Revision presentation from Tuesday's revision class - 1a and 1b

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    Revision of question 1a

    Skills Development

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    What are the five areas?

    Digital Technology and CreativityJanuary 2011

    Research into Real Media Texts

    June 2010 Research and Planning and Creativity

    January 2010

    Post Production

    Marked out of 25 marks allow 30 minutesto answer

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    What are you being markedon?

    Evaluation of your skills developmentin relation to the production practiceoutlined in the question;

    To get an A: Clear sense of progression;

    Appropriate selection of clear examples;

    Articulate reflection on technical skill; Fluent evaluation of progress over time

    Link decisions to creative outcomes

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    How have your skills in postproduction developed?

    Advice: Plan your answer first!

    Identify which productions/activities you are going to refer

    to make sure they include activities from AS and A2

    Identify specific examples of the production practice

    ideally the same activity across two different

    productions so that you can show skills development

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    Activity:

    With the person sitting next to you , pick out two activitiesthat you did at AS that you repeated at A2. This could be:using transitions; laying your sequence on the timeline inFCP; manipulation of images in your digipaks (dont forgetthat you produced one at AS too!); Discuss.

    Using Kolbs reflective cycle reflect on the skill the firsttime you did it, and then the second time.

    How successful was the skill the first time you did it?

    What did you learn?

    What differences did you notice the second time around?

    What impact did this skill have on your creativity?

    How have your skills in post

    production developed?

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    Doing something

    (demonstrating a skill)

    Reflecting on whatyouve done

    (reflecting on theeffectiveness and use

    of the skill)

    Learning from whatyouve done

    (what would you dodifferently next time?)

    Doing it differently

    next time(trying out the skill in a

    different way)

    Kolbsreflective cycle

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    Outline plan for answeringa question on Post

    ProductionStep 1: Identify your skills level at the start of the AS year

    Step 2: Briefly, introduce the specific skills and projectsthat you are going to discuss

    Step 3: Briefly, introduce first project and give an overview

    of your first experience of the skill

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    Step 4: Evaluate how successful this skill was

    Step 5: What happened next as a result of your evaluation

    of this skill?

    Step 6: How did this skill develop in the next project?

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    Step 7: Examine your final experience of using this skilland reflect back on how well youve developed.

    Step 8: Repeat steps 1-7 for another skill

    Note: You must remember to include lots of

    detailed examples of when youve used the skill so you must reference your projects in detail.

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    Example route throughpost production

    Introduction

    Identify level of skill at start of the AS course:

    My skills in post production at the start of the AS course were

    pretty basic Id not had any experience of editing video before

    and only had very limited experience of using packages such as

    Photoshop for image manipulation

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    Introduce the skills and projects that you are going to

    discuss

    I have produced several different projects over the last two years, from

    the short preliminary at the start of the AS practical unit through to the

    larger production work at A2. During these productions I havedeveloped a variety of skills in editing.

    I am going to focus on how I developed my editing skills, more

    specifically using the timeline in FCP, and also how my skills in print

    work developed.

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    Introduce first project and first experience of useof skill that youve identified in your plan

    I first time Idownloadedfootage onto FCP, and pieced together my

    firsttimelinesequence, I did not really plan how to do this before

    hand. It was the preliminary task at AS that required us to produce a

    short sequence containing a match cut. I had recorded severalminutes of shots and downloaded the entire lot into FCP. This

    resulted in the logging bin being full of clips, many of which I would not

    need and none of which I could recognise from the time-code labels. It

    took ages for me to sort this through and I wasted valuable editing

    time. I ended up swapping clips about on the timeline as I found new

    ones in the bin, in an attempt to put together my match cut sequence. Should be continued in more depth.and refer to specific

    examples from your project

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    Next, evaluate how successful this skill wasOn reflection, this was not the most constructive use of my time. I

    should have watched each clip before hand, on the mac, and then made

    a list of the ones that I was going to use in my final sequence. If Id

    renamed the clips using suitable names then I could have found them

    more easily in the bin. This would have made editing the match-cut a

    quicker process and I could have spent more time learning how to put

    transitions on the clips.

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    What happened next, as a result of this?

    Through the match cut tutorial, I learnedhow to create a sequence in a

    linear style, where the clips follow on one from the other on the same

    video track. Forexample, the first clip was of an establishing shot of the

    outside of the college, which then cut immediately to another clip on the

    same video track of the corridor on the third floor thus establishing for

    the audience the location that the action was set within. I realised that

    this was pretty simple editing, but I felt confident in my skills through

    learning this first.

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    And the final project that you used this skill in:

    The final time I came to edit a sequence in FCP was for my music

    video during my A2 year. Here I used the time line in a completely

    different way to the previous projects Id created. Wed recorded

    several base tracks and I used these 5 base tracks as the basis

    and outline structure for my music video. One base track was a

    close up of the singer, the second was a long shot from the back of

    the room, the third was. (You get the picture.). I layed them

    one on top of the other, and using the razor blade tool, cut into

    them at paced intervals to create a structure.

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    Important to remember:

    To get an A: you must have a:

    Clear sense of progression;

    Appropriate selection of clear examples;

    Articulate reflection on technical skill;

    Fluent evaluation of progress over time

    Link decisions to creative outcomes

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    Revision of Question 1b

    Application of theory to a

    concept

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    What are the five areas?

    NarrativeJanuary 2011

    GenreJune 2010

    RepresentationJanuary 2010

    MediaLanguage Audience

    Marked out of 25 marks allow 30 minutesto answer

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    What are you being markedon?

    To get an A grade you must show:

    A clear understanding of theory;

    Ability to relate this theory to yourproduction work;

    Ability to identify a broad range ofsuitable examples from your production

    work to illustrate this.

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    Theory Veryimportant!!

    Media Language:

    Goodwin

    Bordwell

    Vernallis

    Narrative

    Todorov

    Goodwin

    Vernallis

    Representation

    Mulvey

    Goodwin

    Genre

    Vernallis

    Goodwin

    Audience

    Willis

    Goodwin

    Outline plan for answering

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    Outline plan for answeringa question on Media

    LanguageSmall task for you to do wake up.

    Write a briefintroductorysentence on what medialanguage is at

    the top of the piece of paper

    Pass the paper to the

    person to the left of

    you

    Next, underneath the sentence that youve been passed, pick a

    theory and brieflyoutline its main points.

    Pass the paper to the

    person to the left of

    you

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    Pick one example from yourproduction work that fits thetheory written on the paper and write two sentences about it.

    Pass the paper to the

    person to the left of

    you

    Write one sentence about how well your production work

    fits the theory outlined in paragraph two above.

    Pass the paper back three

    spaces to yourright to the

    first person who wrote on it

    read it through

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    Thats all folks!

    Good luck in your exam from the whole mediateam

    Dont forget:

    10am Wednesday Media in the Online Age

    10am Thursday Collective Identity

    Exam: Thursday 1.30pm in PAS