Research and planning all 3

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Reece Bahia Research & Planning: Research into similar products and a potential target audience

Transcript of Research and planning all 3

Page 1: Research and planning all 3

Reece Bahia

Research & Planning: Research into similar products and a potential target

audience

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Front Cover

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This Magazine is very detailed and is full of Music Articles and this can be a positive and negative aspect to the selling point. The positive aspect is that it can be a very good selling point in which most customers like and also it would look boring if there were minimal text on the front page if there was to be a small front page image. The negative aspect is that if there were to much information then it would look overcrowded with information and it could also put off customers. The colours used on this magazine are Black, Blue, White and Yellow. These colours are used as they may attract the audience from the specific Genre. The colours Black and White are attracted from the Rock Genre and this could be the reason for the colours chosen. The main image on the Magazine is very effective as you can see the whole band that is involved and the main band member is at the front to show the audience the leader, it is also effective as the text does not cover the characters in the image as it shows the clear image of the face. The layout of the Magazine is effective as there is no text that overlaps other information and the articles are not halfway off the page. This Magazine follows most Magazine conventions as the title is at the top of the page, date and barcode are at the bottom of the page and the main image is in the middle.

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This is very professional looking Magazine. This is evident from how clear the front and main image as the audience can see each and individual detail of the image. Also with the writing which tells the audience who the is in the main image is really effective as it explains who it is and that fans of the singer may be attracted to read this magazine. The way that Rolling Stone have taken this image as it is a close up which shows the emotions of the character which may suite the main article. The article at the top of the page which indicates to the audience that it is a special issue is another effective factor as it would attract readers and to be come a fan of the magazine. The articles on the right hand side is easier for the structure and layout of the front page of the magazine as it does not cover up the main selling point and it does not overlap and get cut off the page. The colours are effective which suites bother gender types as white and red are neutral colours in which I would take into consideration when I produce my magazine.

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This Magazine appears to have dark colours as it may attract the specific audience of Rock. The colours used on this magazine are Black, White and Green. These colours are used as they may attract the audience from the specific Genre of Rock. As you can tell from the main image on the front cover, it may be evident that it is trying to attract that specific audience as he it wearing dark clothing and his hair is jet black. Also with the main image on the front cover is that there is evidence of editing skills used as the character within the image has mean and fierce eyeballs. I also think that this would attract the specific audience as it is evil looking and dark eyes that comes into the groups of people that like rock. The style of font that is used on ‘HIM’ is suited to the gothic conventions. The magazine conventions are used throughout on this front cover, one of those conventions used on this page is that the title is at the top of the page, the barcode is at the bottom on the right which is another magazine convention. Another convention is that the main image is centred and is at a suitable size. I will use the magazine conventions in my final piece at it makes the magazine look more professional and suitable to each target audience.

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This Magazine is aimed at the specific target Genre of Hip-Hop and R&B. There is very little detail on the magazine with Musical Articles, this could be due to the fact that there is a big front page image. There could be a positive and negative aspect into the selling point of this idea. The positive aspect is the musical articles will not be overlapped and the customers can see each and every article. It also could be for suspense as the other big articles are within the magazine and they don’t want to sell the big article as it will give it away. The negative aspect is that the customers may think that there are not many musical articles within the magazine and may turn to a detailed magazine. This Magazine follows most Magazine conventions as the title is at the top of the page, which is big and bold for the audience can clearly see the title. The layout of the Magazine is effective as there is no text that overlaps other information and the articles are not halfway off the page and also the information does not cover up the detail of the image. The negative aspect of the magazine is that a little part of the image covers two letters of the title, this could have a bad aspect to the selling point as the audience may not know what the title of the magazine is called.

