REPORTS ZURICH RIPPER! - IELA
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IELA-REPORT 58 APRIL 2008 RIPPER! IELA NEWS ROUND UP OF NEWS FROM YOUR COMMITTEES REPORTS GLOBAL VIEWS ON LOGISTICS ZURICH WINTER SEMINAR ALL TIME HIGH PARTICIPATION IELA CONGRESS 2008 TAKES A TRIP DOWN UNDER- PREVIEW PLUS MEMBERS NEWS REPORTS WORLD NEWS NEW FEATURE ARTICLES INTERNATIONAL EXHIBITION LOGISTICS ASSOCIATES
Transcript of REPORTS ZURICH RIPPER! - IELA
I E L A- R E P O RT 58 A P R I L 20 0 8
RIPPER!
IELANEWS
ROUND UP OFNEWS FROM YOURCOMMITTEES
REPORTSGLOBAL VIEWS ON LOGISTICS
ZURICH WINTER SEMINAR ALL TIME HIGH PARTICIPATION
IELA CONGRESS 2008 TAKES A TRIP DOWN UNDER- PREVIEW
PLUS MEMBERS NEWS REPORTS WORLD NEWS NEW FEATURE ARTICLES
I N T E R N A T I O N A L E X H I B I T I O N L O G I S T I C S A S S O C I A T E S
IELA REPORT 58 2
C O N T E N T S
Since we met last, in Santiago last June, our IELA year has been both hectic andmemorable. It’s been a truly remarkable yearwith change taking centre stage.We have a new Board,with three new Boardmembers and a newchairman. We have newleaders for The OpsClub and Organisersand a brand new IELAReport – and isn’t itgreat? The new lookReport gives us our firsttaste of our newexecutive, the mostrecent and most criticaladdition to IELA. Saying goodbye toour friends in Brussels was a difficulttask. They helped us transition IELAinto a professionally run associationwith a hard business agenda. I thankthem for that.
The selection of our new executivesharpens the Board focus on growingIELA and delivering improvements tothe members and our industry. Thenew IELA Report is a first, simple, buthighly visible step. There will be manymore to come as Trevor, Declan andthe team work with us on the excitingchallenges of our 2010 strategic plan,The Brussels Roadmap.
While we’ve been setting up thenew executive, we’ve been busy withother important business. As you willsee elsewhere we’ve taken the firststeps towards a Far East chapter ofIELA. To support this we are takingthe Winter Seminar to the region nextyear. The clincher for this decisionwas the fantastic success of this year’sseminar in Zurich in January. Achim
Lotzwick pulled out all ofthe stops and delivered agreat event with a terrificset of students. Anyonespending time with thatamazing group wouldsee instantly thetremendous merit insupporting the seminar. I know I shall definitelybe sending staffmembers again nextyear. Saddle up Achim!
A constant thread running throughIELA is the spirit of family andtogetherness. Nothing encompassesthis more than the touching andgenerous response of our membersto the appalling Tsunami tragedy. The story and pictures of IELA’scommunity project in southern Indiaspeak volumes for our associationand our fantastic members. We canbe rightly proud.
The next chance for the IELA familyto meet again will be in Melbourne. Iknow that Bob Moore, with valuablesupport from Ron Koehler, will give usa great congress. I am lookingforward to seeing you all there, tohaving some fun - and doing good business.
Phil Powell
Chairman’s corner 2
New Secretariat 3
World News 4
Senior Club 4
UFI Corner 5
Letters to Editor 6
Winter Seminar 8
Melbourne Preview 10
Committee News 12
The Ops Club 14
Member News 15
Board Members and Functions 16
CHAIRMAN’S CORNER
PHIL POWELLT. +44 (0) 121 782 8888E. [email protected]
EDITOR: Declan Gane – [email protected]
ADVERTISING: Anna Guichard – [email protected]
DESIGN: ICD, West Sussex – [email protected]
© Copyright IELA 2008All rights reserved
No part of IELA World may be reproduced, stored in retrievalsystems, or transmitted in any other form, or by any other means,electronic, mechanical, photographic, recording or otherwisewithout the prior written permission of the publisher. The contentsof IELA World are subject to reproduction in information storageand retrieval systems.
IN THIS ISSUE...
Event Services Network is a new companyformed by Trevor Foley who for ten yearshas developed the UK’s Association ofExhibition Organisers from 65 members intothe Events Industry Alliance, a formidablegroup of four associations totaling 400+members. Working with the IELA Broad ofManagement to implement its vision, theaim of every single thing we do will be toadd value to your IELA membership.
Our Number 1 priority is to grow thenumber and quality of events andinteractions, starting with the Congress andThe Ops Club, in order to facilitate betterbusiness networking. We aim also to growthe membership, increasing the networking‘pool’. High on the list is to find out justwhat UFI want from IELA in order to achievepreferred supplier status for IELA members,a real and tangible reason to be an IELAmember. We will increase the profile of IELAand its members through PR and otheractivities as well. There is much to do.
We have made a start as you can see fromthis Report. The website is also now updated
with a major re-development in thepipeline..... watch this space. Behind thescenes we have already streamlined themembership application process and willshortly issue a White Paper to stimulatediscussion and debate on the wholemembership subject. We have also looked atthe Articles and By-Laws proposing amendsthat will better equip IELA to serve you itsmembers, rather than the ‘association’ itself.The legal structure too is being evaluated.
These are not just words. We willcontinually update you on achievements inthese and other areas. But what are theother areas? Well, you tell us! What do youwant in terms of information, networking,research, training, promotion etc etc
We will work hard for you and withyou.... all we ask is that the communicationis two-way.
It is our objective to move IELA to a newlevel that delights IELA’s founders, drives theagenda with and for the Board ofManagement and most importantly, deliversfor you the member!
3IELA REPORT 58
WWW.IELA.ORG W E L C O M E
NEW EXECUTIVE, NEWIDEAS, NEW IMPETUSWE HOPE YOU LIKE THE NEW LOOK IELA REPORT WHICH ISINDICATIVE OF HOW WE WANT TO EFFECT POSITIVECHANGE FOR YOU THE IELA MEMBERS. TAKE A LOOK ATTHE NEW ‘THE BEST PIECE OF ADVICE I EVER RECEIVED’COLUMN AND ‘LETTERS TO THE EDITOR’ TWO SECTIONSWHICH NEED YOUR INPUT, SO PLEASE DON’T BE SHY.
