Report from the trenches of an HTML5 game provider · Web Games Monetization? Monetization. Thank...
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Report from the trenches of an HTML5 game provider
Transcript of Report from the trenches of an HTML5 game provider · Web Games Monetization? Monetization. Thank...
Report from the trenches of an HTML5 game provider
● A leading developer of the most popular Instant Games for Facebook
Messengers
● Operating the world’s largest platform for HTML5 games distribution
About SOFTGAMES
● Platform Goal: <500ms TTFB
● Game Goal: <3s to Start
Loading & Storage
● Full game but without monetization and backend
● ‘Mini game’?
Offline Play
Obfuscation
Uglification vs beautifier
De-obfuscators.
Piracy
Idea: ‘runtime code’
Result: We don’t care, as it is high effort on casual games.
Options
● Login
● Fingerprint
● IP-address (location)
● Combination
Problem
● Interruption
● Privacy
Multiple Devices
Discovery
Where is my game?
Discovery
44% 91% 5-15%
iOS opt in rate Android opt in rate Web opt in rate
>
https://blog.pushengage.com/definitive-guide-increase-push-notification-opt-in-rate/
https://www.accengage.com/press-release-accengage-releases-the-push-notification-benchmark-2018/
Notifications
Add to home screen
Shortcuts / Bookmarks
In app purchaseWith Payment request API?
Rewarded AdsMissing support
Web Games Monetization?
Monetization
Thank You!
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