Requiremeents for the Nextents for the Next Generation of ... · App Prof. Dr. Lappeen ... li...
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RequiremeRequiremeGeneration of M
AppProf. Dr.Lappeen
WGB –ArchitectuWGA – UWireless W
ents for the Nextents for the Next Mobile Services and plications Jari Porrasranta Univ. of Tech., Finland
Services, Devices and Service,uresUser Needs & Requirements inWorld
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ContentsContents
i i• Motivation• Users
Change of users and their n– Change of users and their n– Clash of generations
• Apps and servicesApps and services– Change of habits– Rise of the apps
l h l– Implications to technology• WWRF Activities
WGA challenges and activit– WGA challenges and activit– WGB challenges and vision
• Summary5/24/2013 Wireless World R
y
needsneeds
tiesties
Research Forum
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MotivationMotivation
“ d h“xG does not happen just We have enough bandwidth
li ti / i !” 8 9applications/services!” 8.9.
• Technologies have evolvdevices)devices)
• Users and their behavio• Apps and services have
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bby increasing capacity. h, Users require new 2004.2004
ved (bandwidth,
or have changedexploded
Research Forum
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Users now and in futurUsers now and in futur
f• Generations of users• Post war generationPost war generation• X‐Generation (mid 6• Y‐Generation (early• Z‐Generation (late 9Z Generation (late 9
• X‐Generation users are • Y/Z‐Generation users ar
• Z‐Generation moreZ‐Generation more
rere
n (born in 40s ‐mid 60s)n (born in 40s mid 60s)60s – early 80s)y 80s – mid 90s)90s‐)90s )digital immigrantsre digital natives, Millenials“social”social
Tienari J. & Piekkari R.
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MillenialsMillenials
i h b• New generations have beeeducation and working life
• Information age mindset• Computers aren’t techp• The Internet is better St i t d i• Staying connected is e
• Multitasking is a way o• Doing is better than k• Zero tolerance for del• Zero tolerance for del
• Different values and active
h d i fen researched in sense of e aspects
hnologygythan TV
ti lessentialof life D.
nowingays bl
inger
ayse challenging
Ob
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Basics for the user neeBasics for the user nee
h l l• Psychologist A. Maslowneeds in various levels
• Human tries to satis(physical ‐> mental)(physical > mental)
• How has the changeof users and evolvintechnologies affectegthis model ?
Yang Y et al
dsds
h dw characterized user
sfy the basic needs first ))
e ng ed
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ImplicationsImplications
“ h h h• “The way in which we strivsociety’s respect and approd ti ll h d thdrastically changed over th
• Humans, Families and Socih fchanged from static to mo
• “Our human need for respf precognition has thus remaiattaining this goal has becdifficult”
fve for oval has h t i ”he centuries”iety have ore dynamicpect and pined, while ome all more
Brice Le Blévennec, Emakina
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Cl h f G iClash of GenerationsT h l i ffi i• Technology is seen as efficient
• “Technologies for healthyli i t h l i ”living technologies” are ggood technological solutito the clash of generationto the clash of generation
• Physiological and esteem needmyself approach”, “Technology pp , ghelpless and challenges their s
• Security and belonging: “Littley g gout human contact”, “Whose
• “Many existing technologies ay g gneeds of prospective users”
l i i i fi ldt solution in various fieldsy aging” or “Ambient assisted
d l f fi ld hgood examples of fields where ions might not be adapted due nsnsds: “Capacity to handle it gies make people appear g p p ppself‐image”, e concern for safety but seek yneed we are looking at ?”re poorly matched to the real p y
Thielke S. et al.