CALL TO ACTION1. MEMBERSHIP – Email [email protected] with the
contact details of 3 companies in your countrythat we could invite to join.
2. IELA REPORT – Have your say! We want to hearfrom you. Send in your news, opinions, lettersand pictures for publication and stimulatedebate. Contribute to the new column, ‘The Best Piece of Advice I Ever Received’, 150 words max to email [email protected]
IELA Management Office119 High StreetBerkhamstedHertfordshire, HP4 2DJUnited KingdomT. +44 (0) 845 071 4395F. +44 (0) 1442 869 090E. [email protected]. www.iela.org
Declan GaneExecutive Director
Trevor FoleyEvent ServicesNetwork, MD
Georgie Hewitt-PenfoldOffice Manager
Teri Scott-LewisFinance Manager
Anna GuichardBusiness Development
IELA REPORT 58 4
I E L A N E W S
REHABILITATION PROJECT GO!
The annual meeting of the IELASeniors Club took place from19th to 21st October 2007 inAvignon. Set in southern France,Avignon is a fascinating,medieval town, whose history isstill visible in its ancient wallsand buildings, not forgetting ofcourse its famous bridge.
In keeping with the historicaltheme of the town, the IELASeniors Club stayed in an oldmonastery, renowned today as afirst-class hotel named “LePrieure”. Already on the firstevening the participants had lotsof news to catch up on and very
quickly the IELA-spirit could befelt, which we’re sure ourChairman Phil Powell, who wasalso present, can confirm.
The special highlight of themeeting was certainly the tour ofChateau Neuf du Pape and thesampling of a range of superbwines. The blend of history,culture and excellent wining anddining, together with therekindling of old IELA-friendships all made animportant contribution to thesuccess of this reunion. All
participants were unanimous,that these annual meetings mustbe continued and the IELASeniors Club is now setting itssights on finding an interestingcity in the Alsace area for its get-together in 2008.
The IELA Seniors Club wouldlike to sincerely thank allsponsors, who helped to makethis event possible.
NEWS
We hope you like the revisedIELA logo, designed andupdated to be cleaner andclearer, for maximised impact.The new logos are nowavailable to download fromwww.iela.org and you areasked to replace all previous versions.
Do you display the IELA logoon your website (with ahotlink) and on promotionaland operational materials? If not please take thisopportunity to do so. IELA isrecognised as a marque ofexcellence worldwide.
SENIORS CLUB
The Confederation of IndianIndustry (CII) has launched long-term rehabilitation measures forthe Tsunami victims in TamilNadu and Pondicherry and haspartnered with IELA to launch aCitizen Information Centre atMGR Thittu Village, CuddaloreDistrict, constructed at a cost ofRs.12.5 lakhs (US$31,000).
The Centre will be used forconducting coaching classes forschool children, panchayatmeetings; Self Help Grouptraining programmes as well associal functions and was formallyhanded over to the PanchayatLeader on 6th December.
Speaking at the openingceremony, Mr M M Patelrepresenting CII PuducherryState Council said this was aclassic example of how theprivate sector can play a critical
role in building sustainable socialpartnership for long-termbenefits to the affected people. He said that the CICconstructed by IELA would helpthe Tsunami affected people inaddressing specific capacitybuilding measures.
Mr Raj Sharma, Director, R. E.Rogers India Pvt. Ltd replied onbehalf of both past and presentIELA Chairmen Ravinder Sethiand Phil Powel and the wholemanagement of IELA.
For further information,contact: [email protected]
5IELA REPORT 58
IELA has been offered theopportunity to identify a
candidate for future industry leadershipby the IAEE President, Steven Hacker.The IAEE Robert L. Krakoff FutureLeaders Institute, sponsored by ICATExpo was created to find, train andsupport those who are thought to betomorrow’s industry leaders.
In 2007, IAEE revitalized the Institutebringing 30 future leaders and 10 alumnitogether for a three-day program ofhighly interactive curriculum thatallowed them to learn more aboutthemselves and leave capable of boththinking better and doing better.
Each year, only 30 future leaders are invited to participate. Onceselected, each class will begin byattending a three-day training program.The topics for this year’s program, whichtakes place 10 - 13 August in Austin,Texas includes:
� Understanding Your Interpersonal Style
� Enhancing Your Interactions with Others
� What Successful Leaders Do
� Being a Person of Influence
� Getting Things Done: People,Projects and Productivity
� Teamwork and Group Dynamics
� Thinking Strategically and Askingthe Right Questions
� Managing Your Career and Being a Good Professional
IELA is invited to nominate a futureleader and asks all members to forwardnames of individual staff who wouldbenefit from attending this program [email protected]. Scholarship funding isavailable through the Exhibition IndustryFoundation and the Robert L. Krakofffund. Candidates need to complete ascholarship application form and submitit along with their program application.The determination of funds will bebased on need. For additionalinformation about the Institute or tocomplete the application, visitwww.iaee.com/futureleaders.
THE IAEE ROBERT L.KRAKOFF FUTURELEADERS INSTITUTE
IELA is sponsoring this year’sExhibition and ConventionExecutives Forum (ECEF)2008 which will be held on19th June at the WashingtonConvention Center. Theevent is open exclusively to association andindependent eventproducing executives andwill feature the followingspeakers and topics:KEYNOTE: Greg Reid, ChiefMarketing Officer of YRCWorldwide (a globalcompany with 70,000employees), will discuss thevalue of stand-alonecorporate events and how byusing “deviant leadership”principles exhibitionproducers can keep theirshows competitive withcorporate events.MEASURINGENGAGEMENT: GlennHansen, President & CEO,BPA Worldwide, willmoderate a session on theeffectiveness of marketingmedia. Gordon Hughes,President of the American
Business Media (ABM) andthe Trade Show Council, andBob Liodice, President ofthe Association of NationalAdvertisers (ANA) areconfirmed panelists and BobBaroccia, President of theAdvertising ResearchFoundation (ARF) has beeninvited to participate. OUR ATTENDEES SPEAK:Ruth Stevens, President ofeMarketing Strategy willmoderate a panel with BillGuinard, Vice President ofOlympus Imported AutoParts, and buyers from theMarriott and a hospital totell how attendees preparefor and consume events. INTERNATIONAL VIEW:Joachim Schafer, ManagingDirector of MesseDusseldorf will reveal eventmarketing trends outsidethe United States.
