Regenerative Strategy Manager - National Good Food...

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Presented by Kristen Osgood Regenerative Strategy Manager

Transcript of Regenerative Strategy Manager - National Good Food...

Page 1: Regenerative Strategy Manager - National Good Food Networknationalgoodfoodnetwork.org/resources/food-hubs/... · appx 2 million remain (2018, USDA) •88% of US farms are small family

Presented by Kristen OsgoodRegenerative Strategy Manager

Page 2: Regenerative Strategy Manager - National Good Food Networknationalgoodfoodnetwork.org/resources/food-hubs/... · appx 2 million remain (2018, USDA) •88% of US farms are small family

About Stern Produce• Arizona’s largest produce distributor• Family owned/operated since 1917• PRO*ACT ‐ Founding member since 1994

o PRO*ACT family is more than 50 members strong (71 DCs)o Greener Fields Together

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Stern’s FutureRebuilding a 100 year old company • New warehouse management tools, SOPs, recruiting, etc..

• Defined company culture• Defined community giving• Building sustainability programs and initiatives

• More community and stakeholder engagement

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Small Farm Facts• 1935 US had 6.8 million farms…decline started 1970s, appx 2 million remain (2018, USDA)

• 88% of US farms are small family farms; 90% of farms in Arizona are family‐owned

• The projected median farm income for 2018 is negative $1,316 and the majority only surviving on off‐farm income

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Arizona Fresh Together By supporting regional food systems, we can:• Support local and often family run farms.

• Help protect our health and the health of our communities. 

• Stimulate our local economy. 

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Funding is available for those farms that need assistance for the audit program.

GFT Local Farms Criteria• The local farm is located within a 7‐hour drive from where the food is distributed.

• The farmer or farm family participates in the day‐to‐day and management of the farm and owns or leases its productive assets

• Local farms are required to be inspected annually by an approved third party food safety organization. 

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Required Stern/PRO*ACT Supplier Compliance• All growers must adhere to Good Agricultural Practices (GAPs).• All distributors and processors must practice Good Manufacturing Practices (GMPs).

• All processors must have a functioning HACCP plan in place.• All suppliers must: 

o have a tested, traceability and recall program in place.o have a Food Defense Plan.o be in compliance with the FDA Food Safety Modernization Act

• All suppliers that handle allergens must have an Allergen Control Program.• Distributor Cold Chain Management

Above items are applicable based on specifics of each individual operation.

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Application Process• Non GFT eligible farms/producers

o Stern’s Approved Supplier Form which includes food safety informationo Stern’s Vendor Set‐up Form which includes a W‐9o Hold Harmless agreemento A COI with Stern listed as the certificate holder (at least 1 million umbrella)o A copy of your third‐party food safety audit certificate

• GFT eligible farms o Local farm application http://www.greenerfieldstogether.org/local‐farms/applicationo High‐risk food safety questionnaireo W9o Indemnity agreemento COI with “PRO*ACT and all it’s Members” listed as the certificate holder

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Jan Program Launch –17 Total Vendors

Current Program – 32 Total Vendors

8 Produce providers (Farms, Hydroponics, Greenhouses)1‐ GFT Farm

16 Produce providers (Farms, Hydroponics, Greenhouses)3 ‐ GFT Farms

3 Dairy providers (Milk and Cheese)

3 Dairy providers (Milk and Cheese)

1 Grass‐raised Beef provider

1 Grass‐raised Beef provider

1 Egg provider 1 Egg provider

3 Specialty Food (Seasoned salt, Pickles, Olives/Oil)

9 Specialty Food (Honey, Pickles, Olives/Oil, Bread, Coffee, Tortillas)

1 Whole‐food meat substitute

1 Whole‐food meat substitute 

Arizona Fresh Together 

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Arizona Fresh Together 2017 Program Data• Local cases sold: 95,073 

• 64,478 eggs and dairy• 30,596 produce vs. 4687 in 2016

• Local economy spend: $1,863,733.65• Hired dedicated buyer

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Arizona Fresh Together 

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Arizona Fresh Together Program Details:• Keep as much as possible in 

stock (70‐75%)• Farms set their pricing• Farm planning and buying 

commitments• Local in the DOD program (11 

items/6 farms)• Local as commodity items 

(microgreens, butter lettuce, spring mix)

Future work:• One item project • Menu planning and ideation 

with customers Cont’d Farm planning and 

buying commitments• Sun Produce Cooperative 

growing for the DOD program• Logistics lanes

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Arizona Fresh Together Challenges:• Inconsistent volumes and product 

availability• Lack of 3rd party food safety 

certified farms• High shrink/Low margins• Lack of customer demand• Transportation issues Product not ready for pick up Driver/Farmer incompatibilities

• Lack of sales focus/confidence• Operational rebuilding

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Dollars Matter:

If each Arizona resident spent $20.00 of food directly from a local farm each month, local farms would earn $1.7 billion which is nearly half of current cash receipts (Meter, 2017). 

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Page 16: Regenerative Strategy Manager - National Good Food Networknationalgoodfoodnetwork.org/resources/food-hubs/... · appx 2 million remain (2018, USDA) •88% of US farms are small family
Page 17: Regenerative Strategy Manager - National Good Food Networknationalgoodfoodnetwork.org/resources/food-hubs/... · appx 2 million remain (2018, USDA) •88% of US farms are small family

Our Roots

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Mission + Core ValuesTo inspire healthier communities by connecting people to real food.

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Our Food EthosScratch cooking, transparent sourcing, sustainability, locality

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Partnering with soil farmersAnd putting boots on the ground to build the relationships

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Finding the win-win-win across our value chain

Farmer Distributor Sg stores CustomerSoil

Efficiency

Transparency

Equity

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Opportunities + Challenges

● Opportunities○ Spec flexibility○ Constant menu innovation○ Consistency○ Backup sourcing○ Consistent pricing○ Crop planning○ Regional cuisine

● Challenges○ Food safety○ Local freight○ Volume○ Forecasting○ Finding the win-win-win

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A decade in the makingAnd we’re still learning every day...

Page 24: Regenerative Strategy Manager - National Good Food Networknationalgoodfoodnetwork.org/resources/food-hubs/... · appx 2 million remain (2018, USDA) •88% of US farms are small family
Page 25: Regenerative Strategy Manager - National Good Food Networknationalgoodfoodnetwork.org/resources/food-hubs/... · appx 2 million remain (2018, USDA) •88% of US farms are small family
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Next Generation Organics

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Vertical Integration-Seed Sourcing-Ranch Ownership-Fully Employed Ranches-Harvest Machine and Crews-LGMA Certified-Primus GFS Certified-Certified Organic

-Solar Powered Production Facility-Laser Optic Sorting-Chemical Dosage Systems-Form and Fill Equipment + Bagger-Metal Detection-Vacuum Cooler Tube-Full Fleet Control-Certified Organic, Primus GFS-Monterey Green Business

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Creating Evangelist

-Customer’s Needs Focused-Custom Harvests-Custom Salad Blends

-Market Awareness-Protecting Our Label-Long Term Decision Making

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Building Relationships

-CEO and COO Routine Visitation-Customer Service Reviews-Handshake Agreements-Integrity and Accountability

-Customer Loyalty-End User Feedback-Product Development-Supply Chain Understanding

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We are Jayleaf!