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Change of the habitsChange of the habits
Flurry
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Mobile takes overMobile takes over
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Rise of the appsRise of the apps
• Ordinary people consume• Ordinary people consume services and applications
N b f il bl li– Number of available applica– Users try several application
more and more mobilemore and more mobile
ti h l d dtions has explodedns and change then frequently
Flurry
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H d tiHow do we use our timme
Flurry, Keynote
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Real needs vs usageReal needs vs. usage
P O l i f i• PanOulu experiments for variowhat users think they need an
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l h diffKukka et a
ous years reveal the difference nd what the actually use
Research Forum
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Rising appsRising apps
Flurry
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Maslow and servicesMaslow and services
• nn
Wang J. et al
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UX is all to the usersUX is all to the users
“ h id f d i“The idea of a design hierarchy of needs rests on the assumption that in order to be successful, a design must meet basic needs before it can satisfy higher‐level needs. Before a design can “Wow” us, it must work as intended. “
Smashing Magazine
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What makes thedifference ?
V i l• Various elements affecting to the user experience (design)experience (design)
• Mobile ≠ WebSho ld take mobile• Should take mobile characteristics into account
• Challenges for the developers and pdeveloping tools
5/24/2013 Wireless World RResearch ForumSmashing Magazine
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C b f iCyber foragingll bil d i ffl di• small mobile devices offloadi
intensive work to stronger colocal network environmentlocal network environment
• Resources: CPU power, “storage capacity, externastorage capacity, externa
f th ing some of their resource mputers (surrogates) in the
“energy”, network connectivity, al displays, printers etc.al displays, printers etc.
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Transferring userrequirements
5/24/2013 Wireless World RResearch Forum Fettweis G.
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R fReferencesTi i J & Pi kk i R “U• Tienari J. & Piekkari R.: “UnmaTalentum, 2011 (in Finnish)Obli D “B & G• Oblinger D.: “Boomers & Gen‐Review, Jul/Aug, 2003.
• Blé ennec B “Art of artificial• Blévennec B.: “Art of artificial http://www.emakina.be/
• Thielke et al: “Maslow’s Hiera• Thielke et. al: Maslow s Hieraadoption of health‐related tecAgeing International, Dec. 201g g ,
• Wang et. al.: “Understanding Ea double pyramids model”, Propy
i Z i ”anaging Z‐generation”,
X Mill i l ” EDUCAUSE‐Xers Millenials”, EDUCAUSE
recognition” Blog Emakinarecognition”, Blog, Emakina,
archy of human needs andarchy of human needs and chnologies for older adults”, 12.Evolution in Internetware using oc. of Internetware’12.
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R fReferencesY Y l “A C d B• Yang Y. et al: “A Case study: Beon the Internet and Mobile IntK kk H t l “Thi i t l• Kukka H. et al: “This is not classeeking and encountering in sUbiquitous Computing, 2013Ubiquitous Computing, 2013
• Fettweis G.: “A 5G Wireless CoMicrowave Journal, Dec. 2012,
• Flurry Blog: http://blog.flurry.c• “2012 Mobile User Survey” Ke• 2012 Mobile User Survey , Ke• Smashing Magazine: http://mo
h i S d f Chi Uehavior Study of Chinese Users ternet”, Proc. of HCII, 2011.ifi d E d i f tissified: Everyday information
mart urban spaces”, Personal
ommunications Vision”, 2.com/eynote 2012eynote, 2012obile.smashingmagazine.com/
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WWRFWWRF
WGA – UWireless WWireless WWGB –ArchitectuArchitectu
F A ti itiF Activities
User Needs & Requirements inWorldWorldServices, Devices and Serviceuresures
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WGA ObjectivesWGA Objectives
WGA i f d di• WGA is focused on discoveresearch areas that strive tneeds for and requiremenneeds for and requiremeninternet systems; how the creation and design of newcreation and design of newsecure environment and hdevices systems and applidevices, systems and appliWorld. Based on an undersrequirements and the userqsystems and applications, Wstudies the elements of via
5/24/2013 Wireless World Runder different socio‐econ
i d iering and promoting to understand the users’ nts to ireless f t rents to wireless future users are driving the w emerging services in aw, emerging services in a how users will interact with ications in the Wirelessications in the Wireless standing of the user r interaction with devices, ,WGA investigates and able business models Research Forumnomic conditions.
