Researching the Marketplace
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Transcript of Researching the Marketplace
Researching the
Marketplace. Music Magazines.
Competitive Magazines.
Since launch in 1986, Q has been the UK’s best selling music monthly magazine. With its unrivalled access it has delivered the world’s biggest music stars every month. Seeing life through the lens of music, it draws references from the world of sport, comedy, film and even politics. With the magazine at its beating heart, the world of Q encompasses Q Radio, QTV, Qthemusic.com and its legendary lunch-time knees up, the Q Awards.° Q - The UK's biggest music magazine° Q is the arbiter of taste, standing for music of substance across all platforms.° Q’s influence is unquestioned and its opinions are so trusted that they shape the views of artists and readers alike.° Q’s access is remarkable and unrivalled – Paul Rees was granted exclusive access to a week’s life on he road with The Boss - Bruce Springsteen.° Q’s audience is younger and more affluent than any other music monthly.**97%*** of readers rate Q as a quality magazine. In research it outperforms competitors on measures such as best interviews, writing and awards winning photography. http://bauermediaadvertising.com/uploads/Q-MediaPack-2011.pdf
Competitive Magazines
NME has become a truly unique multi-platform media proposition. Across the magazine, www.nme.com, NMETV, NME Radio and
the brand's live events and awards, NME reaches over one million music fans every week. NME is the longest published and
most respected music weekly in the world.Every week it gives its readers the most exciting, most authoritative
coverage of the very best in contemporary music, including award winning features, the latest releases, live reviews, the definitive guide to the best new bands in its Radar section, as
well as a regular look back through the magazine's incredible 58 year heritage.
http://www.ipcadvertising.com/ipc-brands/2009/feb/03/nme
Competitive Magazines
• MOJO is the world’s largest UK music magazine, delivering a monthly dose of world class journalism and iconic photography to an
audience of extremely passionate music consumers. If you’re featured in MOJO, you matter.
• MOJO is the brand for those truly OBSESSED with music• MOJO is THE MUSIC EXPERT – a magazine of high brand values and
integrity. A carefully crafted musical archive covering the very best of music across genres. From classic and modern rock, folk, soul,
country to reggae, electronic and experimental. It prefers to celebrate quality over popularity – music that will stand the test of
time.• MOJO provides a “hand-made” experience in a mass market
environment, and as a result is a valued and trusted brand.• http://magazines.bauermediaadvertising.com/magazines/detail/mojo
Competitive Magazines
Uncut is the UK’s most authoritative music and movie magazine. Uncut celebrates all that is
great in rock and film, both new and old, cult and classic.
http://www.ipcadvertising.com/ipc-brands/2009/feb/15/uncut
Prices of Magazines & Issue Size.
£3.99 170 pages.
£3.60
£
£
Regular Content for Q Magazine.
Regular Content:• Qmail• Q50• Now• Subscribe• Q Quiz• Last Requests• The Q Review
Feature Articles:• The music that changed my life• Q icons