GETTING INTERNATIONALDELEGATES INTO THEUNITED STATES: HelenMarano, Director, U.S.Department of Commerce,Office of Travel & TourismIndustries will give an updateon overseas arrivals forbusiness and conventions.ALL THAT GLITTERS IS NOTGOLD: Galen Poss,President, Hanley–WoodExhibitions will explain how his companystrengthened the SurfacesShow after eight of its tenlargest exhibitors pulled outwithin a ten day period.
Attendance at ECEF is byinvitation only. To reserve your spot, go towww.eceforum.com and clickon "Application". For moreinformation contact SamLippman at 703.979.4904 [email protected].
UFI CORNERThe 74th UFI Annual Congress was held inVersailles at the end of October last yearattracting a record breaking audience of 430participants from 54 countries. The four daycongress saw a variety of outside expertsdiscuss the exhibition media for the future.Speakers included Prof. Dr. Oliver Klante ofthe Hamburg School of Business; PhilGoodman CEO of Generation TransitionalMarketing, San Diego; Jacques Attali, politicalStrategist, writer and President of the Pla NetFinance, amongst others.
A unique Think Tank feature preceeding theCongress brought together major CEOs fromaround the world to brainstorm key industryissues. Outgoing UFI President, Jochen Wittmoderated the brainstorming which focusedon the opportunity and threats facing theexhibition industry. The major conclusion wasthat trade fairs would continue to be the mainleading marketing tool for business aroundthe world and that the industry is globalisingat great speed.
There were also simultaneously Board ofDirectors and Associations Committee
meetings which were attended by our pastChairman, Ravinder Sethi and during hisspeech to the General Assembly, as also in theBoard meeting, Jochen Witt mentioned hispresence in Santiago and acknowledged theclose relationship between UFI and IELA.
More details on the UFI Congress can beavailable on www.ufi.org the next is scheduledfor Istanbul from 12 - 15 November 2008.
A final note is that Cliff Wallace becomesthe first President of UFI from a venueoperating company (Hong Kong Conventionand Exhibition Centre) and the first from Asia.
I E L A N E W SWWW.IELA.ORG
MEET EVENT PRODUCERS AT ECEF 2008
Vincent Gerrard, Managing Director, Jochen Witt, PastPresident, Ravinder Sethi, Former Chairman IELA and CliffWallace, President of UFI
IELA REPORT 58 6
I E L A N E W S
AUMA FORECASTHans-Joachim Boekstegers newChairman of AUMA. Hans-JoachimBoekstegers (52), Managing Director ofMULTIVAC, Wolfertschwenden/Allgäu,was elected new Chairman of AUMA on6th November 2007. On 1st January2008, he took over from Thomas H.Hagen, member of the Executive Boardof Demag Cranes AG, Düsseldorf, who has chairedAUMA since 2004.
THE BEST PIECE OFADVICE I WAS EVER GIVENCharlie Dobbie, Schenker NEC’s unlikely multi-tongued charmer, gave me a great piece of advicemany years ago when I was a young exhibitionforwarder. “Laddie,” he said “do whatever youneed to do to get the freight out of customs.” He went to regale me with stories of sharing earlymorning vodka in Russia and eating snakes heads inChina in the 1960s when the world was a muchsmaller place.
I remembered his wise words and was working atFIDAE in Santiago in the early 1990s, my first trip toSouth America, when I put his words into action.After a morning banging my head against a brickwall at Chilean customs, I decided to take thebroking agent we were using for a long lunch. MySpanish was very good at the time and we got onwell. People who know me know how I like to eat,so unhesitatingly I suggested that he order lunch….It was my first and last experience of sea urchin.What appeared was what I can only describe as aplate of slugs, but I did what I had to do.
The next day as I waited with Roger Walker, TWI’sAndoni and the others, the freight began to appear.Schenker’s, Schenker’s, Schenker’s, Schenker’s, all ofmy shipments were released and delivered beforeanyone else’s. Maybe beginners luck, but I like tothink it was my gritted teeth ‘enjoyment’ of thelocal delicacy, Erizo!
Declan Gane
YOUR LETTERS
Comment on this correspondence or send a letter on your own ‘favouritesubject’ to us at [email protected]
To the Editor:
In January I had the privilege of attending IELA’s Winter Seminar for thefirst time as a speaker. I must admit that I approached the event withsome trepidation. I was unsure of the expectations of the audiencebecause I had an hour to present the basics of a topic which has takenmany of us years to understand. We were asking groups of 8-10strangers from across the globe to communicate with each other,research questions to a case study, and prepare a short, formalpresentation with their findings.
Not only did each of the three groups succeed in completing theirprojects, but they did so in a spectacular fashion that was interestingand educational for the entire audience. I was overwhelmed and proudof their efforts, energy, and enthusiasm.
In fact, the entire Winter Seminar was equally stimulating. Thestudents approached each segment with a keen interest in learningmore about our business, each other’s regions of the world, and mostimportantly that IELA members must work together to provide a highlevel of service worldwide.
The seminar as a whole was well organized and truly focused on theneeds of the students. Even routine topics such as insurance coverageand the history of IELA were lively and interactive presentations.
IELA members who sent a student to Zurich in January have alreadybegun to benefit from their investment. The students initiated key businessrelationships that will continue to benefit their companies. IELA memberswho take advantage of this educational resource for staff members gain acompetitive edge in our industry’s ever-changing landscape.
Jim KeltyAirways Freight Corporation
Here’s one to start you off. Send your much more amusing captions forthis picture to [email protected]. The winner will get a bottle of champagneand be published in the next issue.If you have a good picture for the Caption Competition, send that in too.
CAPTION COMPETITION
"Now I know whythis car park isso expensive!"
"yeah, and whythere are stillvacant spaces!"
Which doppelgängers do you know?Send your pictures to [email protected]
7IELA REPORT 58
I E L A N E W SWWW.IELA.ORG
MEETINGS BUDGETS UP 27%, ATTENDANCE UP 19%Meetings professionals expect healthyattendance and budget increases in thecoming year, despite general pessimism overglobal economic performance, according toFutureWatch 2008, the market trends studyfor the global meetings and events planningindustry. The sixth-annual international study,conducted by Meeting ProfessionalsInternational (MPI) and sponsored byAmerican Express, surveyed 1,643 meetingand event professionals and suppliers fromaround the world, the largest response everto a FutureWatch study.
