Revenue Summit 2017 - Put Your Customers In the Drivers Seat and Go Full Throttle on Growing Revenue
-
Upload
lincoln-murphy -
Category
Business
-
view
1.332 -
download
0
Transcript of Revenue Summit 2017 - Put Your Customers In the Drivers Seat and Go Full Throttle on Growing Revenue
Lincoln Murphy�@lincolnmurphy�[email protected]
Infact,there’sareallystrongpossibilitythatyouaren’tjustnotdoinganythingtomakesurethatstuffhappens,butyou’redeliberatelysabotagingyourabilitytodothisbyacquiringbad-fitcustomers
Desired Outcome Customer Success is when customers achieve their
interactions through with your companytheir
“”- Lincoln Murphy
@lincolnmurphy
Desired Outcome Customer Success is when customers achieve their
interactions through with your companytheir
“”- Lincoln Murphy
@lincolnmurphy
Desired Outcome Customer Success is when customers achieve their
interactions through with your companytheir
“”- Lincoln Murphy
@lincolnmurphy
RequiredOutcome
AppropriateExperience
Desired Outcome
WHAT your customer needs to achieve
HOW they need to achieve it@lincolnmurphy
Customer Success Management is the process of moving the customer toward their ever-evolving Desired Outcome.
“
” - Lincoln Murphy @lincolnmurphy
@lincolnmurphy
Technical FitFunctional FitCompetence Fit
Success Potential is…
Experience FitCultural Fit
@lincolnmurphy
Technical FitFunctional FitCompetence Fit
Success Potential is…
Experience FitCultural Fit
IfyouhaveCustomerSuccessPracPPonersthatdon’twanttodiscussupsellsorcross-sellswiththeircustomersbecausetheydon’twanttosell,thentheydon’twanttomaketheircustomerssuccessful
RequiredOutcome
AppropriateExperience
Desired Outcome
WHAT your customer needs to achieve
HOW they need to achieve it@lincolnmurphy
Thank You!@lincolnmurphy�[email protected]
Awesome! Thanks for your attention.Learn more about me at http://sixteenventures.com
And contact me via [email protected]
@LincolnMurphy
Put Your Customers In the Drivers Seat and Go Full Throttle on Growing Revenue