Request for Proposal (RFP) For Etihad ES Social Media ... · Proposal and the other containing...

Request for Proposal (RFP)

For

Etihad ES Social Media Services

(Ref. RFP # 084)

RFP Issue Date : 16th February 2020

Response Due Date : 1st March 2020

Time : 12:00 PM

Location : Al Etihad Energy Services Co. LLC

2nd Floor, DEWA Sustainable Building

Al Quoz Industrial Area 3, Dubai, U.A.E

RFP for SOCIAL MEDIA SERVICES (RFP #084) 2

IMPORTANT NOTICE

This Request for Proposal is being made available by Al Etihad Energy Services Co. LLC (hereinafter

referred to as Etihad ES or The Employer) to the bidders on the terms set out in this RFP.

This RFP contains a summary of available information and no reliance will be placed on any

information or statements contained herein, and no representation or warranty, expressed or

implied, is or will be made in relation to such information. Neither Al Etihad Energy Services Co. LLC

nor its clients or partners will have any liability or responsibility in relation to the accuracy,

adequacy or completeness of neither such information nor any statements made. For the avoidance

of doubt, bidders should not assume that such information or statements will remain unchanged.

Nothing in this RFP will be construed as legal, financial or tax advice. In no circumstances will Al

Etihad Energy Services Co. LLC, its partners or clients incur any liability or responsibility arising out

of or in respect of the issue of this RFP.

Al Etihad Energy Services Co. LLC reserves the right to amend this RFP, the procurement process,

its requirements and any information contained herein at any time by notice, in writing, to the

bidders.

Nothing in this RFP is, or should be relied upon as representation of fact or a promise as to the Etihad

ES’s decision at the end of the procurement process or its ultimate decision in relation to the award

of any agreement(s) or any other future event.

Al Etihad Energy Services Co. LLC and its customers, advisers, consultants, contractors, employees

and/or agents do not accept any responsibility for the legality, validity, effectiveness, adequacy or

enforceability of any documentation executed, or which may be executed, in relation to this

procurement process. No legal relationship or other obligation will arise between a bidder and Al

Etihad Energy Services Co. LLC unless and until an agreement has been formally executed in writing

by Al Etihad Energy Services Co. LLC and the bidder and any conditions precedent to its effectiveness

have been fulfilled.

Al Etihad Energy Services Co. LLC reserves the right, at its absolute discretion and without notice,

to terminate, abandon, alter or change the basis of this procurement process, or to exclude one or

more of the bidders from this procurement process and, in such circumstances, Al Etihad Energy

Services and its respective advisors shall not be liable to any person(s) as a result thereof.

Each bidder’s acceptance of delivery of this RFP constitutes its agreement to, and acceptance of,

the terms set forth in this RFP.


Table of Contents

1. GENERAL INFORMATION ............................................................................................. 5

1.1 Etihad ES Introduction ..................................................................................................... 5

1.2 Objectives of the RFP ...................................................................................................... 6

1.3 Selection Process ............................................................................................................. 7

1.4 Inquiries ............................................................................................................................ 7

2. PROPOSAL SUBMISSION ............................................................................................... 7

2.1 Policies .............................................................................................................................. 7

2.2 Submission ........................................................................................................................ 8

2.3 Proprietary Information ................................................................................................... 9

2.4 Signature ......................................................................................................................... 10

3. PROPOSAL PREPARATION INSTRUCTIONS ............................................................... 10

3.1 Detailed Description of Mandatory Proposal Sections ................................................ 10

4. PROPOSAL EVALUATION ........................................................................................... 12

4.1 Criteria for Immediate Rejection of Proposal .............................................................. 12

4.2 Proposal Evaluation ........................................................................................................ 12

4.3 Conflict of Interest ......................................................................................................... 13

ATTACHMENTS ..................................................................................................... 14

ATTACHMENT 1 - SCOPE OF SERVICES ........................................................................ 15

ATTACHMENT 2 - PROPOSAL REQUIREMENTS (ANNEXURES) ............................................. 19

ANNEXURE A - FORM OF BID .............................................................................................................. 20

ANNEXURE B - STRUCTURE AND ORGANIZATION ............................................................................. 23

ANNEXURE C - STATEMENT OF COMPLIANCE.................................................................................... 26

ANNEXURE D - PERSONNEL AND STAFFING ...................................................................................... 27

ANNEXURE E - RELEVANT PAST EXPERIENCE.................................................................................... 29

ANNEXURE F - CONFIDENTIALITY UNDERTAKING ............................................................................. 30

ATTACHMENT 3 - PRICING ....................................................................................... 33

ATTACHMENT 4 –SOCIAL MEDIA SERVICES SERVICE AGREEMENT ........................................ 35

EXHIBIT 1 - SCOPE OF SERVICES ........................................................................................................ 44


EXHIBIT 2 – SCHEDULE OF FEES ......................................................................................................... 48

GOVERNING LAW ................................................................................................... 50


1. GENERAL INFORMATION

1.1 Etihad ES Introduction

Etihad Energy Services Company (“Etihad ES” or the “Employer”) was established in 2013 with a

mission to make Dubai’s built environment a leading example of energy efficiency for the region

and the world, through the creation of an energy performance contracting (ESCO) market.

The Employer has four active service lines.

Figure 1: Employer’s Service Lines

Service Line Description

Etihad Retrofit The retrofit department contributes to achieving energy demand

reduction targets set by Dubai Supreme Council of Energy in the Dubai

Integrated Energy Strategy and DSM Strategy 2030. As a Super ESCO,

Etihad ESCO enables the Energy Performance Contracting (EPC) market

by developing energy efficiency projects that involve both the private

and public sectors.

Etihad Solar Our solar department is supporting the execution of the Shams Dubai

program, an initiative launched in 2013 with the ambitious target to have

a solar panel on every rooftop in Dubai by 2030. The Shams Dubai

framework regulates the connection of solar energy to DEWA’s grid


through a net metering structure.

Etihad

Measurement &

Verification

(M&V)

The M&V department helps the customer to measure and verify the

achieved energy savings from the implemented energy conservation

measures.

TAQATI | Dubai

Energy Efficiency

Program

TAQATI is the program manager for the Dubai DSM strategy with an

ambitious goal of 30% reduction in energy and water consumption by

2030. TAQATI monitors energy and water savings and supports the Dubai

DSM program owners to turn strategy into reality through advisory and

implementation support, awareness, capacity building, continuous

improvement and special projects, as well as monitoring & evaluation of

energy savings.

Etihad Retrofit, Etihad Solar and Etihad Measurement & Verification (M&V) shall be collectively

referred to as “Energy Service Lines”.

