Waqar Yaqoob (GC)53

Ahsan Alvi24 Ahmed Ali Faheem04 Bilal Aslam12 Muhammad Arslan37 Tanveer Elahi 49

Consumer preferences about mobile phone connection.

40% From Liaqat campus

30% From Jinnah campus

30% From Market

We conduct this survey in Rahim Yar Khan and according to that survey we draw the conclusion.

See on the chart…….

OUT OF 100%U-Fone,

33%Mobiink,

22%Telenor,

20% Zong, 14% Warid,

11%

0%

5%

10%

15%

20%

25%

30%

35%

U-Fone Mobiink Telenor Zong Warid

There are 39% Female users. &

61% are male users.

There are 80% users which are satisfied from their connection.

And 20% are dissatisfied.

OUT OF 100%

U-Fone, 52%

Mobiink, 12%

Telenor, 15%

Zong, 3%

Warid, 18%

0%

10%

20%

30%

40%

50%

60%

U-Fone Mobiink Telenor Zong Warid

MOBILE PHONE USERS WHO PREFERRED

MOBILINK CONNECTION.

The percentage of Mobilink user inRahim Yar Khan is 22%.

Females 41%

Males 59%

Post-Paid 36%

Pre-paid 64%

Why Mobilink users prefer this connection

9.09% prefer due to SMS packages 13.36% due to call rates 30.90% due to family connection 27.27% due to coverage 10% due to good customer centre 5% due to night package 5% due to value added services

77% are satisfied from their connection

33% are dissatisfied from their connection

50% are the loyal customer of Mobilink

50% are not its loyal customer.

(They can switch to another connection in case of good packages)

MOBILE PHONE USERS WHO

PREFERRED WARID CONNECTION.

The percentage of Warid user inRahim Yar Khan is 11%.

Females 36.37%

Males 63.63%

Post-Paid 29%

Pre-paid 71%

Why Warid users prefer this connection

65% due to call rates

35% due to family connection

25% are satisfied from their connection

75% are dissatisfied from their connection

35% are the loyal customer of WARID

65% are not its loyal customer.

(They can switch to another connection in case of good packages)

MOBILE PHONE USERS WHO PREFERRED

TELENOR CONNECTION.

The percentage of Telenor user inRahim Yar Khan is 20%.

Females 20%

Males 80%

Post-Paid 18%

Pre-paid 72%

Why Telenor users prefer this connection

25% prefer due to SMS packages 20% due to call rates 10% due to family connection 20% due to coverage 5% due to good customer care centre 15% due to night package 5% due to value added services

85% are satisfied from their connection

15% are dissatisfied from their connection

65% are the loyal customer of Telenor.

35% are not its loyal customer.

(They can switch to another connection in case of good packages)

MOBILE PHONE USERS WHO

PREFERRED ZONG CONNECTION.

The percentage of Zong user inRahim Yar Khan is 14%.

Females 14%

Males 85%

Post-Paid 00%

Pre-paid 100%

Why Zong users prefer this connection

78.57% prefer due to SMS packages

7.1% due to call rates

14.2% due to night package

64% are satisfied from their connection

35.54% are dissatisfied from their connection

MOBILE PHONE USERS WHO

PREFERRED U-Fone CONNECTION.

The percentage of U-Fone user inRahim Yar Khan is 33%.

Females 60.61%

Males 39.39%

Post-Paid 09%

Pre-paid 91%

Why U-Fone users prefer this connection

40% prefer due to SMS packages 24.24% due to call rates 18.18% due to family connection 6.06% due to coverage 3.03% due to good response of service centre 3.03% due to night package 3.03% due to value added services

93.93% are satisfied from their connection

6.06% are dissatisfied from their connection

39.39% are the loyal customer of U-Fone

50% can switch to another connection in case of good packages offer by competitors.

10% don’t know

We concluded that the U-Fone is a cellular connection which is mostly used in Rahim Yar Khan.

Most Customer are satisfied which are using the U-Fone connection.

As u see in all detail which is provided above.

IF U HAVE ANY