted on centerof entry per eng. requirements.see plan view for ref. size TBD/subject to field verification

decorative logoat entry center columnpedestrian level -see pg. 1 for dtls.

app

rox.

6’-6

”(V

IF)

exis

itn

g s

teel

co

lum

n (

VIF

)

3”

app

rox.

25” 11”

22” beyondbldg. facade8’-0” projection

13”

pro

per

ty li

ne

21”

3/4”

1”

72”

over

all

gla

ss ro

tati

ng

log

o

1” s

tep

in g

lass

p

anel

s to

cen

ter

typ

19-3/4”4” 4” 4” 4”

18” typ

27-1/2”

42” typ

72” overall (cen

ter pan

el)

6” typ

72” overall (center panel)

6” typ

open

Glass Main ID Sign - Front ViewA

1Main ID rotating

27-1

/2”

trapezoidal cantileverst. steel cladding withblue painted sections (see planview dwg. 3) supporting chaseglass logo/letters per eng.drawings /specs.verify field conditions

1

2

8’-0” projection

7”

22” offset

to property line

trapezoidal cantileverst. steel cladding withblue painted sections asshown supporting chaseglass logo/letters per eng.drawings /specs.

trapezoidal cantileverst. steel cladding supportingchase letters on edge perplan view

structural beamwith decorative st. steel #4cladding and cables per eng.dwgs. -supporting signs and glass rotating icon - see dwg. pg. 2

10’-6

” span

11’-2” span

approx. 20’-2”

Brand ID Entry Sign - Plan View1Main ID rotating

Cantilever Section At Letters - End View1

property line

34” base plate

property line

9”

24”chase channel letters front litw/white neon glass face with bluereturns mounted on trapezoidcantilever edge intersectingback edge of return - see dtl 1 above

24” illuminated channel letters mounted on trapezoidcantilever section intersectingback edge of return - typ.

72” overall glass rotating logo

19-3/4” st. steel square/center structureforming inside of logo to serve asglass panels support and LED housingfor edge lit source per eng . dwgs.requirements; provide service access(see dwg/specs pg. 2 for ref.)

rotating 3/4” clear stepping glass panels forming logo with structuralinterior/center st. steel square area andinternally edge lit blue LED light per eng. requirements -center panel to be blue glass(see dwg. pg. 2 for ref.)

Ribbit here collaborated with Spectrum Signs in creating a unique flagship design in Times Square for Chase. We developed the exterior facadedesign to include main entry marquee, facade treatment of LED relay signs, 2nd floor window treatment, new ATM area improvements and stair wall treatment to 2nd floor lobby area.


Chase Times Square - Signage Design & Documentation

Nemo Restaurant, Miami


Ribbit created this restaurant’s brand image, print and promotional materials, and unique sign element constructed allin one piece, painted copper hammerite mixed with particles to emulate a special textured effect and halo lit.

Michael’s Genuine Food & Drink

Identity, Graphics Signage Design | Implementation

Ribbit created the brand identity, graphics and signage for this Miami favorite hot spot in the Design District by renowned chef Michael Schartz, who we workedwith in the early days of Nemo. We worked with Carl Myers Architect in developing a unique icon /symbol that speaks back his simple and real style, no fuzz.We later we asked to participate in the extending this concept to MG Grand Cayman with the same tea. We handled the design, development and implementation.

Ribbit & JRDG created this restaurant’s brand image, print design, promotional materials, brand standards as well as the brand’s identification.Our brand sensitivity and marketing approach served to create this strong recognizable mark that could work in any application confortably end effective.


Astor Wines & Spirits - New York, NY

Ribbit created the brand identity, positioning, signage and marketing/promotional concept for this unique italian restaurant.We were involved in design consulting and creative positioning during and long after the development process.


Via Restaurant - Denver, CO

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ribbit..inc_portfolio 2015©

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