Overall, meetings and events professionalsexpect a 19% rise in attendances in 2008. Thefinding was matched by a prediction thatinterest in webcasts and other web-basedtools for live meetings will also rise, withoutdisplacing the strategic value of face-to-facemeetings. “These findings are yet further
evidence that there’s no substitute for liveevent marketing,” says Bruce MacMillan,president and chief executive of MPI. “Thisstudy shows that while events and meetingsprofessionals are embracing technology, itsgreater role is in enhancing events, notreplacing them,” he concludes.
Among its major findings, FutureWatch2008 also found the following:Budget growth predicted despiteworldwide economic concernsAmong its economic findings, FutureWatchfound all respondents expressed concernabout an economic downturn in 2008.Despite this perception, corporate plannersremain bullish on budget expectations,predicting a 27% rise in 2008. A furtherindication of the growing recognition ofthe value of meetings and events in theprivate sector.
Rapid move towards globalisation was expectedFutureWatch respondents expect theirindustry to globalise rapidly in the comingyear. Around 20% expect their organisationsto extend their global reach in 2008,compared to less than 1% who see adecrease in globalisation.Suppliers and independent planners mayface talent shortagesThis year’s study found that talent shortagesare roughly twice as important for suppliersand independent planners as they are forcorporate and association planners,suggesting that concern over the ability tohire and retain qualified employees isgradually permeating the industry.In a related issue, less than one-fifth ofmeetings business is expected to beoutsourced in 2008, but that total will still represent a 14% increase in volume.The industry is going greenFutureWatch also found that interest inenvironmental sustainability has notbypassed the meeting planning industry. A growing number of professionals, 19%overall, list conservation and environmentalconcerns among the top three trendsaffecting their work.
FutureWatch 2008 To download thecomplete FutureWatch 2008 results, go towww.mpiweb.org
SEPARATED AT BIRTH
Sven Goran Eriksson Achim Lotzwick
“THIS STUDY SHOWS THAT WHILE EVENTS AND MEETINGSPROFESSIONALS AREEMBRACING TECHNOLOGY,ITS GREATER ROLE IS INENHANCING EVENTS, NOT REPLACING THEM”
WITH THE EXPERIENCE FROMPREVIOUS WINTER SEMINARS,the unique character of theevent was carried onward to this 2008-edition. The classroomsessions as well as the socialgatherings again sparked thespecial spirit which makes the IELA Winter Seminar so unmatched.
The addition of new elementscreated more networkingopportunities and, at the sametime, increased the quality of theeducational program.
As in previous years, the firstevening was a copy of how IELA runs the annual congress.An informal Cocktail Receptionwas an ideal platform to meeteverybody and to break theice among participants. Thisprocess of everybody meetingeverybody was continued thenext morning, when a speed
dating session was the structure to a series of face-to-face discussions.
What followed next was astretch of demanding classroomsessions from Thursday untilSaturday. History of IELA,Application of Tariffs, Insurance,Customer Service, IELAStandards, Export Agent andDomestic Agent were the topicsof presentations, all of themdelivered in a highly interactiveformat to allow as much studentparticipation as possible. Ahighlight of the educationalsessions was an excursionaround Zurich Fairground with athorough look at the logisticalenvironment of this importantexhibition site.
A Customs Workshopprovided an in depth-exploration into customs issuesin the USA, in Europe and China.
Group Work on three differentcase studies, carried out by theparticipants of the seminar inadvance of their arrival in Zurich,proved to be a valuableintroduction into the subject,and at the same time made forsome extensive networking evenbefore personal meetings tookplace in Zurich.
As at previous WinterSeminars, the individual
ALL-TIME HIGHPARTICIPATIONAT IELA WINTERSEMINAR
IELA REPORT 58 8
W I N T E R S E M I N A R
CHAIRMAN ACHIM LOTZWICKTRAINING COMMITTEE
A record-breaking number of 29 participants proved that the IELA Winter Seminar is very prominent among IELAMember Companies.
“THE ADDITION OFNEW ELEMENTSCREATED MORENETWORKINGOPPORTUNITIESAND, AT THE SAMETIME, INCREASEDTHE QUALITY OFTHE EDUCATIONALPROGRAM”
presentations were conductedby Representatives of IELAMember Companies who spendtheir own time and money tomake an appearance at thisTraining Event. For four of thesespeakers this required overseastravel from the USA and fromHong Kong. IELA is very muchalive when members involvethemselves so heavily in theAssociations projects. Specialthanks also go to the GuestSpeakers, who considered IELAimportant enough to take a partin our project and who deliveredexciting views from inside theTrade Fair Industry.
A Final Exam at the end of theWinter Seminar concluded threedays of intensive learning. Withthe best score of all students,Eva Kutka of Schenker AustraliaPty Ltd. won the Best StudentAward which carries an invitation
to the next IELA Congress. Forsomebody living in Australia, itdidn’t seem much of a prize,being invited to Melbourne, sobefore it became a real calamity,IELA offered Eva to attend the2009 Congress in Londoninstead and she was happy toaccept this choice. Well doneEva, great achievement, and seeyou in London!
There is no doubt that thehighlight of the social eventswas a full-day excursion into theSwiss Alps. Here’s the originalsound track from Daniel Batallerof Gondrand AG Messe-Logistik/Zurich, who played akey role in organizing the WinterSeminar 2008:
DAY OUT IN THE SNOW“HOCH-YBRIG”
9IELA REPORT 58
WWW.IELA.ORGWWW.IELA.ORG W I N T E R S E M I N A R
We collected theparticipants at Hotel
IBIS on Sunday at 9am and eventhough some of them had a realshort night, we could do nothingelse than leave punctually. Afteran hour we arrived at Laucherenand took a chair lift up to themountain. It's a long time agothat I've seen such bright eyesand smiling faces after they allhave seen so much snow. Wespent a wonderful sunny day onthe mountain with a snowballfight, sledging down the hill(murderous) and having fun atall. For the lunch we could usethe Wintergarden of theBergrestaurant Laucheren andenjoyed the wonderful skyline ofthe Swiss mountains.
