Research into advertising ablums

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Album Cover Advertising

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Transcript of Research into advertising ablums

Page 1: Research into advertising ablums

Album CoverAdvertising

Page 2: Research into advertising ablums

The lettering of Madonna is shown on the album cover using newspaper imaging, this connotes the image of her being the headline news and showing how she is high priority performer. Madonna's name is followed with the word ‘Celebration’ also in the form of newspaper imagery. This second word is slightly different by using the colour pink to outline the word, this highlights her girly side due to the stereotype of girls loving pink.

The image of Madonna on the front of the poster imitate the pop art culture, this type of art is seen by the public as fun and expressive. This art form was chosen for the cover as it conveys that this song is fun and very expressive just as the well known form of art.

The background imagery of this poster includes the advertisement of festivals and carnivals. This conveys the image of this song being included the same genre of fun as these certain events, Madonna's poster is on top of these advertisement pieces because it shows how the song rules the rest of these event due to her high status as a singer.

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The colour black is used in the poster due to it fitting in with the image of the rock band, this because of the black representing the image of be dark and expressing true emotion .

The lettering which is formed shows the connation of the group being rough and living life to the full. This is because of the lettering being chipped this makes the band look like they are showing the battle wounds due to the way the lettering is not completely rounded. The lettering in the colour white shows the innocents within the bans which helps highlight the black of the background. This righting is continued by the name of the song, the colour of this lettering is in red. This colour is represented in a way to convey the image of blood, this helps the audience create an image of the feelings expressed in the song.

The image on the front of the poster gives a very violent representation of the album, this is due to the connotation of the hand representing a killer. We get this image from the album because of connotation of the item that is being held. The item is shaped in the image of a heart which symbolises the centre person living. This image is switched to look like a bomb, this is by the way it has a pin positioned at the top conveying the image of playing between live and death due to the bomb being made to kill.

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The name of the album ‘Circus’ is represented in the poster, this is by the way the artists is dressed up and in a tent. This symbolizes the life of being in the circus and the feeling of her album. The shining lights in the tent and the sparkle on the dress creates a image of the album creating a show, it sells the album to the audience by the way is tells a story of show business.

The writing on the album continues the vibe of being in the show business world due to it connoting the image of it being in the style of a headline act. The righting on this is also included with stars, this also helps with the theme of the album due to stars being connected with the image of putting on a show.

The album cover is shown in the poster to show the audience what the album looks like and how it relates to the advertising posters. The stars dotted around the outside of the album and the poster helps connote the sense of the album being highly recommended and rated due to the more stars added the better the item.