Retail e-commerce & PayPal in Australia
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Retail e-commerce & PayPal in Australia
Jordan Sim - @jymmysim
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Australian retail e-commerce is in its infancy
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The party’s pretty quiet
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And we’re still awaiting newcomers.
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Online spending on clothes is set to increase by 138% between 2006 & 2011
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Whether you’re large or small...
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Vendor or retailer...
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You won’t want to miss out onthis e-commerce revolution.
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One vendor is already playing in this space.
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This is Frek-Malte Feller, MD PayPal Australia.
He said...
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More than half of Australia’s top 100 retailers are now
using PayPal.“
”
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In 2010, PayPal Australia recorded over 3 million active users...
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and over 30,000 businesses...
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PayPal is Australia’s preferred online payment mechanism (Nielsen survey, 2009)
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Australian customers like PayPal for 2 reasons:
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PayPal makes them feel secure
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PayPal is easier (entering credit card details is just too tedious)
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And now PayPal is even mobile.
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And now even more convenient than ever.
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My thoughts?
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Retail E-commerce in Australia is just beginning.
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Australian retailers are in a uniqueposition today:
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Firstly,the current Australian retail e-commerce market lacks serious competition.
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Secondly, Australian customers are becoming more confident in online payment security.
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Thirdly, mobile commerce (m-commerce) is on the horizon with huge potential.
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Now is the time for Australian retailers to take e-commerce seriously.
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Got comments?
Let’s talk!
twitter: @jymmysim
blog: http://bloggr.jymsym.com