PAUL RAMIREZ Phone: (217) 904-2518 | Email: pramir9@illinois.edu | LinkedIn: https://www.linkedin.com/in/pramir9

Address: 1106 S Third St, Champaign, IL 61820

EDUCATION

UNIVERSITY OF ILLINOIS AT URBANA-CHAMPAIGN Champaign, IL

Bachelor of Science in Marketing August 2013 – May 2017

Relevant Coursework: Advanced Marketing Management, Organizational Design, Marketing Research, Business Process

Management, IT for Networked Organizations, Action Learning Project, Management & Organizational Behavior

PROFESSIONAL EXPERIENCE

UPWORK Chicago, IL

Freelance Marketing Consultant Mar 2015 – Present

● Orchestrated film marketing campaign and business planning for Australian Film Productions Company and

appropriated a $40,000 budget.

● Assisted Multi-million dollar building software firm with conference transcription and blogging efforts to increase

website traffic.

● Developed initial social media plan and launched brand business accounts on Facebook, Twitter, and Instagram for a

mid-sized Medical practice in Queensland.

● Designed dynamic, visually appealing websites with interactive features to optimize traffic, page views, SEO, and user

experience for companies in the I.T, Medical, and Service industries.

● Conducted data analyses, brainstorming sessions, focus groups, and qualitative interviews to assist market research for

search engine optimization of business services.

UNIVERSITY HOUSING Champaign, IL

Resident Advisor Aug 2014 – May 2015

● Managed a University Residence Hall Floor of 46 ethnically diverse undergraduate students.

● Provided paraprofessional advising to undergraduate students on various academic and personal issues, making yself

available as a resource and mentor.

● Served as an advisor for Hall Council managing a budget of $6,000 which served to develop educational and

community building programs, residence hall amenities, and social events.

● Developed and conducted programs on diversity, alcohol abuse, personal development, security, and academic

performance.

● Enhanced my time management skills by identifying my priorities within my academics, personal life, and

administrative tasks, including: Room condition reports, maintenance requests, incident reports, and enforcing college

policy.

MEMBERSHIPS

PHI KAPPA THETA; IL BETA DELTA Champaign, IL

Fraternal Vice President Nov 2015 – Present

Develop and oversee all brotherhood and recruitment events to strengthen relationships and expand the chapter.

Supervise and aid in the process of establishing an efficient and effective Alumni communications medium.

Actively lead the process of seeking new potential members, forming relationships with them, and evolving our associate member

education program.

Administer and update the online database roster for all current detailed membership statuses.

AMERICAN MARKETING ASSOCIATION Champaign, IL

Consulting Vice President Nov 2015 – Present

Reach out to clients and collaborate with them to formulate a project plan for the semester.

Produce contracts for consultants and companies and ensure compliance.

Coordinate initial, midpoint, and final client meetings and presentations.

Coordinate with Project Directors to execute the projects while maintaining strong client relations.

Oversee three committees that work with local clients to help develop marketing strategies that best fit the needs of their business.

Contact professors and professional representatives to ensure success of projects and provide a means of feedback to participants.

TECHNICAL SKILLS

LANGUAGES MARKETING SOFTWARE

Spanish – Native/Bilingual Proficiency Content Marketing A/B Testing WordPress MailChimp

French – Elementary Proficiency Social Media Keyword Research Qualtrics Adobe Spark

Italian – Elementary Proficiency E-mail Marketing Search Engine Optimization Canvas Google Analytics