Research into target audiences

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Transcript of Research into target audiences

Page 1: Research into target audiences

RESEARCH INTO

TARGET AUDIENCES

Page 2: Research into target audiences

THIS is a singer from the

band, ‘SLEEP PARTY

PEOPLE’, this band gave me

permission to use their music in

my music video.

GENRE: There genre of music is very unique. It is almost

psychological as it is mesmerizing and puts you in

a daze when you listen to the music. The singing is

very high pitched and eary, and the music is very

slow but has a beat to it which can be considered

as fast.

MGMT

LANA DEL RAY

GORILLAZ IN TERMS OF MUSIC similar

artists would be MGMT, Lana Del Ray and

Gorillaz. All these artists have a very unique

and independent style of music which is

used to help audiences recognise the brand.

All artists have a wide brand

reach, the target audience usually

consists of old teens (16+) up to

late 50’s in the aspect of Gorillaz and

MGMT...Lana Del Ray has a more teened

audience.

Page 3: Research into target audiences

IN TERMS OF MUSIC VIDEOS....

SKRILLEX: FIRST OF THE YEAR

People who enjoy this type

of music video will enjoy my

music video because both

videos illustrate the same

atmosphere and both will

use similar shot types and

colours.

NICEST DAUGHTER

In terms of stylistic

qualities, this short film

contains shots similar to

shots I want to use in my

music video. Such as the one

I have print screened on the

left, the point of view

perspective is a great camera

technique which I intend to

use. You can see here how in my trailer I have used the

same technique.

FLORENCE AND THE

MACHINE: SPECTRUM

The directors use of ballet

dancing and a ballet dancer

to portray a characters

personality is a similar

narrative in which I have in

my music video.

People who find an interest in this style

of film will enjoy my music video.