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Contents

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The use of images within the contents page is effective as we as the audience know that it is linked to the articles. The use of the colours blue and pink may indicate the use of suiting to both male and females and to show that it is not a one gender magazine. Also the idea of using subtitles and categorising the articles so the audience knows what this issue features and its regulars is useful to the audience. On the other hand, there are many aspects that I would not take on board following the research of this magazine. Firstly, I do not like the layout and the boarders as it does not look professional. The use of editors letter should not be needed in the contents page and I feel the producer of this page has this space incorrectly. I also do not like the fonts that have been chosen on this page as it does not look professional and real to a standard of selling.

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This contents page is all about the image; it has one column of text and a quotation in the bottom left hand side which is different to any of the contents pages I have already seen. The font used throughout this contents page is effective and this makes the magazine look more modern and will appeal to the target audience of teens, young adults and middle-aged adults. There is not much text on this page and not much description of the pages, however this will appeal to the target audience as it is precise and to the point and they do not have to read to much information to find out where they want to read it the magazine. The colours that have been used on this page are neutral which shows that the magazine company want to reach out to both genders. Also the font and boldness of the title is really effective as it attracts the audience to read the magazine.

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This contents page is all about the image, I like how the Contents is written on the page and think it is really effective because it is different to other contents pages that I have research and I may take this design into consideration so that my magazine is different to any other magazine. The writing on the Contents page is brief and to the point and it tells you what each page is going to be about with a description. The colour of the background as it works with everything on the page and that is what makes a good contents page but when I produce my contents page I will make my background much lighter to brighten the mood. The image on the Contents page will appeal to the audience as it is modern and effective. Also the image is different compared to any other magazine cover in which I may use in my contents page.

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Double Page

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The quote at the top of the page is inspirational to the audience which shows that they are reaching out to them. The colours red and black suite there type of genre as they are rock in which it suites there target audience. Also with the dark images, it also suites there target audience as this is what rock includes and it also adds to the theme of being classical as this is what this band is. This double page spread is an article that is telling the fans that the main radio station that plays rock is coming to there studio. This would attract fans as they want to read as to why they are going there. The title of the article is across the centre fold but the magazine producer has done this in a professional and effective way as there are no letters that sit within the centrefold which will make the audience feel better as they don’t have to open the magazine wide to find out what it says. Also the article has a clear font and the colour of the writing is white which will contrast well on a black background and it will stand out when the audience are reading and flicking through. What is also good about this page is that the bar on the side of the page is effective to the audience as they get to know what important events are coming up in the forthcoming months and the audience can look forward to any events that they would like to attend.

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There is not much that I like about this Double-Side Spread as it does not appeal to me and in my opinion it does not appeal and attract the audience to read this page. The only thing that I like on this page is the image as it takes up all the space and looks clear and cool. On the other hand on the other page it look boring to me as there is a lot of writing to read and it would make put off someone reading that much as I did a survey and they preferred to not have lots of writing but this style of writing may come across as being formal as there are three large columns. In my opinion I do not like the giant ‘L’ that is on the second page as I would rather have it plain so that it is easier to read but however this does follow with the house style of ‘Q’ magazine with it being red. Also the image is to me and the audience a bit explicit to put on an article like this as many young children may read this. The ideas that I will looking at this double page spread is that have an image on the whole page is common and I may follow this on but I do not like the idea of have lots to read about.

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I like the layout of this magazine due to the fact of the way that the picture has been separated from the article/interview which takes up the whole of one page which may indicate to the reader that the facial expression is in contrast to the article or interview. Also the large image may also have been used to catch the readers attention so that they reader the article. The font on the top of the second page is really effective as it is big and bold which may also catch the attention of the readers. Also with the different colours of the quote it may also indicate that the writing in black may show the important part of the article as it is on a white background which will always stand out and the writing in grey is less important. I like the idea of having a quote on the double page spread as it is like the band or artist are reaching out to the audience and take on board there stories and thoughts and ideas. The article at the bottom of the second page is in a formally way as it has been written in columns which is also effective as it makes the layout of the page look more professional and not messy.