R E T A I L T I R E S T O R E L E A D E R S H I P T R A I N I N G

RTSLFrom technology, to the economy, to public health crises, there are plenty of factors outside the control of today’s retail tire store managers. The one thing they can influence? People.

Retail Tire Store Leadership (RTSL) develops the interpersonal skills retail tire store managers need to create connections, coach and retain associates who consistently deliver exceptional performance and memorable customer experiences. By learning practical techniques drawn from our national retail research, your store managers, assistants and leads will be able to apply proven strategies to keep their teams engaged, inspired and productive no matter what challenges or surprises may come their way.

RTSL combines technology-based microlearning and online skill-building with interactive, real-life, scenario-based modules to:

• Jumpstart skill- and insight-building prior to classroom or virtual training• Provide targeted sessions that build organizational and leadership skills• Ensure long-term retention and application

This personalized, performance-based approach to learning is optimized for the realities of the modern retail tire store environment and designed to deliver direct and measurable business impact. The course curriculum includes ap

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A Single Manager Can Change An Entire Store

Virtual Classroom Microlearning Reinforcement

The Tire Industry Association is partnering with MOHR Retail to offer Retail Tire Store Leadership training.

To register for this course, visit: www.tireindustry.org or complete the attached registration form.

The program will be taught by Glen Nicholson, a former automotive service technician, tire store manager, district manager and senior director of retail training for TBC Corp. He has more than 15 years of experience in tire store management and 15 years of experience in leadership training.

Glen is an incredibly dynamic and engaging trainer. His strong retail tire background really connects with store managers and owners.

pplication of the materials in real performance situations created by the articipants.

arget Audience:• Retail Tire Store Managers• Owner-Managers• Service Managers / Shop Managers

his course is delivered via eight (8) Zoom virtual meetings. Meeting times re 10 a.m. to noon (Eastern Time Zone) on the dates below:

o Week 1: Tuesday, October 13 & Thursday, October 15o Week 2: Tuesday, October 20 & Thursday, October 22

MOHRRetail.com

o Week 3: Tuesday, October 27 & Thursday, October 29o Week 4: Tuesday, November 3 & Thursday, November 5

ttendance of all 8 sessions and pre-work is required to receive the completion ertificate.

ourse content is summarized on the following page.

- Brian Rigney, TIA President

MOHRRetail.com

R E T A I L T I R E S T O R E L E A D E R S H I P

Cost: $750/person

Includes pre-engagement and 90 days post-training microlearning reinforcement

Effective Floor Supervision — Coaching in Real-Time Managers have to be aware of what’s happening on the retail floor but avoid getting distracted by a single issue. This strategy provides a

structured process for floor observation and coaching in real-time. Participants follow a set of Floor Supervision Guideposts to maintain awareness of the entire store and direct their actions appropriately. They learn to recognize and respond to critical cues, use a skills inventory to assess coaching opportunities for each associate and practice coaching in real-time using a proven strategy to maximize their time.

Improving Below-Standard Performance Most employees want to do well, and managers should be comfortable providing corrective feedback while holding them accountable. This

strategy provides a roadmap for having a tough conversation, but one that engages the employee in solving the problem themselves.

Setting Performance Expectations The best retail teams understand their roles and are accountable forresults. In this module, managers learn, practice and apply a strategy for

discussing performance standards, goals and other expectations with associates.

• Build awareness of their role as a leader• Understand their own personality style and how it impacts their

results, through the DiSC® online profile• Learn and apply a core group of Communication Skills that generate

team accountability and commitment• Build planning and prioritizing skills with a Store Team Assessment

tool, which assesses their store and business goals and documents priorities

After completing this module, participants will apply what they’ve learned to a range of performance modules detailed below. Each of these modules has unique discussion strategies and either live or video retail models that demonstrate effective use of skills and leadership strategies to achieve goals while strengthening relationships.

