Relationship between communication ability and success in business
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Transcript of Relationship between communication ability and success in business
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Relationship Between Communication Ability and Success in Business
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Do you have trouble getting your point across? At meetings, are your brilliant ideas ignored because you just couldn't explain them properly?
• Here are some blunders
1. Email Blunder
2. Direct Mail Blunder
3. Slogan Blunders
4. Branding Blunder
5. Public Relations Blunder
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6. Media Blunder
7. Promotion Blunder
8. Product Name Blunder
9. Customer Relations Blunder
10. Trademark Blunder
11. Writing Blunders
All of these problems boil down to one issue: your communication skills.
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“Without effective communication, a business will struggle with a lack of
understanding, motivation and direction.”
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STUDIES SAY
Typically, managers spend 75 to 80 percent of their time engaged in some form of written or oral communication.
Although often termed a “soft” skill, communication in a business organization provides the critical link between core functions.
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Case Study
• Effective Communication as a Motivator :
• One common complaint employees voice about supervisors is inconsistent messages – meaning one supervisor tells them one thing and another tells them something different. Imagine you are the supervisor/manager for each of the employees.
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Communication in Business
• Communication is blood line of organization.• Business Communication is any communication
used to promote a product, service, or organization.
• Message is conveyed through various channels of communication including internet, print (publications), radio, television, outdoor, and word of mouth.
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TYPES OF BUSINESS COMMUNICATION
Internal communication
External communication
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Communication Skills For Managers as Receivers
Pay attention to what is sent as a message. Be a good listener. Ask questions. Be empathetic.Understand linguistic styles. Speed, tone, pausing all impact
communication.
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Business communication is the blood line of an organisation
Because it help us to bring: • Increase productivity.• Reduce stress• Better understand what other says.• Better understand how to get your message
across.• Enhance relationships• Save time and money.
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• Communication in business is important because:
• To build up reputation.• To create better relation between.• To increase sales.• For the promotion of a product, services or organization.• B2B deals.
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How to improve business communication
• By removing barriers in communication: – Noise– Culture differences– Stereotype– Psychological barriers– Physical barriers
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How to improve business communication
• The importance of (only) positive language• Controlling anger.• Good listening and understanding.
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• These are channels of communication that plays important role in success of business:
• Mail• TV• Print media• Telecommunication• Radio• Face 2 Face• Internet• Social networking like e.g. facebook, twitter etc
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Key to success for any business
Communication is key to success of business because it brings:• Customer Service• Discipline and Commitment• Time Management• Financial Management• Organization• Pricing Strategy• Experience and Ability• Marketing• Sales• Continued Improvement
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GOOD COMMUNICATION = SUCCESSFUL BUSINESS
• Good communication matters because business organizations are made up of people.
• As Robert Kent, former dean of Harvard Business School has said, “In business, communication is everything.”
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‘Take care of communication and success shall take care of itself.’
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Refrences
• Contemporary Management 5th Edition – by Gareth R Jones, Jennifer M George.
• Business Commuication – Kitty O Locker, Stephen Kyo Kaczmarek
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