After a real fast IELAsledge race (beautiful) we hada last small break with "applestrudel/vanilla". Thereafter asmall part of the group gotdown the hill with our sledgesand the rest took the last chairlift down the hill at 4.30 p.m.We had a quite quiet returnjourney on the bus arrivingback in Zurich at 7.15pm.
The proof for the successof The Winter Seminar wasdelivered by a FeedbackQuestionaire which wasanswered by all students.The questions focused on thetargets of the event: toprovide an educationallearning experience and toprovide a platform for
networking among students.By application of the familiarIELA scale from 1 – 7 (1 =very poor / 7 = very good),the following key gradeswere determined:
6.68 for the generalatmosphere
6.75 for the Social Spirit
6.64“I will benefit from myparticipation at theWinter Seminar”
6.00“My employer willbenefit from myparticipation at theWinter Seminar”
.....and the generalorganization was ratedat 6,61.
These numbers prove thatthere is a true commercialbenefit in sending staff to theIELA Winter Seminar.
IELA realizes, that theevent being held in Europemay deny many Membersaccess due to the long travelto Zurich. To make theWinter Seminar available tomore of young operationalemployees of IELA members,IELA will organize a WinterSeminar in Bangkok, whichwill be held from January 14thru 18, 2009.
CONTACTT. +49 (211) 7401 270E. [email protected]
DANIEL BATALLERT. +41 (0) 61 285 3290E. [email protected]
IELA REPORT 58 10
M E L B O U R N E
MAKE IT A DATE, DOWN UNDER
BOB IS ORGANISING A LIGHT,RELAXED EVENT THAT WILLTAKE PLACE RIGHT IN THEMIDDLE OF MELBOURNE. Thecongress hotel, the luxurious Sofitelhotel is in the heart of the CBD,adjacent to the main shoppingarea, Collins Street, home toChanel, Hermes, Gucci, Bvlgari andLouis Vuitton, as well as Melbourneicons Miss Louise and Le Louvre.
An exciting ConferenceProgramme with keynote speakersfrom Australia and overseas willturn day one on its head. A majordebate is scheduled at the Agents’Forum that will focus on how we asan industry can adapt to the everchanging environment of our
The 23rd IELA Congresssupoported by Diamond SponsorWaiver Logistics is fastapproaching and plans led by localorganiser Bob Moore of AgilityExposervice and colleagues at
Schenker Australia are coming to fruition. Heldin Melbourne, the country’s sporting and culturalcapital, the IELA Congress 2008 will be a laidback Aussie affair full of antipodean bonhomie.
ROBERT MOORE
competitive market place andnone more so than in this fastmoving region. There’ll also bea great amount of what weknow you like and that’snetworking, both formal and ofcourse less formal.
Work Hard, Play HardThere will be ample time too toexplore Australia’s sporting andcultural capital and on Tuesday27th delegates are invited tomake the short trip to the RoyalMelbourne Zoological Gardens,spending the rest of the dayexperiencing an old VictoriaHomestead for a day ofAustralian culture includingtraditional ‘gumboot throwing’!
Wander the city’s broadboulevards and narrow lanes andyou’ll discover a wealth of placesin which to drink, catch-up withfriends or dance until dawn.With a population of fourmillion, Melbourne is a vibrantcity with beaches, rivers and agreat nightlife just a short strollaway where you will also find adiverse collection of museumsand galleries including NGVInternational and The Ian PotterCentre: NGV Australia,Australian Centre for the MovingImage, Australian Centre ofContemporary Art as well as arange of innovative boutiquecommercial galleries hidden inthe city’s nooks and crannies.
As the sun sets, the city’sstage curtains come up, astheatres across the city presents blockbuster stagemusicals, intimate theatre,cutting edge contemporarydance, exquisite ballet andlavish opera spectaculars.Explore the Arts Centre and itsiconic spire on St Kilda Road, orstep back in time in one of thecity’s six historic theatres.
Melbourne and sport areinseparable. Sport is such anintegral part of the city's cultureand psyche that Melbourne hasgained national and internationalrecognition as an unrivalledglobal sporting capital. For thegolfers among us, we will beplaying at one of the leadingAustralian courses where we willbe joined by some local industrymembers, so BOOK EARLY. Thenon golfers will not only enjoythe environment but beentertained by the efforts ofsome our more enthusiasticplayers, no names mentioned,you know who you are!!
Companions and partners willenjoy an enhanced culturalprogramme while the businessside of Congress, the GeneralAssembly gets off to a bang,don’t miss it.
11IELA REPORT 58
IMPORTANT – VISA ADVICEVISAs are required to enter Australia from most countries.
Electronic Travel Authority can be obtained online athttp://www.eta.immi.gov.au where information on eligibility
is also available.
WWW.IELA.ORGWWW.IELA.ORG M E L B O U R N E
KEYNOTE SPEAKER
Leigh Harry is the ChiefExecutive of the MelbourneExhibition and ConventionCentre, Australia's largestconvention and exhibitionfacility. In this role Leigh isalso a senior member of theteam working on the NewMelbourne ConventionCentre project which is a jointstate government /privatesector initiative responsiblefor the delivery of a world'sbest convention centre forMelbourne by 2009. Leigh isthe current President of theInternational Congress andConvention Association andholds major roles in severalkey industry organisationsincluding Deputy ChairmanMelbourne Convention and Visitors Bureau andChairman Business EventsCouncil of Australia.
AUSSIEDICTIONARY
Brush up on the local lingo(language), here are a fewAustralian words andphrases that you mighthear in Melbourne.
Arvo: afternoon
Brekkie: breakfast
Cobber: friend
Exy: expensive
Gobsmacked: surprised, astounded
Kangaroos loose in thetop paddock:Intellectually inadequate("he's got kangaroosloose in the toppaddock")
Knocker: somebody whocriticises
*Ripper: great, fantastic -"it was a ripper party"
Tucker: food
Yabber ore athttp://www.koalanet.com.au/australian-slang.html
*Cover headline
ROBERT MOORET. +61 3 9330 3303E. [email protected]
“AN EXCITING CONFERENCEPROGRAMME WITH KEYNOTESPEAKERS FROM AUSTRALIAAND OVERSEAS WILL TURNDAY ONE ON ITS HEAD”
NEWS FROM THE IELA COMMITTEES
IELA REPORT 5812
IELA COMMITTEE NEWS
Recently, I had aconversation with a US basedTrade Fair Organizer – wehave a 15 year relationship.Although this Organizer’sprimary sales responsibility wasfor one overseas venue, a newopportunity for bothpromotion and careeradvancement presented itselfin another country.
