Resume - Mary Nelson

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Mary Nelson [email protected] www.linkedin.com/in/marynelson6/ 612-750-1502 2748 Hamlin Ave SE 2312 E 8 th St Buffalo, MN 55313 Duluth, MN 55812 OBJECTIVE Searching for job opportunities to use my skills in analytics and digital marketing to make a difference EXPERIENCE Maurices, Duluth, MN Digital Marketing Temp Associate, August 2015 Present Digital Marketing Intern, June 2015 August 2015 Analyze and forecast e-commerce performance Exposure to email and social media campaigns, SEO, SEM, PR, fulfillment reporting, CRM, site tagging analysis, attribution reporting, OMNI-Channel acqusition Undergraduate Teaching Assistant, University of Minnesota Duluth, Jan 2015 Present Assist Professors Laura Zimmermann and Eric Erdmann in their college algebra courses Tutor students during open lab hours Student Researcher, University of Minnesota Duluth, May 2014 Dec 2014 Analyzed flu counts and flu trends in the US using Google Trends data Utilized R software to build a regression model for US flu data Constructed model to detect trends and extend findings to predict the behavior of future outbreaks EDUCATION University of Minnesota Duluth UMD Bachelor of Science December 2015 Cum GPA: 3.78/4.00 | Major GPA: 3.83/4.00 Major: Statistics and Actuarial Science Minor: Marketing Analytics HONORS 2015 MHTF MinneAnalytics Scholarship for Big Data, Analytics, & Data Science 2015-2016 maurices ReMAP Scholarship 3 rd Place at MUDAC 2015 (Midwest Undergraduate Data Analytics Competition) Dean’s list for Academic Excellence every semester William A. Lokke Scholarship -UMD Math-Stat Department scholarship, 2014-2015 RELATED SKILLS AND EXPERIENCE Excel, Adobe Analytics, SAS, CRM, SPSS, SQL, Tableau, Visio, R, C++, Visual Basic Target Case Competition, Spring 2015, analysis of promotional lift of two products Hormel Case Competition, Spring 2015, purpose of analysis: grow pepperoni category by 5% Related Coursework: Marketing Analytics 1& 2, Marketing Research, Consumer Behavior, Data Management and Design, Principles of Marketing, Regression Analysis, and Public Speaking ACTIVITIES Member, LSBE Retail Marketing Analytics Program, Fall 2014Present President, Marketing Analytics Club, Jan 2015Present Member, University Honors Program, active in volunteer committee, Sept 2012Present Private Tutor, University of Minnesota Duluth, College Algebra, March 2015Present Group Fitness Instructor, University of Minnesota Duluth RSOP, Burn & Blast, Sept 2015 - Present Participant, Intramural sports: flag football, soccer, softball, basketball and volleyball, Fall 2012Present Grader, UMD Professor Laura Zimmerman, Calculus I and College Algebra, Sept 2013May 2014

Transcript of Resume - Mary Nelson

Page 1: Resume - Mary Nelson

Mary Nelson [email protected]

www.linkedin.com/in/marynelson6/

612-750-1502

2748 Hamlin Ave SE 2312 E 8th

St

Buffalo, MN 55313 Duluth, MN 55812

OBJECTIVE

Searching for job opportunities to use my skills in analytics and digital marketing to make a difference

EXPERIENCE

Maurices, Duluth, MN

Digital Marketing Temp Associate, August 2015 – Present

Digital Marketing Intern, June 2015 – August 2015

Analyze and forecast e-commerce performance

Exposure to email and social media campaigns, SEO, SEM, PR, fulfillment reporting, CRM, site

tagging analysis, attribution reporting, OMNI-Channel acqusition

Undergraduate Teaching Assistant, University of Minnesota Duluth, Jan 2015 –Present

Assist Professors Laura Zimmermann and Eric Erdmann in their college algebra courses

Tutor students during open lab hours

Student Researcher, University of Minnesota Duluth, May 2014 –Dec 2014

Analyzed flu counts and flu trends in the US using Google Trends data

Utilized R software to build a regression model for US flu data

Constructed model to detect trends and extend findings to predict the behavior of future outbreaks

EDUCATION

University of Minnesota Duluth UMD

Bachelor of Science December 2015 Cum GPA: 3.78/4.00 | Major GPA: 3.83/4.00

Major: Statistics and Actuarial Science Minor: Marketing Analytics

HONORS

2015 MHTF MinneAnalytics Scholarship for Big Data, Analytics, & Data Science

2015-2016 maurices ReMAP Scholarship

3rd

Place at MUDAC 2015 (Midwest Undergraduate Data Analytics Competition)

Dean’s list for Academic Excellence every semester

William A. Lokke Scholarship -UMD Math-Stat Department scholarship, 2014-2015

RELATED SKILLS AND EXPERIENCE

Excel, Adobe Analytics, SAS, CRM, SPSS, SQL, Tableau, Visio, R, C++, Visual Basic

Target Case Competition, Spring 2015, analysis of promotional lift of two products

Hormel Case Competition, Spring 2015, purpose of analysis: grow pepperoni category by 5%

Related Coursework: Marketing Analytics 1& 2, Marketing Research, Consumer Behavior, Data

Management and Design, Principles of Marketing, Regression Analysis, and Public Speaking

ACTIVITIES

Member, LSBE Retail Marketing Analytics Program, Fall 2014–Present

President, Marketing Analytics Club, Jan 2015–Present

Member, University Honors Program, active in volunteer committee, Sept 2012–Present

Private Tutor, University of Minnesota Duluth, College Algebra, March 2015–Present

Group Fitness Instructor, University of Minnesota Duluth RSOP, Burn & Blast, Sept 2015 - Present

Participant, Intramural sports: flag football, soccer, softball, basketball and volleyball, Fall 2012–Present

Grader, UMD Professor Laura Zimmerman, Calculus I and College Algebra, Sept 2013–May 2014