FOUNDATIONS: ROLE OF THE LEADER Successful tire store managers use a combination of skills, knowledge, and intuition. This module forms the foundation for all future modules,

BEFORE THE FACILITATED TRAINING EXPERIENCE PARTICIPANTS WILL:

• Complete theEverything DiSC®

Online Survey:This 15-minute onlinesurvey will providepowerful insights abouthow managerscommunicate andconnect with others.

• Complete theCommunication SkillsOnline MicrolearningCourse:This 30-minute onlinepre-work prepares theparticipant fordiscussions oncommunication skillsretail store leaders use.

AFTER THE FACILITATED TRAINING EXPERIENCE PARTICIPANTS WILL CONTINUE MICROLEARNING:

• Via a 90-day mobile-based app withgamification andcompetitive leaderboard to maximize on-the-job application andretention.

creating insights into the manager's true role. Participants will:

METHOD OF PAYMENT

Check (Make payable to TIA) Invoice me. My company’s PO authorization number for this transaction is _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ VISA MasterCard AMEX

Credit Card Number _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ Expiration Date _ _ _ _/ _ _ _ _/ _ _ _ _

Card Holder Name (please print) _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ Card Holder Signature _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _

TIA USE ONLY INVOICE # _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ CONF # _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _

RETAIL T IRE STORE LEADERSHIP TRAININGREGISTRATION FORM

WAYS TO REGISTER MAIL PHONE FAX WEBSITE Tire Industry Association 301.430.7280 301.430.7283 www.tireindustry.org 1532 Pointer Ridge Place, Suite G 800.876.8372 EMAIL Click on Training Bowie, MD 20716-1883 choogenboom@tireindustry.org

ATTENDEE INFORMATION

Name _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ Job Title _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _

Company _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ Yrs. Experience _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _

Address _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _

City _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ State _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ Zip+4 _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _

Country (if other than U.S.) _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _

Phone _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ E-mail _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _

CLASS TUITION & SCHEDULE

The Retail Tire Store Leadership Training is delivered via eight (8) virtual Zoom meetings from 10:00 am until noon (Eastern Time). The cost for is $750 per person and includes pre-engagement and 90 days post-training microlearning reinforcement. The schedule is as follows: Week 1: Tuesday, October 13 & Thursday, October 15Week 2: Tuesday, October 20 & Thursday, October 22Week 3: Tuesday, October 27 & Thursday, October 29Week 4: Tuesday, November 3 & Thursday, November 5

Tuition $750 Within one week of registering, you will receive confirmation from TIA.

Login information will be provided by Mohr Retail.

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MOHR Retail 38 Oak, Suite One, Ridgewood, NJ 07450 Phone: 201/444-4100 www.mohrretail.com

Dear RTSL Participant, Welcome, we’re glad you are here! The Retail Tire Store Leadership (RTSL) program that you are participating in contains skills and strategies successfully used by literally thousands of retail managers to maximize productivity. Store Managers frequently tell us that using the training they are able to get more done with less, develop associates more quickly and drive sales by creating more accountability for solving problems that allows them time to focus on more strategic issues in their stores. We have worked hard to glean the best research and ideas about what makes a store management team successful in people management from retailers around the country and translate that into a compelling, easy to use training program. The tools, information, and content of the RSL program are brought to you for your personal use. We are confident it will be extremely valuable to you immediately back on the job. We encourage you to use whatever you learned from this program along with any tools provided to your personal advantage. We also ask that you do not duplicate, share, or otherwise use all or any part of this material to augment any other program or to teach other peers and direct reports back at your company. The fees paid by your company represent individual tuition. Benefits that others might gain should be through their own participation in one of our on-site or public sessions. Please have them or someone from your company contact us at the options below to schedule additional managers who are interested in attending this program. Please sign to your understanding and return with your registration. Thank you for your integrity and understanding. Have a great session.

____________________________ CEO, MOHR Retail Print Name & Membership Company ____________________________ Sign & Date here