Also, his new positionrequired him to generatebusiness for multiple worldwide venues.
During the past 15 years, ourmany meetings andconversations always includedreference to IELA. It’s a greattopic to discuss during a visitwith an Organizer -- who, what,where and why of IELA. IELA,among many issues, alwaysseemed, logically, to be anecessary and appropriatesubject of discussion as part of our business relationship and activity.
Why not? It’s an advantage topoint out, and be part of, asingular Association. I need notremind you, IELA members as agroup, without comparison,offer, worldwide, a reliable,professional brand of exhibitionlogistic service. We do this withthe uniform quality, andaccountability necessary to anysuccessful Trade Fair. We alsodo this consistently. Howconsistent and effective? OurStandards Committee providesobjective, measurabledocumentation every year to letus know. Importantly, we canpoint this out to any Organizer.
So, when we discussed hisnew ventures and venues, I wasnot surprised when he asked,”Are there IELA companiesinvolved with these Fairs andvenues?” IELA COMPANIES!Think about that. That question
implies, well…. ‘Branding -- aTrade Mark of sorts’.
In essence, the mission of theOrganizer Committee isrecognition. Our committeeactivity, along with all of ourmembers, is directed toprompting and producing therecognition that brands an IELAmember as a “Preferred ServiceProvider”. As with my friend of15 years, we’d like to see everyTrade Fair Organizer considerthe question: “Are IELAmembers providing exhibitionlogistics services for the Fair?”Obviously, this kind of“Branding” means business forIELA Members. But, let’s notdelay the ”Branding”: thesooner the better (Certainly notfor 15 years!). We want it NOW.
So, recognizing ourimmediate needs, we spoke of“Linkage” in the lastNewsletter. By linking the IELAWeb site to as many otherpertinent industry Web sites,we’re achieving quick, cost-effective recognition. And,since the last newsletter, we’vemade significant progress withthis. A comprehensive reportwill be offered in Melbourne tocite our new “linkage” partners.
The Organizer Committeecontinues to be supported byreliable and accomplishedmembers. Now, we are excitedabout our new members whowill share in our progress. So, Iwelcome our new friends to theCommittee: Sungim Lee/ Kemi-Lee, South Korea; SueliMonthila/ Nazha & Darwish,Syria; Leann Harrison/UniGroup Worldwide USA;Marcelo Paradela, WaiverLogistics, Brazil; Elaine Wong/Baltrans-Hong Kong.
(Of course, this should gowithout saying, we welcometotal IELA member
participation and contributionto the committee whether“officially” on the committee ornot. Any member can assist andhelp.Any member’scontribution can createbusiness for our Association)
PROJECT: STAYING INTOUCHNow that the committee is re-structured and we haveidentified “Linkage” as onestrategy, we have developed anew project: STAYING INTOUCH. We’ve identified atarget list of over 100 IndustryOrganizations/Associations.We’ve developed a generic“approach form letter” toestablish contact, request aWeb site link, and “Stay InTouch” with these industryplayers. This plan will requireminimal effort to initiate. I will ask our committeemembers, and others, to assist with the contacts whereappropriate. Results will bediscussed in Melbourne.
Finally, I’m sincerely excitedand eager to work with ournew Secretariat, Event ServicesNetwork. Both Trevor Foleyand Declan Gane bring awealth of industry experience.No doubt, their expertise willboth enhance and intelligentlyassist our efforts. I’m sure,given their knowledge andback ground, this new alliancewill definitely accelerate IELA’sprominence and recognition inour industry. Their presencemarks a decided renewal inIELA’s efforts to continue toevolve as the premierInternational ExhibitionLogistics Association. In anycase, there will be morediscussion of this in Melbourne.Until then I hope to see all ofyou there!
ORGANIZERS COMMITTEE
CHAIRMAN
John Harrison
CONTACT DETAILST. +1 732-308-0029E. [email protected]
13IELA REPORT 58
WWW.IELA.ORG IELA COMMITTEE NEWS
Welcome everyone to theStandards Committee Report,the first for 2008. The firstthing is to take this opportunityto thank all of those membersthat completed the StandardsSurveys. This year has seen apleasing increase on thenumbers of surveys completedand consequently I hope animprovement in the results toeach member. This of coursecan be improved upon as there are still many membersthat have declined to completethe surveys, which is verydisappointing.
We are now in theunfortunate position of havingto fine those companies thatdid not complete surveys butthis is what was agreed by themembership in Santiago.
Hans Brauchli continues tomonitor the survey results ofeach member with the brief tocontact those companiesperforming below par andencourage them to improvetheir service and improve theoverall image of IELA. I amhoping Hans will have a reportfor us in Melbourne so that wecan see the extent to which we
are all performing. It will beinteresting to see if we as anassociation have a problemwith the quality of ourmembership and what wedecide to do about this. InMelbourne we will have achance to seriously debate anyissues and procedures andmake decisions on how to takethis matter forward.
STANDARDS COMMITTEE
CHAIRMAN
Neil Goatcher
CONTACT DETAILST. +44 (0) 1732 872 338E. [email protected]
The MembershipCommittee has been workingvery hard over the pastmonths sending outapplications to potentialmembers, reviewingapplications for membership,following up with potentialmembers and also discussionson name changes and currentmember status.
In our January 2008 Board ofManagement meeting, wediscussed the potentialmembership of 5 companiesand of these, we haveapproved the application ofIDA Freight, in Turkey. As ofthis writing, we are in the midstof the 30 day membernotification period. Weanticipate a favorable responseto IDA Freight and certainlylook forward to welcomingback Tijen Gozen, who formerlywas with IMI Group, one of ourmembers from Turkey.
So far, from our last generalassembly to date, we havecommunicated withapproximately 17 companiesinterested in IELA. I wouldanticipate that 3-4 of them may
be qualified and that for ourMelbourne meetings, we mayhave an additional 5 -6applicants to review.
