P R O F I L E

• Media, PR and marketing communications specialist with experience at RT TV, LG, MediaArts, Paprika Latino and Estonian Public Broadcast Company.

Focus: TV content production and media project management.

Rua dos Douradores 134, 1200-028 Lisboa, Portugal

katherine.dedukh@gmail.com

123 - 790 - 5104

C O N T A C T M E

E X P E R I E N C ET V c o n t e n t e d i t o r / r e p o r t e r / a d m i n / E s t o n i a n P u b l i c B r o a d c a s t , E T V +

July 2015 to January 2016 (Tallinn)

Responsible for the TV content, production and post-production processes of the show “Who’s Asking.” Oversaw all phases of production, administered lie broadcasts of the evening show. (http://etvpluss.err.ee/l/meelelahutus/keskusib)

• Organised the production f i les, recruited and managed employees,

supervised the camera crew and the editing crew during the post-production

process.

• Interviewed the participants of the show, scheduled and overlooked the

shooting process, scheduled interviews with local celebrities.

• Produced, selected and edited content for the show in Avid. Managed

relationships between TV departments.

• Looked over the re-programming process of the software for the show (from

Hebrew to Cyrilic).Controlled the main software during the shooting of the

show.

• Executed promotional marketing campaign through social media, represented

the show in local public events

E X P E R T I S E

E D U C A T I O N

University of York, UK 2014– Jan 2016

M S c G l o b a l M a r k e t i n g

Anglo-American University 2011-2014

B A J o u r n a l i s m a n d C o m m u n i c a t i o n s

S o c i a l m e d i a m a r k e t i n g i n t e r n / LG e l e c t r o n i c s , M o s c o w

August 2013 to September 2013 (Moscow)

Produced and briefed ideas for LG G2 and LED 84” UHD 4K TV viral video campaign,

conducted marketing research and focus group studies, analysed findings and

presented them during LG’s team meetings. Came up with innovative creative ideas.

• Developed effective report writing and gained knowledge on East-European regional

psychographics, statistics and demographics.

Katherine Dedukh

M e d i a p r o d u c t i o n

P R & C o m m u n i c a t i o n s

R e s e a r c h & r e p o r t - w r i t i n g

P r o j e c t M a n a g e m e n t

C o p y w r i t i n g , c o n t e n t e d i t i n g

M a r k e t i n g & A d v e r t i s i n g

L A N G U A G E S

Native: English, Russian

Advanced: Estonian

Intermediate, Czech, Ukrainian, Polish

Basic: Finnish

Citizenship: ESTONIAN/EU

T E C H S K I L L S E X P E R I E N C E C O N T I N U E D

I N T E R E S T S

D i g i t a l / F i l m P h o t o g r a p h y

S n o w b o a r d i n g , y o g a , t e n n i s

P a i n t i n g

V i n y l r e c o r d s c o l l e c t i o n ( J a z z / C a l s s i c a l m u s i c )

E X T R A I N F O

Anglo-American University 2011 – 2013

M e r i t - b a s e d S c h o l a r s h i p a n d A l a n L e v y J o u r n a l i s m S c h o l a r s h i p

S P S S s t a t i s t i c a l s o f t w a r e

I l l u s t r a t o r & P h o t o s h o p

I n D e s i g n & W o r d p r e s s

M S O f f i c e S u i t e + B a s i c

University of York 5,000 GBP 2014 – 2015

T Y M S M a n a g e m e n t s c h o o l a w a r d

At the Lennonwall, Anglo-American University 2012 – 2013

E d i t o r o f t h e U n i v e r s i t y N e w s p a p e r

Anglo-American University 2012– 2013

S t u d e n t C o u n c i l s e c r e t a r y / e v e n t m a n a g e r

C r e a t i v e & M a r k e t i n g t e a m i n t e r n / M E D I A A R T S G R O U P / D r a f t F C B

August 2013 to September 2013 (Moscow)

Developed ideas for Jacobs Monarch “brings people together” advertising campaign,

assisted with PR campaign event organisation for Glamour Magazine, worked with

operational teams on I-ON energy drink re-branding project (packaging and billboard

design), produced scripts and sketches for the Juice Dobrij TV commercials.

• Proved to have excellent Photoshop and InDesign skills.

• Performed project management on key marketing campaigns, including budgeting

and scheduling.

• Was challenged to multitask effectively between the projects and operational teams,

successfully delivering campaigns within tight deadlines.

• Acquired valuable self-management skills along with the ability to cope well with

pressurised environments.

M a r k e t i n g a g e n c y t e a m m e m b e r / D R E A M G I F T C O M PA N Y p r o j e c t

April 2012 to May 2012 (Prague)

Worked in a marketing team on a brand audit/ brand management plan for a start-up

company, was responsible for umbrella communications strategy and creative

marketing strategy creation. Worked closely with the client.

• Was involved in a number of activities such as market research, brand audit, SWOT

and brand analysis.

• Submitted recommendations for future service improvement and presented local

market insights.

• Prepared target audience description and communication channels possibilities.

• Developed business awareness, numeracy, analytical, and report-writing skills.

C u s t o m e r s a l e s a s s i s t a n t / C e n t r u m O p t i k a O p t i c i a n ’ s

November 20008 to August 2011( Tallinn) Advised clients and handled customer complaints, contacted suppliers, filed and

organised orders in the Excel database. In 2010 increased sales by 30% and received a

bonus.Developed problem solving and conflict resolution skills, as well as, persuasive

sales techniques.

N e w s r o o m / N e w s P r o d u c e r / e d i t o r i a l i n t e r n / R T T V ( M o s c o w a n d L o n d o n )

June 2013 - July 2013 ( in Moscow) - April 2014 ( in London)

Worked in a dynamic international team and contacted notable guests from all over the

world, scheduled interviews and shoots, filtered news from news agencies,investigated

weekly top news, translated articles, transcribed videos, wrote leads in a newsroom.

• Arranged and conducted high-profile interviews,edited interview footages for

broadcasts using Avid.

• Had undertaken tasks that involved handling sensitive and confidential information.

• Developed advanced investigative and research skills, as well as an eye for detail.

https://www.linkedin.com/in/kateryna-dedukh-860b4274

Katheryne.dedukh

https://www.youtube.com/channel/UCvJdWbrNNqMToMoUHynhu3Q