1.2 Objectives of the RFP

The objective of the RFP is to retain a qualified agency to provide Social Media services and

manage all social media accounts for the Employer (accounts of Energy Service Lines) More

specifically:

Etihad ES Social Media Objectives:

- Generate Etihad ES brand awareness and awareness on energy services offered by

Etihad by effectively utilizing social media channels

- Increase the reach of Etihad ES messages

- Establish a global platform within the Energy Performance Contracting market (EPC)

and Solar Service Providers and Solar Financing Companies (SFCs) to position Etihad ES

as a leading energy services company in the region to encourage such service providers

to connect and work with Etihad in the region and Dubai specifically


1.3 Selection Process

The bidder’s proposal will be evaluated in accordance with Section 4 “Proposal Evaluation” of

this RFP.

The selected bidder (s) shall be invited to sign the “Social Media” Agreement.

1.4 Inquiries

All interested bidders shall examine the RFP carefully and submit a written request to the

Employer for further information, interpretation or correction of any ambiguity, inconsistency or

error that may be discovered upon examination of the RFP.

The employer will respond to the written request for information and/or clarifications submitted

regarding the terms or information in the RFP and share such clarifications with all bidders

simultaneously. All clarifications will be encompassed in an addendum to the RFP.

Any interpretation, change or correction in the form of a written addendum shall be binding on

the bidders. Bidders shall not rely upon any interpretation, change or correction made with any

other method. Failure by a bidder to receive any addendum issued by the Employer shall not

release said bidder from any obligations under its proposal.

Bidders are requested to send all the queries regarding the RFP documents at

[email protected] through email. Any such enquiry must be received no later than

seven (7) days before the proposal submission date.

2. PROPOSAL SUBMISSION

2.1 Policies

The Employer reserves the right to reject any or all proposals on the basis of being unresponsive

to these guidelines or for failure to disclose requested information.

The Employer shall not be liable for any costs incurred by respondents in the preparation of

submittals and proposals nor in costs related to any element of the selection and contract

formation process.

mailto:[email protected]


Any proposal received by the Employer after the closing date for proposal submission shall not be

evaluated. In the event that the closing date of the tender is declared as a holiday by the

UAE/Dubai Government, the first working day after that holiday period shall become the closing

day of the tender.

The proposal must be prepared and submitted in the English language. Supporting documents and

printed literature furnished by the bidder (s) with the proposal may be in another language as

long as they are accompanied by an English translation of the pertinent passages. For the purpose

of interpretation of the proposal, the English language shall prevail.

Bidder’s Proposal should be valid for 120 days from prescribed submission date.

The bidder is to separately submit the financial proposal and the technical proposal in two

different, sealed envelopes.

At any time prior to the deadline for submission of proposals, the Employer may, for any reason,

whether at its own initiative or in response to a clarification requested by a bidder, modify this

Request for Proposal by an amendment. The amendment shall be part of the RFP documents, and

will be communicated in writing to all bidders who have received the request, and shall be binding

upon them.

The Employer does not bind itself to accept the lowest or any tender nor is it bound to give any

reason for the rejection of any tender.

The Employer reserves the right to accept or reject any proposal and to annul the bidding process

and reject all proposals at any time prior to award of contract, without thereby incurring any

liability to the effected bidder (s) or any obligation to justify the grounds for the Employer’s

action to the affected bidder(s).

2.2 Submission

Bidders who wish to be considered by the Employer must submit one sets of the proposal

documents - one (1) original (hard copy) - by the closing date specified in the Invitation to

Tender. Hard copy must be accompanied with an electronic copy in form of flash disks or CDs

(separate CDs / flash disks for Technical Proposal and Financial Proposal with clear

marking). Both the hard copies and the electronic copy of the proposal must be submitted in


English in the format, as outlined in Section 3. The proposal can be prepared in Microsoft Word

or searchable PDF. All submitted documents must be clear and legible, and all pages shall be

numbered.

The bidders should strictly comply with following submission requirements, failing to which

may lead to immediate disqualification:

The proposal should be sealed in a single envelop with clear marking.

Then inside sealed set, there should be two (2) sealed envelopes, one containing Technical

Proposal and the other containing Financial Proposal (Envelopes should be marked whether it

contains a Technical Proposal or a Financial Proposal).

Proposals shall be addressed to:

Ref: Request for Proposal (RFP #084) Social Media Services Al Etihad Energy Services Co. LLC 2nd Floor, DEWA Sustainable Building, Al Quoz Industrial Area 3, Dubai, U.A.E

All received proposals shall become property of the Employer and will not be returned to the

bidder.

In case the bidder decides to sub-contract part of the work to third parties, the bidder must

specify such decision when submitting the Tender, annexing the description and credentials of

sub-contractors. In the case that a bidder responds as a group of companies or a consortium, a

copy of the partnership agreement for the consortium shall be provided by the bidder. The

partnership agreement must clearly define the roles and responsibilities of each party. The

consortium or partnership must designate one single contact person for the purpose of contact.

A consortium must remain valid during the life of the project and the partnership agreement

should reflect the same.

2.3 Proprietary Information

If a proposal includes any proprietary data or information that the bidder does not want to be


disclosed to the public, such data or information must be specifically identified as such on every

page on which it is presented. Data or information thus identified will be used by the Employer

solely for the purposes of evaluating submitted proposals and conducting contract negotiations

to the extent it is legally capable of maintaining the confidentiality of such information.

The bidder shall treat everything contained in this RFP as private and confidential. In particular,

the bidder shall not publish any information, drawing or photograph concerning the works.

2.4 Signature

The bidder’s proposal must be signed and stamped along with the Form of Bid (Annexure A) signed

by the bidder’s authorized signatories and bear the bidder’s official seal.

3. PROPOSAL PREPARATION INSTRUCTIONS

The bidder’s proposal shall contain the following sections as a minimum:

3.1 Detailed Description of Mandatory Proposal Sections

I. TECHNICAL PROPOSAL

The Technical Proposal should include the following elements as a minimum:

A. Cover Page

Etihad ES - Social Media Services

Company name, registered address, contact person, title, contact telephone number, fax

number, email address, company website

Project leader(s)’ name and title

B. Table of Contents and Executive Summary

Proposals shall include a table of contents properly annotated with respect to section and

page numbers to facilitate locating the information included.

The Executive Summary should highlight the main features of each Technical Proposal

C. Scope of Work Coverage and Approach (in line with the requirements outlined in

Attachment 1)


Present key elements of your proposal based on the RFP scope.

