Category Experience - Retail

Retail Category Experience Clothing & Department Stores

Gap Outlet Triton Platforms Used Slacker/AOL & Triton Terrestrial Network

Targeting Demo W25-54, A25-49, A29-54

Campaign Details National Campaign running Q2 Q4

Creative Execution In-Stream & Mobile :30 second audio with synced banners; localized copy by market

Results Gap likes the ability to localize copy by market for specific promotional events. .

2LevisTriton Platforms Used Slacker/AOL, Registered & Non-Registered

Targeting Demo A18-49

Campaign Details National campaign across Q4 Holiday Season

Creative Execution In-Stream & mobile :30 second audio with synced banners; market specific creative for Levi Brand promotions within department stores.

Old Navy Triton Platforms Used Slacker/AOL, Triton Terrestrial Network, a2x

Targeting Demo A18-34

Campaign Details National Campaign running all 4 quarters focusing on Promotional Events

Creative Execution In-Stream & Mobile :30 second audio with synced banners within general and Hispanic Markets; incorporates behavioral targeting

Results Old Navy has used Triton for three years, utilizing a2x to target moms and women who like to shop!

JCPenneyTriton Platforms Used Slacker/AOL, Registered & Non-Registered

Targeting Demo W18-49

Campaign Details National campaign across all 4 quarters focusing on specific Sales Events & coupon offers

Creative Execution In-Stream & mobile :30 second audio with synced banners

Results With on-going success, JcPenney is in their Fourth Year with Triton Digital.

KmartTriton Platforms Used Slacker/AOL & Triton Terrestrial Network

Targeting Demo: W25-54

Campaign Details National Campaign running Q1 & Q3 promoting Home/Furniture Sales, Digital Sales, Free Layawayand Back to School savings.

Creative Execution In-Stream & Mobile :30 second audio with synced banners

Results Kmart has utilized Triton Digital since 2012.

KohlsTriton Platforms Used Slacker/AOL & Triton Terrestrial Network

Targeting Demo: W35-54

Campaign Details National Campaign Q2-Q4 promoting Holiday Sales Events, 3-Day Sales and Online Shopping

Creative Execution In-Stream & Mobile :30 second audio with synced banners

Results Kohls has utilized Triton for over five years.

MacysTriton Platforms Used Slacker/AOL & Triton Terrestrial Network

Targeting Demo: A25-54

Campaign Details National Campaign over Q4 Holiday Season promoting Black Friday sales, Christmas Door busters and extra savings promo codes

Creative Execution In-Stream & Mobile :30 second audio with synced banners

Results Macys has used Triton for three years.

SearsTriton Platforms Used Slacker/AOL

Targeting Demo: Varies with Campaign

Campaign Details National Campaign across all 4 quarters promoting Storewide Women Sales, Storewide Men Sales, Auto Center, Appliances, Seasonal/Holiday Sales and more!

Creative Execution In-Stream & mobile :30 second audio with synced banners

Results Sears campaign success lead to multiple National Campaigns over 3 years.

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