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Project Renaissance

Brandywine Senior Living Presented by Steve Heaney

What is Project Renaissance?

• The revitalization of an acquired building to a state-of-the-art assisted living and memory care community

• A license change from CPCH to ALF

• A team effort with focused execution on many moving parts

• A step process with four Phases of Execution

• Project Milestones-Timeline

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PHASE I- Planning & Preparation

Design/Programming; DOH/Township Approvals; Financial; Models; Communication/Transition Planning

PHASE II-Wind Down

Communications with Constituents; Re-locations; Closing

PHASE III-Renaissance

Demolition; New Construction; Furniture & Finishes; Renovation of Historic Home

PHASE IV-Start Up

Pre-Marketing; Approvals; Home Opening Preparation; Grand Opening

PHASE I- Planning & Preparation

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Making the decision for change

• Rebuild or renovate?

• Market Analysis & Feasibility

• Certificate of Need

• Design and Development

• Township Approvals

• Historic Preservation Commission

The Existing Community

• Addition was built in 1953

• Licensed as a Comprehensive Personal Care Home

• 2-Story Community

• 52 Total Resident Units

• 58 Total Bed Capacity

• Ground floor recreation areas (basement)

• Small rooms with no showers

• Adjacent to an 1852 historic home

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The new community

• Licensed as ALF • 2-Story Community • 52 Total Resident Units • 58 Total Bed Capacity • High End “Boutique” Assisted Living • Assisted Living (Serenade)-1st Floor • Reflections Seranade-2nd Floor • Terrace Level-Escapades program areas • Underground parking garage

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Communication Planning

Constituents of Communication Plan

Residents & Families

Team Members

Neighbors

Township

Department of Health (DOH)

Transition Planning

Transition Plan-Residents Assessment of placement needs Meetings/confirmations of placements with local facilities (SNF/AL/ALZ) Timeline for D/C planning and moves Moving cost package Support Center on site Transition Plan-Employees Assessment of placement needs (BSL vacancies) Severance Package development Timeline for layoffs Meetings with local facilities on vacancies/employment application

processes Career Center on site

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Phase II- WIND DOWN

• Communications with Constituents

• Re-locations

• Closing

Phase III-RENAISSANCE • Demolition

• New Construction

• Furniture & Finishes

• Renovation of Historic Home

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Demo

Demo

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Demo

Construction

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Construction

Construction

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Construction

Historic Home

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PHASE IV-START UP • Pre-Marketing

• Approvals

• Home Opening Preparation

• Grand Opening

VOORHEES

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VOORHEES

VOORHEES

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VOORHEES

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Questions?