One objective in ourRoadmap to Success is to havea goal of 150 members.Whereas quantity is not apriority over quality, wecertainly feel that this is anachievable goal as there aremany countries that we haveeither one IELA Member ornone. How do we achieve ourgoal of 150 members? This willrequire active input from all ofyou, to provide us with namesof quality companies you workwith today, that are not part ofIELA currently. In addition, thecommittee needs to be moreaggressive to seek outappropriate candidates.
A second objective is we aregoing to start to review theactual membership process. Asyou all know, we require theapplication, sponsorship letters,audited financials and votingwithin the board meeting. Afterall this, any approval has a 30day notification period. Inreviewing the current process,
we will investigate whether wecan effectively obtain qualityapplicants while shortening thebureaucracy of the applicationsprocess. Such ideas that we willchallenge is whether or not the30 day period is too long. Whynot a week. In this day and age,immediate response to emailsis becoming fait accompli.Another idea to question iswhether an applicant shouldwait till an actual BoardMeeting is convened before wecan accept members. We mayoffer to use ‘email voting” andlessen the time for applicationapproval. In this day and age,we should be able to accept amember within 2-3 weeks. With this goal in mind, I will be working with the committeeto challenge our existingmethods and to offer you all, in our Melbourne GeneralAssembly, some ideas todiscuss and implement.
MEMBERSHIP COMMITTEE
CHAIRMAN
Greg Keh
CONTACT DETAILST. +1 702 691 9032E. [email protected]
IELA REPORT 58 14
IELA COMMITTEE NEWS
We took the opportunity ofmeeting in Zurich during thehugely successful WinterSeminar in January. Building onthe interest that the studentsshowed during previousseminars it seemed useful andattractive to schedule aworkshop on customs issues forthe 2008 seminar. AchimLotzwick and I together set thisup and Jim Kelty, havingvolunteered during theSantiago congress was alsoinvolved. Tankie Jim was invitedto do the Asian part andpitched in as well. All four of ustook part in the session.
At our meeting we addressedthe annual check/update of theCustoms Info Data Base. TheSecretariat in Brussels haschanged all files into word filesand made all files accessible formodification without destroyingany basic information ourtouching the lay out. This wastaken care of in early November
and consequently allcooperating members havereceived “their” countries bythe end of November. The lowactivity in December wassupposed the best month tofind time for the members toassist with the modifications.
So far 22 countries of the 68countries have been transferredto the secretariat as changed orunchanged. 5 countries are stillto be checked by the CP beforesending to the new executivemanagement in London. So agreat number of countries arenot yet available to be re-imported as updated. Allassisting members received akind reminder at the end ofJanuary to get this done as soonas possible the update ofAustralia this time was the firstreceived update!! Bravo!
We next reviewed ‘black spotcountries.’ During the congressUFI chairman, Mr Jochen Wittpromised to discuss a possible
co-operation with UFIrepresentatives to look at theshow sites and countries wereexhibitors, organisers andlogistic suppliers have troubleworking due to localcircumstances and customsregulations or localparticularities. The customsinformation for ‘difficult’countries is extended for specialremarks, to alert exhibitors andforwarders specifically, see theIMPORTANT REMARKS section.
We are still pushing membersto take care of the updates,changes and/or no-changes, inorder to build a Database that isthe best there is in the world!We are really relying on theassistance of all members tolet them be proud of their own database. Finally, thecommittee is looking forward to the Melbourne Congress and welcomes all initiatives fromthe membership regardingcustoms issues.
CUSTOMS COMMITTEE
CHAIRMAN
Peter Fritz
CONTACT DETAILST. +31 (20) 6981-981 E. [email protected]
Ask any IELA member whatvalue they see in IELA, and theword ‘networking’ is usuallythe first answer you hear. It isthe primary reason we are willingto travel thousands of miles tospend a few days with those thatsupport us, or those that we hopeto support us.
Certainly, there are plenty ofother good reasons to be amember of IELA. It is one of thefew organizations in the industrythat I know of that puts a heavyemphasis on peer review, whichdoes, after all, make us all betterat what we do. IELA also gives usan opportunity to learn moreabout our industry, throughexcellent continuing educationalprograms, during both the annualcongress and through otherevents like the ‘Winter Seminar’.
Another intangible value that isusually spoken about in anyconversation about IELA is that of
friendship. It was a pleasantsurprise for me to learn that thereare many friendships within theorganization among competitors,and between individuals ofcompanies that don’t even worktogether. Perhaps this comes outof the wise insight of thosemembers who have their eyes seton the future, realizing that oneday, that friend at thatcompetitors company may oneday be their business partner, oreven their future employer.
I would submit that the sameprinciple holds true for the youngup and comers within ourmembership. They represent thefuture decision makers within ourindustry, and a relationship tothem may end up being just asimportant to your future as therelationship to that managingdirector you met in Santiago, who business you would like to pursue.
Unfortunately, most of thoseup and comers don’t get toparticipate in the IELACongresses, and so their energyand desire may get lost orunderutilized. What is yourcompany doing to identify thisdesire and talent within its ranks?Are you putting that energy anddesire to work for your company?Ops Club was formed to give aforum to channel that energy,and that talent and energy doesexist. If you doubt this, ask any ofthe leaders of the Winter SeminarProgram. There are a lot ofoutstanding young peopleamong your ranks, and you aremissing an opportunity by nottrying to reach them. Ops Club isgood way to start that process.There will be an opportunity tosign your staff up in Melbourne,but you don’t have to wait untilthen. Just visit opsclub.com andsign them up!
THE OPS CLUB - ARE YOU MISSING OPPORTUNITIES?
CHAIRMAN
Brad Watson
CONTACT DETAILST. +1 (0) 479 442 6301E. [email protected]
15IELA REPORT 58
WWW.IELA.ORG M E M B E R S N E W S
Under this heading, we publish internal news from our members such as appointment, change of telephone ortelefax numbers, new e-mail addresses, and change of contact details:Please note that the IELA Secretariat has included all recent changes in contact details in the new IELA membershiplist available on www.iela.org
NEW CEO AT BTG-EXPOTRANSIN BUENOS AIRESMr. Agustin David took up his new role as CEO in December witha mission to work primarily in the area of sales and businessdevelopment. Agustin brings with him much knowledge and skill,having accumulated a great deal of training and experience in his37 years living in Argentina, Washington D.C., and Vienna, Austria.A graduate of Georgetown University in Washington D.C. Agustinspent several years in various multinational corporations such asTotal Austral, Global Crossing, and Continental CommercialCorporation. He recently completed a life’s goal, obtaining hismasters degree in Business from the renowned Di Tella Universityin Buenos Aires, while working as a consultant for the Argentinegovernment during the completion of his studies.