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WGA ChallengesWGA Challenges
•Translating user experie– integration between user
advances
•Context securityy– authenticity and identity o
•User experience and vaUser experience and va– viable business models
User requirements and•User requirements and – Impact of socio-cultural s
•User Scenarios for a Wo
ence requirementsrequirements and technology
on the move
aluesalues
geographical contextgeographical contextsettingsorldwide Wireless Future
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WGA Working subjectWGA Working subject
• Methods processes best •Methods, processes, best practices for user‐centered research and design •research and design
• User scenario creation and analysis
•
•analysis• The needs of users,
operators service providers
•
operators, service providersfor secure and trustworthywireless systems
•wireless systems
• Identification of future services and applications
•services and applications based on user experiences
ss
User interactionUser interaction technologiesUser Centric IdentityUser Centric Identity Management SystemsSpectrum requirementsSpectrum requirements needed to serve user (e.g., no home/ work distinction)no home/ work distinction)Geographical or socio‐economic contextseconomic contextsBusiness models
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WWRF Vision 2020
7 trillion wireless devicesby
• All people will be served wAll people will be served w• Affordable to purchase andCalm computing: Technolog• Calm computing: Technolog
• Machine to machine comm• All devices are part of the (
s serving 7 billion people 2020ith wireless devicesith wireless devices d operategy invisible to usersgy invisible to usersmunications(mobile) Internet
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WGB – ChallengesWGB – Challenges
• Emphasize services and not ju– Devices are going to be (very) chevolve; BUT customers will use sevolve; BUT customers will use s=> All people will be provided w
• Ease the use of services and d– Personalization and Adaptation n=> Key‐point is the User experien
• Provide needed services at th• Provide needed services at th– Emphasize roaming & service av– User experience may sometimesp y=> All Users are able to take part
ust devicesheap and various ecosystems will servicesservicesith services through wireless devices
devicesneeds to be taken into accountnce not the (in‐)visibility of technology
e right time & placee right time & placevailability instead of connectivitys work without connectionst in the (mobile) Internet by services
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WGB – Impact AreasWGB Impact Areas
• What is already clear– The (mobile) Internet should/will– The Future Internet starts as a we
• WGB paves the way to inform• WGB paves the way to inform
Turninginformation
Source: Dreamworks Pictures, 2002
Easy information
informationinto
knowledge Knowleinformationnavigation Managem
ss
not be a network of siteseb of information
mation usagemation usage
dge
MakingDecisions
gment
StartingActions
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WGB - Overall VisioWGB - Overall Visio
An ambient life style whe- seven trillion devices ru
Easy to creatIntuitive Tools fo
seven trillion devices ru
- Intuitive Tools fo- Graphical Servic
Easy to shareEasy to share- Generalised clie- Service deploym- Semantic based
Easy to use- Semantic Servic
I t bilit- Interoperability, c- Excellent User E
onon
reunning services, that are
ter Service Creation
unning services, that are
r Service Creationce Composition
eent-server / P2P architecture
ment in just a few clickspublishingp g
ce discoverybilit f icomposability of services
Experience
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WGB - Overall Visio
Service Creation should b- Like uploading photos t
on
be done by everybodyto Flickr®
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WGB - Overall Visio
Enrich Service Landscape- Like choosing tables/ch
Towards amultitude of option
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on
ehairs from stores
a
Research Forum
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WGB - Overall Visio
Service experience is of u- Should be far beyond “t
Enhance useEnhance useexperience
Better look for EnE (EffBetter look for EnE (Effvs. LnG (Layers
on
upmost importancetouching screens”
erer
ficiency & Experience)ficiency & Experience) & Generations)
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SSummary
d• Users and societies are changes
• Need to understand thechangeschanges
• Changes create needs• Needs are tackled in vaapplications, devices, nepp , ,
• WWRF is the right placesolutionssolutions
ddl f fin middle of fast
e nature of these
rious levels; etworks, radio,e to work on the future