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Responsive Web Design - Adamphones.com
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ADAMPHONES.COM Responsive Website Development Launched April 2013
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Adam Phones are a personal telecommunication providers for organisations and individuals, they were looking to redevelop their web portal and consolidate a number of separate digital platform tools for their customers. We developed a dynamically populated mobile responsive site (RWD) that incorporated the follows: - Memorable mobile numbers database ordering functionality - Bespoke solution builder functionality for customers to help them find the right solution - Client short term hire independent microsites, customisable by client, independent from the site, managed through same CMS setup as the website - 25-30 template build - Open source CMS - Mobile responsive web design - Custom user gating selective by resource, popup and page We decided to take a different approach when building the site with an aim of trying to reduce the users clicks a much as possible and pull the content from lower levels to dynamic feed landing pages that can be targeted with clever use of digital positioning marketing activity. The build is component led mean that page templates are built up using a dynamic compilation of promotional, dynamic feed, call to action, video, content, social media, contact and carousel components that can selected, ordered and customised page by page. The build includes: - 4 template build - 30+ custom component elements build - Mobile responsive web design - Open source CMS - Custom user gating selective by resource, popup and pag
Transcript of Responsive Web Design - Adamphones.com
ADAMPHONES.COM Responsive Website Development
Launched April 2013
The Brief
RWD - Adamphones.com
Our overarching task was to refresh the Adam Phones brand and develop its current customer facing channels, platforms and content. Adamphones.com forms a central part of much of the project activity being a launch platform, customer resource and management portal. The briefed requirements for the website were as follows:
✖ .NET ASP coding ✖ Mobile friendly ✖ CMS interface ✖ All items administrable by client ✖ Pre-existing Wordpress blog integration ✖ Golden Mobile Numbers search/order
functionality integration ✖ Cookie driven gating systems for all contact
collection points ✖ Bespoke solution builder functionality ✖ Independent short-term hire partner microsites
functionality within the same build structure
The Benefits
RWD - Adamphones.com
Fully Responsive Build (RWD) The site is fully responsive with mobile navigation that provides a much better user navigation experience on mobiles devices and tablets. The main benefit of the RWD is that the site is singular and does not require a mobile version to run alongside the main site. Full Administration The site as been designed to take into account the client’s requirements to administrate their site, structure and content. The site is dynamically built, making it flexible and customisable with the ability to adapt to the needs and behaviours of its users. Responsive Marketing Activity The website has a smart carousel area that is populated based on the content being placed into it. The three agreed requirements in the brief were a single image, customisable carousel and Vimeo video.
Multi-functional Template Build Due to complexity it was essential to try and streamline the build as much as possible. To achieve these we built a single template that could be customised into different variations giving the site a consistent but varied look and feel across the core internal templates. Customer Gating Process To make the site as approachable as possible, the use of customer contact points has been integrated commonly throughout the site. These all channel into a custom gating system that will allow a user to register once on a cookie and then the system will log this along with any activity and will allow them access to any content whilst the cookie is still active. The system also allows blacklisting, and custom content, page and popup content administration.
Back Then
RWD - Adamphones.com
Home
Our People
Products & Devices
Short-term Product Hire
Here & Now
RWD - Adamphones.com
Home
Our People
Products & Devices
Short-term Product Hire
Interested
RWD - Adamphones.com
If you are considering developing your digital channels we would be interested in talking to you. Creating intuitive, responsive and flexible channels is at the core of our digital development. For more information please contact: Ben Wardell 07956245541 [email protected]
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