Reliance ADAG

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description

This is primarily concerned with the ADAG group of anil ambani

Transcript of Reliance ADAG

Page 1: Reliance ADAG
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Entertainment

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•Reliance capital was incoporated in 1986 •7 million investors •100 million customers•2700 outlets in over 625 cities• Market Capitalisation more than Rs 25,000 crore•Average daily trading in BSE is10,00,000 shares

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BUISNESS PORTFOLIO INCLUDES

Reliance capital

Reliance mutual funds

Reliance general insurance

Reliance life insurance

Reliance Money

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WORKING OF A MUTUAL FUND

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• Reliance mutual fund was

first introduced on 5th june 1997

• 4 million investors

• Having 28 schemes• Achievements & Awards• NDTV profit business

leadership award• CRISIL mutual fund award• ICRA mutual fund award

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Types of General Insurance

1.Health2.Personal accident3.Fire4.Engineering5.Marine6.Motor7.Liability8.Travel

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Market share of Reliance General Insurance

20%

13%

15%16%

9%

11%

6%

10%

new indiaunitedorientalicicireliancebajaj allianziffco tokioothers

Total market of General insurance business is Rs 6,678 crore

Reliance General Insurance

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• 5th Ranking

•Growth Rate 322%

•Number of products are

32

• Number of policies sold

this year 15 lakhs

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73%

4%

6%

6%4% 7%

lic

reliance

icici

bajajallianzsbi life

others(11)

Market share of Reliance life insurance

Reliance life Insurance

Total market of life insurance sector is Rs 75,406 crore

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The Late Dhirubhai Ambani dreamt of a digital India — “Make the tool of information and communication available to people at affordable cost”.

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PROFILE OF RELIANCE COMMUNICATION

• TYPE : PUBLIC (BSE: RCOM) • FOUNDED : 2004

• HEADQUATERS : MUMBAI • KEY PEOPLE : ANIL AMBANI, CHAIRMAN• SATISH SETH, VC

• INDUSTRY : TELECOMMUNICATION • PRODUCT : GSM,CDMA,BROADBAND SERV• REVENUE : US$4BILLION• EMPLOYEES : 8000

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COMPETITORS OF RELIANCE COMMUNICATION

• TATA/VSNL

• BSNL/MTNL

• AIRTEL

• IDEA

• HUTCH

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MARKET SHARE OF RELIANCE COMMUNICATION IN GSM AND

CDMA

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CDMA market share

Reliance, 64%

Tata, 35.30%

Others, 0.07%

Reliance

Tata

Others

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Market share of telecom operators in GSM segment

Airtel30%

BSNL23%

Vodafone-Essar22%

Idea12%

Reliance3% Others

10%Airtel

BSNL

Vodafone-Essar

Idea

Reliance

Others

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INDUSTRYWISEMARKET SHARE

MARKET SHARE OF

DATA SERVICE

PROVIDER

DATA SERVICE PROVIDER

0%20%40%60%80%

100%

MANUFACTURING

SOFTWARERELATED FIRMS

DESIGNINGAGENCIES

EXPORTER ANDDISTRIBUTOR

INSURANCE ANDSECURITIES

OTHERS

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MARKET SHARE OF

VOICE SERVICE

PROVIDER

V O IC E S E R V IC E P R O V ID E R

0 %2 0 %4 0 %6 0 %8 0 %

AIRT

EL

BSNL

/MTN L

TATA

/VSN

L

RELIA

NCE

M A N U F A C T U R IN G

S O F T W A R ER E L A T E D F IR M SD E S IG N IN GA G E N C IE SE X P O R T E R A N DD IS T R IB U T O RIN S U R A N C E A N DS E C U R IT IE SO T H E R S

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S.W.O.T ANALYSIS OF RELIANCE:

STRENGTH:

CDMA Technology is the best in the telecom sector.

Reliance communications has its own optic fiber network and eventually

cover 116,000 km, with the ability to seamlessly connect every individual,

home, and office in all 640,000 villages and 2,500 towns and cities of India.

Reliance communications will offer revolutionary, data, video and value-

added services at a cost affordable by all .

Reliance’s brand name is also one of strength of Reliance.

Second largest data centre in Asia.

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WEAKNESS:

Commitment problem.

Late entrant.

Lack of awareness about Reliance’s product in the market.

Reliance’s process time is high.

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OPPORTUNITY:

3G technology is a new area which is to be captured and reliance has a good scope

over there.

China is the biggest market in Asia Pacific with a subscriber base of 48% of the

total   subscribers in Asia Pacific. Compared to that India’s share in Asia Pacific

Mobile Phone market is 6.4%. Considering the fact that India and China have

almost comparable populations, India’s low mobile penetration offers huge scope

for growth.

India‘s mobile phone subscriber base is growing at a rate of 82%.

The Internet Access Market in India is all set to grow twice the existing value what

with the increase in literacy level, increasing consumer awareness, PC

penetration etc.

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THREATS:

Competition from local players such as Sify and Spectra net.

Reliance communication is mostly based on CDMA technology. Therefore

there is threat from GSM technology because most of the population is

using GSM technology .

Price war among different service providers

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LIMITATION: Incomplete knowledge of the telecom products. Right person was not always available for information. Because of the busy schedule of the employees of the companies

they could not give time to unofficial persons. Sometimes the concerned person did not know about the details of

the network being used. Sometimes the company officials could not share the information

because of some official reasons.

