AN RETALIER SURVEY REGARDING THE FOLLOWING PRODUCTS

BY,

ARUN THOMAS

PEPSODENT TOOTHPASTE

Pepsodent toothpaste has been around for many years, and is the brand that many americans grew up with. It was a basic, straightforward toothpaste, nothing fancy. And it still is, but it's been brought up to date!

And best of all, it pretty much the least expensive toothpaste around.

Some years back, the makers of Pepsodent were a little slow in getting in on the fluoride thing when most of the other major brands were promoting it heavily. As a result, sales went down, and it almost died out.

But Pepsodent now has fluoride added (as 0.24% sodium fluoride), and is now about equal to any other toothpaste with regard to preventing cavities.

In most other respects, Pepsodent is a solid, simple product. It doesn't claim to have any fancy chemistry, or have an unusual texture or taste. It's a standard, no-nonsense paste that tastes very pleasant, without any burning sensation.

The best thing analyse from the survey  about that Pepsodent toothpaste price! It is very economically priced at various retail stores as compared to other brands .

GODREJ HAIR DYE

Godrej Consumer Products Ltd (GCPL) is a major player in the Indian FMCG market, with leading Household and Personal Care Products. Our brands, which include GoodKnight, Cinthol, Godrej No. 1, Expert, Nupur, aer, Hit, Fairglow, Ezee and Protekt are household names across the country. Goderj is one of the largest marketers of toilet soaps in the country and are also leaders in hair colours and household insecticides. Four of our brands (GoodKnight, Cinthol, Godrej No.1 and Godrej Expert Hair Colour) are ranked among the ‘100 Most Trusted Brands’ in the country by Economic Times - Brand Equity 2012.

India’s No. 1 brand in the hair colour category, Godrej Expert, has recently released a new TVC for its popular gel-based powder hair colour ‘Godrej Expert Advanced’. The brand is the biggest category recruiter which has attracted the most number of new-users and first-timers through the years. With this new television commercial, the brand intends to make itself the most relevant product in the eyes of first-timers. At the same time, it remains compelling for current users and competition users

Mumbai-based Godrej Consumer Products Ltd (GCPL) has launched single-use hair colour packs at Rs 30, far lower than the current price of similar products in the market place.

SONY MOBILE PHONE

Sony Xperia’s features have the advantage of a 12.1 MP camera with features that can take pictures quickly. Qualcomm Dual Core 1.5GHz processor produces fast performance. 4.3-inch display screen Reality Display with Mobile BRAVIA Engine is capable of displaying the image quality is sharp and clear.

Sony Xperia S already has NFC features. NFC or Near Field Communication is a mobile payment solution that is applied to mobile devices where the user will not have to use the service to trade conventional money to buy tickets, buy drinks or food, etc., but enough to bring their mobile devices. The best thing about this product is the price! It is very economically priced..so an 35%of the customers are statisfied with this price.

HORLICKS

Horlicks is a well known malt-based energy drink for children and adults. Its creamy and sweet taste is supplemented by a wholesome diet of nutrients – in one serving, Horlicks provides about a quarter of the daily recommended amounts of all major vitamins (Vitamin A, Vitamin B1, Vitamin B2, Vitamin C, Vitamin D, Vitamin E, Folic Acid, Vitamin B12, Vitamin B6).

Nourishing and soothing, Horlicks is laced with nutrients (iron, calcium, mixture of carbohydrates including maltose, lactose, sucrose and more complex carbohydrates and fat) and can be an excellent late night drink.

Horlicks Original is prepared in hot milk and appropriate for use by pregnant women and diabetics (within a balanced diet). It is Halal and also suitable for vegetarians.

Horlicks is an affordable product which can be a good alternative to hot chocolate or coffee and has the added benefits of a host of vitamins.From the light of survey i can understand most of the customers are not statisfied with price,its too much expensive as compared to other energy drinks.