Erich Mantin commented: “Weare happy to announce that wetook over the M&R Fair division"Fairs and Art" in Basleincluding the staff. We are surethat thanks to this we can offeryou an excellent service in thefuture. Also, the staff and office- close to the fairground inBasel - will help us to get closerto you. If you have anyquestion regarding this friendlytakeover don't hesitate tocontact me direct [email protected].”
FRIENDLY TAKEOVER OFMETZGER &RICHNER’S “FAIRS AND ART”DIVISION INBASEL BYGONDRAND LTD.,BASEL
SCHENKER LTDAccounts Payable Dept in the UK has a new email address:[email protected]
NEW INVOICEADDRESSPaper invoices to SchenkerSweden should now be sent to:Schenker ABSupplier InvoicesBox 50434202 14 Malmö
CHANGE OFADDRESSGONDRAND|ATEGE GmbHFairs & ExhibitionsWurzelstrasse 260327 Frankfurt/MainTel: 49 (69) 97 46 53 00Fax: 49 (69) 97 46 53 33Email: [email protected] Website: www.gondrandlogistics.com Contact: Bernd Keil
NEW TEAM ATRNTRANSOPORTOIn December a new teamunder the direction of Mrs.Vitoria Paulo and comprisingMr. Ivo Sobral, Mr. FernandoSousa and Mrs. GeorginaCanha took over at theRNTRANS branch in Perafita(an area of Oporto).Contact details are email [email protected] and telephone +00 351 – 22 994 00 88/90
NEWS IN BRIEF
FUNNY FREIGHTWe’ve all seen this one before!Send us your funny freight images for the next issue,anonymously if you like to [email protected]
CONTACTERICH MANTIN T: +41 61 692 92 32F: +41 61 692 93 82E: [email protected] Ltd. BasleGlobal Transports & Logistics
MEMBERS NEWS
FIRSTAPPOINTMENT Tatsuo Shigeta, Director ofInternational Fairs at Ishikawa-Gumi in Tokyo reports that on28th February, the companywas appointed as an AuthorisedWarehouse Operator byJanapese Customs. AuthorisedWarehouse Operator isconsidered part of theJapanese AEO program,operating along the lines andwith the consensus of AEOProgram as well as C-TPAT.
IELA REPORT 58 16
M E M B E R S N E W S
CHANGES INMEMBERSHIPThe following members haveresigned from IELA effective 1 January 2008:
Agility Fairs & Events Japan
Agility Fairs & EventsSingapore
Agility Fairs & Events Hong Kong
Agility Fairs & EventsShanghai
Krew Trans-Link IEL (Pty) Ltd
Agility Fairs & EventsLogistics Ltd., Thailand
Allied Trans-Link Express SdnBhd - Wisma Allied
Agility Fairs & Events Korea
Agility Fairs & Events TaiwanM + R Metzger & Richner
IELA currently has 103members in 44 countriesworldwide.
THE IELA BOARD OF MANAGEMENT
Board Functions
CHAIRMAN
PHIL POWELL
VICE CHAIRMAN
GREG KEH
TREASURER
GUIDO FORNELLI
MEMBER
ROBERT MOORE
MEMBER
ACHIM LOTZWICK
MEMBER
NEIL GOATCHER
MEMBER
CHRISTOPH RAUCH
EXECUTIVE DIRECTOR
DECLAN GANE
Honorary Members
Mr. Stephen J. BARRY
Mr. Ernest M. DROESSAERT
Mr. Karl BUEHLER
Mr. Thierry DEMEURE
Mr. Dieter FRAEULIN
Mr. Jean-Paul MOSER
Mr. Hans BRAUCHLI
Mr. Ron BERRY
NEXT IELACONGRESSESThe next IELA Congress will take place in 2008 Melbourne, Australia, 25 – 29 May 20082009 London, United Kingdom,June 2009 ‘Date to beconfirmed’
ACCREDITATIONV. Pack & Move (Bangkok) Co.,Ltd’s Marketing Manager,Nuttacom Rungrassameeadvises that the company hasgained two global ISOcertificates, ISO 9000 for QualityManagment and ISO 1400 forEnvironmental Management.The company has also unveiledits new logo.
BTG STRIKES A NEW PATH INEASTERN EUROPE AND THE CIS COUNTRIESWith effect from 1st January 2008, the newest “baby” of the BTGGroup, BTG Expo GmbH began work in Frankfurt.
The new enterprise, a subsidiary company of BTG Messe-Spedition GmbH, specialises in exhibitions in the CIS States, in theBaltic States, as well as in Eastern Europe. The emphasis is aboveall lie on events in Russia, the Ukraine and Kazakhstan. Nationaland international exhibition organisers, including ITE London, MVKMoscow, IFW, OWP and many others, have already appointed BTGExpo as their exclusive exhibition freight forwarder.
The BTG Group has now opened its own offices at the mostimportant fairgrounds in Moscow, such as Crocus Expo,Expocentr Krasnaja Presnja and Sokolniki Park which serve as acontact point for all matters relating to exhibition handling, aswell as for any possible queries or problems which may arise.Staffed by highly motivated exhibition experts with many yearsof experience, knowledge of the local language and goodcontacts to the customs authorities and other governmentoffices, BTG is sure that customers will be delighted with theircomprehensive service.
BTG Expo GmbH will beresponsible for events in the above-mentioned countries; BTG Messe-Spedition GmbH will continue toprovide its customary, professionalservice to the rest of the world.
YOUR ADVERT HERETHE IELA REPORT IS DISTRIBUTED FREE
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EXTRA COPIES TO SEND TO CLIENTS.
IN ADDITION ALL UFI MEMBERS,
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CONTACT ANNA GUICHARDE. [email protected]
NEXT IELA REPORT July 2008 (No. 59) Deadline for articles: 22 June 2008
CONTACTBTG EXPO GMBHCARL-BENZ-STR. 2160386 FRANKFURT, GERMANYT. +49 – 69 – 408987 – 0F. +49 – 69 – 408987 – [email protected]