Demonstrate understanding and/or familiarity with Dubai DSM Strategy 2030, Etihad ES

Social Media tactics on energy efficiency and demand side management

Describe your approach and activities to fulfill the RFP, with a preliminary timeline

Describe your Social Media strategies for Etihad ES and the expected evolution / phases

(i.e. how do you see the evolution of the Etihad ES brand over the next 3 years and how

can Social Media strategies enable and support that evolution?)

Specify any additional investments required from Etihad ES to achieve Social Media

objectives (e.g. advertising, social media influencers)

List proposed KPIs for social media services

Include any additional activities/deliverables deemed essential with justification

Specify the proposed team structure and credentials

Specify input and support required from Etihad ES for the execution of works

D. Annexes

Form of Bid, in accordance with Annexure A

Bidder’s Structure and Organization in accordance with Annexure B

Statement of Compliance in accordance with Annexure C

Personnel and Staffing in accordance with Annexure D

Bidder’s Relevant Past Experience that aligns with Scope of Services in accordance with

Annexure E

Confidentiality Undertaking in accordance with Annexure F

II. FINANCIAL PROPOSAL

The bidder shall prepare its financial proposal with the following requirements:

1. Form of Bid, in accordance with Annexure A

2. Fees breakdown in accordance with Attachment 3 Table 1

3. All prices shall be in United Arab Emirates Dirhams (AED)


4. PROPOSAL EVALUATION

The evaluation of proposals shall be on the basis of directives provided in the RFP. The evaluation

will consist of following two (2) stages:

Summary Rejection Criteria

Proposal Evaluation

The following sections present coverage of each evaluation stage.

4.1 Criteria for Immediate Rejection of Proposal

Proposals not meeting the following mandatory criteria shall be immediately rejected.

Proposals must be prepared in English language.

Proposals must be prepared and submitted strictly in accordance with section 2 hereof.

Proposals must be valid for “120” days from the prescribed submission date.

Proposal must be accompanied with Form of Bid in accordance with Annexure A.

Proposal must be accompanied with Confidentiality Undertaking in accordance with

Annexure F.

Proposal must reach at the specified address before the Closing Date and time indicated

in the Invitation to Tender.

Proposal must not be submitted in form of fax or e-mail.

Proposal must indicate name, title, phone, fax and e-mail address of the authorized

person for correspondence.

Proposals format must conform to the requirements of this RFP.

4.2 Proposal Evaluation

Proposals will be evaluated based on the following criteria:

50% Total lump sum tender price

30% Coverage of scope of work, approach and creativity

10% Staff experience and profile

10% Previous experience working with government organizations and/or in the energy

sector


4.3 Conflict of Interest

The bidder shall ensure no conflict of interest exists or is perceived to exist by any party

for the duration of the contract

In the event that a conflict of interest arises or is perceived to arise the bidder will

immediately notify Etihad ES in writing explaining the nature of the conflict of interest

and the actions it has taken to resolve the conflict of interest. The bidder shall satisfy

Etihad ES that such actions taken are sufficient to resolve the conflict of interest


ATTACHMENTS

ATTACHMENT 1 : SCOPE OF SERVICES

ATTACHMENT 2 : PROPOSAL REQUIREMENTS (ANNEXURES)

ATTACHMENT 3 : PRICING

ATTACHMENT 4 : Etihad ES SOCIAL MEDIA SERVICES SERVICE AGREEMENT


ATTACHMENT 1 - SCOPE OF SERVICES

The selected bidder is required to provide Social Media services for the Employer. All social

media services shall be provided in English and Arabic.

For Energy Service Lines, Social Media services must cover its 4 business lines that is

Retrofits, Solar, M&V , TAQATI and others as they arise

The successful bidder will be contracted on a monthly retainer linked to deliverables and KPIs.

The proposed monthly retainer fee should cover all social media services offered as part of the

scope, and required to achieve KPI targets (incl. paid social media advertising).

The successful bidder must assign a dedicated senior focal point and account manager for the

Employer as well as a team with the required credentials and experience. Experience and

credentials of the account manager and team are very important in this engagement. Details

should also be provided for the “back up” account manager (in case of leave or absence) to ensure

continuity of work and consistent quality.

The successful bidder will be required to report to the Employer’s marketing unit on a regular

bi-weekly or monthly basis (depending on the need that will be assigned during the kick-off

meeting).

Social Media:

The Employer launched social media accounts and platforms for Energy Service Lines in

December 2017 on Instagram, Facebook, Twitter and LinkedIn. The objective of this social

media services engagement is to improve our presence on social media platforms and grow our

community with more followership and engagement to ensure higher brand awareness and

reach.

For ETIHAD ES Energy Service Lines, the expected services for Social Media are the

following:

Activity Details Frequency/ Timeline

Social Media Strategy 1. Clear objectives, steps and timelines 2. Clear strategy for community

engagement and growth 3. Measurable quarterly targets for increase

in followers and engagement across all

Two weeks after signing the contract


social media platforms (e.g. XX new followers per quarter per platform)

Social Media Planning Monthly social media content plans to be developed by the Agency in line with the social media strategy and based on input from the Employer according to the following guidelines:

1. Monthly content plan in English and Arabic

2. Covering all active social media platforms with adequate content and clear targeting

3. Consistent frequency of posting

7 posts per week per platform

More active posting in peak times (WETEX, WFES, other events) – 15 posts per week

5 stories should also be included

Monthly (at least 10 days before the end of the current month for the following month)

Creative materials and graphics for social media posts

The Agency’s creative team is expected to dedicate sufficient time and effort to design the required number of creative images and infographics on a monthly basis and in a timely manner.

The minimum number of creative images and infographics is 15 per month (each in English and Arabic)

All images must be submitted for approval prior to the start of the month

Monthly (in line with the monthly social media plan)

Social Media Videos Scripts and storyboards for the video are developed by the agency

Videos can be 2D animations or footage depending on Employer’s requirements

Video duration will range from 20 to 60 seconds

Videos may be required with or without voice over. In case voice over is needed, the Employer will provide the voiceover artist

Each video will be done in English and Arabic

Videos will include subtitles when needed

3 social media videos per month

Videography Services Provide professional videography services during events to cover important event highlights that will be used on social media or for development of footage videos

As per requirement (2 events per month)


The Agency shall provide live video coverage for each event on all social media channels where Employer is participating

Events Coverage, public holidays and celebration announcements

Complete event promotion on social media using pre-event, during event and post-event coverage posts. The agency will also be in charge of creating visuals and contents (English and Arabic), for UAE public holidays and celebration announcements: (Awards, MOU signature, New Partnership)

During Events (2 events per month), UAE public holidays and celebration announcements

Management of social media platforms

Ensure company social media platforms are always up to date and operational and resolve any issues that arise

Create and manage the CEO’ social media accounts and department heads on Linkedin

Ongoing

Community Management of Social Media Platforms and Response Time

Develop list of FAQs and responses in English and Arabic to facilitate responding to queries (first week of engagement)

Respond to follower’s queries within a committed response time (2 to 24 hours)

The community manager should be able to reply to negative comments (in a diplomatic manner in order to make the comment positive and satisfy the commentator)

FAQs and responses: End of first week

Response Time: Between 2 hours to 24 hours

Increasing followers and subscribers to Social Media Channels

The Agency will support the Employer in increasing followership and engagement across all its social media platforms in line with the targets set forth in the social media strategy

This should include both organic growth and social media advertising/ digital marketing (e.g. Google SEO, AdWords, AdSense)

Any cost related to social media advertising/ digital marketing, hampers/ gifts for competitions should be included in the monthly retainer.

