Regional Director

Approximately 1800 units on 8 Campuses

3 Unbundled CCRCs: IL / AL /SNF

4 IL / AL Communities

1 Freestanding IL building

$55 million Region

$7.9 million of Operating Income

42%

5%

53%

IL AL SNF Total

853 275 234 1362

5 Communities

Sales & Marketing Training

Including Administrator, Activities & Food Service Director = SALES TEAM

Enhanced Services & Focus on Resident Lifestyle

Applied to Every Aspect of the Business

Weekly Follow-up

Goal tracking – Big Boards / Graphs

Recognition & Rewards

CELEBRATE SUCCESSES publicly

Private notices of under-performance

Conference Calls

Averaged 5+ “net” move-ins per week

“So thankful that Activities & Dietary finallyincluded in training!”

“Glad to be part of the Team”

“Learned a lot & enjoyed the energy”

“Eye Opening”

“One of the best things that has happened since being here [with the organization].”

“Learned a Better Way to do my Job”

“Good Team Building”

Courtenay Springs Village

Financial/Census Analysis

Before "+1" After "+1"

10 Month Average 3 Month AverageIncome

Net Residential Rental Revenue 197,814 243,973

Asst. Living Rental Revenue & Services + ECC 25,087 24,778

Net SNF Revenues (Inc. Ancillary Revenues) 554,515 601,971

Other Revenue 83,416 84,549

Total Revenue 860,832 955,272

Expenses

Operating Expenses 661,336 717,714

Management Fees 57,865 58,238

General Insurance 24,005 33,016

Property Taxes 10,681 8,851

Total Expenses 753,887 817,819

Net Operating Income 106,945 137,452

Operating Margin 12% 14%