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CONCLUSION:

From the study it is clear that Airtel is a clear winner in all departments but Reliance has to improve a lot. Reliance has to generate awareness in the mind of the customers regarding their products. Reliance has to improve its process time but also after sale service to retain the customers. In CDMA technology Reliance is the best but in GSM technology it has to improve a lot to capture the market. Reliance also has to increase its promotion campaigns.

Telecom sector is increasing day by day and it provides a huge opportunity for growth for Reliance.

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Reliance Entertainment

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Reliance Entertainment

Reliance Adlabs IMAX Advertise FM

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RELIANCE ADLABS

• Manmohan Shetty started as a

small film processing unit.• In June 2005 Reliance ADAG

became majority shareholder in Adlabs

• In 2006 entered into TV Content creation by becoming majority shareholder in “Siddhartha Basu`s Synergy Communication “,a leading player in Quizzes and Game shows in India

Reliance Adlabs

Reliance IMAXReliance

AdvertiseReliance FM

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Reliance ADLABS

Innovations -:• In 1989 ,firm entered

mainstream cinema processing and by 2007,processes 70% of Hindi films.

• Innovated from 16mm to 35mm and introduced colour correction processing.

• With up swinging economy, made a timely entry in 2001 by launching first IMAX theatre in Mumbai.

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Reliance IMAX• IMAX ,1967 , Canada.• IMAX giant screen -:i. IMAX cinema Systems.ii. 15/70 films.

• 225 IMAX cinemas in 26 countries.

• Images of surpassed quality, enhanced by 15/70.

• 15/70 image is 10 times bigger than 35mm frame and 3 times bigger than standard 70mm frame with unique IMAX projection technology.

IMAX Cameras

IMAX Projectors

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Reliance IMAX• Created India's first and World`

largest IMAX Dome along with 4 conventional cinemas having sitting capacity of 520 and 1225 seats respectively.

• Films viewed on IMAX Dome screen are 45-50 minutes with 10 shows daily.

• IMAX 3D is equipped with twin-lens projection system.

• Twin lens enables images to leap from giant screen to seats along with polarized glasses or a cordless headset

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Reliance Advertise• What is Cinema Advertising..?

• Adlabs advantage. Types -:

• First Cut.

• Promotions -: Product launches , Sampling , Popcorn Cones ,

On-floor contests.

• On-Screen and Off-Screen Branding -:

a) On-Screen is fantastic and always work.

It can be by Slide displays and commercial displays.

b) Off-screen is strategic in nature because brands are made visible at strategic places in cinema like Lifts, Staircases, Restrooms, Washrooms, Floor stickers.

First Cut (First Screening before the release)

Promotions

On-screen / Off-screen

branding

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Reliance big FM

Reliance FM under the name “BIG”.• Strategy of First Phase and Virgin territories

IP Protocol technology from AXIA Tech. ,USA.

Paid 110 Crore for license fee for 44 cities.Signed Big stars……. like “Abhishek as

Brand Ambassador for Big FM”. Ad Slots.

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RELIANCE ENERGY

• Reliance Energy Limited, incorporated in 1929, is a fully integrated utility engaged in the generation, transmission and distribution of electricity.

• Distributes over 5000MW of power• Powering 2 out of three homes in Mumbai & 1

out of two in Delhi.• Serving over 25 million consumers in Mumbai,

Delhi ,Orissa & Goa

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TRADING POWERTRADING POWER

DISTRIBUTIONDISTRIBUTION

TRANSMISSIONTRANSMISSION

GENERATIONGENERATION

RELIANCE ENERGYRELIANCE ENERGY

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GENERATION• Power generation capacity of 941 MW in Maharashtra,

Goa,Andhra Pradesh kerala & Karnataka• The 941 MW Generation capacity of the Division comes

from five projects:• Dahanu TPS - the 2x250 MW multi fuel based thermal

power station at Dahanu near Mumbai. • 8 MW Wind Farm Project at Jogimatti in Karnataka. • BSES Kerala Limited:  The 165 MW combined cycle

power station at Kochi, Kerala. • BSES Andhra Power Limited:  The 220 MW combined

cycle power plant at Samalkot in Andhra Pradesh. • Goa Power Station :   The 48 MW naptha based

combined cycle power plant at Goa.

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TRANSMISSION• The Transmission department is

responsible for the transmission of power at 220 KV from DTPS to the company’s area of supply in Mumbai suburbs.

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DISTRIBUTION• Distribution is the key to efficient and reliable

power supply • Seven decades of experience and continuous

investment in modernizing its distribution infrastructure have helped the company achieve the enviable distinction of operating its network with 99.93% reliability!

• The efforts made towards achieving higher levels of efficiency have reduced distribution losses to 12.01% - The lowest in the country!

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Kochi power stationPower Plant of Gujarat State Electricity Corporation Ltd. at Dhuvaran, Gujarat

Power Plant for Godavari Sugar Mills Limited at Sameerwadi, Karnataka.

EPC DISTRIBUTION

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•12.5 MW Lignite Based Power Project for Grasim Industries Limited atTamil Nadu . •75 MW DG based Power Plant for National Institute of Biologicals, Noida.

•3 MW Captive Power Project for Alok Industries Limited at Gujarat. •2.5 MW D.G. set based Captive Power Plant for ITC, Bangalore

POWER PLANTS

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EMPOWERING PEOPLE IS THE BEST WAY TO UNLEASH CAPABILITIES