For each paid or free social media campaign, the Agency will provide:

o Campaign objectives o Target Audience o Geographical Focus

Increase in followers and engagement will be measured on a quarterly basis and compared against target sets in the social media strategy


All social media content (posts, videos, stories, images) must be approved by the Employer prior

to publication

o Post-campaign report showing the results achieved against set objectives

Monitoring & Reporting The Agency will report back on a daily basis to the Employer on community engagement as needed, particularly highlighting negative comments to be addressed

Daily

The Agency will submit monthly social media reports showing growth in followers, overall reach, impressions, engagement, sentiment analysis etc.

Monthly

The Agency will submit quarterly social media reports showing growth in followers, overall reach, impressions, engagement, sentiment analysis etc. The quarterly report will also compare actual performance against targets set in the social media strategy and justify any deviations and improvement opportunities where needed

Quarterly

The Agency will submit a yearly social media report comparing quarter by quarter growth, reach, impressions, engagement, sentiment analysis etc. The report will highlight the best and worst of the year and provide a high level strategy for the upcoming year with better objectives and KPIs/ targets

Yearly

The Agency will also submit specific reports for special campaigns as requested by the Employer

Research 1. Benchmarking Analysis: Analyze what

other cities and countries are doing in the same field and provide quarterly summaries with ideas and recommendations

2. Influencers List: Provide quarterly a list of influencers related to the energy sector Hashtag Analytics: Provide quarterly a list of Hashtags used in the energy sector on each social media platform

Quarterly


ATTACHMENT 2 - PROPOSAL REQUIREMENTS (ANNEXURES)

ANNEXURE A : FORM OF BID

ANNEXURE B : STRUCTURE AND ORGANIZATION

ANNEXURE C : STATEMENT OF COMPLIANCE

ANNEXURE D : PERSONNEL & STAFFING DETAILS

ANNEXURE E : RELEVANT PAST EXPERIENCE

ANNEXURE F : CONFIDENTIALITY UNDERTAKING


ANNEXURE A - FORM OF BID

Dated: _______

To,

Ref: Request for Proposal (RFP #084) SOCIAL MEDIA SERVICES Al Etihad Energy Services Co. LLC 2nd Floor, DEWA Sustainable Building, Al Quoz Industrial Area 3, Dubai, U.A.E

Dear Sir,

1. Having examined the RFP, the receipt of which is hereby acknowledged, we, the undersigned,

offer to provide SOCIAL MEDIA SERVICES to Al Etihad Energy Services Co. LLC in conformity

with the Scope of Services and at the prices mentioned in our Proposal.

2. We confirm that the terms and conditions given in the RFP are acceptable to us and if our

proposal is accepted, we shall execute a contract with Al Etihad Energy Services Co. LLC

accordingly without any exceptions. Furthermore, we undertake, if our proposal is accepted,

to commence services upon receipt of the Letter of Acceptance and we shall continue to

provide services strictly in accordance with the Agreement until the time of completion

specified therein.

3. We agree to validate our proposal unconditionally for the period of 120 days from prescribed

submission date and confirm that it shall remain binding upon us and may be accepted thereof,

shall constitute a binding contract between us.

4. We understand that you are not bound to accept the lowest or any proposal you may receive.


5. Our proposal does not contain any deviation or exceptions from the terms & conditions

enunciated in the RFP documents.

6. We confirm that our fee prices quoted in Schedule of Prices (Attachment 3) will remain firm

and will not be subject to any variations due to cost of labour, material, services, exchange

rate fluctuations or any other factor affecting the prices or services.

Dated this _________________________

Name & Signature _______________________ in the capacity of __________________________

duly authorized to sign proposal for and on behalf of:

__________________________________________________

(NAME OF THE BIDDER IN CAPITALS)

Complete Address : ________________________

Telephone No. : ________________________


Fax No. : ________________________

Signature : ________________________

Witnesses:

_________________________ _______________________

(Name) (Signature)

_________________________ _______________________

(Name) (Signature)


ANNEXURE B - STRUCTURE AND ORGANIZATION

To be completed by the bidder. In case of a consortium, all parties forming the consortium should

provide the requested information

I. BIDDER’S DETAILS

Legal Name of the Company : _________________________

Trade License No. : _________________________

Date & Place of Incorporation : _________________________

Address : _________________________

Telephone No. : _________________________

Telefax No. : _________________________

Email Address : _________________________

Company Website : _________________________

Please attach valid and notarized copies of Company Statement of Ownership, UAE Trade License.

In case of a consortium, please attach valid copy of the consortium agreement clearly defining

roles of all parties involved.


II. EXPERIENCE DETAILS

Total Years of Global Experience : _________________________

Total Years of Experience in UAE : _________________________

III. DETAILS OF COMPANY ACCREDITATIONS AND CERTIFICATIONS

Please attach valid copies of above mentioned accreditations and certifications (if applicable).

IV. PLEASE ATTACH AN ORGANIZATION CHART SHOWING YOUR COMPANY STRUCTURE

INCLUDING THE POSITIONS OF DIRECTORS AND KEY PERSONNEL

Accreditation / Certification Date of Accreditation / Certification


V. AUTHORIZED COMPANY REPRESENTATIVE

Name : _________________________

Designation : _________________________

Nationality : _________________________

Passport No. : _________________________

Signatures

: ________________________

Please attach valid and notarized copy of Power of Attorney confirming above details


ANNEXURE C - STATEMENT OF COMPLIANCE

Please state your firm’s compliance to terms and conditions of this Request for Proposals and

confirm that your proposal (s) will remain valid for 120 days from the submission deadline.


ANNEXURE D - PERSONNEL AND STAFFING

Please use the following table to present background on all of the key personnel. Include CV of

all staff who will be assigned responsibility for core tasks as per this contract and ensure CVs

cover all the areas below highlighting experience and education most relevant to the activities

outlined in Attachment 1 (Scope of Services).

PERSONNEL PROFILE

Name :

Potential Role

Base Location

Current Employment

Current job title

Job responsibilities

Details of key clients represented

Number of years with the bidder

Previous Employment (expand as needed)

Job Title


Company name

Job responsibilities

Details of Key clients represented

Number of years with firm

Academic/Professional Qualifications

Degree/discipline:

College/university

Professional affiliations

Technical Training

Accreditations

Overall total years of relevant

experience

Other relevant experience or

accomplishments:


ANNEXURE E - RELEVANT PAST EXPERIENCE

Please provide details of your relevant past experience, at a minimum in areas outlined in

Attachment 1 (Scope of Services)


ANNEXURE F - CONFIDENTIALITY UNDERTAKING

TO : AL ETIHAD ENERGY SERVICES Co. LLC

FROM : _____________________________

The bidder (name of the bidder) hereby undertakes that:

1. CONFIDENTIAL INFORMATION

In connection with the bidding process in respect of SOCIAL MEDIA SERVICES to Al Etihad Energy

Services (the Project), the bidder understands that the documents including, without limitation,

the existence of the concept for the Project itself, software, trade secrets, formulas, methods,

techniques, compositions, research data, performance indicators, know-how, processes, designs,

drawings, specifications and combinations thereof, computer programs, software, firmware,

equipment, systems, products, projects price lists, quotations, details of tender evaluation, and

any and all other financial information and statements, personnel, supplier and customers

listings, drawings, specifications, literature, and any other material (whether written or not)

bearing or incorporating any information relating to this request and intellectual property therein

are confidential, but does not include any such information already in public domain or which the

Al Etihad Energy Services Co. LLC subsequently makes public.

2. UNDERTAKING

In consideration of the Confidential Information being made available by or on behalf of Al Etihad

Energy Services Co. LLC, the bidder undertakes that:

The bidder shall use the Confidential Information for the purpose of preparing (and, if

required, negotiating) a proposal for this Request for Proposals and for no other purpose

and will not permit or assist a third party to make use of the Confidential Information for

any other purpose;


The bidder shall treat and safeguard as private and confidential all the Confidential

Information received or held by it and that all material containing Confidential

Information shall be and remain the property of Al Etihad Energy Services Co. LLC.

The bidder shall not use the Confidential Information received in any way that is

detrimental to Al Etihad Energy Services Co. LLC;

If the bidder or its officers, employees or advisors become (or it becomes reasonably

likely that the bidder or they may become) legally compelled to disclose any Confidential

Information, the bidder shall give Al Etihad Energy Services Co. LLC written notice as soon

as possible and consult with Al Etihad Energy Services Co. LLC as to any appropriate action

that should be taken; and

The bidder will inform Etihad Energy Services Co. LLC in writing immediately on becoming

aware of any breach of the terms of this Confidentiality Undertaking.

The bidder acknowledges that neither the bidder nor any of its Officers, Employees, Consortium

members, Sub-Contractors of any tier or advisors shall be entitled to any right or license in respect

of Confidential Information.

The bidder acknowledges that damages alone would not be adequate remedy for Al Etihad Energy

Services Co. LLC in respect of the breach of any of the provisions of this Undertaking and

accordingly, without prejudice to any and all rights Al Etihad Energy Services Co. LLC may have,

Al Etihad Energy Services Co. LLC will be entitled by order of a competent court, without proof

of special damage, to the remedies of injunction, attachment, specific performance and other

relief for any threatened or actual breach of this Undertaking.

The bidder agrees to hold and keep Al Etihad Energy Services Co. LLC indemnified from and

against any and all liability, losses, damages, costs, expenses (including legal fee, court fee and

professional fee), suits and claims which Al Etihad Energy Services Co. LLC may suffer or incur as

a result of any breach of this Undertaking by the bidder, which indemnity shall be enforced by

order of a court of competent jurisdiction.

The Construction, validity and performance of this Undertaking shall be governed by the laws of

the Emirate of Dubai, UAE.


BIDDER’S NAME: _______________________

DULY AUTHORIZED BY LAW TO SIGN ON BEHALF OF THE BIDDER;

Name : _______________________

Position : _______________________

Signature : _______________________

Date : _______________________


ATTACHMENT 3 - PRICING

Table 1: Prices in the Financial Proposal shall be indicated using the following Schedule of

Prices form

Bidders are expected to fill the below form as part of the financial proposal

Mandatory Scope

Monthly Price

(AED)

Annual Price

(AED)

Social Media Services (covering full scope and all service lines)

Retainer Fee

Social Media Advertising Costs

TOTAL Social Media Price

Total Social Media Price

Bidders are expected to fill the below form as part of the financial proposal. All prices must

include VAT.

Notes:

1. The Tender Prices quoted must be shown clearly in figures and words and in the event of

any discrepancy between the amounts expressed in words and the amounts shown in

figures, the amount expressed in words shall be deemed to be the correct Tender Price.

The authorized signatory of the bidder signing the Tender must initial any amendments.

2. Bidders must quote firm prices in UAE Dirhams. In the event of a contract being awarded,

all payments will be in UAE Dirhams.

3. The quoted rates shall cover all costs related to salaries, rent, taxes, duties, meetings,

local transport, printing, binding, telephone, telexes, facsimiles, office expenses and any

other expenses to fulfil the requirements of Services under the scope of this RFP.


4. The quoted/contract rates shall be fixed through the term of the Agreement and no rate

variation will be entertained during the validity of the Agreement.

5. The Employer may decide at its discretion to award a contract only for a part of the Scope

of Work, based on the quoted prices received from bidders for each deliverable, resulting

from the Schedule of Prices

I. Terms of payment for the work to be executed in the event that Etihad ES shall accept

the Tender and award the Contract to the bidder, are the following:

1. Payment schedule

A monthly retainer will be paid per the agreed upon commercial proposal, upon approval of

deliverables and KPIs by the Employer. The retainer will be signed for a one year period.

KPIs will be measured against the quarterly targets set forth in the Social Media

strategy. Failure to deliver all deliverables and achieve all the KPI targets may result in

withholding the retainer payment until such deliverables are fullfilled and approved by the

Employer.

2. No interest will be payable on overdue invoices.

3. All payments in the normal course will be made within 45 days from the date of receipt by

the Employer of the properly submitted invoice.

4. The Employer reserves the right to postpone payment if in the opinion of the Employer the

quality of the service is not as expected.


ATTACHMENT 4 –SOCIAL MEDIA SERVICES SERVICE AGREEMENT

This “Social Media Services” Service Agreement and all Exhibits hereto (the "Agreement") is

effective as of ______________, by and between:

Al Etihad Energy Services Company LLC, a limited liability company incorporated and registered

in Dubai whose registered address is at DEWA Sustainable Building, Al Quoz, PO Box 37578, Dubai,

UAE, (hereinafter referred to as the “Employer”); and

_____________________, a _________________ company incorporated and registered in Dubai

whose registered address is at _____________, Dubai, UAE (hereinafter referred to as the “Service

Provider”);

Employer and the Service Provider are hereinafter individually referred to as a “Party” and

collectively as the “Parties”.

RECITALS

Whereas, Employer wishes to retain the Service Provider to provide its services, as described in

Exhibit 1 of this Agreement (the “Services”);

Whereas, the Service Provider has declared that it is a skilled professional and has agreed to

provide its Services to the Employer and to any of its subsidiaries, according to the terms and

conditions set forth herein.


NOW, THEREFORE, for good and valuable consideration flowing among the parties hereto, the

receipt and sufficiency of which are hereby acknowledged, the parties hereto do agree as follows:

1. SERVICES

Employer hereby engages the Service Provider to perform the “Social Media Services” Services

detailed in Exhibit 1 of this Agreement.

2. FEES

In consideration of the performance by the Service Provider of its Services in accordance with

the terms and conditions of the Agreement, Client agrees to pay the Service Provider a fee (the

“Fee”) for services rendered hereunder in accordance with the payment terms and conditions

set forth in Exhibit 2.

The Service Provider may avail an advance payment equal to 10% of the total agreement value.

An irrevocable and unconditional advance payment guarantee (from a first class bank satisfactory

to the Employer) in accordance with Advance Payment Guarantee form set out in Attachment 6

must also be provided equal to 10% of the total agreement value. This shall be an interest-free

loan issued only when the Service Provider has provided all bonds and specified in the Service

Agreement, has kicked off and has demonstrated progress to the satisfaction of the Employer.

The advance payment shall be recovered on each invoice at the rate of 10% of the invoice amount.

3. TERM

The term of this Agreement shall commence as of the date signed by both Employer and Service

Provider, and shall continue in effect until the earlier of (a) the end of the engagement, or (b)

termination by either Client or Service Provider, as provided in article 12 of this Agreement. The

term may be extended beyond the completion of the initial work by agreement of Client and

Service Provider.

The Service Provider will incur penalties for failure to submit deliverables by the submission

deadlines as set out in Exhibit 1. Delays due to unforeseen circumstances or outside the Service


Provider’s control must be approved by the Employer. Any other delays will incur a penalty of 1%

of the Contract Value for each working day of delay, with a cap of 10%.

4. OBLIGATIONS AND RESPONSIBILITIES OF THE SERVICE PROVIDER

4.1 The Service Provider agrees to perform the Services in accordance with the terms and

conditions of the Agreement, keeping Client informed of progress and developments, and to

respond within a reasonable time to Client's inquiries and communications.

4.2 The Service Provider accepts the relationship of loyalty, trust and confidence established

between Client and the Service Provider by the Agreement and covenants with Client to act as a

faithful adviser to Client and to furnish professional standards of skill, care, diligence and

professional judgment in the performance of its obligations and responsibilities under the

Agreement.

4.3 The Service Provider shall pay all present and future duties, taxes and other payments of

any sort whatsoever, required by any national, federal or other regulation, standard, law or body

whatsoever, concerning or arising out of this Agreement and/or the performance of the Services.

4.4 The Service Provider and its employees, representatives and subcontractors (if any) shall

at all times comply with all applicable laws, regulations, rules, ordinances, orders and decrees

prevailing in the Emirate of Dubai and the United Arab Emirates.

4.5 The Service Provider will use personnel qualified and/or suitable to perform the Services.

Each third party assigned to perform any part of Service Provider’s obligations hereunder shall be

qualified and the Service Provider shall be responsible and liable for the acts, defaults and

neglects of its personnel, representatives, subcontractors or any third party engaged by it, as

fully as if they were the acts, defaults or neglects of the Service Provider.

5. OBLIGATIONS AND RESPONSIBILITIES OF THE EMPLOYER

The Employer shall be truthful and cooperative with the Service Provider, provide on a timely

basis all information and documents necessary to Service Provider’s effective representation of

Employer's interests, keeping Service Provider reasonably informed of developments and of

Employer's address, telephone number, and whereabouts, and for making timely payments

required by this Agreement.


6. REPRESENTATIONS AND WARRANTIES OF THE PARTIES

Each Party hereby represents and warrants to the other Party as of the date hereof as follows:

6.1 It is duly organized and validly existing;

6.2 It has full power and authority, and has taken all action necessary, to execute, deliver

and exercise its rights, and perform its obligations, under this Agreement;

6.3 Its obligations under this Agreement are enforceable in accordance with their respective

terms; and

6.4 The person executing this Agreement on its behalf has full power and authority to execute

and deliver this Agreement on behalf of such Party.

7. CONFLICT OF INTEREST

7.1 The Service Provider shall ensure no conflict of interest exists or is perceived to exist by

any Party for the Term of the Agreement.

7.2 In the event that a conflict of interest arises or is perceived to arise, the Service Provider

shall immediately notify the Client in writing explaining the nature of the conflict of interest and

the action it has taken to resolve the conflict of interest.

7.3 The Service Provider shall satisfy the Client that the actions taken in clause 7.2 are

sufficient to resolve the conflict of interest.

8. INDEMNIFICATION

The Service Provider shall indemnify, defend and hold Client and its directors, officers, agents,

servants and employees harmless from any and all claims, demands, causes of action, losses,

damages, fines, penalties, liabilities, costs and expenses, including reasonable attorney’s fees

and court costs, sustained or incurred by or asserted against Client by reason of or arising out of

Service Provider’s and its partners, representatives, employees, officers, subcontractors or

agents breach of this Agreement or non-performance of their duties or their fraud, negligence,

or misconduct with respect to Service Provider’s duties and activities under this Agreement.


9. INDEPENDENT CONTRACTOR

The Service Provider will act solely as an independent contractor in performing the Services, and

nothing herein will at any time be construed to create a relationship of employer and employee,

principal and agent, partners, or joint ventures between Client and Service Provider, or Client’s

and Service Provider’s representatives, officers, employees or agents. The Service Provider shall

be solely responsible for the compensation, benefits, contributions and taxes, if any, of its

representatives, employees, subcontractors and agents.

10. CONFIDENTIALITY

10.1 The Service Provider shall not disclose any information or any material of commercial

value to the Employer which it becomes aware of by any means in any manner whatsoever or

which is furnished to him pursuant to this Agreement (hereinafter “Confidential Information”),

except as provided in 10.2, and shall hold and maintain the Confidential Information in strictest

confidence. The Service Provider hereby agrees to indemnify Employer against any and all losses,

damages, claims, expenses, liabilities and attorneys' fees incurred or suffered by Employer as a

result of a breach of this article by the Service Provider or its representatives

10.2 The Service Provider may disclose Employer’s Confidential Information to Service

Provider’s responsible representatives with a bona fide, in case they need to know such

confidential information, but only to the extent necessary to execute the Services and only if

such employees are advised of the confidential nature of such information and the terms of this

Agreement and are bound not to disclose such Confidential Information. The Service Provider

shall take all steps necessary to ensure that the obligations and restrictions imposed on the

Service Provider by this Agreement are observed by its representatives and shall be responsible

for any breach of this Agreement by any of its representatives.

10.3 The Agreement and everything contained and incorporated therein or arising there from

(including the Services) shall be treated as strictly confidential and shall not be used, published,

or divulged by the Service Provider without the prior written consent of the Employer.


10.4 The Service Provider’s obligations under this article shall continue in full force for a

period of ten (10) years after the termination of the term of the Agreement.

11. NOTICES

11.1 All formal notices to be given by a Party to the other Party under the terms of the

Agreement must be served in writing and may be sent by registered mail with acknowledgement

of receipt to the addresses or faxed to the fax number of the concerned Party. The correct

addresses and fax numbers of each of the Parties are as set out below or such other address as

the Party to be served shall have previously notified in writing:

Employer:

Address : ____________

For the attention of : ____________

Email : ____________

Fax Number : ____________

Service Provider:

Address : ____________

For the attention of : ____________

Email : ____________

Fax Number : ____________

11.2 Any such written notice addressed in the manner described shall be deemed to have been

received by the other Party upon the date received by the other Party as evidenced by the

recipient's acknowledgement of receipt.


12. TERMINATION

12.1 In the event of any breach by, or failure of any Party to comply with any of its obligations

or responsibilities under this Agreement, the other Party may, without the need for any legal

proceedings or court decision, terminate the Agreement as a result of such default, if within

fifteen (15) days after receipt of written notice from the other Party, the defaulting Party fails

to remedy such default. Upon termination due to default, the Service Provider shall stop all work,

but any work done through the date of termination shall be paid for as provided in article 2 above.

12.2 If the Service Provider becomes insolvent or makes an assignment for the benefit of its

creditors, or files a petition for an arrangement, composition, or compromise with its creditors

under any applicable law, or has a person or entity appointed to take charge of its assets, then

the Service Provider shall be in default and Employer may withhold any amounts otherwise due

to the Service Provider under the Agreement and/or without the need for any legal proceedings

or court decision, terminate the Agreement in whole or in part..

12.3 The Employer reserves the right to terminate this Agreement at any time upon thirty (30)

days written notice to the Service Provider. Upon termination, the Service Provider shall stop all

work, but any work done through the date of termination shall be paid for as provided in article

2 above.

12.4 All terminations of this Agreement shall be deemed valid and effective without the need

for any legal proceedings or court decision or further notice.

13. DISPUTE RESOLUTION

In the event of any disagreement or dispute concerning this Agreement, Client and Service

Provider shall exercise reasonable efforts to resolve the matter amicably. Failing to the foregoing,

either party may refer the dispute to Courts of Dubai who shall be the competent authority for

final settlement.

14. APPLICABLE LAW

This Agreement shall be governed by and construed in accordance with the laws applicable in the

Emirate of Dubai and the Federal laws of the United Arab Emirates.


15. ENTIRE AGREEMENT

This Agreement constitutes the entire agreement and supersedes all prior agreements and

understanding, both written and oral, between the parties relating to the subject matter hereof.

It shall not be amended, supplemented or superseded except by a written agreement signed by

both parties.

The Tender documents and any other relevant correspondence shall be taken into account and

shall form part of the Agreement between the Service Provider and the Employer.

16. SURVIVAL

The obligations of the Service Provider under article 10 of this Agreement shall survive

termination or expiration of this Agreement for a period of ten (10) years.

17. GENERAL PROVISIONS

17.1 The invalidity, illegality or unenforceability of any of the provisions, terms or conditions

of the Agreement shall not affect the validity, legality or enforceability of the remaining

provisions, terms or conditions of the Agreement.

17.2 All communications of whatsoever nature between the Parties in connection with the

Agreement or the performance of the Services shall be given in the English language.

17.3 This Agreement has been executed in two original copies in English and each Party has

received one original copy hereof.

17.4 No variation of this Agreement or any of the documents referred to herein (if any) shall

be valid unless in writing and signed by or on behalf of each of the Parties.


IN WITNESS WHEREOF, the parties evidence their agreement through the execution of this

Agreement by their duly authorized representatives.

Executed for and on behalf of

Al Etihad Energy Services Co. L.L.C

By

__________________________

Ali Mohammed Al Jasim,

CEO

Executed for and on behalf of

“Service Provider”

By

__________________________

Signature

__________________________

Name in Capitals


EXHIBIT 1 - SCOPE OF SERVICES

The selected bidder is required to provide Social Media services for the Employer. All social

media services shall be provided in English and Arabic.

For Energy Service Lines, Social Media services must cover its 3 business lines that is

Retrofits, Solar, M&V , TAQATI and others as they arise

The successful bidder will be contracted on a monthly retainer linked to deliverables and KPIs.

The proposed monthly retainer fee should cover all social media services offered as part of the

scope, and required to achieve KPI targets (incl. paid social media advertising).

The successful bidder must assign a dedicated senior focal point and account manager for the

Employer as well as a team with the required credentials and experience. Experience and

credentials of the account manager and team are very important in this engagement. Details

should also be provided for the “back up” account manager (in case of leave or absence) to ensure

continuity of work and consistent quality.

The successful bidder will be required to report to the Employer’s marketing unit on a regular

bi-weekly or monthly basis (depending on the need that will be assigned during the kick-off

meeting).

For Etihad ES Energy Service Lines, the expected services for Social Media are the

following:

Activity Details Frequency/ Timeline

Social Media Strategy 4. Clear objectives, steps and timelines 5. Clear strategy for community

engagement and growth 6. Measurable quarterly targets for increase

in followers and engagement across all social media platforms (e.g. XX new followers per quarter per platform)

Two weeks after signing the contract

Social Media Planning Monthly social media content plans to be developed by the Agency in line with the social media strategy and based on input from the Employer according to the following guidelines:

Monthly (at least 10 days before the end of the current month for the following month)


4. Monthly content plan in English and Arabic

5. Covering all active social media platforms with adequate content and clear targeting

6. Consistent frequency of posting

7 posts per week per platform

More active posting in peak times (WETEX, WFES, other events) – 15 posts per week

5 stories should also be included

Creative materials and graphics for social media posts

The Agency’s creative team is expected to dedicate sufficient time and effort to design the required number of creative images and infographics on a monthly basis and in a timely manner.

The minimum number of creative images and infographics is 15 per month (each in English and Arabic)

All images must be submitted for approval prior to the start of the month

Monthly (in line with the monthly social media plan)

Social Media Videos Scripts and storyboards for the video are developed by the agency

Videos can be 2D animations or footage

depending on Employer’s requirements

Video duration will range from 20 to 60 seconds

Videos may be required with or without voice over. In case voice over is needed, the Employer will provide the voiceover artist

Each video will be done in English and Arabic

Videos will include subtitles when needed

3 social media videos per month

Videography Services Provide professional videography services during events to cover important event highlights that will be used on social media or for development of footage videos The Agency shall provide live video coverage for each event on all social media channels where Employer is participating

As per requirement (2 events per month)

Events Coverage, public holidays and celebration announcements

Complete event promotion on social media using pre-event, during event and post-event coverage posts.

During Events (2 events per month), UAE public holidays


The agency will also be in charge of creating visuals and contents (English and Arabic), for UAE public holidays and celebration announcements: (Awards, MOU signature, New Partnership)

and celebration announcements

Management of social media platforms

Ensure company social media platforms are always up to date and operational and resolve any issues that arise

Create and manage the CEO’ social media accounts and department heads on Linkedin

Ongoing

Community Management of Social Media Platforms and Response Time

Develop list of FAQs and responses in English and Arabic to facilitate responding to queries (first week of engagement)

Respond to follower’s queries within a committed response time (2 to 24 hours)

The community manager should be able to reply to negative comments (in a diplomatic manner in order to make the comment positive and satisfy the commentator)

FAQs and responses: End of first week

Response Time: Between 2 hours to 24 hours

Increasing followers and subscribers to Social Media Channels

The Agency will support the Employer in increasing followership and engagement across all its social media platforms in line with the targets set forth in the social media strategy

This should include both organic growth and social media advertising/ digital marketing (e.g. Google SEO, AdWords, AdSense)

Any cost related to social media advertising/ digital marketing, hampers/ gifts for competitions should be included in the monthly retainer.

For each paid or free social media campaign, the Agency will provide:

o Campaign objectives o Target Audience o Geographical Focus o Post-campaign report showing

the results achieved against set objectives

Increase in followers and engagement will be measured on a quarterly basis and compared against target sets in the social media strategy


Monitoring & Reporting The Agency will report back on a daily basis to the Employer on community engagement as needed, particularly highlighting negative comments to be addressed

Daily

The Agency will submit monthly social media reports showing growth in followers, overall reach, impressions, engagement, sentiment analysis etc.

Monthly

The Agency will submit quarterly social media reports showing growth in followers, overall reach, impressions, engagement, sentiment analysis etc. The quarterly report will also compare actual performance against targets set in the social media strategy and justify any deviations and improvement opportunities where needed

Quarterly

The Agency will submit a yearly social media report comparing quarter by quarter growth, reach, impressions, engagement, sentiment analysis etc. The report will highlight the best and worst of the year and provide a high level strategy for the upcoming year with better objectives and KPIs/ targets

Yearly

The Agency will also submit specific reports for special campaigns as requested by the Employer

Research 3. Benchmarking Analysis: Analyze what

other cities and countries are doing in the same field and provide quarterly summaries with ideas and recommendations

4. Influencers List: Provide quarterly a list of influencers related to the energy sector Hashtag Analytics: Provide quarterly a list of Hashtags used in the energy sector on each social media platform

Quarterly


EXHIBIT 2 – SCHEDULE OF FEES

I. Prices in the Financial Proposal shall be indicated using the following Schedule of

Prices form

Bidders are expected to fill the below form as part of the financial proposal

Mandatory Scope

Monthly Price

(AED)

Annual Price

(AED)

Social Media Services (covering full scope and all service lines)

Retainer Fee

Social Media Advertising Costs

TOTAL Social Media Price

Total Social Media Price

Bidders are expected to fill the below form as part of the financial proposal. All prices

must include VAT.

Notes:

1. The Service Provider prices shall cover all costs related to salaries, rent, taxes, duties,

meetings, local transport, printing, binding, telephone, telexes, facsimiles, office expenses

and any other expenses to fulfil the requirements of Services under the scope of this

Agreement.

2. The quoted/contract prices shall be fixed through the term of the Agreement and no rate

variation will be entertained during the validity of the Agreement.


3. The Employer may decide at its discretion to award a contract only for a part of the Scope

of Work, based on the quoted prices received from bidders for each deliverable, resulting

from the Schedule of Prices

II. Terms of payment for the work to be executed in the event that the Employer

shall accept the Tender and award the Contract to the bidder, are the following:

1. Payment schedule

A monthly retainer will be paid per the agreed upon commercial proposal, upon approval of

deliverables and KPIs by the Employer. The retainer will be signed for a one year period.

KPIs will be measured against the quarterly targets set forth in the Social Media

strategy. Failure to deliver all deliverables and achieve all the KPI targets may result in

withholding the retainer payment until such deliverables are fullfilled and approved by the

Employer.

1. No interest will be payable on overdue invoices.

2. All payments in the normal course will be made within 60 days from the date of receipt by

the Employer of the properly submitted invoice.

3. The Employer reserves the right to postpone payment if in the opinion of the Employer the

quality of the service is not as expected.


GOVERNING LAW

All reports during the execution of the Project by the Tenderer shall be sent in duplicate to Etihad

ES unless agreed otherwise.

For the purpose of this Tender and Contract the words “Etihad Energy Services” or "Etihad ES"

shall both mean Al Etihad Energy Services Co. LLC and include its legal successors in title.

The bidder acknowledges that the import and customs laws and regulations of the United Arab

Emirates shall apply to the furnishing and shipment of any product or component thereof or of

any service to the United Arab Emirates.

No verbal agreement or conversation with any officer, agent or employee of Etihad ES either

before or after the execution of the contract shall affect or modify any of the provisions of the

documents.

-------------------------------------------------- END OF DOCUMENT -------------------------------------------

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